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By Jake Graham
There are a variety of ways in which my magazine challenges the codes and conventions of established
magazine corperations such as "Q" and "Kerrang". Though based on the exploits of "Q" my magazine still
differentiates in an array of ways.

In terms of the front cover I have adopted a similar approach to that of established magazines, however there
are some features of my front cover that are different. For example my barcode does not use the standard
numerals, instead it reads, "Pulse" a feature that further emphasises the name to make it more remember able
for my target audience. In addition to this the price of my magazine is £1.99 around the same price of a
chocolate bar, this is because lower prices means that more people are going to be willing to pay for it rather
than a magazine with similar features that costs £4.99, especially in the current economic climate. The rest of
the front cover does not particularly challenge the conventions of established magazines apart from maybe the
amount of tag lines.

In terms of the contents page, again there is little that "challenges" the conventions of established magazines.
The discourse structure is largely standard, text on the left imagery on the right. Perhaps the title
"Contents" challenges these conventions in the way of size and boldness.

As for my double page spread, it indeed challenges the conventions of established magazines. For example
the double page spread itself is based upon quite a controversial and tragic idea of death something that is
usually avoided in most magazines as magazines should be seen as a time of leisure. However it is this idea
that makes my magazine that much more appealing, it brings to light various concepts that affect us on a
regular basis such as Islamic Extremism, murder, politics and music itself. My double page definitely challenges
the codes and conventions of established magazines.
   My magazine is based upon the rock n roll culture of the 70s and 80s with the likes of Ac/Dc, Guns
    N Roses and Led Zeppelin. By basing my magazine on these ideals I hope that the genre will
    stand out clearly. Furthermore through the integration of various aspects of Rock N Roll culture I
    believe that my urban style will be emphasised to a larger degree. Evidently my magazine
    represents the social group of rock n rollers or people interested in urban music. It brings to light
    and challenges audience interpretation of specific ideals of my genre specifically through my
    double page spread that brings an insight to the social group I hope that my magazine represents
    in a more positive manner than normal stereotypes dictate.
I attracted my target audience through a variety of methods which includes colour, style,
    genre and the presentation of my media product as a whole. Through the use of
    contrasting colours specifically red with black a variety of conventions of my magazine
    such as the cover lines and taglines enticed and attracted my target audience.

Through the choice of style and genre, I have challenged the codes and conventions of
   established magazines, giving my magazine a unique selling point, (USP). This is
   because in modern day music culture urban music has declined with the
   advancement and evolution of new genres such as RnB. Through this individuality,
   which any magazine needs to stand out from the crowd, my magazine hence attracts
   my target audience.

In terms of the presentation of my media product as a whole, I have adopted a clear
    colour scheme that I hope has shown through out, through synergy. In addition to this
    my central image and sense of controversy in terms of my double page spread has
    again addressed my target audience in an unexpected but unique manner.
   I believe that a media institution like “The Sun” newspaper franchise or established
    magazine institutions such as “Q” or “Kerrang” might distribute my product. This is
    because many modern day companies are always looking to expand and appeal to
    wider audiences. Therefore I believe that if my magazine was integrated into an
    established newspaper or magazine institution my magazine would maximise and
    expand the proportion of net profit due to the fact that a wider audience would
    successfully be targeted. Furthermore through this integration I personally would be
    able to call upon the experience of the best in the magazine trade therefore the
    company and myself would benefit in more ways than one.
The audience of my media product would be teenagers interested in urban or indie styled
  music. Nowadays the more popular theme of music is that of “Dubstep” and RnB so
  by challenging this new culture of music I believe that my urbanistic styled magazine
  will re-establish a forgotten genre.

    Genre: Rock n Roll
   Instruments: Electric Guitar, Drums, piano/keyboard
   Age: 16 -
   Stereotype: drugs, smoking, alcohol
   Bands: Black Sabbath, Acdc, Led Zeppelin, Iron Maiden, Queen
I have learnt a great deal about technologies from the process of constructing my media
    product. I have learnt about the time and planning needed to use technologies to the
    best of their and your ability. I have learnt that there are an array of ways to complete
    a simple task through the use of a range of technologies such as through taking
    images with camera or making videos or rather more simply just using a power point
    presentation. I have also learnt that through the use of technologies more than one
    objective can be achieved like creating your own media magazine. But most
    importantly I have learnt that in modern day society the use of technologies is indeed
    integral to everything we do and want to do in the future.
When looking back at the preliminary task I feel I have learnt a lot in the progression from
  it to the full product. For example I have learnt that making a magazine is indeed a lot
  harder than I thought it was due to the range of skills I have learnt through the
  process of making my magazine. In addition to this I have learnt that to make a good
  magazine, which I feel I have not achieved, lots and lots of prior preparation must go
  into it. I feel that there are indeed gaps which have caused my magazine to be not as
  good as it could have been. In terms of the blog posts, I have learnt that you can not
  rely on only one piece of media technology.

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As+media+evaluation

  • 2. There are a variety of ways in which my magazine challenges the codes and conventions of established magazine corperations such as "Q" and "Kerrang". Though based on the exploits of "Q" my magazine still differentiates in an array of ways. In terms of the front cover I have adopted a similar approach to that of established magazines, however there are some features of my front cover that are different. For example my barcode does not use the standard numerals, instead it reads, "Pulse" a feature that further emphasises the name to make it more remember able for my target audience. In addition to this the price of my magazine is £1.99 around the same price of a chocolate bar, this is because lower prices means that more people are going to be willing to pay for it rather than a magazine with similar features that costs £4.99, especially in the current economic climate. The rest of the front cover does not particularly challenge the conventions of established magazines apart from maybe the amount of tag lines. In terms of the contents page, again there is little that "challenges" the conventions of established magazines. The discourse structure is largely standard, text on the left imagery on the right. Perhaps the title "Contents" challenges these conventions in the way of size and boldness. As for my double page spread, it indeed challenges the conventions of established magazines. For example the double page spread itself is based upon quite a controversial and tragic idea of death something that is usually avoided in most magazines as magazines should be seen as a time of leisure. However it is this idea that makes my magazine that much more appealing, it brings to light various concepts that affect us on a regular basis such as Islamic Extremism, murder, politics and music itself. My double page definitely challenges the codes and conventions of established magazines.
  • 3. My magazine is based upon the rock n roll culture of the 70s and 80s with the likes of Ac/Dc, Guns N Roses and Led Zeppelin. By basing my magazine on these ideals I hope that the genre will stand out clearly. Furthermore through the integration of various aspects of Rock N Roll culture I believe that my urban style will be emphasised to a larger degree. Evidently my magazine represents the social group of rock n rollers or people interested in urban music. It brings to light and challenges audience interpretation of specific ideals of my genre specifically through my double page spread that brings an insight to the social group I hope that my magazine represents in a more positive manner than normal stereotypes dictate.
  • 4. I attracted my target audience through a variety of methods which includes colour, style, genre and the presentation of my media product as a whole. Through the use of contrasting colours specifically red with black a variety of conventions of my magazine such as the cover lines and taglines enticed and attracted my target audience. Through the choice of style and genre, I have challenged the codes and conventions of established magazines, giving my magazine a unique selling point, (USP). This is because in modern day music culture urban music has declined with the advancement and evolution of new genres such as RnB. Through this individuality, which any magazine needs to stand out from the crowd, my magazine hence attracts my target audience. In terms of the presentation of my media product as a whole, I have adopted a clear colour scheme that I hope has shown through out, through synergy. In addition to this my central image and sense of controversy in terms of my double page spread has again addressed my target audience in an unexpected but unique manner.
  • 5. I believe that a media institution like “The Sun” newspaper franchise or established magazine institutions such as “Q” or “Kerrang” might distribute my product. This is because many modern day companies are always looking to expand and appeal to wider audiences. Therefore I believe that if my magazine was integrated into an established newspaper or magazine institution my magazine would maximise and expand the proportion of net profit due to the fact that a wider audience would successfully be targeted. Furthermore through this integration I personally would be able to call upon the experience of the best in the magazine trade therefore the company and myself would benefit in more ways than one.
  • 6. The audience of my media product would be teenagers interested in urban or indie styled music. Nowadays the more popular theme of music is that of “Dubstep” and RnB so by challenging this new culture of music I believe that my urbanistic styled magazine will re-establish a forgotten genre.  Genre: Rock n Roll  Instruments: Electric Guitar, Drums, piano/keyboard  Age: 16 -  Stereotype: drugs, smoking, alcohol  Bands: Black Sabbath, Acdc, Led Zeppelin, Iron Maiden, Queen
  • 7. I have learnt a great deal about technologies from the process of constructing my media product. I have learnt about the time and planning needed to use technologies to the best of their and your ability. I have learnt that there are an array of ways to complete a simple task through the use of a range of technologies such as through taking images with camera or making videos or rather more simply just using a power point presentation. I have also learnt that through the use of technologies more than one objective can be achieved like creating your own media magazine. But most importantly I have learnt that in modern day society the use of technologies is indeed integral to everything we do and want to do in the future.
  • 8. When looking back at the preliminary task I feel I have learnt a lot in the progression from it to the full product. For example I have learnt that making a magazine is indeed a lot harder than I thought it was due to the range of skills I have learnt through the process of making my magazine. In addition to this I have learnt that to make a good magazine, which I feel I have not achieved, lots and lots of prior preparation must go into it. I feel that there are indeed gaps which have caused my magazine to be not as good as it could have been. In terms of the blog posts, I have learnt that you can not rely on only one piece of media technology.