Within this webinar we explore the tactics and best practices you can use to increase your email subscriber conversions on your website.
The areas we cover include:
– Best practice email subscriber forms
– How to supercharge your email subscribers conversions
– A look at overlays
– Examples from brands who are doing it well!
– Plus more
In this presentation, Jackie Jimenez shows tips on keeping your customers on your site as well as how to increase website conversion - sales, email signups, or blog content sharing.
Follow at http://theinnovativeconsultant.com
http://twitter.com/jackiej04
http://facebook.com/innovatewp
Conversion Optimisation: How to Maximise Your WebsiteSimon Reynolds
Presentation on Conversion Optimisation, How to maximise your website. Why spend thousands on increasing your traffic when small changes can increase your revenue dramatically.
First Impressions...make your emails stand out from your competition. Marvin Azzopardi
With all the Buzz about social media, building communities and personal branding these days, many have forgotten the value of FIRST Impressions. Make communications with your customers have a lasting impression.
Introducing one easy-to-use tool for ALL of your communications needs! WOW your customers and communities with personalized emails, newsletters and printed cards! Create an IMAGE that represents YOUR Personal Brand...make your FIRST Impression a lasting one! - Marvin Azzopardi
This handy calculator let's you load in a page of website content and monitor whether it is focused too much on you instead of your customers. You can also use this tool to monitor any sales text, from ads to sales letters.
In this presentation, Jackie Jimenez shows tips on keeping your customers on your site as well as how to increase website conversion - sales, email signups, or blog content sharing.
Follow at http://theinnovativeconsultant.com
http://twitter.com/jackiej04
http://facebook.com/innovatewp
Conversion Optimisation: How to Maximise Your WebsiteSimon Reynolds
Presentation on Conversion Optimisation, How to maximise your website. Why spend thousands on increasing your traffic when small changes can increase your revenue dramatically.
First Impressions...make your emails stand out from your competition. Marvin Azzopardi
With all the Buzz about social media, building communities and personal branding these days, many have forgotten the value of FIRST Impressions. Make communications with your customers have a lasting impression.
Introducing one easy-to-use tool for ALL of your communications needs! WOW your customers and communities with personalized emails, newsletters and printed cards! Create an IMAGE that represents YOUR Personal Brand...make your FIRST Impression a lasting one! - Marvin Azzopardi
This handy calculator let's you load in a page of website content and monitor whether it is focused too much on you instead of your customers. You can also use this tool to monitor any sales text, from ads to sales letters.
As a business owner, do you know where to go and what to look for in your software to ensure your growth and profit trends? Learn the specifics from Millennium's VP of Enterprise Sales, Robert Maconi, a salon/spa owner as well, who utilizes these features every day to project growth and report accurately.
Build an awesome brand that keeps ‘em coming back. We’ll get you started with things like brand considerations, design and Shopify theme customization. Please bring a laptop.
Marketing your salon or spa can be a huge task. What, how, and where you market your business can positively impact your bottom line. Refresh and renew your business marketing plan this upcoming season quickly and easily with these Millennium marketing tools.
When product ownership became the new roadmap for BNZ Digital, Penny and Chetan didn’t know where to start. How do you shift the mindset of your development team from delivering features to delivering customer value? How do you get the whole team involved when you’re so used to having a run-ahead team doing the discovery work for you?
About Penny Goodwin & Chetan Parbhu:
Penny Goodwin is a Business Analyst at BNZ Digital. At any one time, you can find her running a retro, working on stories or distracting the team with her out of tune singing. She is always willing to try anything out that will enable her team to deliver positive outcomes for customers. In her spare time, you will most likely find her at the library.
Chetan Parbhu is a Senior Test Analyst at BNZ Digital. He is passionate about teams being empowered to build the right thing for the customer. Despite youthful appearances, he is a husband and father of two. He enjoys spending his free time in the music room or pretending to be the guy from River Cottage.
What do you do during slow times, days, or season? Do you have methods to fill gaps in the book during these slow times? Learn 5 easy ways to turn slow times – into a jam-packed appointment book with increased profits!
Testing & User Experience Optimization - Webscale Presentation at eTail East ...Webscale Networks
Webscale's CTO Jay Smith shares top trends in website hosting, user experience, and optimization, the importance of infrastructure, and where Webscale (The E-Commerce Cloud Company) fits into this ecosystem.
Behaal meer conversie door omnichannel e-mailmarketingvalantic NL
Elke marketeer houdt van loyale klanten. Maar hoe bereikt u ze? Met e-mailmarketing. Maar daarvoor hebt u wel gegevens nodig en helaas geven klanten die niet graag. E-mailmarketing Specialist Patrick legt in vier stappen tijdens een interactieve presentatie uit hoe u klanten wel zover krijgt om zelfs meer dan één aankoop te doen.
How to Show Popup on Different Pages of PrestaShop Store? – User GuideFMEModules
How to Show Popup on Different Pages of PrestaShop Store? For more information visit here: http://www.fmemodules.com/en/62-box-notification-popup-prestashop.html
The No BS Guide To Dropshipping...A First-Time Introduction For Wholesale Dr...Rose Li
Just heard about this dropshipping business? Are you unsure of how it works and skeptical of both the cheerleaders and the critics? Check out this slide show for a blow-by-blow account of what wholesale dropshipping is and how a wholesale dropship supplier can make your business blossom or die.
My Proprietary Conversion Optimization flowchart. How to integrate Retargeting and Marketing Automation strategies to increase conversions through the Sales Funnel.
Zinavo is the professional Website Design Companies Bangalore, India. If you are looking for your dream website you can visit us any time and form any way. We are the one of the best supportive team ever. At the end of the day, Client’s goal will be fulfil or through generate more business by website. We help do this more efficiently and predictively with our proven methods
Zinavo is the professional Website Design Companies Bangalore, India. If you are looking for your dream website you can visit us any time and form any way. We are the one of the best supportive team ever. At the end of the day, Client’s goal will be fulfil or through generate more business by website. We help do this more efficiently and predictively with our proven methods.
How Customer Success Can Increase Revenue and Reduce ChurnLambda Solutions
Discover how to transform learner success into customer success that will enable you to reduce client churn and maximize revenue with data-backed success planning, implementing client feedback loops, and analytical analysis of your learning and business data.
If you are a B2B marketer who is responsible for the content on your website and how it performs, then you might need to know what current performing website content looks like, and what you may need to do to improve yours. To improve your lead generation and content marketing combined!
What you’ll learn:
How to create a website user journey that reflects your top targets need
Creating standout key pages to convert prospects to sales
How to create compelling content that attracts, engages and converts website leads.
As a business owner, do you know where to go and what to look for in your software to ensure your growth and profit trends? Learn the specifics from Millennium's VP of Enterprise Sales, Robert Maconi, a salon/spa owner as well, who utilizes these features every day to project growth and report accurately.
Build an awesome brand that keeps ‘em coming back. We’ll get you started with things like brand considerations, design and Shopify theme customization. Please bring a laptop.
Marketing your salon or spa can be a huge task. What, how, and where you market your business can positively impact your bottom line. Refresh and renew your business marketing plan this upcoming season quickly and easily with these Millennium marketing tools.
When product ownership became the new roadmap for BNZ Digital, Penny and Chetan didn’t know where to start. How do you shift the mindset of your development team from delivering features to delivering customer value? How do you get the whole team involved when you’re so used to having a run-ahead team doing the discovery work for you?
About Penny Goodwin & Chetan Parbhu:
Penny Goodwin is a Business Analyst at BNZ Digital. At any one time, you can find her running a retro, working on stories or distracting the team with her out of tune singing. She is always willing to try anything out that will enable her team to deliver positive outcomes for customers. In her spare time, you will most likely find her at the library.
Chetan Parbhu is a Senior Test Analyst at BNZ Digital. He is passionate about teams being empowered to build the right thing for the customer. Despite youthful appearances, he is a husband and father of two. He enjoys spending his free time in the music room or pretending to be the guy from River Cottage.
What do you do during slow times, days, or season? Do you have methods to fill gaps in the book during these slow times? Learn 5 easy ways to turn slow times – into a jam-packed appointment book with increased profits!
Testing & User Experience Optimization - Webscale Presentation at eTail East ...Webscale Networks
Webscale's CTO Jay Smith shares top trends in website hosting, user experience, and optimization, the importance of infrastructure, and where Webscale (The E-Commerce Cloud Company) fits into this ecosystem.
Behaal meer conversie door omnichannel e-mailmarketingvalantic NL
Elke marketeer houdt van loyale klanten. Maar hoe bereikt u ze? Met e-mailmarketing. Maar daarvoor hebt u wel gegevens nodig en helaas geven klanten die niet graag. E-mailmarketing Specialist Patrick legt in vier stappen tijdens een interactieve presentatie uit hoe u klanten wel zover krijgt om zelfs meer dan één aankoop te doen.
How to Show Popup on Different Pages of PrestaShop Store? – User GuideFMEModules
How to Show Popup on Different Pages of PrestaShop Store? For more information visit here: http://www.fmemodules.com/en/62-box-notification-popup-prestashop.html
The No BS Guide To Dropshipping...A First-Time Introduction For Wholesale Dr...Rose Li
Just heard about this dropshipping business? Are you unsure of how it works and skeptical of both the cheerleaders and the critics? Check out this slide show for a blow-by-blow account of what wholesale dropshipping is and how a wholesale dropship supplier can make your business blossom or die.
My Proprietary Conversion Optimization flowchart. How to integrate Retargeting and Marketing Automation strategies to increase conversions through the Sales Funnel.
Zinavo is the professional Website Design Companies Bangalore, India. If you are looking for your dream website you can visit us any time and form any way. We are the one of the best supportive team ever. At the end of the day, Client’s goal will be fulfil or through generate more business by website. We help do this more efficiently and predictively with our proven methods
Zinavo is the professional Website Design Companies Bangalore, India. If you are looking for your dream website you can visit us any time and form any way. We are the one of the best supportive team ever. At the end of the day, Client’s goal will be fulfil or through generate more business by website. We help do this more efficiently and predictively with our proven methods.
How Customer Success Can Increase Revenue and Reduce ChurnLambda Solutions
Discover how to transform learner success into customer success that will enable you to reduce client churn and maximize revenue with data-backed success planning, implementing client feedback loops, and analytical analysis of your learning and business data.
If you are a B2B marketer who is responsible for the content on your website and how it performs, then you might need to know what current performing website content looks like, and what you may need to do to improve yours. To improve your lead generation and content marketing combined!
What you’ll learn:
How to create a website user journey that reflects your top targets need
Creating standout key pages to convert prospects to sales
How to create compelling content that attracts, engages and converts website leads.
Marketing techniques are constantly changing and evolving. And consumers are getting more sophisticated about how they want to be marketed. This means as marketers, we have to stay on top of every technique, and trend to continue growing your company’s success. So here are 4 ways to take market share this year.
Today’s marketers in highly competitive industries need to have the best tools to stay ahead in the digital space. There are a lot of factors to consider, both pre-click and post-click. First, you need the best methods to get meaningful, valuable clicks, and then you need to see if those leads are actually turning into sales.
It starts with optimizing your pay-per-click campaign and continues with an effective marketing automation platform.
This webinar will help you:
-Write ad copy that converts customers
-Track sales down to a keyword level to see exactly what’s working and what’s not
-Use nurturing campaigns and workflows to stay top-of-mind with your leads
20 Ways Your Business Can Leverage Email AutomationRyan Stewart
Email is one of the best ways for you to increase sales on auto pilot. The problem is, you need to understand the options available to you in order to get there. This deck covers 20 different tactics to for email automation in your business.
Get Instant Access to Over 1200+ Online Internet Marketing Courses
Build what matters: learn a simple system for creating effective pages that captivate and sell.
Test your way to the top: how to make use of free testing tools to find the optimal design and content for each page.
getimcourse.com
Making the customer journey seamless and clear is essential to a successful conversion and email marketing is only part of this process, what happens next is crucial!
Landing pages can dramatically increase the results of your campaigns. You need to embrace the opportunities to work beyond just the remit of the email.
Your Email Marketing campaigns have a goal: to bring ROI. To reach this goal, Relevance is key. And Relevance comes from Data. Let’s look at the way to connect this Data to your campaigns, in order to perform better.
EDMs (Electronic Distributed Marketing) through eNewsletters is almost as old as the internet itself and shouldn’t be discounted by marketers with so many additional options now available to connect with your customer base. This seminar looks at how to improve your eMarketing, increase deliverability, understand the different platforms, improve open rates, implement A/B testing, encourage segmentation and personalisation, and drive higher engagement and click through, whilst understanding how to integrate this strategy holistically across the Integrated Digital Marketing approach and support it with cross pollination and linking. We’ll talk about responsive designs and different ESP (Email Service Providers), and how users integrate with their emails… and what you can do to increase sharing and virality.
Things you can learn include:
The evolution of email marketing
Different eMarketing Platforms
What affects deliverability
CAN-SPAM act and Double Opt-ins
White lists, black lists and DSNBL
How to improve Open Rates
Implementing A/B testing
Segmenting your email subscribers/CRM
Personalisation and Psychology in eMarketing
Increasing click through and engagement
Tracking & Reporting on your email marketing
An Integrated Digital Marketing approach
Good design for email templates
Responsive Design for emails
Mail Chimp platform
Social Sharing, Forwarding and View Online
Vorian Agency EDM & eNewsletter Marketing with MailChimp SeminarMatt Lynch
Join industry veteran Matt Lynch, the General Manager of Perth, WA based technical marketing company Vorian Agency, with a look at EDM - Email Direct Marketing. How to improve deliverability, open rates, click through rate, virality and social share. How to reduce
How To Catapult Your Online Business With Digital Leadership - Part 2 - Prese...Doyle Buehler
How To Catapult Your Online Business With Digital Leadership - Part 2 - Presentation with The Australian Marketing Institute - Creating A Compelling Strategy With Content - Digital Strategy - And Online Sales Funnel Alignment - By Doyle Buehler 2015 06
How To Become The Ultimate Brand Authority Online - The Digital Leadership Training Series with Doyle Buehler
Want to build and create a compelling competitive online brand presence using your existing digital assets? This webinar series is designed to help you understand what your audience is looking for, and how to improve and create the ultimate online brand experience to drive sales and leads.
Every business online is different, yet there are some key fundamentals and tools that will assist you in creating a digital ecosystem that keeps your audience educated and entertained and more importantly, interested in what you do and how you do it. If you can’t deliver a valuable brand experience, you’re only 1 click away from them leaving you, forever.
Based upon Doyle Buehler's award winning digital leadership and online strategy framework, this Online Brand Authority Webinar series will show you how to construct a comprehensive, integrated digital ecosystem that has all your online assets working together - strategy, social media, branding, websites, sales funnel, landing pages, content, advertising, SEO etc. It will show you exactly how to overcome the clutter of online, get clarity on what is really important, and become the digital leader and brand authority in your industry.
Specifically designed to complement what you are already doing online to build your brand authority, you will get a step-by-step understanding over 2 webinars that kicks your complete online platform into high gear, with the tools and knowledge to really make things happen for your brand.
Here is the 2 part break down of the Building Brand Authority Webinars:
Webinar 1 - Rocking Your Digital Ecosystem
Learn the 7 Disciplines of digital leadership for a successful online presence
Create a digital strategy framework that connects your value with the needs of your online audience
How to master your content and develop your voice online to deliver your core value
Webinar 2 - Integrating and Escalating Your Kick-ass Online Platform
How to connect and re-align your website across your entire online platform
What you actually need for a working, qualifying, sales and leads funnel
Creating influence beyond your immediate reach through focussed advertising and analytics
The ultimate goal is that you will gain incredible clarity of what you need to be doing online to maximise your Brand Authority, and how to put all of your digital ecosystem pie together.
Grow your email maturity: Essential emails you should be sendingPure360
Tom Ricards' presentation from eCommerce Expo 16, 28th September 2016. Get actionable insight and advice for best practice lifecycle campaigns you can implement today.
Personalisation - The perfect fit for your fashion brandPure360
According to Statista, the global online fashion market was worth $533 billion in 2018, and is predicted to grow to $872bn by 2023.
Within such a competitive and growing marketplace, being able to offer a superior service and experience to your customers and prospects has never been so important.
Personalisation is becoming an expected norm for consumers and a powerful tool for eCommerce brands especially within the Fashion industry to drive conversions, recommend complementary products, increase customer retention plus many more benefits.
Within this webinar we explore the personalisation tactics fashion eCommerce brands can use to:
- Create a stand out personalised customer experience
- Drive purchase intent with proactive marketing
- Improve conversion rates through website personalisation and abandonment recovery
- Increase repeat purchases and loyalty with post-purchase marketing
- We will also look at examples of fashion brands who are doing it well.
Similar to Webinar: How do i increase subscriber conversions on my website? (20)
Webinar: Overcoming the 5 biggest challenges in eCommercePure360
Engage, convert, retain; A deceptively simple recipe when it comes to achieving eCommerce success, but not without its many challenges that must be overcome by brands of all shapes and sizes.
That's why Pure360 has teamed up with the award-winning eCommerce agency JH, to deliver an insightful webinar into how ambitious brands can cultivate measurable success and overcome 5 of the biggest challenges in today's eCommerce landscape.
Webinar: Food and Drink Brands: Increase sales and customer loyalty using per...Pure360
The UK food and grocery market is predicted to grow by 15% between 2019 and 2022, giving it a value of £213 billion, with 40% of all UK shoppings saying they have brought food or groceries online, according to research by the IGD.
Within such a competitive marketplace, brand loyalty is low and price sensitivity and timing are a major factor when consumers are making a purchase. This means it has never been more important for food and drink brands to stand out and offer a personalised service to build brand loyalty and engage with their customers at the most opportune time for repeat purchase.
Within this webinar we explore the tactics the food and drink brands can use to:
- Create a stand out personalised customer experience
- Drive purchase intent with proactive marketing
- Improve conversion rates
- Increase repeat purchases and loyalty with post-purchase marketing
Introducing PureAcademy - Pure360’s free workshop programme that aims to empower marketers to be the best they can be with sessions designed to build on your professional development and help you further your marketing career.
Hosted by our in-house Customer Success experts, we provided a hands-on session loaded with practical advice to take away and start implementing straight away.
We took our guests through best practice advice and helped them take a step back to refocus on why you do what they do. We introduced the SMART planning framework and helped them set appropriate marketing goals and actions for the next year.
What we covered:
- Learn how to plan the SMART way and create clear KPIs to help you meet your business objectives
- Finish the day with a better understanding of your clients and why you do what you do
- Make your working day more efficient with tactical tasks aligned to your strategic plan
- Improve your methods of monitoring, reviewing, and prioritising your campaigns.
Webinar: Build Loyalty and Drive Revenue with Effective Welcome JourneysPure360
Within this webinar you will discover the importance of implementing welcome email journeys, including how to build loyalty, increase engagement and drive revenue.
We cover acquisition based welcome journeys, industry examples and which types of content you should be using for your different stages throughout this welcome journey, including personalising the content based on your subscribers signup-point.
This webinar covers all the crucial areas you need to consider when implementing effective welcome email journeys.
Compared to a normal marketing email, welcome emails generate:
50-60% more open rates
5 x the click through rate
9 x more purchasing potential
8 x more revenue per email
50% – 86% more engagement than email newsletters
Webinar: Beauty Brands: How to Transform Your Customer Experience with Person...Pure360
Beauty is one of the fastest growing retail sector in eCommerce. The online beauty market in the UK is forecast to grow 21.1% over the next five years.
With this growth comes competition. Keeping customers coming back is a big challenge but also a huge opportunity.
Within this webinar we look at the tactics beauty brands can use to:
- Create a stand out personalised customer experience
- Drive purchase intent with proactive marketing
- Improve conversion rates
- Increase repeat purchases and loyalty with post-purchase marketing
To watch the webinar, please visit: https://www.pure360.com/webinar/beauty-brands-how-to-transform-your-customer-experience-with-personalisation/
PureAcademy S.M.A.R.T Planning & Tactics Workshop - Manchester, June 2019Pure360
Introducing PureAcademy - Pure360’s free workshop programme that aims to empower marketers to be the best they can be with sessions designed to build on their professional development and help them further their marketing career.
Hosted by our in-house Customer Success experts, we provided a hands-on session loaded with practical advice to take away and start implementing straight away.
Our S.M.A.R.T Planning session in Manchester allowed our guests to refocus their marketing strategies to maximise their resources and returns on investment.
We took a look through best practice advice and helped our guests take a step back to refocus on why they do what they do. We introduced the S.M.A.R.T planning framework and helped our guests set appropriate marketing goals and actions for the next year.
PureAcademy: Smart Planning Workshop May 2019Pure360
PureAcademy - Pure360’s free workshop programme that aims to empower marketers to be the best they can be with sessions designed to build on your professional development and help you further your marketing career.
Hosted by our in-house Customer Success experts, we provide a hands-on session loaded with practical advice to take away and start implementing straight away.
Discover how to refocus your marketing strategies to maximise your resources and returns on investment.
Areas covered:
- Learn how to plan the SMART way and create clear KPIs to help you meet your business objectives
- Gain a better understanding of your clients and why you do what you do
- Make your working day more efficient with tactical tasks aligned to your strategic plan
- Improve your methods of monitoring, reviewing, and prioritising your campaigns.
Webinar: Ecommerce Personalisation and Abandonment Recovery in ActionPure360
This webinar discusses the growing need for ecommerce brands to implement a personalisation and abandonment recovery strategy. With some hard hitting industry statistics, what the capabilities are of such solutions and real life examples of how these personalisation and abandonment recovery solutions can transform your ecommerce business.
44% of consumers say that they will likely become repeat buyers after a personalised shopping experience, now is the time to rethink your personalisation strategy.
We also showcase our PureTargeting solution, giving you the ins and outs of its powerful capabilities and features, how it works and the real ROI our solution offers our ecommerce customers.
See a range of PureTargeting’s features in action:
- Cross-channel personalisation
- Cart and browse abandonment recovery
- Product recommendations
- Social Proof
- Post-purchase journeys
- Overlays
- Plus more
Discover how personalisation and abandonment recovery solutions will offer your visitors a superior personalised experience, increase conversions, improve customer retention and show significant ROI in a short space of time after implementation.
Watch the full webinar at: https://www.pure360.com/webinar/ecommerce-personalisation-in-action/
‘Luke 1977 decreased abandonment rates by 17% and increased revenue from cart abandonment recovery by 60% using PureTargeting'.
Travel Industry - Maximising Customer Retention Post GDPR Pure360
ABTA Conference: Data Protection and Management in Travel Post-GDPR
Whilst May 25 was the deadline for the General Data Protection Regulation, the reality is that compliance is just beginning. As with any significant new legislation, the text of the GDPR leaves open many interpretive questions and businesses will need to address emerging privacy and security threats in the months and years ahead. Compliance is not just a one off exercise, but an ongoing business process that evolves over time.
With pain points such as reduced list growth and engagement, discover how to retain your customers and grow your email lists post GDPR.
The presentation covers:
- The power of automations to increase customer retention and to drive revenue
- Introducing engaging welcome campaigns to add value from the start
- How to wake up your lapsed and unengaged customers
- Why a preference centre is a must post GDPR
Personalisation vs segmentation - the differences and the benefits Pure360
Personalisation and Segmentation. Marketers often get them confused. And that could be holding back your ability to execute both effectively.
Learn how they are difference, the benefits of each, and how to get them working together.
A Pure360 Lifecycle Marketing Masterclass.
https://www.pure360.com
Automations are a lifesaver for the busy marketer. But they also help you improve your customer experience.
Discover the 7 must-have automations that every eCommerce business should use.
A Pure360 Lifecycle Masterclass
https:/www.pure360.com
Personalisation: Separating the good and the great (from the downright damagi...Pure360
What seperates good personalisation from great personalisation? This talk reveals all.
Learn from real-life examples of great personalisation and discover what happens when it goes horribly wrong.
Presenter: Chantelle Knoetz, Key Account Director, Pure360
Event: eCommerce Expo 2018
Personalisation: Separating the good and the great from the downright damagingPure360
Personalisation is powerful but it also comes from it's risk. Learn why it matters, how and why it goes wrong, and what makes great personalisation great.
Webinar: Rethinking Your Email Creative to Maximise EngagementPure360
We all know that generating maximum engagement from our email campaigns post-GDPR should be a priority, especially if your email lists have reduced in size.
The busy email marketer is always thinking about the next campaign. But sometimes you need to take step back and look at what you’re currently sending.
Is your design looking dated? Are your templates following best practice? Is your content as engaging as it could be?
Watch our webinar to learn how to give your email creative a top-to-bottom audit. Learn the secrets behind attention grabbing emails that drive conversions.
Watch the full webinar at: https://www.pure360.com/webinar/rethinking-email-creative-maximise-engagement/
Studies show that it’s 25 x more expensive to acquire new customers than it is to retain existing ones.
That’s a pretty impactful statement considering a large majority of marketers spend more time and budget on acquiring new customers instead!
GDPR certainly hasn’t helped matters either with its impact on reduced customer email lists.
So we hosted this webinar to showcase the key areas to focus on to keep your customers engaged, ensure they continue to buy from you and to increase your brand advocates.
This webinar covers:
- Introducing engaging welcome campaigns to add value from the start
- The power of automations to increase customer retention and to drive revenue
- Why a preference centre is a must post GDPR
- How to wake up your lapsed and unengaged customers
You should watch if you:
- Are facing a reduced customer email list after a re-consent campaign
- Have a lack of confidence in the consent you have for your customers
- Need to gain more value out of your customer database
- Want to learn new ways to interact with your customers and awaken un-engaged customers
- Want to increase your customer email engagement
To view the webinar please visit: https://www.pure360.com/webinar/maximising-customer-retention-post-gdpr/
Beyond the Basics: Why Consumer Are Demanding Intelligent PersonalisationPure360
Our research has revealed that the common personalisation tactics used in marketing aren't cutting the mustard anymore. To keep up with consumer expectations we need to think beyond the basics of personalisation. But what does that look like?
PureProgression – Email marketing in a post GDPR world, email list growth & p...Pure360
Our 2nd PureProgression workshop of 2018, was held in London on 16th May 2018.
This workshop focused on email marketing in a post GDPR world. We discussed areas you should be considering, how to grow your email lists and we took an in-depth look at the increasing importance of intelligent email personalisation.
Our Customer Success and Account Management team were on hand to help work towards our customers objectives. We outlined best practice and gave valuable insight into how to utilise personalisation and grow our customers email list, whilst adhering to the new GDPR legislation*.
The workshop covered:
- Tactics on how to optimise sign up forms and grow your email lists organically post GDPR
- Expert advice on how to grow your email list
- How to use personalisation to add real value to your customer experience
- Practical examples of next level personalisation any business can implement
- Plus much more hands-on strategy and practical advice
*Please note that our advice on GDPR compliance is only for best practice and should not be considered legal advice.
Pure Progression Workshop@ Smart Planning April 2018Pure360
Back by popular demand we relaunched our PureProgression workshops program, a platform for engagement, learning and strategic advice to help you get the most from your campaigns.
This workshop brought together our customers and Pure360 team, along with other experts within the business, who offered best practice advice to help take our customers on a journey of marketing maturity.
The first event series focused on planning - S.M.A.R.T planning to be precise. Helping set clear objectives and KPIs for their email marketing strategy. Giving guidance on which strategies they should be implementing to improve engagement with their audience.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.
Trust Element Assessment: How Your Online Presence Affects Outbound Lead Gene...Martal Group
Learn how your business's online presence affects outbound lead generation and what you can do to improve it with a complimentary 13-Point Trust Element Assessment.
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
You’ll learn:
- How to create content that is valuable to users (not just search engines) using E-E-A-T.
- How to build links that can boost rankings and withstand algorithm updates.
- Best practices for content creation and link building so you can thrive during algorithm updates.
With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
Checkout Abandonment - CRO School by Mailmodosaba771143
Fear of abandonment’ means a whole different thing in eCommerce.
Because the loss is tangible. And felt right in your pocket.
But that also means there are real things you could fix.
One of the final stages of shopping abandonment occurs is the checkout page.
Which means it impacts your bottom line directly.
So here’s a rundown of:
→ Reasons shoppers abandon the checkout process
→ How other brands cope with these issues
→ Actionables to fix your checkout flow
Do it right, and you’ll feel the change in your revenue.
This is a part of our CRO School series - to help you fix the revenue leaks in your eCommerce store.
Sign up for CRO School and get these insights right in your inbox
(Visit the link to enroll ->https://www.mailmodo.com/cro-school/?utm_source=cro-school&utm_medium=slideshare )
#ecommerce
#cro
#cart
#abandonement
#checkout
#email
#course
#conversion
Elevate your trade show game with our comprehensive guide on creating an interactive booth that captures attention and drives engagement! In this presentation, Blue Atlas Marketing shares practical tips and creative strategies to transform your trade show presence. Learn how to use digital displays, interactive demos, and engaging activities to attract visitors and make lasting impressions. Whether you're a trade show veteran or a newcomer, these insights will help you stand out from the crowd and maximize your event success. Dive into our slides to discover how to turn your booth into a dynamic and interactive experience!
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
3. What we’ll cover today...
• Best practice email subscriber forms
• How to supercharge your email subscribers conversions
• A look at overlays
• Examples from brands who are doing it well!
• Key takeaways
31. 1. Sell the benefits
2. Offer incentives
3. Reduce cart abandonment
4. Make your message concise
5. Segment your audience
6. Personalise your message
7. Make them mobile friendly
8. Measure the impact
9. Test and test some more
10. Comply with GDPR
33. 1. Use language that makes people feel bad
2. Make overlays hard to close
3. Try to collect too much data
4. Bombard people on every page
5. Disrupt your user experience
6. Offer irrelevant incentives
41. Key Takeaways
- Making your email subscribers forms visible is key
- Make the sign-up process simple and continue to experiment
- Overlays are a highly effective way to help grow your email subscriber lists
- Avoiding our overlay don’ts will help you to stay focused on improving
Today we’ll be covering:
The power of automations to increase customer retention and to drive revenue
Introducing engaging welcome campaigns to add value from the start
How to wake up your lapsed and unengaged customers
- Why a preference centre is a must post GDPR
- And Paul will be showcasing some of creative and managed services
Left first, then describe the right
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest
Firstly we have to understand that the customer journey is not liner and each customer has different expectations.
Mapping out your customers journey is one of the most crucial tasks to complete before setting up your lifecycle automations, which touchpoints do you feel will bring the most value to both you and your customers and which type of content or interaction will bring the most ROI?
Automations is the only solution to maximise profits and build iupon legitiement interest