The document discusses the importance of measuring employee productivity for organizations. It states that the key metrics for measuring productivity are capital productivity, labor productivity, and employee productivity. Organizations that effectively measure these productivity metrics see benefits like increased profitability, revenue growth, customer advocacy, and lower employee turnover. However, many organizations do not focus enough on measuring productivity. The document argues that companies should invest in strategic cloud-based HR software that helps measure employee productivity in order to improve business outcomes and drive organizational growth.