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Usability Tests using Keynote
NALANDA U
Anup Gosavi
What	
  is	
  usability	
  testing?	
  
!

Tes$ng	
  a	
  new	
  product	
  	
  or	
  a	
  feature	
  with	
  users	
  
and	
  seeing	
  how	
  they	
  use	
  it	
  
Goals	
  of	
  usability	
  testing	
  
!

1.	
  Observe	
  actual	
  users	
  interact	
  with	
  products	
  
2.	
  Discover	
  errors	
  and	
  improve	
  workflow	
  
3.	
  Judge	
  if	
  the	
  users	
  find	
  the	
  new	
  workflow	
  intui$ve	
  
4.	
  Measure	
  $me	
  and	
  steps	
  required	
  to	
  complete	
  a	
  task	
  
5.	
  Understand	
  the	
  emo$onal	
  connect	
  of	
  the	
  user:	
  What	
  does	
  she	
  
remember?	
  
6.	
  Understand	
  if	
  the	
  user	
  will	
  recommend	
  the	
  product	
  to	
  others	
  
Normal	
  Process	
  	
  
!

Brainstorming	
  
Features	
  

Creating	
  
mockups/	
  
user>lows	
  

Building	
  
those	
  
features	
  

Usability	
  	
  
tests	
  
with	
  
focus	
  group	
  

Launch	
  

Feedback	
  
and	
  
improvements	
  

Disadvantages:	
  Users	
  cannot	
  understand	
  how	
  the	
  product	
  will	
  look	
  and	
  feel	
  with	
  Mockups.	
  You	
  
have	
  to	
  build	
  features	
  before	
  you	
  can	
  test	
  it	
  with	
  a	
  focus	
  group	
  
Opportunity	
  
!

Crea$ng	
  rich,	
  interac$ve	
  mockups	
  that	
  
a.Simulate	
  the	
  new	
  product	
  features	
  visually	
  
b.	
  Take	
  less	
  $me	
  to	
  create	
  	
  	
  
Mockups	
  with	
  Keynote	
  
!

Keynote	
  is	
  not	
  just	
  for	
  presenta$ons.	
  
It	
  can	
  be	
  used	
  to	
  create	
  user	
  flows	
  
!

See	
  this	
  example
Mindlit

Name

Email

Start learning
!

This	
  was	
  created	
  in	
  Keynote	
  using	
  different	
  shapes	
  and	
  
images
!

Lets	
  analyze	
  this
Mindlit
An	
  image	
  that	
  gives	
  an	
  idea	
  	
  
how	
  the	
  site	
  might	
  look
Company	
  name	
  and	
  space	
  
for	
  taglines.	
  Can	
  also	
  be	
  used	
  	
  
to	
  test	
  marketing	
  	
  
communications

Name

Email

A	
  login	
  box	
  created	
  with	
  shapes
Start learning

A	
  button	
  that	
  links	
  to	
  
	
  another	
  slide
How	
  to	
  
!

1.	
  Each	
  slide	
  is	
  a	
  different	
  page	
  of	
  your	
  new	
  product/	
  feature.	
  
2.	
  Use	
  images	
  off	
  the	
  internet	
  that	
  are	
  closest	
  to	
  your	
  vision	
  	
  
3.	
  Now	
  all	
  you	
  have	
  to	
  do	
  is	
  connect	
  the	
  slides	
  in	
  a	
  way	
  that	
  
mimics	
  the	
  workflow	
  of	
  the	
  new	
  feature.	
  
!

continued	
  on	
  next	
  slide…..	
  
How	
  to	
  

4.	
  For	
  this	
  create	
  ‘naviga$on	
  bu[ons/	
  call	
  to	
  ac$ons’	
  using	
  shapes.	
  
5.	
  Make	
  them	
  ’clickable’	
  by	
  linking	
  the	
  shape	
  to	
  the	
  next	
  screen.	
  	
  
(Right	
  click-­‐>	
  Add	
  Link-­‐>	
  Slide	
  number)	
  
6.	
  Use	
  this	
  mockup	
  in	
  full	
  screen	
  mode	
  and	
  do	
  the	
  user	
  tests	
  
according	
  to	
  the	
  standard	
  protocol
Usability Tests using Keynote
..end..

NALANDA U

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Usability tests

  • 1. Usability Tests using Keynote NALANDA U Anup Gosavi
  • 2. What  is  usability  testing?   ! Tes$ng  a  new  product    or  a  feature  with  users   and  seeing  how  they  use  it  
  • 3. Goals  of  usability  testing   ! 1.  Observe  actual  users  interact  with  products   2.  Discover  errors  and  improve  workflow   3.  Judge  if  the  users  find  the  new  workflow  intui$ve   4.  Measure  $me  and  steps  required  to  complete  a  task   5.  Understand  the  emo$onal  connect  of  the  user:  What  does  she   remember?   6.  Understand  if  the  user  will  recommend  the  product  to  others  
  • 4. Normal  Process     ! Brainstorming   Features   Creating   mockups/   user>lows   Building   those   features   Usability     tests   with   focus  group   Launch   Feedback   and   improvements   Disadvantages:  Users  cannot  understand  how  the  product  will  look  and  feel  with  Mockups.  You   have  to  build  features  before  you  can  test  it  with  a  focus  group  
  • 5. Opportunity   ! Crea$ng  rich,  interac$ve  mockups  that   a.Simulate  the  new  product  features  visually   b.  Take  less  $me  to  create      
  • 6. Mockups  with  Keynote   ! Keynote  is  not  just  for  presenta$ons.   It  can  be  used  to  create  user  flows  
  • 8. Mindlit Name Email Start learning ! This  was  created  in  Keynote  using  different  shapes  and   images
  • 10. Mindlit An  image  that  gives  an  idea     how  the  site  might  look Company  name  and  space   for  taglines.  Can  also  be  used     to  test  marketing     communications Name Email A  login  box  created  with  shapes Start learning A  button  that  links  to    another  slide
  • 11. How  to   ! 1.  Each  slide  is  a  different  page  of  your  new  product/  feature.   2.  Use  images  off  the  internet  that  are  closest  to  your  vision     3.  Now  all  you  have  to  do  is  connect  the  slides  in  a  way  that   mimics  the  workflow  of  the  new  feature.   ! continued  on  next  slide…..  
  • 12. How  to   4.  For  this  create  ‘naviga$on  bu[ons/  call  to  ac$ons’  using  shapes.   5.  Make  them  ’clickable’  by  linking  the  shape  to  the  next  screen.     (Right  click-­‐>  Add  Link-­‐>  Slide  number)   6.  Use  this  mockup  in  full  screen  mode  and  do  the  user  tests   according  to  the  standard  protocol
  • 13. Usability Tests using Keynote ..end.. NALANDA U