Unit 13 2nd Proposal

1. Format: Music Magazine
I will be producing/formattingapopularmusicbasedMusicMagazine whichwill have avarietyof
double page spreadswhichwillbe conventional despite takinginspirationfromShoot Music
Magazine.Inadditiontothis,the frontcovers have beeninspiredfromShoot MusicMagazine in
termsof the house style andcolourscheme whichisveryrepresentative inmyfrontcoverand
double page spreade.g.dropcapital.
The workingtitle forthe Music Magazine that I am lookingtolaunch isShootMusic Magazine,
althoughthe name forthe proposal mightchange andthisismainlydependentonthe primary
researchwhichisdone throughthe form of SurveyMonkey.Furthermore the colour&house
style hasbeenmainlyinspiredbyClashMusicMagazine as I feel there isagap inthe market,plus
I wantto bring the escapismandenjoymentbacktopopularbasedMusic Magazine.Inaddition
to this,the formatwouldnormallybe inspiredbyClashMusicMagazine,butunfortunatelydueto
the fact that ClashMusic Magazine isa veryunconventional magazine Iwasforcedtotake format
inspirationfromconventional musicmagazinessuchasQ, NME, & Kerrang.
Genre:The maingenre for ourMusic Magazine “Shoot” isa popularmusicgenre basedmagazine
and ismainlyinspiredbyMagazinessuchas“Clash”& “Smash Hits”who are no longerin
existence.The core of our magazine wasinspiredbytheme.g.MoodBoards,FrontCover,Double
Page SpreadDesigns.However due tothe fact that Clashisa veryunconventional music
magazine,Iwasforcedto lookat NME, Mojo,& Kerrangin orderto aspire to have conventions
that are insimilarity/sameastheirFrontCover& Double Page Spread
Content:The name of my Music Magazine iscalled“Smash”and whatI am lookingtobringtothe
potential audience isaremake of “SmashHits” inthe sense thatthere will be content
surroundinghuge musicstarsanddomesticallybigstarswhichforourMusic Magazine will be
knownas chief supportinorderto helpboostthe salesforour MusicMagazine.Thiswill further
broadenandenhance our consumertotal asmore andmore fansfromthe domesticfanswill be
intrigued&enticedintoourMusicMagazine as a result of this.The theoryof star appeal isvery
much evidentinourMusicMagazine for the reasonthat inour veryfirstissue,we are utilizing
Eminemasthe face of our Music Magazine and we feel thatthisisa massive draw andtherefore
will pull invarious amountsof fanswhowill wanttoreadthisfeature onEminem.
Style or Approach:
The main coloursthatwill be utilizedforthisparticularmusicmagazinewillbe pink&white as
theyare the similarcolourstoour chosenmagazine of inspirationwhich isShootMusic
Magazine.The colourswill be consistedintermsof theirstyle &whatI meanby thisisthat the
formatof the colourswill remainthe same throughoutthe frontcoveranddouble page spread.
The music magazine thatwe are producingwill take maininspirationfromShoot MusicMagazine
inwhichwe will take the inspirationbasedonthe colour/fontstyle andthe utilizationof imagery
on the frontcover & double page spread.Thisisessentiallyimportantaswe needtofielda
certainlevel of consistencyinordertomatch the local demographic.The mainsoftware thatwe
will be utilizingwill be Adobe PhotoshopCSS.1andthisisveryuseful whenyouwanttoadd and
tweakdesignsthatyouhave plannedtocreate before usingPhotoshopandthiscanbe anything
fromthe copyaspectof yourdouble page spreadto yourcoverlinesof yourfrontcover.
Audience:The demographicorthe audience whichismore commonlyknownascanbe
consideredasone of or eventhe mostimportantaspectfora musicmagazine tosucceedas
customersales& salesingeneral isbasedonthe viewership.The age of our musicmagazine
“ShootMusic Magazine”will be around17-30 and thisis evidentthroughthe primaryand
secondaryresearchwe have takenuponourselvesthrough the use of SurveyMonkey&research
we accomplishedalso.Furthermore,ourmusicmagazine will be viable tobothgendersandwhat
I meanby thisisthat we are tryingto create an image where itwon’tbe consideredweirdfor

2. Name:Gus Devlin
Centre Number:4032
Candidate Number:64135
bothgenderstobuy one magazine.Inrelationtothe socioeconomicneedstable,we willbe
utilizingthe C2& D class categorywhichwill hopefullyfurtherpromote customersalesforour
musicmagazine asthe C2 categorymainlycontainsstudentswhomaybe interestedinmusic,&
the D categorymainlycontainsmenandwomenjuststartingjobswhoalsomaybe interestedin
musicand our musicmagazine providesthe perfectservice thatC2 & D from the socioeconomic
needsare lookingfor.Ourmusicmagazine onlycoversagenre whichispop butthankfullythat
genre isviable forall racesto purchase our magazine aswe don’twant to have a divide between
the certainethnicitygroupsonpotentiallywhoshouldandshouldnotbe purchasingacopyof
our musicmagazine.
Length:
I planto have 30 pageson thismusicmagazine whichincludesboththe frontandbackpages,we
alsoplanto have these pagesin printfor A4 in termsof the size andthe justificationbehindthis
isthat normal magazineshave more pagesthanI am planningtoinclude withinourmusic
magazine whichmaycreate a higherdemandforour musicmagazine whichgivesusthe edge
overour competitors.
Frequency:
Our musicmagazine “Shoot”providesaweeklycommonyetuseful service inwhichprovidesa
goodamount of detail ona weeklyservice inwhichyoumightnotsee fromourcompetitors.The
magazine will cost£2.10 perweekwhichenablesthe potential customerstohave ansolidservice
for a little price whichyetagaingivesusanedge overourdomesticcompetitors.