SalesFUSION webinar - 5 ways marketing automation can help improve Microsoft Dynamics CRM 2013. Preview SalesFUSION's latest release of marketing automation for Dynamics CRM
Social media has become essential to today’s business - organizations of all sizes are engaging at higher rates. How do you monitor, manage, and report on these conversations? What can you do with all the data collected? And more importantly, how can you leverage social intelligence to influence and cross-inform multiple levels across the entire enterprise? Social media is no longer simply a marketing channel. Social is now a resource that intelligent organizations are leveraging to make strategic business decisions, inform product direction, build sales leads, enhance customer support, monitor brand health, and talent prospecting.
4 Ways Cloud Technology Can Enhance Your Retail BusinessTyrone Systems
Today’s retail customers have high expectations. They want to browse and buy seamlessly, whether they’re at your store or visiting your website on a desktop computer or smartphone. They expect personalized offers and interactions; quick, secure transactions; convenient return policies and products in-stock. (After all, if you don’t have what they’re looking for, they can instantly find it elsewhere with a quick smartphone search.)
Join SalesFUSION for an in-depth look at the trends driving the use of Social Media in b2b marketing and lead generation. Explore how companies are putting social media networks to use for their demand generation efforts, resulting in higher inbound lead flow.
Met Selligent Interactive Marketing kunnen, binnen Microsoft Dynamics CRM, krachtige marketingfuncties worden geopend waardoor organisaties de beschikking krijgen over een 360°-beeld van hun klanten. Door de naadloze integratie van de twee systemen worden marketinglijsten probleemloos gesynchroniseerd, acties geautomatiseerd en closed loop campagnes gecreëerd. Maar er is meer…
What is the difference between crm and marketing automation JyotiK21
Marketing Automation
A marketing automation system is a software platform and technology designed for marketing reps to
efficiently carry out marketing activities through various sources like email, websites, social media etc.
Customer Relationship Management
Customer Relationship Management is an approach in order to manage the company’s interaction with the
current customer. It is one such management process in which the companies can maintain a good
relationship and stay connected to the customers. In turn it also improves the profitability of the company.
Social media has become essential to today’s business - organizations of all sizes are engaging at higher rates. How do you monitor, manage, and report on these conversations? What can you do with all the data collected? And more importantly, how can you leverage social intelligence to influence and cross-inform multiple levels across the entire enterprise? Social media is no longer simply a marketing channel. Social is now a resource that intelligent organizations are leveraging to make strategic business decisions, inform product direction, build sales leads, enhance customer support, monitor brand health, and talent prospecting.
4 Ways Cloud Technology Can Enhance Your Retail BusinessTyrone Systems
Today’s retail customers have high expectations. They want to browse and buy seamlessly, whether they’re at your store or visiting your website on a desktop computer or smartphone. They expect personalized offers and interactions; quick, secure transactions; convenient return policies and products in-stock. (After all, if you don’t have what they’re looking for, they can instantly find it elsewhere with a quick smartphone search.)
Join SalesFUSION for an in-depth look at the trends driving the use of Social Media in b2b marketing and lead generation. Explore how companies are putting social media networks to use for their demand generation efforts, resulting in higher inbound lead flow.
Met Selligent Interactive Marketing kunnen, binnen Microsoft Dynamics CRM, krachtige marketingfuncties worden geopend waardoor organisaties de beschikking krijgen over een 360°-beeld van hun klanten. Door de naadloze integratie van de twee systemen worden marketinglijsten probleemloos gesynchroniseerd, acties geautomatiseerd en closed loop campagnes gecreëerd. Maar er is meer…
What is the difference between crm and marketing automation JyotiK21
Marketing Automation
A marketing automation system is a software platform and technology designed for marketing reps to
efficiently carry out marketing activities through various sources like email, websites, social media etc.
Customer Relationship Management
Customer Relationship Management is an approach in order to manage the company’s interaction with the
current customer. It is one such management process in which the companies can maintain a good
relationship and stay connected to the customers. In turn it also improves the profitability of the company.
Mr. Barranoik will discuss how the leads are captured from the web and then nurtured using the Marketing and Sales Force Automation tools in Maximizer CRM.
Data-Driven Marketing: Less ‘Spray’ more ‘Prey.’ The Journey to Better Custom...Braden Ford
Learn how organizations like Patagonia, MEC and even the Federal Liberal Party of Canada are leveraging data to better understand their customers and provide more relevant, personal, cross-channel customer experiences.
How You Can Leverage Social Media to Benefit Your Entire OrganizationSugarCRM
The convergence of social media and CRM is changing the way businesses approach and manage relationships with customers and prospects. Key to this change is a firm understanding of the benefits a social CRM strategy can provide. This session will explore how sales, customer service teams, and companies in general, can utilize the massive amounts of activity and conversations occurring on social media to drive measurable impact to the business bottom line.
Interactive Marketing: Selligent and MS Dynamics CRM at De Lijn (#DMF2013)Maarten Bekaert
Presentation at Digital Marketing First #DMF2013
The Road towards Customer Engagement at De Lijn
with MS Dynamics CRM and Selligent Interactive Marketing
Presentation made by Diogo Rebelo at the DRI Marketing Automation event (http://marketing.automation.pt/) on October 30th 2014.
In this presentation, Diogo goes over the concept of Marketing Automation. Much more than a set of tools or a series of emails, Marketing Automation is a strategy that encompasses all the touchpoints between a company and a customer, throughout the whole customer lifecycle.
Nils Weber: CRM for Your Coffee Machine – How to Win in The Platform Economy ...Heroes of CRM Conference
How can coffee machines boost your CRM?
According to Nils Weber, Managing Director at Valantic, using first-party IoT-data can help you survive the platform economy. Nils leads the practice for data-driven marketing and CRM and is a digital transformation crack. Learn about the unique chances of IoT-data for your business.
Lara Bröckelt / Florian Menge: Direct Mail Automation & Hyper-Personalization...Heroes of CRM Conference
Check out Contorion and optilyz's presentation on how innovative use of direct mail enables exceptional performance through automation, hyper-personalization, and customer-journal integration.
As marketers, we are all feeling the pressure to measure the impact of every dollar we spend on marketing, and today, there is mounting focus put on the direct revenue impact of marketing on revenue. During this webinar we will showcase a framework for revenue marketers to maximize ROI through their digital marketing efforts.
Selligent - Audi - Emakina at DMA14: Omnichannel Audience Engagement to Nurtu...Selligent
Selligent together with (customer) Audi and (partner agency) Emakina presented a Thought Leadership Session during DMA14, the global event for data-driven marketers in San Diego (25-30 October 2014). The topic of the day was "Customers Choose their Own Journeys:
How Omnichannel Audience Engagement Allows You
to Nurture Them Anywhere They Lead"
Transforming Marketing Data into a Useful Sales PitchSugarCRM
Marketing automation technology offers a myriad of tools for marketers that facilitate lead generation and marketing optimization. As a stand alone technology, MAP's provide a strong value proposition to any company. However, when closely aligned with sales, and properly integrated at a deep level with CRM, a MAP can drive meaningful sales engagement and assist sales in connecting with the right prospective buyers at the right time. This session will highlight five common ways MAP's accomplish this.
Mr. Barranoik will discuss how the leads are captured from the web and then nurtured using the Marketing and Sales Force Automation tools in Maximizer CRM.
Data-Driven Marketing: Less ‘Spray’ more ‘Prey.’ The Journey to Better Custom...Braden Ford
Learn how organizations like Patagonia, MEC and even the Federal Liberal Party of Canada are leveraging data to better understand their customers and provide more relevant, personal, cross-channel customer experiences.
How You Can Leverage Social Media to Benefit Your Entire OrganizationSugarCRM
The convergence of social media and CRM is changing the way businesses approach and manage relationships with customers and prospects. Key to this change is a firm understanding of the benefits a social CRM strategy can provide. This session will explore how sales, customer service teams, and companies in general, can utilize the massive amounts of activity and conversations occurring on social media to drive measurable impact to the business bottom line.
Interactive Marketing: Selligent and MS Dynamics CRM at De Lijn (#DMF2013)Maarten Bekaert
Presentation at Digital Marketing First #DMF2013
The Road towards Customer Engagement at De Lijn
with MS Dynamics CRM and Selligent Interactive Marketing
Presentation made by Diogo Rebelo at the DRI Marketing Automation event (http://marketing.automation.pt/) on October 30th 2014.
In this presentation, Diogo goes over the concept of Marketing Automation. Much more than a set of tools or a series of emails, Marketing Automation is a strategy that encompasses all the touchpoints between a company and a customer, throughout the whole customer lifecycle.
Nils Weber: CRM for Your Coffee Machine – How to Win in The Platform Economy ...Heroes of CRM Conference
How can coffee machines boost your CRM?
According to Nils Weber, Managing Director at Valantic, using first-party IoT-data can help you survive the platform economy. Nils leads the practice for data-driven marketing and CRM and is a digital transformation crack. Learn about the unique chances of IoT-data for your business.
Lara Bröckelt / Florian Menge: Direct Mail Automation & Hyper-Personalization...Heroes of CRM Conference
Check out Contorion and optilyz's presentation on how innovative use of direct mail enables exceptional performance through automation, hyper-personalization, and customer-journal integration.
As marketers, we are all feeling the pressure to measure the impact of every dollar we spend on marketing, and today, there is mounting focus put on the direct revenue impact of marketing on revenue. During this webinar we will showcase a framework for revenue marketers to maximize ROI through their digital marketing efforts.
Selligent - Audi - Emakina at DMA14: Omnichannel Audience Engagement to Nurtu...Selligent
Selligent together with (customer) Audi and (partner agency) Emakina presented a Thought Leadership Session during DMA14, the global event for data-driven marketers in San Diego (25-30 October 2014). The topic of the day was "Customers Choose their Own Journeys:
How Omnichannel Audience Engagement Allows You
to Nurture Them Anywhere They Lead"
Transforming Marketing Data into a Useful Sales PitchSugarCRM
Marketing automation technology offers a myriad of tools for marketers that facilitate lead generation and marketing optimization. As a stand alone technology, MAP's provide a strong value proposition to any company. However, when closely aligned with sales, and properly integrated at a deep level with CRM, a MAP can drive meaningful sales engagement and assist sales in connecting with the right prospective buyers at the right time. This session will highlight five common ways MAP's accomplish this.
Marketing Automation: The Future of Sales & MarketingRoom 214
Although marketing automation has been around for 6+ years, many companies (B2B AND B2C) are just now in the consideration phase.
This presentation offers an explanation of marketing automation in the context of modern digital marketing models (Paid, Owned, Earned in addition to the Digital Path to Success Model).
We look at the relevant history leading up to marketing automation ("the missing platform"), in addition to how it works, it's core elements and some top-line stats regarding the reasons companies choose to use it.
YIELD Marketing Control Center MCC is an intelligent web-based solution for consumer marketers to easily create, manage and track all of your mobile, online and social marketing campaigns on a single platform…giving you a 360 degree view of your customers thus deepening your one-to-one customer relationships
Customer relationship management (CRM) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle.
A Point of View for PIM in Retail, CPG and Distribution CompaniesShamanth Shankar
Gain a common understanding of PIM and its value to your organization. Understand why managing product information is critical to your Ecommerce / ERP initiative (upgrade or rip & replace)
Riversand's Enterprise PIM Solution manages the continuous flow of data throughout the entire Product Information Lifecycle, this product information management helps manage the information required to market and sell products through distribution channels. Know more on http://www.riversand.com/
Looking to hire Salesforce experts for a project? We offer extensive Salesforce development, implementation, and consultation services for businesses of all sizes, niches, & categories. We also offer dedicated developer support services to our clients.
Not sure if you are ready to take the leap into the world of marketing automation but you know you want to generate more leads, covert them to revenue and prove your marketing ROI? This presentation will help you understand more the why's of marketing automation.
Similar to Marketing Automation for Microsoft Dynamics 2013 (20)
Creating a nurture campaign is never easy, no matter the subject. However, the benefits to your sales pipeline far outweigh the work to get them up and running. By allowing prospects to customize their path through the buyer journey, nurtures enhance your sales processes and reduce the chance of leads disappearing along the way.
Check out the recording https://salesfusion.com/resource/nurture-marketing-back-to-basics/ to learn the following:
-How nurture campaigns will grow your pipeline
-How to create lists for your nurtures
-How to track your nurture campaigns to revenue
Salesfusion makes enterprise-grade marketing accessible to everyone with the only no-fail approach to marketing automation. We know that marketing success depends not just on technology, but also on expertise, processes and people. So we provide our clients a team of marketing experts who are eager to collaborate to achieve your goals. Salesfusion is committed to long-term partnership, providing the tools, support, and advice you need to succeed at every stage of your growth...and at a price point you can afford.
How to Choose the Right Marketing Automation PlatformSalesfusion
SiriusDecisions analyst Jen Horton covers:
1. Top use cases from the SiriusDecisions 2014 marketing automation platform adoption study
2. Emerging trends in the marketing automation marketplace
3. A framework for assessing current process needs and evaluating offerings against your priorities
Aligning sales and marketing isn't just about scheduling more meetings. In this free webinar, marketing master Matt Heinz will discuss eight specific best practices to help your organization accelerate its path toward sales and marketing collaboration nirvana. You will learn how to:
Create a common dashboard of performance metrics
Drive collaboration across all levels of the sales and marketing organization
Handle compensation challenges and opportunities
Develop a regular rhythm of communication across both team and above to management
Email marketing is still an extremely effective way to engage with prospects when campaigns are properly developed and executed. Join Salesfusion's CMO, Kevin Miller, for an on-demand webinar to learn:
-Trends in B2B email marketing
-Vital components of email anatomy
-Tactics for getting through spam filters
-Content strategy for B2B email campaigns
Presentation from SalesFUSION Lunch and learn program. This presentation focuses on new b2b marketing techniques and technologies that help marketers improve their lead generation capabilities
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.