The document summarizes the history and recommendations of the two Press Commissions established by the Government of India. The First Press Commission was formed in 1952 under Justice J.S. Rajadhyaksha to inquire into the state of the press in India. It submitted its report in 1954 with recommendations like establishing a Press Council and appointing a wage board for working journalists. The Second Press Commission was formed in 1978 under Justice P.C. Goswami and Justice K.K. Mathew. Its 1982 report recommended that the press should be accessible to all and accountable to society, act as a liaison between the government and people, and the formation of a Newspaper Development Commission.
This document discusses the issue of paid news in Indian media. It defines paid news as media coverage or content that is paid for by political parties or corporations. Paid news undermines democracy by misinforming the public and using money to influence elections. It has become widespread and highly organized in India. Several cases of paid news are also discussed from recent elections. Potential measures to address the problem include strengthening regulations, increasing transparency, and educating the public.
Advertising as a communication tool finalrainbowlink
The document discusses various models and frameworks for understanding communication and advertising, including:
1) Communication feedback models that describe the steps in the communication process from sender to receiver.
2) Models for understanding consumer response to advertising, including the elaboration likelihood model and cognitive response model.
3) Integrated marketing communications (IMC) models which aim to coordinate marketing components to influence brand information and build profitable relationships.
The key point is that understanding how consumers process information and how advertising fits into the communication process helps to set objectives and evaluate advertising results more effectively.
Public relations professionals should avoid lying, greenwashing, misleading the public, and conflicts of interest according to this document. They should practice ethical public relations by being truthful and transparent in their communications.
The different ownership patterns in Media includes Individual ownership, Corporation ownership, partnership ownership, group/chain ownership, employee ownership and vertical ownership etc.
The Advertising Standards Council of India (ASCI), established in 1985, is committed to the cause of Self-Regulation in Advertising, ensuring the protection of the interests of consumers. ASCI was formed with the support of all four sectors connected with Advertising- Advertisers, Advertising Agencies, Media (including Broadcasters and the Press) and others like PR Agencies and Market Research Companies.
In between the tough competition and constant pressure to create powerful deliverable, keeping a check on ethics is also a must not just to avoid legal implications but to create and maintain a good Brand Integrity.
Media is a tool for mass communication that has traditionally included television, radio, magazines, newspapers, and more recently the internet. It plays a big role in society by informing and entertaining people but can also influence attitudes, behaviors, and opinions if not approached critically. Two famous cases in India, the Jessica Lal murder case and the Nirbhaya gang rape case, demonstrate how the media can have a positive impact by raising public awareness, mobilizing protests, and helping to ensure justice is delivered. While the media can educate and spread knowledge, it is important for individuals to think critically about the messages they receive and not be passively manipulated.
The document summarizes the history and recommendations of the two Press Commissions established by the Government of India. The First Press Commission was formed in 1952 under Justice J.S. Rajadhyaksha to inquire into the state of the press in India. It submitted its report in 1954 with recommendations like establishing a Press Council and appointing a wage board for working journalists. The Second Press Commission was formed in 1978 under Justice P.C. Goswami and Justice K.K. Mathew. Its 1982 report recommended that the press should be accessible to all and accountable to society, act as a liaison between the government and people, and the formation of a Newspaper Development Commission.
This document discusses the issue of paid news in Indian media. It defines paid news as media coverage or content that is paid for by political parties or corporations. Paid news undermines democracy by misinforming the public and using money to influence elections. It has become widespread and highly organized in India. Several cases of paid news are also discussed from recent elections. Potential measures to address the problem include strengthening regulations, increasing transparency, and educating the public.
Advertising as a communication tool finalrainbowlink
The document discusses various models and frameworks for understanding communication and advertising, including:
1) Communication feedback models that describe the steps in the communication process from sender to receiver.
2) Models for understanding consumer response to advertising, including the elaboration likelihood model and cognitive response model.
3) Integrated marketing communications (IMC) models which aim to coordinate marketing components to influence brand information and build profitable relationships.
The key point is that understanding how consumers process information and how advertising fits into the communication process helps to set objectives and evaluate advertising results more effectively.
Public relations professionals should avoid lying, greenwashing, misleading the public, and conflicts of interest according to this document. They should practice ethical public relations by being truthful and transparent in their communications.
The different ownership patterns in Media includes Individual ownership, Corporation ownership, partnership ownership, group/chain ownership, employee ownership and vertical ownership etc.
The Advertising Standards Council of India (ASCI), established in 1985, is committed to the cause of Self-Regulation in Advertising, ensuring the protection of the interests of consumers. ASCI was formed with the support of all four sectors connected with Advertising- Advertisers, Advertising Agencies, Media (including Broadcasters and the Press) and others like PR Agencies and Market Research Companies.
In between the tough competition and constant pressure to create powerful deliverable, keeping a check on ethics is also a must not just to avoid legal implications but to create and maintain a good Brand Integrity.
Media is a tool for mass communication that has traditionally included television, radio, magazines, newspapers, and more recently the internet. It plays a big role in society by informing and entertaining people but can also influence attitudes, behaviors, and opinions if not approached critically. Two famous cases in India, the Jessica Lal murder case and the Nirbhaya gang rape case, demonstrate how the media can have a positive impact by raising public awareness, mobilizing protests, and helping to ensure justice is delivered. While the media can educate and spread knowledge, it is important for individuals to think critically about the messages they receive and not be passively manipulated.
The document discusses the differences between the digital divide and digital inequality. The digital divide refers to the gap between those who have access to digital technologies and those who do not, distinguishing the "haves" from the "have-nots". Digital inequality is a more refined understanding that emphasizes a spectrum of unequal access and use across populations based on factors like gender, age, income, and education. While early internet adoption showed a large gap, availability and access have increased over time as markets and technologies have expanded, although prices have not decreased proportionately. Addressing digital inequalities requires efforts like education, affordable access, equipment recycling, and training people to be active users.
A survey on News Paper Readership Questionaire.......Mac Mangukiya
This document appears to be a survey conducted by Mangukiya Milan for their college course on newspaper readership. It contains 19 multiple choice questions regarding respondents' newspaper reading habits, preferences for specific newspapers, and primary sources of local news information. Respondents are asked about how often and how much of newspapers they read, which papers they prefer, content interests, and evaluations of accuracy, writing quality, and fairness of reporting between print and online versions of papers. The survey collects information about newspaper readership in order to analyze reading behaviors and preferences.
Broadcasting was expected to contribute to national integration and development in India, but the government was reluctant to invest in television due to financial constraints. Television was introduced experimentally in 1959 to prove its value for development, initially airing just a few hours per week with educational and social programming. The Satellite Instructional Television Experiment from 1975-1976 marked the beginning of innovative educational television programs via satellite and helped establish Doordarshan as the national public broadcaster.
Press conferences allow individuals to make announcements to multiple reporters at once. They provide advantages to both the person holding the conference in not having to repeat themselves, as well as journalists by reducing the chance of missing a story. However, press conferences can also give undue importance to topics and make it difficult for journalists to get exclusives. Proper preparation and follow up questions are important for reporters to get full value from attending press conferences.
The document discusses the origins and definitions of propaganda. It began as a term used by the Catholic Church to refer to the dissemination of its doctrines to non-Catholic countries. Propaganda generally refers to attempting to persuade people to accept a point of view or take an action. While propaganda can be rational and for enlightened purposes, it often involves distorting facts or falsifying them. The Nazis skillfully used propaganda to influence public opinion. Modern propaganda is seen more negatively due to its reliance on distorting the truth for self-interested purposes.
Media law in India is based on parliamentary democracy where the press is free but subject to reasonable restrictions imposed by the constitution. Historically, the mass media was controlled by the government but globalization has led to privatization and changes. Print, broadcast, films, advertising and cyber laws regulate these industries in India. Key laws include the Press and Registration of Books Act of 1867, Constitution granting freedom of press in 1950, Cable Television Networks Regulation Act of 1995, Cinematograph Act of 1952 governing films and the Information Technology Act of 2000 covering cyber crimes.
The document summarizes James Grunig's four models of public relations: 1) The press agentry model uses one-way communication and persuasion to influence audiences. 2) The public information model also uses one-way communication to distribute information about the organization. 3) The two-way asymmetric model uses two-way communication to research publics and persuade them to align with the organization's interests. 4) The two-way symmetric model promotes mutual understanding between an organization and its stakeholders through two-way communication and negotiation.
The document discusses social media and the future of friends. It talks about the past, present and future of social media, social networking, and friendship. In the past, social media was not widely used and the internet was not easily accessible. Nowadays, social media is used by most people to share information and stay connected with friends. In the future, it is predicted that social media will be more integrated into daily life and that "virtual friends" may become more common as social networks continue to develop. The document also discusses some challenges like cyberbullying and online fraud, as well as the importance of security on social media platforms.
The ASCI is a self-regulatory organization established in 1985 to ensure advertising in India is truthful, harmless and honest. It receives around 150 complaints annually which are reviewed by the Consumer Complaints Council. The CCC is composed of industry and public representatives and examines complaints to determine if ads violate ASCI guidelines. Several case studies are presented where the CCC ruled in favor of both complainants and advertisers. Self-regulation is advocated to avoid more stringent government oversight of advertising.
This document outlines 8 etiquette rules for using social media:
1. Use an accurate profile picture that represents you
2. Only send friend requests to people you know personally
3. Don't over-communicate and spam others by posting irrelevant content
4. Be considerate when tagging friends in photos as others can now see the photos
5. Be aware that others can see your wall posts and private messages if friends interact with them
6. Avoid using vulgar language and berating others who have different views
7. Give credit when sharing third-party content by including the author
8. Thank people for commenting on your posts, sharing your content, or sharing your photos.
The Press Council of India is a statutory body created by the Press Council Act of 1965 to preserve the freedom of the press and maintain high standards of journalism. It has 28 members including journalists, editors, media owners, and nominees from education, law, and culture. The Council formulates guidelines for newspapers and journalists, handles complaints against the press, and works to uphold press freedom and ethics in India through moral authority rather than legal penalties.
Social Media’s Influence in Purchase DecisionHasan Ali MIRZA
The objective of this study is to understand the influence of social media in purchase decision making. The focus of the study is to understand the consumer buying behavior and influence of social media’s in decision making. The sample size taken for this study was 100 qualified respondents with diverse backgrounds across the country. An exploratory research was done to understand the nature of social networking and online consumer behaviour followed by a primary research where questionnaire were administered both personally and online.
The document summarizes the structure and organization of a newspaper. It outlines the main departments including editorial, advertising, circulation, printing, administrative, stores, and IT. The editorial department is responsible for gathering, interpreting, and selecting news stories. It is assisted by editors, correspondents, photographers, and writers. The advertising and circulation departments generate revenue and distribute the newspaper. The printing department compiles the content and prints the physical copies. Other departments include administration, stores, personnel, legal, and accounting.
This document discusses various aspects of media used for advertising, including definitions of different types of media (e.g. television, radio, newspapers, magazines), goals of using media, categories of media, and advantages and disadvantages of different media types. It also covers topics like media mix, effective communication strategies, understanding audiences, and the five stages of consumer adoption process.
The Press Council of India is a statutory body that governs print and broadcast media in India to ensure freedom of speech. It was established in 1966 and can warn or censure journalists for ethics violations. It has 28 members including editors, journalists, management, and nominees from Parliament and fields like education. The Council handles complaints against and by the press, investigates issues like press freedom and media standards, and can direct authorities to ensure journalists' security. In one case, it recommended police protect a journalist receiving threats after publishing critical reports until the related criminal case was resolved.
The document discusses the history and purpose of news agencies. It notes that news agencies were originally created to provide newspapers with a variety of news from around the world. Over time, other modern media like radio, television, and the internet also began using news agencies. Some of the earliest news agencies mentioned include the Associated Press, founded in 1846 in New York, Reuters founded in 1851 in England, and Wolff founded in 1849 in Germany. The document provides the founding dates of several other major news agencies from the United States, Russia, France, and India.
Social media monitoring (SMM) is the process of tracking, measuring and evaluating an organization’s social media marketing initiatives. SMM began as a way of tracking harmful comments and avoiding PR disasters. Unmonitored, damaging remarks can have a negative impact on a brand’s reputation and future.
This document discusses social media and its impact. It begins with introducing the team members and defining social media. It then discusses how social media brings the world together and is widely used across various industries. It classifies social media into six types and discusses some pros and cons of using social media, such as facilitating communication but also increasing security risks. It concludes by emphasizing how social media is changing the world beyond just socializing.
Avinash Singh Bagri_Design and development of social media strategies in bank...Avinash Singh Bagri
This document is a project report submitted by Avinash Singh Bagri to IDRBT (Institute for Development and Research in Banking Technology) on the topic of "Design and Development of Social Media Strategies for Banking". The report was completed under the guidance of Dr. Shakti Mishra from May 13, 2013 to July 17, 2013. The report discusses the rise of social media and its various tools. It then focuses on how social media can be applied in different areas of banking like marketing, customer service, risk management and more. The report also examines some legal and governance issues around the use of social media in the banking sector.
The document discusses the differences between the digital divide and digital inequality. The digital divide refers to the gap between those who have access to digital technologies and those who do not, distinguishing the "haves" from the "have-nots". Digital inequality is a more refined understanding that emphasizes a spectrum of unequal access and use across populations based on factors like gender, age, income, and education. While early internet adoption showed a large gap, availability and access have increased over time as markets and technologies have expanded, although prices have not decreased proportionately. Addressing digital inequalities requires efforts like education, affordable access, equipment recycling, and training people to be active users.
A survey on News Paper Readership Questionaire.......Mac Mangukiya
This document appears to be a survey conducted by Mangukiya Milan for their college course on newspaper readership. It contains 19 multiple choice questions regarding respondents' newspaper reading habits, preferences for specific newspapers, and primary sources of local news information. Respondents are asked about how often and how much of newspapers they read, which papers they prefer, content interests, and evaluations of accuracy, writing quality, and fairness of reporting between print and online versions of papers. The survey collects information about newspaper readership in order to analyze reading behaviors and preferences.
Broadcasting was expected to contribute to national integration and development in India, but the government was reluctant to invest in television due to financial constraints. Television was introduced experimentally in 1959 to prove its value for development, initially airing just a few hours per week with educational and social programming. The Satellite Instructional Television Experiment from 1975-1976 marked the beginning of innovative educational television programs via satellite and helped establish Doordarshan as the national public broadcaster.
Press conferences allow individuals to make announcements to multiple reporters at once. They provide advantages to both the person holding the conference in not having to repeat themselves, as well as journalists by reducing the chance of missing a story. However, press conferences can also give undue importance to topics and make it difficult for journalists to get exclusives. Proper preparation and follow up questions are important for reporters to get full value from attending press conferences.
The document discusses the origins and definitions of propaganda. It began as a term used by the Catholic Church to refer to the dissemination of its doctrines to non-Catholic countries. Propaganda generally refers to attempting to persuade people to accept a point of view or take an action. While propaganda can be rational and for enlightened purposes, it often involves distorting facts or falsifying them. The Nazis skillfully used propaganda to influence public opinion. Modern propaganda is seen more negatively due to its reliance on distorting the truth for self-interested purposes.
Media law in India is based on parliamentary democracy where the press is free but subject to reasonable restrictions imposed by the constitution. Historically, the mass media was controlled by the government but globalization has led to privatization and changes. Print, broadcast, films, advertising and cyber laws regulate these industries in India. Key laws include the Press and Registration of Books Act of 1867, Constitution granting freedom of press in 1950, Cable Television Networks Regulation Act of 1995, Cinematograph Act of 1952 governing films and the Information Technology Act of 2000 covering cyber crimes.
The document summarizes James Grunig's four models of public relations: 1) The press agentry model uses one-way communication and persuasion to influence audiences. 2) The public information model also uses one-way communication to distribute information about the organization. 3) The two-way asymmetric model uses two-way communication to research publics and persuade them to align with the organization's interests. 4) The two-way symmetric model promotes mutual understanding between an organization and its stakeholders through two-way communication and negotiation.
The document discusses social media and the future of friends. It talks about the past, present and future of social media, social networking, and friendship. In the past, social media was not widely used and the internet was not easily accessible. Nowadays, social media is used by most people to share information and stay connected with friends. In the future, it is predicted that social media will be more integrated into daily life and that "virtual friends" may become more common as social networks continue to develop. The document also discusses some challenges like cyberbullying and online fraud, as well as the importance of security on social media platforms.
The ASCI is a self-regulatory organization established in 1985 to ensure advertising in India is truthful, harmless and honest. It receives around 150 complaints annually which are reviewed by the Consumer Complaints Council. The CCC is composed of industry and public representatives and examines complaints to determine if ads violate ASCI guidelines. Several case studies are presented where the CCC ruled in favor of both complainants and advertisers. Self-regulation is advocated to avoid more stringent government oversight of advertising.
This document outlines 8 etiquette rules for using social media:
1. Use an accurate profile picture that represents you
2. Only send friend requests to people you know personally
3. Don't over-communicate and spam others by posting irrelevant content
4. Be considerate when tagging friends in photos as others can now see the photos
5. Be aware that others can see your wall posts and private messages if friends interact with them
6. Avoid using vulgar language and berating others who have different views
7. Give credit when sharing third-party content by including the author
8. Thank people for commenting on your posts, sharing your content, or sharing your photos.
The Press Council of India is a statutory body created by the Press Council Act of 1965 to preserve the freedom of the press and maintain high standards of journalism. It has 28 members including journalists, editors, media owners, and nominees from education, law, and culture. The Council formulates guidelines for newspapers and journalists, handles complaints against the press, and works to uphold press freedom and ethics in India through moral authority rather than legal penalties.
Social Media’s Influence in Purchase DecisionHasan Ali MIRZA
The objective of this study is to understand the influence of social media in purchase decision making. The focus of the study is to understand the consumer buying behavior and influence of social media’s in decision making. The sample size taken for this study was 100 qualified respondents with diverse backgrounds across the country. An exploratory research was done to understand the nature of social networking and online consumer behaviour followed by a primary research where questionnaire were administered both personally and online.
The document summarizes the structure and organization of a newspaper. It outlines the main departments including editorial, advertising, circulation, printing, administrative, stores, and IT. The editorial department is responsible for gathering, interpreting, and selecting news stories. It is assisted by editors, correspondents, photographers, and writers. The advertising and circulation departments generate revenue and distribute the newspaper. The printing department compiles the content and prints the physical copies. Other departments include administration, stores, personnel, legal, and accounting.
This document discusses various aspects of media used for advertising, including definitions of different types of media (e.g. television, radio, newspapers, magazines), goals of using media, categories of media, and advantages and disadvantages of different media types. It also covers topics like media mix, effective communication strategies, understanding audiences, and the five stages of consumer adoption process.
The Press Council of India is a statutory body that governs print and broadcast media in India to ensure freedom of speech. It was established in 1966 and can warn or censure journalists for ethics violations. It has 28 members including editors, journalists, management, and nominees from Parliament and fields like education. The Council handles complaints against and by the press, investigates issues like press freedom and media standards, and can direct authorities to ensure journalists' security. In one case, it recommended police protect a journalist receiving threats after publishing critical reports until the related criminal case was resolved.
The document discusses the history and purpose of news agencies. It notes that news agencies were originally created to provide newspapers with a variety of news from around the world. Over time, other modern media like radio, television, and the internet also began using news agencies. Some of the earliest news agencies mentioned include the Associated Press, founded in 1846 in New York, Reuters founded in 1851 in England, and Wolff founded in 1849 in Germany. The document provides the founding dates of several other major news agencies from the United States, Russia, France, and India.
Social media monitoring (SMM) is the process of tracking, measuring and evaluating an organization’s social media marketing initiatives. SMM began as a way of tracking harmful comments and avoiding PR disasters. Unmonitored, damaging remarks can have a negative impact on a brand’s reputation and future.
This document discusses social media and its impact. It begins with introducing the team members and defining social media. It then discusses how social media brings the world together and is widely used across various industries. It classifies social media into six types and discusses some pros and cons of using social media, such as facilitating communication but also increasing security risks. It concludes by emphasizing how social media is changing the world beyond just socializing.
Avinash Singh Bagri_Design and development of social media strategies in bank...Avinash Singh Bagri
This document is a project report submitted by Avinash Singh Bagri to IDRBT (Institute for Development and Research in Banking Technology) on the topic of "Design and Development of Social Media Strategies for Banking". The report was completed under the guidance of Dr. Shakti Mishra from May 13, 2013 to July 17, 2013. The report discusses the rise of social media and its various tools. It then focuses on how social media can be applied in different areas of banking like marketing, customer service, risk management and more. The report also examines some legal and governance issues around the use of social media in the banking sector.
What is social media.pdf Social media refers to digital platforms and applica...AnaBeatriz125525
Social media refers to digital platforms and applications that enable users to create, share, and interact with content and connect with others. These platforms facilitate communication and collaboration through various forms of media, including text, images, video, and audio. Here are some key aspects and popular platforms within social media:
### Key Aspects of Social Media
1. **User-Generated Content**: Content created and shared by users, including posts, comments, videos, and images.
2. **Networking**: Connecting with friends, family, colleagues, and strangers to share experiences and ideas.
3. **Communication**: Direct messaging, group chats, and public posts facilitate real-time communication.
4. **Community Building**: Forming groups and communities around shared interests, hobbies, or causes.
5. **Content Discovery**: Algorithms and hashtags help users discover new content and trends.
6. **Engagement Metrics**: Likes, shares, comments, and views measure the popularity and reach of content.
7. **Influencer Culture**: Individuals who have large followings and can influence public opinion and trends.
8. **Monetization**: Advertising, sponsored posts, and e-commerce integrations allow users and businesses to generate revenue.
### Popular Social Media Platforms
1. **Facebook**: The largest social media platform, enabling users to create profiles, share updates, join groups, and connect with friends and family.
2. **Instagram**: Focuses on photo and video sharing, with features like Stories, Reels, and IGTV.
3. **Twitter**: Known for its short-form text posts (tweets), trending topics, and real-time news updates.
4. **LinkedIn**: A professional networking platform where users can connect with colleagues, search for jobs, and share industry insights.
5. **TikTok**: A video-sharing app known for its short, viral videos, popular among younger users.
6. **Snapchat**: Features ephemeral content, where messages and stories disappear after a set period.
7. **YouTube**: A video-sharing platform where users can upload, view, and comment on videos.
8. **Pinterest**: Allows users to discover and save ideas through images and links, commonly used for DIY projects, fashion, and recipes.
9. **Reddit**: A community-based platform where users can post and discuss content in various subreddits dedicated to specific topics.
### Impact of Social Media
1. **Communication and Connectivity**: Social media has transformed how people communicate and stay connected.
2. **Information Dissemination**: It plays a crucial role in spreading news, information, and awareness on a global scale.
3. **Marketing and Advertising**: Businesses leverage social media for targeted marketing and customer engagement.
4. **Social Movements**: It has been instrumental in organizing and mobilizing social and political movements.
5. **Mental Health**: While it can enhance social interaction, excessive use can lead to issues like anxiety, depression, and cyberbullying.
6. **Privacy an
Social media marketing is a new marketing approach that utilizes social media platforms to promote products and services. Companies are increasingly moving marketing activities from traditional media like newspapers and TV to social media because people now spend more time online. Social media allows for direct engagement with customers and targeted advertising to niche communities. While low-cost, social media marketing requires a long-term time commitment to build trust and engage customers. Companies must monitor how their brand is perceived online and provide value to customers through expertise and solutions in order to generate word-of-mouth promotion. An integrated marketing strategy using both social media and traditional media is most effective.
This technical guide provides information on understanding, implementing, and managing social media tools for government. It covers key topics such as using social media for information dissemination through platforms like Twitter, Facebook, YouTube and blogs. It also discusses using social media for mass collaboration through tools like wikis, Google Moderator and cloud-based services. Finally, it addresses measuring engagement on social media through analytics of platforms like Twitter, Facebook and blogs using tools like Google Analytics and Hootsuite. The overall purpose is to help governments leverage social media to establish a more transparent, open and collaborative governance model.
This document provides an introduction to a seminar report on the impact of social media on youth. It defines key terms like media and social media. It outlines some of the major social media tools used today like Facebook, Twitter, Google+, LinkedIn, Reddit, and Pinterest. It also notes that youth have increasingly adopted social media and shifted from traditional media. However, social media also poses some issues that the report will explore in regards to its influence on youth.
Social media or social networking is a universal phenomenon. Social media basically refers to any technology that facilitates the dissemination and sharing of information over the Internet. The key purpose of using social media tools to engage others through electronic means, facilitate professional communication, improve student comprehension. enhance student networking, and enable collaboration with other students around the globe. Social media applications include Facebook, Twitter, LinkedIn, and Google , which are popular among our students. Some social media tools are powerful drivers of change for teaching and learning practices. This paper provides the best social media networks for education and how they are being applied in various areas in education. Matthew N. O. Sadiku | Sunday S. Adekunte | Sarhan M. Musa "Social Media in Education: A Primer" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-5 , August 2020, URL: https://www.ijtsrd.com/papers/ijtsrd33011.pdf Paper Url :https://www.ijtsrd.com/computer-science/world-wide-web/33011/social-media-in-education-a-primer/matthew-n-o-sadiku
Powerpoint presentation created for a workshop hosted by CASLIS-Ottawa, "Connecting with Our Clients: Marketing and Communicating Information Services". January 12 2009.
Social media is network communication that allows everyone to actively participate and join conversations. It includes social networks, blogs, wikis, podcasts, forums and content communities. Social media has advantages for marketing like low costs, fast information sharing, and connecting with interested customers. However, it also has disadvantages like potential damage to brand reputation from mistakes and wasted time. The main principles for using social media in marketing are to increase brand recognition, improve customer service and get feedback to enhance products and services.
Social Media Relations: Navigating The Shift From Traditional To New MediaKevin Burkitt
The document discusses various traditional and social media platforms. It provides statistics on the reach and usage of popular social media sites like Facebook, Instagram, YouTube, Twitter, LinkedIn, and WordPress. It also discusses social media management tools like HootSuite. The document promotes using a blended approach of traditional and social media to engage audiences. It emphasizes choosing the right social media platform depending on the intended application and using analytics to evaluate effectiveness.
This presentation is part of language Communication for Educator (TCDE 523) Program research.
Done by & Fatima I. Ahmed & Jehan M. Sharif , Bahrain Teachers College (BTC), Bahrain University.
This document provides an overview of social media and its use by Australian governments. It begins by defining social media and listing various types of social media platforms. It then discusses Australia's use of social media, noting that 62% of Australians use social media and that the most popular platform is Facebook. The document also outlines how Australian governments are increasingly using social media, with 73% of agencies reporting official social media use in 2012. It discusses tools governments use for different levels of engagement and the importance of selecting the right tools based on objectives. Finally, it covers best practices for managing social media risk and building a future-proof social media structure within an organization.
This document provides an overview of social media and its use by Australian governments. It begins by defining social media and listing various definitions. It then discusses what social media has in common across platforms. Next, it lists specific social media platforms and their different uses. The document outlines Australia's internet and social media usage statistics. It also details the social media presence and uses of the Australian Government and NSW Government. The document concludes by discussing selecting the right social media tools based on engagement objectives and building a future-proof social media structure through developing supporting documents, systems and risk mitigation strategies.
Communication Technology with special reference to social sitesAJ Raina
Communication technology with special reference to social media; a ppt by students of Era Business School, New Delhi (PGDM 2012-14 batch).
Copyright of web content acknowldeged
This document discusses social media in marketing. It defines social media as network communication where everyone can actively participate and join conversations. Social media allows many-to-many communication and has changed society's production and distribution structures. The document then outlines six common forms of social media: social networks, blogs, wikis, podcasts, forums, and content communities. It notes that social media is a cheap and effective marketing tool that allows companies to connect with interested customers and spread information quickly. However, social media also requires time and care to use properly to avoid damaging a company's reputation or decreasing employee productivity.
This document discusses social media in marketing. It defines social media as network communication where everyone can actively participate and join conversations. Social media allows many-to-many communication and has changed society's production and distribution structures. The document then outlines six common elements of social media: social networks, blogs, wikis, podcasts, forums, and content communities. It notes that social media is a cheap and effective marketing tool that allows companies to connect with interested customers. However, social media also requires time and care to use properly to avoid damaging a company's reputation.
The access to information is being an influential issue, and the ones with the contemporary information carry potential to grab the opportunities and benefits in our globalized society. The evolution of social media has changed the sphere of human lives and redefined the pattern and network of communication and interaction. With the increased use of social media, it is the subject of challenge for extension to stay relevant with the cliental in this digitalized era. This article reflects the role of Facebook, Twitter, and other social media as the extension’s repertoire of methods for education, communication, program implementation, and marketing; and how it allows the extension professionals in building the social networks with the cliental online and transfer the social capital to offline world. As these media provide platform for the people with specific interests to connect and share knowledge and technologies through certain means such as developing groups or pages; it helps society to socialize, and the extension professionals need to consider this platform for the effective program implementation and analyze how these media can influence the outcome delivery to the cliental.
Social media are computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interests and other forms of expression via virtual communities and networks. Popular social media services include Facebook, YouTube, WhatsApp, Facebook Messenger, Skype, Pinterest, and Instagram. Pedagogical innovation refers to implementing new or different teaching and learning methods that promote meaningful learning among students. Social media can help support pedagogical innovation through student-centered designs, stakeholder involvement, iterative evaluation and improvement, and evidence-based investigation of student experiences.
1) The document summarizes a group project conducted by 20 students on the importance of social media communication.
2) It defines social media as computer-mediated technologies that facilitate sharing of information and expressions through online communities and networks.
3) Some key importance of social media discussed are renewing old friendships, keeping up with trends, bridging communication gaps, and serving as a platform for public expression.
Similar to Types, nature and scope social media (20)
Securing BGP: Operational Strategies and Best Practices for Network Defenders...APNIC
Md. Zobair Khan,
Network Analyst and Technical Trainer at APNIC, presented 'Securing BGP: Operational Strategies and Best Practices for Network Defenders' at the Phoenix Summit held in Dhaka, Bangladesh from 23 to 24 May 2024.
Honeypots Unveiled: Proactive Defense Tactics for Cyber Security, Phoenix Sum...APNIC
Adli Wahid, Senior Internet Security Specialist at APNIC, delivered a presentation titled 'Honeypots Unveiled: Proactive Defense Tactics for Cyber Security' at the Phoenix Summit held in Dhaka, Bangladesh from 23 to 24 May 2024.
Discover the benefits of outsourcing SEO to Indiadavidjhones387
"Discover the benefits of outsourcing SEO to India! From cost-effective services and expert professionals to round-the-clock work advantages, learn how your business can achieve digital success with Indian SEO solutions.
HijackLoader Evolution: Interactive Process HollowingDonato Onofri
CrowdStrike researchers have identified a HijackLoader (aka IDAT Loader) sample that employs sophisticated evasion techniques to enhance the complexity of the threat. HijackLoader, an increasingly popular tool among adversaries for deploying additional payloads and tooling, continues to evolve as its developers experiment and enhance its capabilities.
In their analysis of a recent HijackLoader sample, CrowdStrike researchers discovered new techniques designed to increase the defense evasion capabilities of the loader. The malware developer used a standard process hollowing technique coupled with an additional trigger that was activated by the parent process writing to a pipe. This new approach, called "Interactive Process Hollowing", has the potential to make defense evasion stealthier.
1. Bapuji institute of
Engineering and Technology
Subject: Business communication
Topic: Nature & scope of six types of social
media,choosing the most suitable
social media.
Submitted by,
Vivek C P
Under the guidance of,
Shruthi K
Assistant Professor
Bapuji B school
3. WHAT ACTUALLY A SOCIAL MEDIA
Social media is computer-based
technology that facilitates the sharing of ideas,
thoughts, and information through the building
of virtual networks and communities. By
design, social media is internet-based and gives
users quick electronic communication of content
4. THE TYPES OF SOCIAL MEDIA
Social Networking Sites
Image Sharing & Messaging Sites
Video Sharing Sites
Social Blogging
Social Community and Discussion Sites
6. NATURE OF SOCIAL MEDIA
Social media refers to the means of
interactions among people in which they create, share,
and/or exchange information and ideas in virtual
communities and networks. The Office of Communications
and Marketing manages the main Facebook, Twitter,
Instagram, Snapchat, YouTube and Vimeo accounts
VIMEO:(Unlock the power of video and join over 200M
professionals, teams, and organizations who use Vimeo to
create )
7. SCOPE OF SOCILA MEDIA
The scope of social media in India is immense and
increasing rapidly. It has the 10th biggest economy and also
has the 2nd largest population in the world. A survey in 2019,
which includes the top businesses admitted that 15-20% of
their marketing budget is allocated for social media
advertising. From that, it is understood the importance of
social media in brand advertising.