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Bringing Web2.0 to scholarly communication: publishers as innovation intermediaries?
Innovation and Intermediaries ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Innovation Intermediaries ,[object Object],[object Object],[object Object]
Intermediaries in Pick and Mix A:Technicians B : Telecoms operators C: market research and usability consultants D: retailers, advertisers  E: various supply-side industry consultants  F:User groups; user-developers; local experts
BRIDGE and the TROLL
Mapping intermediaries between supply and use ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Functions and Activities of Intermediaries Intermediary functions  (Howells, 2006) Bridging activities  (Bessant & Rush, 1995) 1. Foresight and diagnostics  1.articulation of needs, selection of options 2. Scanning and information processing  2.identification of needs, selection training 3. Knowledge processing and  (re)combination  3.creation of business cases 4. Gatekeeping and brokering  4.communications, development 5. Testing and validation  5. education, links to external info  6. Accreditation  6. project management, managing external resources, organizational development  7. Validation and regulation  8. Protecting the results  9. Commercialisation 10. Evaluation of outcomes
Example intermediaries ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Core Intermediary Activities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
New objects of study of Innovation intermediaries ,[object Object],[object Object],[object Object],[object Object]
Web2.0 In Scholarly Communication ,[object Object],[object Object]
What is Scholarly Communications? ,[object Object],[object Object],[object Object],[object Object]
 
 
Context ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Web 2.0? ,[object Object],[object Object]
Web2.0 Problems ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web2.0 in SC: the utopia ,[object Object],[object Object],[object Object]
Research Methods ,[object Object],[object Object],[object Object],[object Object]
Demographics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Adoption by age ,[object Object],Adoption by position Professors leading innovators PHD students lead all categories
Adoption by gender Lower use by Women Adoption by discipline Computer science and bioinformatics leading innovators Otherwise very even spread.
Future of Peer Review
Impact on Scholarly Communications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Adoption/Non-adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Innovation in SC ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Intermediaries in Scholarly Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Static/Service  intermediary Innovation Activities Innovation Intermediary role Scholarly Societies Focus, shape and legitimise research communities. Publish journals, run conference Innovate to serve their community, and further core ideas and interests of members. Put pressure on publishers and funders to change regime Encourage discussion and innovation within community Create and configure new tools Academic publishers Facilitate the production and distribution of peer-reviewed journals and books Innovation to maintain market position: build the reputation of their journals and sell them Encourage discussion and innovation within market Create and configure new tools with existing products Contribute to standards High risk University Structure careers, activities, IT and physical facilities etc Give researchers access to journals –  Provide training,  Provide tools for SC Promote research,  Set rules of local behaviour Provide training to researchers, students, librarians and IT Encourage discussion in management and research Test , buy, implement services, and provide support occasionally create original services and tools Conference Organisers Provide face to face meetings and publish proceedings Encourage attendance, gain contracts to run other conferences, gain sponsorship Provide tools to enhance conference experience Provide demonstrations to conference community. Low risk
The Academic Publishers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
NPG:The innovative establishment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PLOS: The radical newcomer. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Role of ‘Users’ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Publishers role in Social Learning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Problematic SL diagram Innovating Scholars Publishers
Good intermediaries? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 

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Web2.0 Intermediaries V2

  • 1. Bringing Web2.0 to scholarly communication: publishers as innovation intermediaries?
  • 2.
  • 3.  
  • 4.
  • 5. Intermediaries in Pick and Mix A:Technicians B : Telecoms operators C: market research and usability consultants D: retailers, advertisers E: various supply-side industry consultants F:User groups; user-developers; local experts
  • 7.
  • 8. Functions and Activities of Intermediaries Intermediary functions (Howells, 2006) Bridging activities (Bessant & Rush, 1995) 1. Foresight and diagnostics 1.articulation of needs, selection of options 2. Scanning and information processing 2.identification of needs, selection training 3. Knowledge processing and (re)combination 3.creation of business cases 4. Gatekeeping and brokering 4.communications, development 5. Testing and validation 5. education, links to external info 6. Accreditation 6. project management, managing external resources, organizational development 7. Validation and regulation 8. Protecting the results 9. Commercialisation 10. Evaluation of outcomes
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.  
  • 15.  
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23. Adoption by gender Lower use by Women Adoption by discipline Computer science and bioinformatics leading innovators Otherwise very even spread.
  • 24. Future of Peer Review
  • 25.
  • 26.
  • 27.
  • 28.
  • 29. Static/Service intermediary Innovation Activities Innovation Intermediary role Scholarly Societies Focus, shape and legitimise research communities. Publish journals, run conference Innovate to serve their community, and further core ideas and interests of members. Put pressure on publishers and funders to change regime Encourage discussion and innovation within community Create and configure new tools Academic publishers Facilitate the production and distribution of peer-reviewed journals and books Innovation to maintain market position: build the reputation of their journals and sell them Encourage discussion and innovation within market Create and configure new tools with existing products Contribute to standards High risk University Structure careers, activities, IT and physical facilities etc Give researchers access to journals – Provide training, Provide tools for SC Promote research, Set rules of local behaviour Provide training to researchers, students, librarians and IT Encourage discussion in management and research Test , buy, implement services, and provide support occasionally create original services and tools Conference Organisers Provide face to face meetings and publish proceedings Encourage attendance, gain contracts to run other conferences, gain sponsorship Provide tools to enhance conference experience Provide demonstrations to conference community. Low risk
  • 30.
  • 31.  
  • 32.
  • 33.
  • 34.
  • 35.
  • 36. Problematic SL diagram Innovating Scholars Publishers
  • 37.
  • 38.