A film poster uses imagery and text to promote an upcoming film release. The most important elements are the main image, which should catch viewers' attention and hint at the genre, and the film title. Additional information like director, producers, actors, and ratings help viewers decide if the film seems appealing. Film posters aim to generate hype and anticipation through dramatic images and hints about the plot or tone of the movie.

2.  A film poster, just like a teaser trailer is the promotion of a film that is due to be
released. They can be found on buses, billboards and buildings etc. They usually
involve an image of the main character, with a release date, social media icons
and the slogan from the actual film.

3.  Icons normally have an important role within a film poster. If an icon is
included in a film poster, it will usually be a popular actor who stars in
the film with a big following from fans. This instantly makes the film
more popular because if your favourite actor is in the film you will
most likely watch it.

4.  The image on the film poster is probably the most important part. It is usually a
close-up of the main character in the film, usually very dramatic and very
photoshopped. When people pass by the poster the first thing that will catch
their eye is the main image, it is what will draw them into reading it. There will
always be some sort of iconography to reveal the film’s genre.
These are two different
film posters that I have
taken from Google
images. One has a picture
of the main characters,
with a dull backdrop
symbolising the genre of
the film whilst the other
one just has an animated
hand coming up out of the
black ground symbolising
a horror genre. Both
images are effective in
revealing the genre and
both show just how
important the image is.

5. Both of these images are from
very different genres of film and
we can tell this by the images in
both. With the dead silence one,
we can see very clearly that it is
of a horror genre due to the close
up shot of the creepy doll with its
finger over it’s mouth telling us to
be quiet. And we can tell that
Juno is a comedy by the silly
outfits that both actors are
wearing, the baby bump and we
can also tell what age they are
by what they are wearing and
how they look which makes their
situation more comic. A picture
can be very important for a
reader in determining the genre
of the film and these two movie
posters really convey that to us.

6.  Film posters always have the film’s title on them. The title is very useful in order
for the reader to learn what the movie in the poster is called. Sometimes however
the film may not have been released yet, however there has been so much talk and
anticipation surrounding it that it does not need to have a title on the poster as
people will clearly know what it is from the image.
For example, this poster for avatar
has no title or information but is
simply a teaser to show the audience
what is to come. Avatar is a popular
film with a huge fan base so this
poster alone would create hype and
anticipation alone without a title.
However in most films the title is an
important aspect and not many film
posters are created like this one.

7.  The title of the film is extremely important in determining the genre of the film or giving something in the film away to tease
the audience. Here are a few examples of film posters with great titles;
In the hangover movie
poster the title
automatically reveals
something to do with
alcohol which is usually
of a comic nature and
the Slavery sucks title
automatically lets us
know that this film is
probably tragic if slavery
is involved.

8.  Usually the director and producer of the film are displayed
somewhere on the movie poster. It is important for the reader to
know who the director is because if they have watched previous
films directed by this director and liked the films, they will want
to watch the film in the poster to see if it compares to their
other work.
 The actors within the film are usually listed at the top or bottom
of the poster, this just involves the actors who play the main
characters, this is important because if good actors are cast in
the film it will make their fan base want to watch the film.
 The producer of the film is usually listed at the bottom of the
poster, for example, Warner Brothers or Lionsgate! This is
important because if these production companies have produced
creditable films in the past it will automatically create a good
reputation for the film that is being advertised.

9. Actor’s
Name
Director’s
name
Producer’s
name

10.  After the film has been released producers can recreate the posters to include
ratings, reviews and quotes from the film.
Here is an example from
the Film Marley and me,
it has been given four
stars out of a possible five
and a review telling the
reader briefly what is
included in the film.

11.  Usually a film poster has social media icons,
links and websites that you are able to visit
in order to find out more about the actual
move, for example, genre, actors, storyline,
plot etc.

12.  Usually movie posters have a very specific
colour scheme in order to portray a certain
genre or mood, here is an example:
This film poster consists of reds
and blacks and whites, this is
probably to create a sense of
mystery. Also the fact that we
cannot see the woman’s face but
she is shaded by a dark black
shadow creates further mystery
within the film poster.

13.  The genre that I have decided on is adventure, I want to explore
the codes and conventions of a typical adventure film poster such
as divergent.

14. Unrealistic
imaging to
demonstrate
fiction rather
than fact.
Huge title
for dramatic
effect.
Blue colour
scheme
Names of producers,
directors etc. This is
important as a good
producer or director
will more than likely
deliver a good film
which is good
advertising for the
film.
Names of Cast, this is important because it
lets the audience know who is involved.