Unleashing Communication: Story-Based Strategies and Tools

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What’s the quickest way to get at the heart of people’s real needs? When we succeed in crashing through the barriers of people’s rational facades and giving them a safe but invigorating space to discover and articulate their real perceptions based on their experiences, powerful things happen. Work with a new tool for eliciting people’s stories that accelerates learning, insights, and action through meaningful dialogue. By sharing stories we are better able to express and appreciate our differences. The social network of stories becomes the fabric for meaning to emerge. Think of stories as complex self-organizing systems. Our differentiated sets of experiences are integrated and tied together by the rich, fluid nature of stories. In this medium of stories, we create the foundation for building a true community of learners. Join Terrence Gargiulo in this interactive webinar as he sheds light on the power of true connection through communication. https://www.hrdqu.com/webinars/unleashing-communication-story-based-strategies-tools/

Presented by:
Terrence Gargiulo
MAKINGSTORIES.NET
terrence@makingstories.net
Unleashing Communication
Story-Based Strategies and Tools

• Look at a tool for eliciting stories that
facilitates reflective conversations
• Discuss case studies that feature use
of the tool
• Review strategies for implementing
story-based communications in
organizational learning
STORY
COLLAGE
OUR AGENDA

Are you currently using stories in the
design and delivery of your
organization’s learning initiatives?
A. Not at all
B. Rarely
C. Occasionally
D. Extensively
Poll

What are some of the ways you are
currently using storytelling in your
learning initiatives?

Stories help us bridge the gaps created by didactic
modes of conversation.

X
““ROEROE””
Return on ExperienceReturn on Experience
Experiences are best shared
as stories.
“Reflecting on stories leads
to knowledge transfer that results
in performance improvements.”

So, if you were interested in
drawing out stories from a group
how would you trigger them?

Timelines are a good way to trigger stories.

STEP 1: Create Trust  Building history with others
 Creating joint stories
 Having shared experiences
STEP 2: Instill a
Climate of Sharing
 Willingness to share
 Inviting others to share
 Demonstrating appreciation of others’
experiences
 Pacing
STEP 3: Adapt your
Language
 Rephrasing questions
 Developing alternative questions
 Matching others’ language
3 Steps for Eliciting Stories

Brief description
of story
Index &
keywords
Story Collages help people capture a collection of stories

We build unique indices associated with our experiences

Good Question
Beginnings to Elicit Stories
Tell me about a time when…
Tell me about a moment when…
What happened?
Do you have an example?
When have you felt…?
Where does it happen?
Can you illustrate that for me with a specific instance?
When were you most…?
What were the major turning points?
What happened?
When have you seen this occur?

Tell me about some times when you have
experienced the power of the ocean?

Story Collages to incite insights can be used across a broad spectrum of learning.
Leadership
Development
Soft
Skills
Technical
Training
Business
Process
Organizational
Practices
Informal
Learning

Courtesy, Respect, Unfailing in Service Excellence.
It's the heartfelt greeting you receive from the Captain, the smiling face of
your stateroom steward, or the waiter who knows you prefer an espresso.

We
serve
We are
steady
We
respect
our
team
We are
accountabl
e
We
innovat
e
We do it
right
What experiences have I had, heard, or observed that remind me of
and illustrate any of Princess Cruises’ Core Values in action?

Response to stories brings synchronization.

Remember
Create
Imagine
1. TRIGGER
Elicit memories
2. REMEMBER
Recall our experiences
3. CREATE
Build connections
4. IMAGINE
Envision new
possibilities

1. Create orchestrated, unstructured opportunities for people
to share stories.
2. Designate and design specific physical spaces that promote
informal, extemporaneous interactions.
3. Make the on-going development of relationship skills and
communication competencies as top learning priorities throughout all
levels of the organization.
FIVE Strategies to Get You Started

4. Fold story-based activities into existing training programs. Orient
instructional designers to story principles.
5. Develop and coach trainers on advanced facilitation techniques for
working with participants’ stories.
FIVE Strategies to Get You Started

TERRENCE GARGIULO
415-948-8087
terrence@makingstories.net

Connect with Us
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www.HRDQu.com
Shop the store:
www.HRDQstore.com

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