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W E B 2 D A Y – N a n t e s – J u n e 2 0 1 4
FAC T S AN D T R E N D S :
W h a t a r e t h e r e a l o p p o r t u n i t i e s o f f e r e d b y c r o w d f u n d i n g ?
THOMAS BIDAUX
Online Games Consulting & Services
SPEAKER INTRO
I AM A LITTLE OBSESSED
BACKED
93
PROJECTS
Online Games Consulting & Services
DATA ANALYZED
Data is collected automatically from kickstarter.com
Data mining provided by Potion of Wit
The OUYA has been re-classified as Technology/Hardware
Include projects that ended after 1st of Jan 2013
Include projects that ended before 1st of Jun 2014
Non-USD figures are converted using a flat rate:
METHODOLOGY
1 GBP = 1.60 USD
1 CAD = 0.94 USD
1 AUD = 0.90 USD
1 NZD = 0.80 USD
Online Games Consulting & Services
Kickstarter launched in GBP in the UK on 31/10/2012 (live 12 months in 2013)
Kickstarter launched in CAD in Canada on 09/09/2013 (live almost 4 months in 2013)
Kickstarter launched in AUD in Australia on 13/11/2013 (live around 1.5 months in 2013)
Kickstarter launched in NZD in New-Zeland on 13/11/2013 (live around 1.5 months in 2013)
KEY INFORMATION
KICKSTARTER PLATFORMS LAUNCH DATES
ALL CATEGORIES
2013 - ACROSS ALL CATEGORIES ON KICKSTARTER
Online Games Consulting & Services
ALL CATEGORIES - 2012 & 2013 COMPARED
$-
$20,000,000.00
$40,000,000.00
$60,000,000.00
$80,000,000.00
$100,000,000.00
$120,000,000.00
$140,000,000.00
TOTAL AMOUNT PLEDGED PER CATEGORY - 2012 & 2013
$ pledged - 2012 $ pledged - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
Online Games Consulting & Services
-00
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
9,000
10,000
TOTAL NUMBER OF PROJECTS PER CATEGORY - 2012 & 2013
Number of projects - 2012
Number of projects - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
ALL CATEGORIES - 2012 & 2013 COMPARED
Online Games Consulting & Services
1,910
751
386
1,246
743
3,976
909
1,498
4,556
436
1,993
631
984
1,956
651
150
1,860
1,567
5,511
1,232
2,545
3,177
779
3,876
1,060
497
-00
1,000
2,000
3,000
4,000
5,000
6,000
PROJECTS PER CATEGORY - 2013
Projects funded Projects not funded
SOURCE : ICO PARTNERS & POTION OF WIT
ALL CATEGORIES
Online Games Consulting & Services
$-
$5,000.00
$10,000.00
$15,000.00
$20,000.00
$25,000.00
$30,000.00
$35,000.00
$40,000.00
$45,000.00
AVERAGE GOAL PER CATEGORY - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
ALL CATEGORIES
Online Games Consulting & Services
$426,434,950.02
$39,731,035.34
$9,428,808.82 $1,213,554.48 $227,261.88
$-
$50,000,000.00
$100,000,000.00
$150,000,000.00
$200,000,000.00
$250,000,000.00
$300,000,000.00
$350,000,000.00
$400,000,000.00
$450,000,000.00
USD GBP CAD AUD NZD
TOTAL AMOUNT PLEDGED PER CURRENCY - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
ALL CATEGORIES
ALL CATEGORIES
2013 - ACROSS ALL CATEGORIES ON KICKSTARTER
TECHNOLOGY
Online Games Consulting & Services
$4,690,593.43
$37,120,381.94
$67,423,734.01
$-
$10,000,000.00
$20,000,000.00
$30,000,000.00
$40,000,000.00
$50,000,000.00
$60,000,000.00
$70,000,000.00
$80,000,000.00
2011 2012 2013
TOTAL AMOUNT PLEDGED YEARLY
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
Online Games Consulting & Services
$-
$2,000,000.00
$4,000,000.00
$6,000,000.00
$8,000,000.00
$10,000,000.00
$12,000,000.00
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
TOTAL AMOUNT PLEDGED MONTHLY - 2012 & 2013
$ pledged 2013 $ pledged 2012
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
Online Games Consulting & Services
-00
20
40
60
80
100
120
140
160
JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
PROJECTS PER MONTH - 2013
Projects funded - 2013 Projects not funded - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
Online Games Consulting & Services
$-
$10,000,000.00
$20,000,000.00
$30,000,000.00
$40,000,000.00
$50,000,000.00
$60,000,000.00
$70,000,000.00
$80,000,000.00
2012 2013
TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
Online Games Consulting & Services
110 187
108
19041
89
47
141
12
24
0
100
200
300
400
500
600
700
2012 2013
TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
Online Games Consulting & Services
543
70
13 3 2
871
148
31
7 3
-00
100
200
300
400
500
600
700
800
900
1,000
USD GBP CAD AUD NZD
NUMBER OF PROJECTS PER CURRENCY PLATFORM - 2013
Projects funded - 2013 Projects not funded - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
Online Games Consulting & Services
$57,116,326.65
$7,567,863.22
$2,497,013.97
$189,586.17 $52,944.00
$-
$10,000,000.00
$20,000,000.00
$30,000,000.00
$40,000,000.00
$50,000,000.00
$60,000,000.00
USD GBP CAD AUD NZD
TOTAL AMOUNT PLEDGED PER CURRENCY - 2013
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY
TECHNOLOGY SUB CATEGORIES
2013 - ACROSS ALL CATEGORIES ON KICKSTARTER
TECHNOLOGY
Online Games Consulting & Services
$1,935,018.34
$18,925,945.28
$20,481,222.14
$-
$5,000,000.00
$10,000,000.00
$15,000,000.00
$20,000,000.00
$25,000,000.00
2011 2012 2013
TOTAL AMOUNT PLEDGED YEARLY
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY (SUB CATEGORY)
Online Games Consulting & Services
$-
$5,000,000.00
$10,000,000.00
$15,000,000.00
$20,000,000.00
$25,000,000.00
2012 2013
TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY (SUB CATEGORY)
Online Games Consulting & Services
56 92
54
6329
27
25
40
7
7
0
50
100
150
200
250
2012 2013
TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WIT
TECHNOLOGY (SUB CATEGORY)
TECHNOLOGY SUB CATEGORIES
2013 - ACROSS ALL CATEGORIES ON KICKSTARTER
HARDWARE
Online Games Consulting & Services
$2,378,458.08
$17,192,390.09
$44,108,744.27
$-
$5,000,000.00
$10,000,000.00
$15,000,000.00
$20,000,000.00
$25,000,000.00
$30,000,000.00
$35,000,000.00
$40,000,000.00
$45,000,000.00
$50,000,000.00
2011 2012 2013
TOTAL AMOUNT PLEDGED YEARLY
SOURCE : ICO PARTNERS & POTION OF WIT
HARDWARE (SUB CATEGORY)
Online Games Consulting & Services
$-
$5,000,000.00
$10,000,000.00
$15,000,000.00
$20,000,000.00
$25,000,000.00
$30,000,000.00
$35,000,000.00
$40,000,000.00
$45,000,000.00
$50,000,000.00
2012 2013
TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT
HARDWARE (SUB CATEGORY)
Online Games Consulting & Services
36
74
41
1…
9
57
21
96
5
16
0
50
100
150
200
250
300
350
400
2012 2013
TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WIT
HARDWARE (SUB CATEGORY)
TECHNOLOGY SUB CATEGORIES
2013 - ACROSS ALL CATEGORIES ON KICKSTARTER
OPEN SOFTWARE
Online Games Consulting & Services
$377,117.01
$1,002,046.57
$2,833,767.59
$-
$500,000.00
$1,000,000.00
$1,500,000.00
$2,000,000.00
$2,500,000.00
$3,000,000.00
2011 2012 2013
TOTAL AMOUNT PLEDGED YEARLY
SOURCE : ICO PARTNERS & POTION OF WIT
OPEN SOFTWARE (SUB CATEGORY)
Online Games Consulting & Services
$-
$500,000.00
$1,000,000.00
$1,500,000.00
$2,000,000.00
$2,500,000.00
$3,000,000.00
2012 2013
TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT
OPEN SOFTWARE (SUB CATEGORY)
Online Games Consulting & Services
18
21
13
19
3
51
5
0
1
0
10
20
30
40
50
60
2012 2013
TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013
Less $10k $10k to $50k $50k to $100k $100k to $500k $500k +
SOURCE : ICO PARTNERS & POTION OF WIT
OPEN SOFTWARE (SUB CATEGORY)
Online Games Consulting & Services
CATEGORISATION EVOLUTION
NEW CATEGORIES
Open Software Robots
Technology Apps
Hardware Gadgets
Web Camera Equipment
3D Printing DIY Electronics
Software Fabrication Tools
Wearables Sound
Flight Space Exploration
Online Games Consulting & Services
March 2014 – Oculus VR is bought by Facebook at a $2bn valuation.
Internet is in flame.
2014 TRENDS
The OCULUS effect
Online Games Consulting & Services
CURRENT TRENDS FOR 2014 IN TECHNOLOGY
$-
$10,000,000.00
$20,000,000.00
$30,000,000.00
$40,000,000.00
$50,000,000.00
$60,000,000.00
$70,000,000.00
$80,000,000.00
2009 2010 2011 2012 2013 2014-part
$ PLEDGED PER YEAR - TECHNOLOGY PROJECTS
SOURCE : ICO PARTNERS
Online Games Consulting & Services
$-
$2,000,000.00
$4,000,000.00
$6,000,000.00
$8,000,000.00
$10,000,000.00
$12,000,000.00
$14,000,000.00
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
$ PLEDGED PER MONTH - TECHNOLOGY PROJECTS
$ pledged 2012 $ pledged 2013 $ pledged 2014 (partial)
SOURCE : ICO PARTNERS
CURRENT TRENDS FOR 2014 IN TECHNOLOGY
WHY GO TO CROWDFUNDING?
Online Games Consulting & Services
SUPPORT YOUR CASH FLOW
WHY?
Online Games Consulting & Services
CREATE A COMMUNITY
WHY?
Online Games Consulting & Services
PROVE YOUR CAPACITY TO LAUNCH
WHY?
Online Games Consulting & Services
• “BUILD IT AND THEY WILL COME” ALWAYS FAIL
• YOU NEED TO DO A LOT OF PLANNING
• YOU NEED TO TRIPLE CHECK YOUR BUDGET…
• … AND THEN ADD SOME BUFFER
PRACTICAL CONSIDERATIONS
Online Games Consulting & Services
thomas@icopartners.com
www.slideshare.net/ICOPartners
www.icopartners.com/blog
@icotom
C O N T A C T A T

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Web2day - Crowdfunding fact and trends

  • 1. W E B 2 D A Y – N a n t e s – J u n e 2 0 1 4 FAC T S AN D T R E N D S : W h a t a r e t h e r e a l o p p o r t u n i t i e s o f f e r e d b y c r o w d f u n d i n g ? THOMAS BIDAUX
  • 2. Online Games Consulting & Services SPEAKER INTRO I AM A LITTLE OBSESSED BACKED 93 PROJECTS
  • 3. Online Games Consulting & Services DATA ANALYZED Data is collected automatically from kickstarter.com Data mining provided by Potion of Wit The OUYA has been re-classified as Technology/Hardware Include projects that ended after 1st of Jan 2013 Include projects that ended before 1st of Jun 2014 Non-USD figures are converted using a flat rate: METHODOLOGY 1 GBP = 1.60 USD 1 CAD = 0.94 USD 1 AUD = 0.90 USD 1 NZD = 0.80 USD
  • 4. Online Games Consulting & Services Kickstarter launched in GBP in the UK on 31/10/2012 (live 12 months in 2013) Kickstarter launched in CAD in Canada on 09/09/2013 (live almost 4 months in 2013) Kickstarter launched in AUD in Australia on 13/11/2013 (live around 1.5 months in 2013) Kickstarter launched in NZD in New-Zeland on 13/11/2013 (live around 1.5 months in 2013) KEY INFORMATION KICKSTARTER PLATFORMS LAUNCH DATES
  • 5. ALL CATEGORIES 2013 - ACROSS ALL CATEGORIES ON KICKSTARTER
  • 6. Online Games Consulting & Services ALL CATEGORIES - 2012 & 2013 COMPARED $- $20,000,000.00 $40,000,000.00 $60,000,000.00 $80,000,000.00 $100,000,000.00 $120,000,000.00 $140,000,000.00 TOTAL AMOUNT PLEDGED PER CATEGORY - 2012 & 2013 $ pledged - 2012 $ pledged - 2013 SOURCE : ICO PARTNERS & POTION OF WIT
  • 7. Online Games Consulting & Services -00 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 TOTAL NUMBER OF PROJECTS PER CATEGORY - 2012 & 2013 Number of projects - 2012 Number of projects - 2013 SOURCE : ICO PARTNERS & POTION OF WIT ALL CATEGORIES - 2012 & 2013 COMPARED
  • 8. Online Games Consulting & Services 1,910 751 386 1,246 743 3,976 909 1,498 4,556 436 1,993 631 984 1,956 651 150 1,860 1,567 5,511 1,232 2,545 3,177 779 3,876 1,060 497 -00 1,000 2,000 3,000 4,000 5,000 6,000 PROJECTS PER CATEGORY - 2013 Projects funded Projects not funded SOURCE : ICO PARTNERS & POTION OF WIT ALL CATEGORIES
  • 9. Online Games Consulting & Services $- $5,000.00 $10,000.00 $15,000.00 $20,000.00 $25,000.00 $30,000.00 $35,000.00 $40,000.00 $45,000.00 AVERAGE GOAL PER CATEGORY - 2013 SOURCE : ICO PARTNERS & POTION OF WIT ALL CATEGORIES
  • 10. Online Games Consulting & Services $426,434,950.02 $39,731,035.34 $9,428,808.82 $1,213,554.48 $227,261.88 $- $50,000,000.00 $100,000,000.00 $150,000,000.00 $200,000,000.00 $250,000,000.00 $300,000,000.00 $350,000,000.00 $400,000,000.00 $450,000,000.00 USD GBP CAD AUD NZD TOTAL AMOUNT PLEDGED PER CURRENCY - 2013 SOURCE : ICO PARTNERS & POTION OF WIT ALL CATEGORIES
  • 11. ALL CATEGORIES 2013 - ACROSS ALL CATEGORIES ON KICKSTARTER TECHNOLOGY
  • 12. Online Games Consulting & Services $4,690,593.43 $37,120,381.94 $67,423,734.01 $- $10,000,000.00 $20,000,000.00 $30,000,000.00 $40,000,000.00 $50,000,000.00 $60,000,000.00 $70,000,000.00 $80,000,000.00 2011 2012 2013 TOTAL AMOUNT PLEDGED YEARLY SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 13. Online Games Consulting & Services $- $2,000,000.00 $4,000,000.00 $6,000,000.00 $8,000,000.00 $10,000,000.00 $12,000,000.00 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL AMOUNT PLEDGED MONTHLY - 2012 & 2013 $ pledged 2013 $ pledged 2012 SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 14. Online Games Consulting & Services -00 20 40 60 80 100 120 140 160 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC PROJECTS PER MONTH - 2013 Projects funded - 2013 Projects not funded - 2013 SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 15. Online Games Consulting & Services $- $10,000,000.00 $20,000,000.00 $30,000,000.00 $40,000,000.00 $50,000,000.00 $60,000,000.00 $70,000,000.00 $80,000,000.00 2012 2013 TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 16. Online Games Consulting & Services 110 187 108 19041 89 47 141 12 24 0 100 200 300 400 500 600 700 2012 2013 TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 17. Online Games Consulting & Services 543 70 13 3 2 871 148 31 7 3 -00 100 200 300 400 500 600 700 800 900 1,000 USD GBP CAD AUD NZD NUMBER OF PROJECTS PER CURRENCY PLATFORM - 2013 Projects funded - 2013 Projects not funded - 2013 SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 18. Online Games Consulting & Services $57,116,326.65 $7,567,863.22 $2,497,013.97 $189,586.17 $52,944.00 $- $10,000,000.00 $20,000,000.00 $30,000,000.00 $40,000,000.00 $50,000,000.00 $60,000,000.00 USD GBP CAD AUD NZD TOTAL AMOUNT PLEDGED PER CURRENCY - 2013 SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY
  • 19. TECHNOLOGY SUB CATEGORIES 2013 - ACROSS ALL CATEGORIES ON KICKSTARTER TECHNOLOGY
  • 20. Online Games Consulting & Services $1,935,018.34 $18,925,945.28 $20,481,222.14 $- $5,000,000.00 $10,000,000.00 $15,000,000.00 $20,000,000.00 $25,000,000.00 2011 2012 2013 TOTAL AMOUNT PLEDGED YEARLY SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY (SUB CATEGORY)
  • 21. Online Games Consulting & Services $- $5,000,000.00 $10,000,000.00 $15,000,000.00 $20,000,000.00 $25,000,000.00 2012 2013 TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY (SUB CATEGORY)
  • 22. Online Games Consulting & Services 56 92 54 6329 27 25 40 7 7 0 50 100 150 200 250 2012 2013 TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WIT TECHNOLOGY (SUB CATEGORY)
  • 23. TECHNOLOGY SUB CATEGORIES 2013 - ACROSS ALL CATEGORIES ON KICKSTARTER HARDWARE
  • 24. Online Games Consulting & Services $2,378,458.08 $17,192,390.09 $44,108,744.27 $- $5,000,000.00 $10,000,000.00 $15,000,000.00 $20,000,000.00 $25,000,000.00 $30,000,000.00 $35,000,000.00 $40,000,000.00 $45,000,000.00 $50,000,000.00 2011 2012 2013 TOTAL AMOUNT PLEDGED YEARLY SOURCE : ICO PARTNERS & POTION OF WIT HARDWARE (SUB CATEGORY)
  • 25. Online Games Consulting & Services $- $5,000,000.00 $10,000,000.00 $15,000,000.00 $20,000,000.00 $25,000,000.00 $30,000,000.00 $35,000,000.00 $40,000,000.00 $45,000,000.00 $50,000,000.00 2012 2013 TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT HARDWARE (SUB CATEGORY)
  • 26. Online Games Consulting & Services 36 74 41 1… 9 57 21 96 5 16 0 50 100 150 200 250 300 350 400 2012 2013 TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WIT HARDWARE (SUB CATEGORY)
  • 27. TECHNOLOGY SUB CATEGORIES 2013 - ACROSS ALL CATEGORIES ON KICKSTARTER OPEN SOFTWARE
  • 28. Online Games Consulting & Services $377,117.01 $1,002,046.57 $2,833,767.59 $- $500,000.00 $1,000,000.00 $1,500,000.00 $2,000,000.00 $2,500,000.00 $3,000,000.00 2011 2012 2013 TOTAL AMOUNT PLEDGED YEARLY SOURCE : ICO PARTNERS & POTION OF WIT OPEN SOFTWARE (SUB CATEGORY)
  • 29. Online Games Consulting & Services $- $500,000.00 $1,000,000.00 $1,500,000.00 $2,000,000.00 $2,500,000.00 $3,000,000.00 2012 2013 TOTAL AMOUNT PLEDGED PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WITSOURCE : ICO PARTNERS & POTION OF WIT OPEN SOFTWARE (SUB CATEGORY)
  • 30. Online Games Consulting & Services 18 21 13 19 3 51 5 0 1 0 10 20 30 40 50 60 2012 2013 TOTAL NUMBER OF FUNDED PROJECTS PER TIER (TOTAL RAISED) - 2012 & 2013 Less $10k $10k to $50k $50k to $100k $100k to $500k $500k + SOURCE : ICO PARTNERS & POTION OF WIT OPEN SOFTWARE (SUB CATEGORY)
  • 31. Online Games Consulting & Services CATEGORISATION EVOLUTION NEW CATEGORIES Open Software Robots Technology Apps Hardware Gadgets Web Camera Equipment 3D Printing DIY Electronics Software Fabrication Tools Wearables Sound Flight Space Exploration
  • 32. Online Games Consulting & Services March 2014 – Oculus VR is bought by Facebook at a $2bn valuation. Internet is in flame. 2014 TRENDS The OCULUS effect
  • 33. Online Games Consulting & Services CURRENT TRENDS FOR 2014 IN TECHNOLOGY $- $10,000,000.00 $20,000,000.00 $30,000,000.00 $40,000,000.00 $50,000,000.00 $60,000,000.00 $70,000,000.00 $80,000,000.00 2009 2010 2011 2012 2013 2014-part $ PLEDGED PER YEAR - TECHNOLOGY PROJECTS SOURCE : ICO PARTNERS
  • 34. Online Games Consulting & Services $- $2,000,000.00 $4,000,000.00 $6,000,000.00 $8,000,000.00 $10,000,000.00 $12,000,000.00 $14,000,000.00 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec $ PLEDGED PER MONTH - TECHNOLOGY PROJECTS $ pledged 2012 $ pledged 2013 $ pledged 2014 (partial) SOURCE : ICO PARTNERS CURRENT TRENDS FOR 2014 IN TECHNOLOGY
  • 35. WHY GO TO CROWDFUNDING?
  • 36. Online Games Consulting & Services SUPPORT YOUR CASH FLOW WHY?
  • 37. Online Games Consulting & Services CREATE A COMMUNITY WHY?
  • 38. Online Games Consulting & Services PROVE YOUR CAPACITY TO LAUNCH WHY?
  • 39. Online Games Consulting & Services • “BUILD IT AND THEY WILL COME” ALWAYS FAIL • YOU NEED TO DO A LOT OF PLANNING • YOU NEED TO TRIPLE CHECK YOUR BUDGET… • … AND THEN ADD SOME BUFFER PRACTICAL CONSIDERATIONS
  • 40. Online Games Consulting & Services thomas@icopartners.com www.slideshare.net/ICOPartners www.icopartners.com/blog @icotom C O N T A C T A T