Beyond contact us – leveraging the next generation of forms for lead capture
This document discusses the limitations of traditional contact forms and the rise of new generation lead capture forms that are integrated with marketing automation and CRM systems. These new forms are easy for marketers to create, flexible to change, and can automate capturing leads and routing them to sales. Examples are provided of how forms can be used on websites, landing pages for online ads, and drive trigger-based email campaigns. Questions are invited at the end.
The Channel Marketing Portal was designed for organizations that sell through channels (distributors, dealers, franchisees, ...). Protect your brand, your message, and your offers - while still allowing channel partners to market aggressively using corporate approved materials. Manage all your channel marketing activity with a tiny fraction of the resources usually required. Ask us how you can get this solution absolutely FREE!
Take full advantage of your CRM data and build 1:1 customer relationships with the powerful combination of ExactTarget Marketing Cloud and Microsoft Dynamics CRM. Learn how to leverage your tracking data in Microsoft Dynamics CRM to target and automate future communications and develop real relationships with your customers, though every step of their customer journey. We be highlighted new features and shared some fun and useful Tips & Tricks for using ExactTarget Marketing Cloud and Microsoft Dynamics CRM.
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...Online Marketing Summit
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI
Email and landing page design affects more than the appearance of your messages. It affects clicks, conversion, and overall ROI. This online marketing seminar will provide insights into how to improve your email and landing page designs to increase performance and produce better results.
* Tim Siukola, Manager, Campaign Solutions, ExactTarget
Mortgage marketing lead generation systemWilson Zehr
The mortgage marketing and lead generation system allows organizations to market aggressively while assuring compliance. This is especially true in banking or finance where non-compliance can mean fines or other expensive sanctions. This system allows financial organizations (or their representatives) to market aggressively while assuring regulatory compliance.
Slidedeck used for an interactive OneCafé at Orbit One Ghent.
The presentation touches on four important ingredients of a marketing automation solution. The solution presented is Microsoft Dynamics CRM combined with ClickDimensions.
http://www.orbitone.com
http://www.clickdimensions.com
The Channel Marketing Portal was designed for organizations that sell through channels (distributors, dealers, franchisees, ...). Protect your brand, your message, and your offers - while still allowing channel partners to market aggressively using corporate approved materials. Manage all your channel marketing activity with a tiny fraction of the resources usually required. Ask us how you can get this solution absolutely FREE!
Take full advantage of your CRM data and build 1:1 customer relationships with the powerful combination of ExactTarget Marketing Cloud and Microsoft Dynamics CRM. Learn how to leverage your tracking data in Microsoft Dynamics CRM to target and automate future communications and develop real relationships with your customers, though every step of their customer journey. We be highlighted new features and shared some fun and useful Tips & Tricks for using ExactTarget Marketing Cloud and Microsoft Dynamics CRM.
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...Online Marketing Summit
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI
Email and landing page design affects more than the appearance of your messages. It affects clicks, conversion, and overall ROI. This online marketing seminar will provide insights into how to improve your email and landing page designs to increase performance and produce better results.
* Tim Siukola, Manager, Campaign Solutions, ExactTarget
Mortgage marketing lead generation systemWilson Zehr
The mortgage marketing and lead generation system allows organizations to market aggressively while assuring compliance. This is especially true in banking or finance where non-compliance can mean fines or other expensive sanctions. This system allows financial organizations (or their representatives) to market aggressively while assuring regulatory compliance.
Slidedeck used for an interactive OneCafé at Orbit One Ghent.
The presentation touches on four important ingredients of a marketing automation solution. The solution presented is Microsoft Dynamics CRM combined with ClickDimensions.
http://www.orbitone.com
http://www.clickdimensions.com
How to optimize salesforce marketing cloud Cloud Analogy
Marketing Cloud Connect is about integration of the Salesforce Marketing Cloud instance with Sales, Community and Service Clouds. It comes with sets of functionalities that prove very useful for the sales reps, marketers and above all the clients.
Zairmail is the fastest and easiest way to send direct mail. Upload your document, upload your list, approve an online proof and you are "in the mail" - that's all there is to it. Zairmail also provides direct mail templates, direct mail lists, and educational materials.
NetCentered Marketing: Leveraging Your Website for ResultsElement Three
Learn how to leverage the investment you have made in your website and how to integrate your offline marketing efforts with your website. Integrated are specific action items for how you can enhance the effectiveness of your website.
Customers no longer follow neat, linear paths toward a purchase. Instead, they utilize various channels across their lifecycle and with each interaction, your organization must be able to capture their past interactions, preferences, and data to advance their journey – and provide the right customer experience, no matter the channel. With the modern customer journey being nearly impossible to predict, the impact of omni-channel consistency is key.
TLDW - Key Slides, stats and takeaways from our 2020-21 Personalization WebinarsAvishai Sharon
Especially for the overwhelmed marketer - a summary of the key slides from our joint webinars with Tenable, AudioCodes, an the Cyber Marketing communities.
Successful Email Marketing Campaigns Directly From Microsoft Dynamics CRMeSavvy
Find out how to leverage on running successful email marketing campaigns directly from Microsoft Dynamics CRM. Segment email marketing campaigns, test emails before you send them, manage your subscriptions and evaluate email marketing campaigns performance.
Slidedeck about E-mail marketing and Lead Nurturing for Startups. This presentation is part of the Making Your Funnel Work program of E-commercemanagers.com and Startupbootcamp.
Salesforce was founded with a vision to redefine the Cloud CRM model. It sowed the seeds for a new era of cloud computing and brought in revolutionary changes to the concept of Customer Relationship Management. The USP of Salesforce is its presence across-the-board. It competes with Oracle, SAP, and Microsoft in the top-market. While these three competitors match Salesforce’s features, Salesforce offers far superior and flexible solutions with value for your money.
To get in touch, write to us at: jghosh@suyati.com
Join us for another #ImpactSalesforceSaturday, a series of online Salesforce Saturday sessions.
We invite all – Developers – Administrators – Group Leaders – Consultants with advanced, intermediate or beginner level knowledge on Salesforce(Sales Cloud, Service Cloud, Pardot, Marketing Cloud, IOT, CPQ, Einstein, etc).
Topic: SFMC: Introduction to Journey builder
Date and Time: Saturday, January 30, 2020,
11:00 AM to 12:00 PM IST
Speaker: Pankaj Namdeo
Pankaj is a Salesforce Marketing Cloud Consultant. He is also #sfmc Trainer.
Agenda:
1. Journey builder Basics
2. Types of Journeys, Journey activities,
3. Cross cloud journey, Best practices
4. Q & A
5. Kahoot Quiz
6. Winner Announcement
How to optimize salesforce marketing cloud Cloud Analogy
Marketing Cloud Connect is about integration of the Salesforce Marketing Cloud instance with Sales, Community and Service Clouds. It comes with sets of functionalities that prove very useful for the sales reps, marketers and above all the clients.
Zairmail is the fastest and easiest way to send direct mail. Upload your document, upload your list, approve an online proof and you are "in the mail" - that's all there is to it. Zairmail also provides direct mail templates, direct mail lists, and educational materials.
NetCentered Marketing: Leveraging Your Website for ResultsElement Three
Learn how to leverage the investment you have made in your website and how to integrate your offline marketing efforts with your website. Integrated are specific action items for how you can enhance the effectiveness of your website.
Customers no longer follow neat, linear paths toward a purchase. Instead, they utilize various channels across their lifecycle and with each interaction, your organization must be able to capture their past interactions, preferences, and data to advance their journey – and provide the right customer experience, no matter the channel. With the modern customer journey being nearly impossible to predict, the impact of omni-channel consistency is key.
TLDW - Key Slides, stats and takeaways from our 2020-21 Personalization WebinarsAvishai Sharon
Especially for the overwhelmed marketer - a summary of the key slides from our joint webinars with Tenable, AudioCodes, an the Cyber Marketing communities.
Successful Email Marketing Campaigns Directly From Microsoft Dynamics CRMeSavvy
Find out how to leverage on running successful email marketing campaigns directly from Microsoft Dynamics CRM. Segment email marketing campaigns, test emails before you send them, manage your subscriptions and evaluate email marketing campaigns performance.
Slidedeck about E-mail marketing and Lead Nurturing for Startups. This presentation is part of the Making Your Funnel Work program of E-commercemanagers.com and Startupbootcamp.
Salesforce was founded with a vision to redefine the Cloud CRM model. It sowed the seeds for a new era of cloud computing and brought in revolutionary changes to the concept of Customer Relationship Management. The USP of Salesforce is its presence across-the-board. It competes with Oracle, SAP, and Microsoft in the top-market. While these three competitors match Salesforce’s features, Salesforce offers far superior and flexible solutions with value for your money.
To get in touch, write to us at: jghosh@suyati.com
Join us for another #ImpactSalesforceSaturday, a series of online Salesforce Saturday sessions.
We invite all – Developers – Administrators – Group Leaders – Consultants with advanced, intermediate or beginner level knowledge on Salesforce(Sales Cloud, Service Cloud, Pardot, Marketing Cloud, IOT, CPQ, Einstein, etc).
Topic: SFMC: Introduction to Journey builder
Date and Time: Saturday, January 30, 2020,
11:00 AM to 12:00 PM IST
Speaker: Pankaj Namdeo
Pankaj is a Salesforce Marketing Cloud Consultant. He is also #sfmc Trainer.
Agenda:
1. Journey builder Basics
2. Types of Journeys, Journey activities,
3. Cross cloud journey, Best practices
4. Q & A
5. Kahoot Quiz
6. Winner Announcement
Marketing Automation for Microsoft Dynamics 2013Salesfusion
SalesFUSION webinar - 5 ways marketing automation can help improve Microsoft Dynamics CRM 2013. Preview SalesFUSION's latest release of marketing automation for Dynamics CRM
SaaS Marketing - Blogging, Social and SearchAgile SEO
-- How do SaaS providers use blogging, Twitter, Facebook, LinkedIn, SEO, PPC, and PR?
-- How can SaaS providers generate buzz and viral content?
-- Which online channels have the highest ROI?
-- How should SaaS providers integrate social media into their marketing process?
Gilad David Maayan, a SaaS marketing and social media expert, reviews how today's online marketing channels work together to generate high impact for growing SaaS providers.
Webinar - building a real-time lead management engineSalesfusion
In-depth review of how companies can build a real-time b2b lead management process that improves the inbound flow and conversion of b2b leads. Describes the various technologies and supporting processes required to implement real-time website monitoring, lead scoring and b2b lead management.
NetCentered Marketing: Leveraging Your Website for ResultsCirrus ABS
Element Three and Cirrus ABS join forces to show businesses how to leverage the investment you have made in your website and how to integrate your offline marketing efforts with your website. Integrated are specific action items for how you can enhance the effectiveness of your website.
A brief description of what we currently offer @ Soffront CRM...
Soffront mid-market CRM spans the enterprise with sales automation, marketing automation, customer service, knowledge base, order processing, help desk, defect tracking, project management and more. Soffront CRM is scalable, flexible and affordable. It readily adapts to your processes, workflows, data and users. Our CRM software can be hosted or on-premise.
Visit us @ www.soffront.com
We focused on the practical side. We described how to implement the method, where you can (and should) use marketing automation, what kind of tools should be used and what are the good and bad points of each method.
How Companies are Using Social Networks and the Internet to Generate Sales 20...Social Jack
Great Presentation to a three chamber event in Northwest Indiana. Very progressive group looking to combine what they now have with what they want to do next in the Online world of Social Networks!
HighRoad U Webinar: Gaining New Leads Through eBooksHighRoad Solution
This month we'll explore the topic of Gaining New Leads through eBooks. Join us for this webinar as we get an overview of how important gaining new leads through eBooks is for your organization.
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Creating a nurture campaign is never easy, no matter the subject. However, the benefits to your sales pipeline far outweigh the work to get them up and running. By allowing prospects to customize their path through the buyer journey, nurtures enhance your sales processes and reduce the chance of leads disappearing along the way.
Check out the recording https://salesfusion.com/resource/nurture-marketing-back-to-basics/ to learn the following:
-How nurture campaigns will grow your pipeline
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Salesfusion makes enterprise-grade marketing accessible to everyone with the only no-fail approach to marketing automation. We know that marketing success depends not just on technology, but also on expertise, processes and people. So we provide our clients a team of marketing experts who are eager to collaborate to achieve your goals. Salesfusion is committed to long-term partnership, providing the tools, support, and advice you need to succeed at every stage of your growth...and at a price point you can afford.
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SiriusDecisions analyst Jen Horton covers:
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Aligning sales and marketing isn't just about scheduling more meetings. In this free webinar, marketing master Matt Heinz will discuss eight specific best practices to help your organization accelerate its path toward sales and marketing collaboration nirvana. You will learn how to:
Create a common dashboard of performance metrics
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Email marketing is still an extremely effective way to engage with prospects when campaigns are properly developed and executed. Join Salesfusion's CMO, Kevin Miller, for an on-demand webinar to learn:
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Webinar beyond contact us - Leveraing the next generation of lead capture forms
1. Beyond contact us – leveraging the next generation of forms for lead capture Presented by: Kevin Miller – EVP Marketing/Sales – SalesFUSION Session Audio Starts at 2PM EST
2.
3. Forms 1.0 – “Contact Us” – Limitations and challenges
27. How is your website performing? What does Bounce Rate mean? Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page. Use this metric to measure visit quality - a high bounce rate generally indicates that site entrance pages aren't relevant to your visitors. The more compelling your landing pages, the more visitors will stay on your site and convert. You can minimize bounce rates by tailoring landing pages to each keyword and ad that you run. Landing pages should provide the information and services that were promised in the ad copy. To view the bounce rates for your website, go to the Bounce Rate report under Visitors >Visitor Trending > Bounce Rate. Check your analytics/reports High bounce rates are indicative of content issues on your site and/or a lack of good lead capture. High bounce rates may also be derived from PPC Advertising that sends direct traffic to your site via an advertisement.
28. Forms 1.0 – The CMS-based form Website Contact Us CMS CRM Text-Email to Marketing Manually Load to CRM System