The document analyzes and summarizes elements of the Tweenies TV show opening theme song and scenes to understand how it engages its young audience. It notes that the theme starts by inviting viewers to play, uses Milo's imagination to transform a cardboard box into a spaceship, and includes dreamlike transitions that allow children to relate through pretend play. It also represents gender and ethnic diversity among the four main characters equally without any one character standing out, and uses a dog to appeal to animal lovers.

1. Clara Rodrigues

2. The Tweenies theme song starts with
Milo saying ’come and play’ and
gesturing for the person that is
watching to go and play. This will
attract their audiences straight away
because it will make them feel like
they are involved and that they really
want them to go and play with them.
The second part of this tittle sequence is Milo
going into a cardboard box and then the
cardboard box turning into a spaceship which
shows creativity and it also its showing
imagination and that suggests that the audience
can relate to this as the audience is of a younger
age and younger children have a wider
imagination than adults.
The transition into the next scene is like a
dreamlike transition which takes you into his
imagination and this shows how children believe
in make-believe and by having Milo go into his
own world is relating to the audience because as a
child you create forts and imagine it as a different
universe and that’s what this scene is showing.

3. This screen shot shows how
much what Milo is seeing, so
basically he is showing what is
going through his mind.
This makes the audience feel
like they are part of his world
and that he wants them to join
him.
Also because its cartoon and
its not real life, the dream like
scene emphasis that its not
real and when Milo
transformed the cardboard
box into a ship it conveys that
the their younger audience
can also do the same thing.
This screenshot shows Jake flying
into Milo’s ship and this shows a
lot of imagination as Jake is a
normal cartoon who doesn’t have
any wings but is able to fly, this is
showing the audience that if you
have a wide imagination you are
able to do anything you want, as
long as its safe.
Milo also made the ship bigger so
that Jake could fit inside of it, and
as the theme goes on its like the
ship is getting bigger to fit
everyone in it, and this is
unrealistic, but with their target
audience being unrealistic isnt a

4. This screen shot shows all of the four
tweenies‘ , Milo, Fizz, Jake and Bella.
In this shot it shows the representation of
both genders, how there is a female and
male at the front and a female and male
at the back, and this is representing both
genders in an equal way as there isn’t
just two males at the front and the
females at the back.
When looking at this shot there isn’t a
certain person standing out from
everyone and this is representing both
genders is an equal way as well as
everyone has the same amount of
attention.
In these screen shots it shows the
different ethnicity's, and it represents
them all in an equal way. None of the
characters are black or white which is
really important as they are colours that
don’t exist on real human beings, this
conveys that everybody is equal and
every ethnicity is the same on the
outside and inside.
No to make it confusing to their target
audience they made the characters
bright colours .
I think this is really important because
the target audience and watching this
as a kid, will teach them that every
ethnicity is the same and that
everybody should be treated the same.

5. The dog doodles is used in this to attract the
audience even more and also animal lovers.
The dog helps attract more audience as a lot of
people love animal, and little kids especially .
Any type of animal would attract the target
audience of a younger age, but having a dog
would attract them even more because a lot of
people have dogs as pets and if the target
audience that are watching this has a dog, they
will feel comfortable watching this as they know
what its like to have a dog .
The way that both genders act are very
stereotypically the way that their genders act.
For example there is a part where Fizz takes
a bow, to show that she is well mannered.
Another example would be when Milo does
an aeroplane mode to show that he is a male,
so the way that the girls act is very girly like
and the boys also act very boyish.
The clothes that they are wearing also
represents their gender, for example Jake is
wearing a cape which is very male like and
Fizz is wearing fairy wings and Bella has a
fairy wand, even though they are very simple
props it represents their genders in a big way.