ValueFirst is a leading enterprise mobility solutions provider established in 2003. It provides end-to-end business communication solutions like SMS, voice, USSD, and WAP globally. ValueFirst has a global presence with offices in India, the Middle East, Africa, and Asia. It offers enterprise messaging solutions, voice solutions, mobile applications, and M-commerce platforms to help businesses improve communication and engage customers. Some key clients include Google, Sony, Fortis, Royal Sundaram, and SBI.

1. Discover
the power of communication..
with the leader in
Enterprise Mobility
Solutions

2. Introducing ValueFirst
• ValueFirst, established in the year 2003, acts as a Virtual Mobile Operator with clear focus on
delivering messaging services.
• Today, ValueFirst is a leading Enterprise Value Added Services company providing seamless,
end-to-end business communication solutions to its clients across the globe on various
platforms like SMS, Voice, USSD and WAP – making it the only complete business
communication device and platform in India.
• ValueFirst is headquartered in Gurgaon, with regional offices in Mumbai, Chennai & Kolkata
and sales offices in Bangalore & Hyderabad.
• ValueFirst has a global market presence in Barbados, Bhutan, India, Lebanon, Middle East,
Nigeria and Pakistan.

3. “Leading Enterprise VAS Company”

4. You would be glad to know…
200 crore

5. Customer Delight- Whatever it takes
• Lightening Fast SMS; Over 2oo crore SMS per month
Speed

6. ValueFirst Group Overview
Enterprise Enterprise
Messaging USSD
• ValueFirst Messaging
Enterprise
Voice
Mobile Mobile Voice/ Social
Marketing Apps VOIP Media
Operator
VAS
M- Proximity
Commerce Marketing

7. ValueFirst Business Verticals

9. ValueFirst Enterprise Mobility Solutions can be broadly categorised into:
Enterprise Messaging Solutions
ValueFirst provides end-to-end mobile data services from back-end enterprise integration to application hosting
to dedicated connectivity with the SMSC's of multiple GSM/CDMA operators in host of countries
USP: Intelligent Web and Desktop messaging applications to suit your business needs
Enterprise Voice Solutions
ValueFirst ValueCallz is a comprehensive Voice Broadcasting Platform that broadcasts any pre-recorded
interactive voice simultaneously to many individuals
A state of the art voice suite, processes and broadcasts voice messages to fulfill any customer need related to
voice communications
USP: Smart and stable voice broadcast platform and inbound dialing (IBD) facility with simple to integrated SMS and
IVR solutions
Enterprise Mobile Applications & Proximity Marketing (Blue Tooth)
ValueFirst can build bespoke mobile applications to fulfill the unique mobility requirements of a corporate
customer for J2ME, iPhone, Android and Blackberry mobile phones. Some typical examples are Sales Force
Automation, Field Service Automation, Insurance Premium Calculator, Mobile Banking Applications etc.
USP: Mobile Applications are offered on a per month per user license model eliminating upfront costs

10. Messaging Suite from ValueFirst

11. Enterprise Voice Solutions
ValueFirst ValueCallz is a comprehensive Voice Broadcasting Platform that broadcasts any pre-recorded
interactive voice simultaneously to many individuals
A state of the art voice suite, processes and broadcasts voice messages to fulfill any customer need related to
voice communications
USP: Smart and stable voice broadcast platform and inbound dialing (IBD) facility with simple to integrated SMS
and IVR solutions

12. Enterprise Mobile Application & Proximity Marketing (BlueTooth)
ValueFirst can build bespoke mobile applications to fulfill the unique mobility requirements of a corporate
customer for J2ME, iPhone, Android and Blackberry mobile phones. Some typical examples are Sales Force
Automation, Field Service Automation, Insurance Premium Calculator, Mobile Banking Applications, etc.
USP: Mobile Applications are offered on a per month per user license model eliminating upfront costs

14. Why Mobile Marketing?
Mobile Marketing allow brands and agencies to achieve very specific customer penetration
via execution of effective campaigns on opt-in communities which are highly profiled on the
basis of location, demography, category and context.
USP: Highly effective and interactive marketing medium with targeted communication for all
your marketing activities
Partial Partner’s List:

15. Our Offerings

17. M-Commerce
M-Commerce is a mobile payment platform for merchants and enterprises that enables them to
receive payments from their customers via mobile phones. Some key features:
• Secure platform – PCI-DSS compliant
• Payment via SMS-IVR combination
• Payment via IVR
• Payment via internet-IVR combination
USP: Secure platform with low cost transactions
Partner’s Who Trust Us:

19. Operator/Consumer VAS
ValueFirst creates, aggregates and distributes content to multiple mobile operators through STK,
Subscription and WAP services
ValueFirst offers interactive content & gaming services on its Short Code 56070 / 56677 with great
in-house expertise and strategic partnerships
USP: Redefining boredom busting!

20. Telecom Partners

21. Why choose ValueFirst?

22. Secure SMS Gateway
A NEA funded company. Largest Web based enterprise product in the world. A2P
Company
traffic of over 200 crore SMS in a month . Over 3000 customers who trust us.
Team A management team having more than 30 years experience in Mobility solutions
Reach Global reach because of connectivity with multiple operators and protocols
Architecture A scalable and intelligent messaging platform capable of least cost routing and billing
Integration Pace API’s capable of integrating with any XML/COM compliant application
Application Capability to provide 2 way messaging via short codes / long codes
Administration Delivery notifications and Comprehensive MIS of messages with remote administration
Security Supports transactions in a complete secure mode with verification by THWATE
Cost Effective Offers services on an Application Service Provider model, Total cost of ownership is low

23. Partners who trust us

24. Customer Success Stories
Client Business Need Solution
To fulfill corporate communication needs, Apollo tyres was
ValueFirst Velocity with Business Rules Engine
looking for a mobility solution to integrate seamlessly with
ensures that the reminders are sent as and when
the SAP and seek response from dealers which goes
they are required. ValueFirst SAP Plug-in enables
directly to the corporate ERP.
the Velocity Plus application to connect with SAP
Another concern was to build a strong dealer network and
and enable a smooth and secure flow of information
to automatically track order delivery and order status
to the mobile channel.
inquiry process.
HP offers Dial-a-Cartridge service wherein a customer can
HP’s call-center servers generate an order message
call up a toll free number and order a cartridge. The
when a new order is placed. These messages are
requirement was to:
directed to ValueFirst AirMail servers as email. The
• Place instant order to the dealer nearest to the
AirMail servers forward the incoming email
customer location
messages to the intended recipients and dealers in
• Receive acknowledgement that the product has
the form of SMS.
been delivered to the intended customer
Dabur wanted to manage and enhance its communication
ValueFirst proposed its best-in-class application-
process with the dealers, distributors and sales force
ValueFirst VelocityPlus, along with a Virtual
located at distant places.
Mobile Number (VMN). Through this they could
send reminders, synchronize resources, send updates
For this they needed a speedy, cost effective and reliable
and exchange essential information cost effectively.
mode of communication suitable to their business needs.

25. Client Business Need Solution
ValueFirst proposed, ValueFirst API for integrating
Sony was seeking a mobility solution to integrate into their SMS capabilities into its CRM (Talisma).
existing CRM (Talisma) for automating the communication ValueFirst API enables Sony to send automated and
process with their customers, stake holders and prospects real time status on complaints, product packaging
alike for various promotional and other communication. and delivery, etc. to their customers, distributors,
dealers and other merchants.
Fortis aims at providing quality and affordable medical
care to its patients, spreading its services to reach out the ValueFirst Velocity enables Fortis to keep the
distant communities. patients and doctors informed about their
With this motive, Fortis required an automated system so appointments over SMS.
as to enhance communication process with its patients. Doctors are empowered to send lab reports to the
Fortis wanted to keep the patients and doctors informed respective patients via SMS.
about their appointments and occupancy in the hospital.
With the growing competition in the banking industry,
ValueFirst proposed, ValueFirst VelocityPlus
Royal Sundaram wanted some automated mechanism to
combined with a 10-digit Virtual Mobile Number.
maintain a continual relationship with the existing
Company is now empowered to send premium
customers and also update its customers about the latest
reminders, insurance alerts, policy updates and
offers, premium dues, payment reminders and insurance
essential information to its customers through SMS
alerts.
GOOGLE:
Push Messaging: We send @ 4-4.5 crores messages
a day Push for them for various activities like
http://www.google.co.in/mobile/sms/search/
Pull Messaging:
PNR Status: PNR Status Enquiry through 10 Digit
VMN provided by ValueFirst 91-97733000:
http://pnrstatusenquiry.com/know_pnr_status_in_
Google Wanted to Value Ad to its existing users with SMS
mobile_sms.php : 20-22 lakhs incoming hits on said
Based Service due to Low Internet PENETRATION in
number
Indiia.

26. Client Business Need Solution
SBI wanted to change outdated front and back end
ValueFirst proposed, ValueFirst Excel Plug-ins as
processes to modern customer friendly processes to help
the solution. The solution automate the
improve the total customer experience. The bank was
communication process on various aspects like
looking for a mobility solution which could automate the
internal communication, HRD and recruitment, audit,
communication process with its employees and customers
cheque clearance notifications to its regional
located at distant places in order to make their
business units as well as the rural customers.
communication better and updated.
As most of the people are not online 24X7, eBay wanted
ValueFirst proposed, ValueFirst API for integrating
the buyers and sellers to be informed instantly about any
SMS capabilities into its application.
auction taking place online. eBay also wanted a solution
• eBay send alerts related to auctions to the buyer
which has alternate means of verifying the user to prevent
community prior to the start of auction
any possible frauds in trading. Further, eBay needed a
• Verification of new user by sending password as
solution which not only seamlessly integrates with its
SMS to the user’s mobile number
complex system but is also highly secure and reliable.
Kanbay has installed high performance Unix boxes, ValueFirst AirMail, integrated with remote servers,
processing critical business data, at various client generates SOS messages in case of a system failure.
locations. The requirement was to: These messages are directed to AirMail servers as
• Report system failure to the service engineers email. The AirMail servers forward the incoming
• Receive acknowledgement that the report has been emails to the intended recipients in the form of
delivered to the recipient SMS.

27. Thank you!
For related queries, feel free to contact at :
Mr. Sandeep Masurkar,
Sr. Manager-Banking , Financial Services & Insurance.
ValueFirst.
98200 52537
Sandeep.masurkar@vfirst.com