This document outlines the agenda and presentation materials for Glassdoor's "Rebels of Recruiting Roadshow". The schedule includes presentations from Glassdoor and various company representatives on their experiences with recruiting and Glassdoor. Glassdoor's presentation will discuss how Glassdoor started as a "rebel" by providing transparency in the form of employee reviews and ratings of companies, which has now become an expectation for job seekers. It will also cover how Glassdoor bridges the gap between recruiting needs and quality candidates by providing user-generated content to help candidates make informed decisions. The presentation aims to show recruiters how they can be "recruiting rebels" by embracing transparency and encouraging candidates to use Glassdoor to find the right company fit for

1. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015

2. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015

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#GDRoadshow

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Today’s Schedule
09:00-­09:30am Welcome Presentation, Alison Hadden, Glassdoor
09:30-­09:50:am Ami Price-­Gagnon, ATB Financial
09:50-­10:10am John Trenholme, Canadian Tire Corporation
10:10-­10:20am Break
10:20-­10:30am Jobvite
10:30-­10:50am Amy Hamdorff, JOEY Restaurants
10:50-­11:20am Glassdoor Presentation, Garrett Fitzpatrick
11:20-­11:30am Q&A Session

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Rebels of Recruiting Roadshow
Alison Hadden
Director of Brand Strategy
@Glassdoor

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Agenda
Part 1:
Glassdoor’s own “Rebel” start
Part 2:
Transparency and evolving recruiting landscape
Part 3:
How Glassdoor bridges the gap between Recruiting
Rebels and better quality candidates

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Glassdoor Knows
What It’s Like
to be a
REBEL

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The Glassdoor Story

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Barton’s 3 Laws of the Web
1
If it can be
SHARED, it will
be SHARED
2
If it can be
RATED, it will
be RATED
3
If it can be
FREE, it will
be FREE
Source: Need

10. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015
Launched: 2000
Travel
Reviews and Ratings Inform Decisions
Local
Launched: 2004
Products
Launched: 1995
“Other people’s experience
is my evidence”
Innovation and the Earned Brand, Edelman, 2015
75% say they turn to the peer voice for purchase

11. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015
Finding a Job is No Different

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Where you work
is one of the
most important decisions
you’ll make in your life.

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Employees Rank Among Most Trusted Influencers

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-­10%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
YOY Traffic Growth
*Glassdoor.com compared to Linkedin.com, Indeed.com, Monster.com and CareerBuilder.com (comScore July 2015 MediaMetrix®)
Now the Fastest-Growing Job Site in the
US*
94%
61%
16%
10%
-7%
comScore August 2014 – July 2015 Media Metrix®

15. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015
30M
members
8.5M
reviews
400K
companies
190
countries

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Glassdoor Is Bridging the Gap
Between Recruiting Rebels and
Candidates

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Source: Glassdoor U.S. Site survey, October 2014
4 in 5 on Glassdoor
are actively looking for jobs or
open to better opportunities
86%

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+
UGC CONTENT

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Source: Glassdoor Survey conducted online by Harris Poll, November 2014
50% OF RECRUITERS REPORT:
Biggest Challenge is Finding Quality Candidates*

21. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015
3 in 5 Employees Say Job Realities
Mismatched Expectations
Source: Harris Interactive Survey, commissioned by Glassdoor, 2013

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67% of Recruiters Believe Retention Would
Be Higher If Candidates Had Clearer Picture
Source: Glassdoor Proprietary Survey of 500 hiring decision makers conducted online by Harris Poll, November 2014

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Most job seekers on Glassdoor
READ 4-­7
REVIEWS
before forming an
opinion of a company
Source: Glassdoor survey, October 2014
Glassdoor helps talent find the right fit

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Top 5 Considerations of Candidates on Glassdoor
Before Accepting a Job
1
2
3
4
5
Salary and compensation
Career growth opportunities
Work-­life balance
Location / commute
Company culture and values
Source: Glassdoor survey, October 2014
Glassdoor helps talent find the right fit

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Awareness
Hire
Reviews & Ratings
Interview Reviews
Benefits & Salaries
2X applicant
quality*
Job Listings / Search
*Based on applicant-­to-­hire ratios, Brandon Hall Group, 2014
Interview
Offer
Consideration
Influencing candidates at every stage

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Break the status-­quo
Get ready for tomorrow
Hire great fits for YOUR
company – no one else’s
Encourage candidates to
do their own research
Be a Recruiting Rebel

27. Confidential and Proprietary © Glassdoor, Inc. 2008-­2015
Questions?