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Tracxn - FoodTech Startup Landscape

The document provides an overview of the foodtech sector and subsectors within foodtech that have seen investment activity. It discusses deals and funding within subsectors such as dine out/restaurant discovery and booking apps, grocery delivery, recipe box subscriptions, and internet-first restaurant brands. Key investors in various foodtech companies are also highlighted.

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FOODTECH Feed Overview Dec 2014 Deal Discovery Made Easy
Deal Discovery Made Easy TRACXNBuilding the largest team of Analysts tracking startups globally for Venture Capital Funds
Deal Discovery Made Easy Tracxn tracks startups across 50+ sectors Illustrative Sectors Tracked ENTERPRISE INFRASTRUCTURE ENTERPRISE APPLICATIONS MOBILE CONSUMER TECH FINTECH EDUCATION HEALTHCARE SECURITY STORAGE NETWORKING MOBILITY IT OPS CLOUD INFRASTRUCTURE API MANAGEMENT BIGDATA INFRASTRUCTURE SAAS MOBILE-FIRST ENT. APPS INTELLIGENT ENT. APPS OPEN SOURCE RETAIL TECH MARKETING TECH STEALTH MODE VERTICAL SAAS MOBILE COMMERCE MOBILE PAYMENTS MOBILE MARKETING MOBILE DEV TOOLS MOBILE HEALTH MOBILE GAMING MOBILE LEARNING MOBILE COMMUNICATION MARKETPLACES SUBSCRIPTION COMM. FOOD TECH INTERNET FIRST BRANDS UBER FOR X SHARING ECONOMY TRAVEL GAMING INTERNET OF THINGS 3D PRINTING DRONES BITCOIN PAYMENTS CROWDFUNDING EDUCATION IT SELF LEARNING ED. MARKETPLACES HEALTHCARE IT DIGITAL HEALTH MEDICAL DEVICES
Deal Discovery Made Easy FoodTech–Sector Overview •Over $2.3B invested, ~$1.2B in 2014 alone •44 investments in just the last 6 months •Most active investors Incubator YC Instacart, SpoonRocket, Zesty, DoorDash, ZeroCater, Goldbely, Munch on Me, OrderAhead, Fooforo 500 Startups Chewse, Love With Food, Mile High Organics, Foodspotting, Ordr.in, Goldbely, PlateJoy, HealthyOut VC Great Oaks Sprig, Plated, Eat Club, Sprig, EatStreet, Love With Food, Zesty, Drync, Minibar SV Angel Gobble, KitchenSurfing, ZeroCater, DoorDash, OrderAhead, PayDragon A16Z Instacart, Caviar, AgLocal, Soylent, Wholeshare, Kitchit LererVentures Plated, Soylent, Cover, Food52, Resy
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF FoodTech–MarketMap TECH FOR RESTAURANTS COOK AT HOME CONVENIENCE FOOD SNACK BOX GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATORFOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY Enables consumers to discover restaurant menus by location and ratings Zomato($114M), Foodspotting($3.8M), Chefs Feed ($1.8M) TABLE BOOKING Allows users to book tables at different restaurants OpenTable($48M), Quandoo($39.5M), ChopeGroup ($3.4M) IN-RESTAURANT PAYMENTS Mobile App to for payments at restaurants TabbedOut($17.5M), Cover ($7M), Orderbird($4.3M), Dash ($1.9M) HOSTED BY CHEF Portal to book dining space with home/professional chef at their place EatWith($9.2M), Feastly($1.3M), BookalokalInc. ($69k) FoodTech–MarketMap COOK AT HOME CHEF AT HOME Marketplace to book home/professional chefs at own home to cook meals Kitchensurfing($20M), Chef Surfing ($40k), Kitchit CONVENIENCE FOOD SNACK BOX Subscription based and on-demand delivery of snack boxes NatureBox($29M), Love With Food ($2.1M), Graze ($1.4M) GROCERY Retail/Marketplace Platform to buy grocery and household items FreshDirect($91M), Instacart($55M), RedMart($32M) RECIPE BOX Deliver meal kits with measured ingredients for listed recipes HelloFresh($68M), Blue Apron ($58M), Plated ($21M) RECIPE AGGREGATOR Online/Mobile platform to discover and order from nearby restaurants Yummly($7.9M), Foodily($7.7M) INTERNET FIRST ASSET LIGHT Brands present only on the internet who do not own a kitchen. Food is prepared in kitchens owned by restaurants/ chefs/ food trucks RealFoodWorks($375k), Zesty ASSET HEAVY Virtual restaurants that cook and deliver meals from own kitchens Munchery($40M), SpoonRocket($14M) EAT AT HOME/OFFICE ORDERING Online/Mobile platform to discover and order from nearby restaurants Foodpanda($108M), Ele.me($105M), Just Eat ($80.5M) ORDERING & DELIVERY Open marketplace that enables online ordering from nearby restaurants and picks up and delivers to customer Delivery Hero ($628M), GrubHub($84M), Daojia($50M) ALCOHOL DELIVERY Online/Mobile platform to discover, order and have alcohol delivered home Lot18 ($45M), Drizly($4.8M), Klink ($4.5M) TECH FOR RESTAURANTS FOOD SUBSTITUTES $122M $100M $31M $11M $379M $901M $58M $70M $375k $16M $245M $169M $20M $32M
Deal Discovery Made Easy Recently Funded Sub-sectors EAT AT HOME -ORDERING •Delivery Hero -Germany (Raised $523M in Series E,F,G in 2014 from Insight VP, VostokNafta, Kite Ventures) •Foodpanda-Germany ($60M Series D, Aug 2014 from Rocket Internet) •OrderUp(LocalUp)-US ($7M Series A, Aug 2014 from Revolution Ventures) EAT AT HOME -ORDERING & DELIVERY •BaedalMinjok–South Korea ($36M from Goldman Sachs in Nov 2014) •Daojia–China ($50M from Morningside Group, Jingdongin Sep 2014) •Caviar-US (Acquired by Square in Aug 2014) •DoorDash-US ($17M Series A, May 2014 from Sequoia Capital, KhoslaVentures, CRV) INTERNET FIRST –ASSET HEAVY •SpoonRocket-US ($11M, Series A May 2014 from Y Combinator, FundersClub, Alexis Ohanian, Foundation Capital, General Catalyst) •Munchery-US ($28M, Series B in April 2014 from Spring Ventures, e.ventures, Menlo Ventures, AnthosCapital, Matt Mullenweg) •Sprig-US ($10M, Series A in April 2014 from Battery Ventures, MHS Capital, Ludlow Ventures, Great Oaks, AccelPartners, Greylock) COOK AT HOME -GROCERY •Door to Door Organics –US ($25.5M from GreenmontCapital Partners, ArlonGroup in Nov 2014) •Good Eggs-US ($21M Series B, Sep 2014 from Index Ventures) •RedMart-Singapore ($23M Series B, Jul 2014 from SoftBankCapital & VisionnaireVentures) •Instacart-US ($44M Series B, Jun 2014 from A16Z, Sequoia Capital, KhoslaVentures, Canaan Partners) COOK AT HOME -RECIPE BOX •Gousto-UK ($8M Series A, Sep 2014 from Unilever Ventures, MMC Ventures) •Plated-US ($15M Series A, Aug 2014 from Greycroft, Formation 8, ff VC, LererVentures, Great Oaks VC) •HelloFresh-US ($50M Series D, Jun 2014 from Insight Venture Partners, PhenomenVentures)
Deal Discovery Made Easy Active Investors YCombinator 500 Startups Great Oaks SV Angel A16Z LererVentures KhoslaVentures Sequoia Capital Founder Collective Matrix Partners Incubator VC Dine Out Discovery Foodspotting Zomato (India) Eatat Home/Office Ordering OrderAhead, Goldbely HealthyOut, Chewse EatStreet OrderAhead Tapingo Ele.me (China) Ele.me (China) OrderAhead Ordering + Delivery DoorDash, Zesty Goldbely Zesty DoorDash Caviar DoorDash DoorDash Postmates Internet First Restaurants SpoonRocket Sprig Cookat home Grocery Instacart Mile High Organics PayDragon Instacart, Wholeshare Instacart Instacart, GoodEggs Recipe Box PlateJoy Plated Gobble Plated, Food52 Plated, Gobble Chef at Home Kitchensurfing Kitchit Kitchensurfing
Deal Discovery Made Easy SELECT SUB-SECTOR DEEP DIVEIDEAL FOR SCANNING AFTER INITIAL PRIORITIZATION OF SUB-SECTORS (ELSE CAN BE QUITE OVERWHELMING!) DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive –Dine Out TECH FOR RESTAURANTSCOOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD CONVENIENCE FOOD SNACK BOX
Deal Discovery Made Easy Company List: Dine Out (1/11) Company Details Funding Investors Zomato Zomato[Gurgaon, 2008]: Zomatois an online and mobile restaurant discovery service, listing over 180,000 restaurants in 35 cities across 11 countries -India, UAE, UK, South Africa, Qatar, Sri Lanka, Turkey, Brazil, Indonesia, New Zealand and the Philippines. Started by IIT Delhi alumni in July 2008 for Delhi NCR, Zomatohas expanded its services over a span of 5 years to 35 cities across 11 countries. Zomatohas raised over $53 million in funding, from Info Edge and Sequoia Capital, since 2010. Zomatohas forayed into print as well, launching the Citibank ZomatoRestaurant Guide in 2012, and The Connoisseurs Guide to Eating Out in 2013. Has apps for all platforms. Acquired restaurant guides Menumania(New Zealand, Jul 2014), Lunchtime.cz (Czech Republic, Aug 2014), Obedovat.sk (Slovakia, Aug 2014) and Gastronauci(Poland, Sep 2014) as part of its international expansion plans. Launched in Toronto in Oct 2014, with a $10M investment into their operations in Canada. $113.8M Info Edge India Ltd, Sequoia Capital, Vy Capital Foodspotting Foodspotting[San Francisco, 2009]: Foodspottingis an app for finding and rating restaurant dishes. With this visual guide to good food and where to find it, users can find the dish they want and see what's good at any restaurant. Foodspottingwas acquired by OpenTablein 2013. $3.8M Felicis Ventures, 500 Startups, High Line Venture Partners, Zelkova Ventures, 2020 Ventures, BlueRun Ventures Chefs Feed Chefs Feed [San Francisco, 2011]: Chefs Feed is a provider of unique and credible food-related recommendations and content. The only people who can recommend a dish on the platform are the 600 professional chefs that make up the Chefs Feed roster of curators. A participating chef can recommend and upload a photo of any dish, as long as its not one of their own. The resulting unique and dynamic content is being monetized across a range of media distribution platforms including mobile/web, tv/video, and events. $1.8M CityHawk CityHawk[London, 2012]: CityHawkis a restaurant app that enables diners to instantly discover and book tables at local restaurants. Database of over 800 restaurants. Delivers a curatedshortlist of most relevant restaurants through a combination of user preferences and booking history, as well as reviews from other diners. Provides a selection of London restaurants with available tables. In app bookings. $1.6M Food Mafia Food Mafia [Chicago, 2008]: Food Mafia offers credible restaurant reviews. Members are invited or approved by the Food Mafia team. Customers can follow Food Mafia members with similar taste and get credible restaurant recommendations from people with similar taste. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS HOSTED BY CHEF DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company List: Dine Out (2/11) Company Details Funding Investors Munch On Me Munch On Me [San Francisco, 2011]: Munch On Me is a food discovery portal that connects people with daily deals on food in local communities. Took a smaller commission on their meals. Part of Y Combinator 2011 summer batch. Was present in 20 college towns in California, before being acquired by CollegeBudget in May 2012. Y Combinator Guestful Guestful[Montreal, 2011]: Lists of restaurants curatedby experts. Over 200 restaurants listed in Montreal as of Nov 2014. Users can search restaurants by name or by neighbourhood. Real-time seating availability. One click reservation Fyne Fyne[San Mateo, 2014]: Fyneis a mood based discovery platform for food. Fynefinds out the right restaurants for the user's saved mood/context by understanding the dishes and vibe of the restaurants. Product by FitsomeInc. Incubated at Draper Incubator and has received funding from Tim Draper and senior executives from Sears Holdings and Salesforce. Founder graduated from Draper University. Go Zmenu Go Zmenu[Burlingame, 2013]: ZMenuis an online food discovery platform that provides photos and rating at individual dish level. The "featured dishes" showcases the best offering of a particular restaurant. Users can also explore the full menu of a restaurant with dish photos, ratings and reviews. The "food journal" helps track your tasting history and serve as your bookmark to those impressive food you tried before. Over time, the app learns users' personal tastes and connects them with their favourite food and restaurants. The company claimed a 75% growth month on month growth in active customers in Feb 2014. Incubated by Tandem Capital. Cibando Cibando[Roma, 2011]: Cibandois an iPhoneapplication that makes it easy to find Rome, Milan, Florence and other cities in Italy. claims to be the most restaurant downloaded discovery app in Italy. Point Nine Capital RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company List: Dine Out (3/11) Company Details Funding Investors foodmento foodmento[New York, 2012]: The Foodmentoapp allows users to save and rank favoritedishes and share that information with friends. Foodmentothen lets users of the app search for meals through a number of filters, including location, price, cuisine, etc. Users can get Google Maps directions, put in a reservation on OpenTable, or place an order on Seamless. Foodmentolaunched in August 2014 and has grown to have over 15,000 dishes from 3,500 eateries in over 40 cities internationally on the platform. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (4/11) Company Details Funding Investors OpenTable OpenTable [San Francisco, 1998]: OpenTable is an online marketplace which allows customers to make online reservations at restaurants. It provides an online table-booking management system to restaurant owners. OpenTable has a customer base of over 30,000 restaurants in USA, Canada, Germany, Japan, Mexico and the UK. Has mobile apps for all platforms to book tables and pay for the cheque in the restaurant. Went public in 2009 and acquired by Priceline in June 2014 for $2.6B. $48M Draper Richards, Venture Frogs, Benchmark, Impact Venture Partners, American Express, Zagat, Comdisco Ventures, Integral Capital Partners, Upstart Capital, Orange France Quandoo Quandoo[Berlin, 2012]: Quandoooperates a marketplace that provides a real-time reservation platform for restaurants from Michelin-starred restaurants to local favourites and makes it real-time accessible to customers from online and mobile channels. In less than 1.5 years, Quandooexpanded into 75 markets across 8 countries across Europe, APAC and Latin America and seated more than 1.5 million diners in 4,000+ restaurants. It employees more than 180 people from 20 nations. $39.5M HV Holtzbrinck Ventures, Atlantic Capital Partners, DN Capital, Piton Capital Chope Group ChopeGroup [Singapore, 2011]: Chopeconnect diners with Singaporestop restaurants, allowing online reservations via the company's website, mobile app and plug-ins for restaurant websites and Facebookpages. Initially launched in Singapore in June of 2011 with just six restaurants, Chopehas grown to over 200 restaurants in Singapore, Hong Kong, Shanghai and Beijing. As of March 2014, more than 2.5 million diners have been seated via Chope. $3.38M Innosight Ventures, Singapore Press Holdings Tablelist Tablelist[Boston, 2013]: Tablelistoffers a mobile app for table booking in advance at clubs/restaurants in Boston, New York and San Francisco. Tablelistgenerates revenue by taking from 15 to 25 percent of the profits of every table booked through its app. Nightclub customers spend an average of between $350 and $500 for table service at nightclubs in Boston. The app is backed by about $2,000,000 in angel funding. Domain changed from tablelistapp.com to tablelist.com. $2M Resy Resy[New York City, 2014]: Mobile app for buying advance table reservation at restaurants, running in beta on iOSand Android. Company has partnered with restaurants for booking premium tables on specific days. For, say, $25 per person on a Saturday night or $10 on a Tuesday you get to bypass the usual reservation runaround. $2M VaynerRSE, Lerer Ventures, Slow Ventures RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (5/11) Company Details Funding Investors Reserve Reserve [New York City, 2014]: Reserve.com is an upcoming online restaurant reservation solution, a Startupby Garrett Camp, the founder of Uberand StumbleUpon. Other team members include Timothy Knight, a former VP of Product at Fuse Networks, Josef Loria, who has worked at HBO and Joe Marchese, CEO of ad tech company True[X]. Had test run in NYC, Launching in fall 2014. Backed by Google Ventures. Google Ventures Tablehero Tablehero [San Francisco, 2014]: Building a mobile app for making reservations at restaurants. Currently operating in stealth mode. Team split between San Francisco and Bangalore, India. Night Up Night Up [New York City, 2012]: NightUpis a mobile & desktop app for event promoting, cover and bottle purchasing, and transaction processing for night life activities in New York, having exclusive relationships with key strategic venues in the area. The NightUpplatform has a dedicated management portal for venues to give them total control and visibility of guest lists, reservations/bookings and revenue reports. Table8 Table8 [San Francisco, 2011]: Table8 is a restaurant reservation service that lets users dine at the popular restaurants without planning ahead. The company has teamed up with the leading restaurants in the industry to offer peak seating times on short notice. It chargers users $-20-$25 for the booking service. $4.6M Concur Technologies Wriggle Wriggle [Bristol, 2013]: Wriggle is a mobile app that helps bars and restaurants tackle excess capacity by creating time-sensitive quantity-specific deals at the last minute. Wriggle works with a ‘handpicked’ selection of independent businesses, and takes a 9.5% commission on each sale, which is usually significantly less than the likes of Groupon. The company raised ~156,000 via equity crowd funding platform Seedrs. Wriggle is now part of Seedcamp-a pan European incubator and accelerator. Based in Bristol, London. $31.5k WebStart Bristol RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (6/11) Company Details Funding Investors TabbedOut[Austin, 2009]: is a free mobile application for iPhoneand Android that allows consumers to pay their bar or restaurant tab from their phones. Customer payments is integrated with merchant's POS system which updates payment information directly in POS systems. Additionally, TabbedOuthas a merchant marketing solution called Periscope which enables merchants to access customer data, marketing reports and the ability to offer personalized special offers delivered straight to the customer’s smartphone. $17.5M NEA, Morgan Creek, Trellis, Raven VP Cover Cover [New York City, 2012]: iOSand Android app that lets users pay their bills at supported restaurants in New York City and Bay Area. Launched publicly in Oct 2013. Diners can pay the bill using their payment cards, including preferred tip settings and also allows groups to split the bill evenly between guests. Cover makes its money on the back end, reducing the credit card rates that restaurants pay for transactions, in exchange for a small service fee. Works with 45 NYC and 15 Bay area restaurants. $7M Lerer Ventures, Red Swan, O'Reilly AlphaTech Ventures, Spark Capital Dash Dash [Brooklyn, 2011]: iOSMobile app that lets users pay on phone at restaurants and bars. Dash utilizes a proprietary API to connect patron mobile devices with merchant's point of sale systems. The app allows diners to view, split-up and pay their check. Merchants benefit from increased efficiency, social media exposure, patron loyalty, and a CRM for customer profiles. Currently available in select restaurants in NYC and Chicago including Agave, Los Feliz, Edwards, Tammany Hall and Opal among others. Recently, Henry Lihnfrom Single Platform and Thomas McNulty from ZocDochave joined the core team. $1.9M New York Angels Settle Settle [Kiev, 2014]: Settle is simple app to make an order and pay for a check at restaurants and bars. Customers benefit form new hospitality and dining experience: order from a menu without a waiter, pay and go, don’t wait for a check and get a cash back as a loyalty perk. Merchants benefit from payments settlement, strong connection with customer, social media exposure and detailed analytics. Thanks to partnerships with a number of Eastern European banks, the app connects directly to a users bank card without Settle having to store that card information themselves. Currently operating in CIS countries and Europe. $1.5M Life.SREDA Preo Preo[New York City, 2011]: Android and iOSapp that lets users order and pay for food & drinks from their phone and get a notification when the order is ready. Restaurants and bars get an online order management system with receipt printer and wireless router and real-time promotions system in the app. Based in New York, company testing the app in downtown Las Vegas restaurant and bar businesses. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (7/11) Company Details Funding Investors SpeedETab SpeedETab [Boston, 2013]: SpeedETab is an iOS mobile application that lets users order & pay for drinks at the bar from their smartphone. Allows bars/clubs to increase serving efficiency, provide users with real-time announcements, events, specials, offer loyalty programs, and receive analytics on their customer base. Currently in private beta. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (8/11) Company Details Funding Investors EatWith EatWith[Tel Aviv, 2012]: EatWithis a community marketplace offering dining experiences in peoples homes around the world. Through EatWithguests can connect with amazing hosts and enjoy home made cuisines. There’s a third party $1M insurance plan for the keep hosts. The company has more than 500 hosts in 160 cities and 30 countries around the world, as of Sept 2014. $9.2M Genesis Partners, Greylock Partners Feastly Feastly[Washington, 2012]: Feastlyis an online P2P marketplace that connects users to home, semi- professional and professional chefs nearby. Launched in private beta in January 2014, has seen 75% of all cooks host multiple meals. Offers a $1 million insurance policy protecting cooks in cases of food illness or property damage. Currently available in San Francisco, New York and Washington, D.C. Raised funding from investors that include Tim Draper, Mike Walsh, Scott and Cyan Banister, Lisa Gansky, AdriCapital, and others. $1.25M The Westly Group Bookalokal Inc. BookalokalInc. [New York City, 2012]: Bookalokalis a social dining platform that connects hosts and guests through food events around the world. Their events include dinners, brunches, food tours, ice cream tastings, cooking classes and other food events. Joined Entrepreneurs Roundtable Accelerator in 2014. $69k Entrepreneurs Roundtable Accelerator PlateCulture PlateCulture[Kuala Lumpur, 2013]: PlateCultureis a marketplace that connects people who love cooking & hosting dinners with people who love eating authentic home cooked meals. Guests have an opportunity to try an authentic home cooked meal at the hosts'shome and hosts can showcase their culinary skills and meet interesting people without leaving the comfort of their kitchen. Suppershare Suppershare[San Francisco, 2013]: Suppershareis a San Francisco based online platform where people can host dinners at home and list themselves while guests can make a reservation. Company curates each member by scheduling a home visit for photographing kitchen and rooms before listing them on the platform. Guests can request a booking and pay after meal through the platform after getting a Suggested Donation Request from hosts. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS HOSTED BY CHEF DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Dine Out (9/11) Company Details Funding Investors Gastromama Gastromama [London, 2013]: Gastromama aims to connect travelers wanting to try real local cuisine with residents who are passionate about baking, willing to cook for them and to host them at home. Gastromama particularly intends to facilitate the contacts between travelers and local chefs who are following the same diet, or who know it very well. Homefed Homefed [Ontario, 2013]: Homefed connects users to a network of hosts who offer to cook meals for a price. Travellers can accept or counter-offer on the price, and hosts are able to accept or reject you as a guest in their house. Winner of Startup Weekend Kitchener-Waterloo (now Startup Weekend Waterloo Region) in April 2013. Tabl Media Tabl Media [Brighton, 2013]: Tabl is a peer to peer social dining platform and community marketplace for pop-up kitchens, supper clubs and other food adventures. Hosts can list their food activities with details to get booking on the platform while guests can discover events and make payments online. Cute Media Corporation Traveling Spoon TravelingSpoon [San Francisco, 2013]: Online marketplace that connects travellers with authentic, vetted food experiences in people's homes. Hosts can list their services online while guests can discover, choose and make reservations for meals. Also offers in-home cooking classes as well as market tours as an extra add-on to many of the meal experiences. Hosts are vetted to ensure a safe and delightful culinary experience. Currently the product is in beta phase and the company focuses on South and Southeast Asia. Cookapp Cookapp[Buenos Aires, 2013]: Cookappis a mobile app based peer-to-peer marketplace where people can host meals at their home and invite friends, travellers and neighbours. Guests can search through the marketplace for interesting home food experiences and request booking. Was incubated at NXTP Labs in Winter 2013. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (10/11) Company Details Funding Investors Meal Sharing Meal Sharing [Chicago, 2013]:Mealsharingis an online marketplace for travellers to discover and book culinary events with local people in their homes. Guests can discover, choose and book a meal from a variety of listings at the residence of a local host while hosts can list their services online. Has hosts in Chicago, Sao Paulo, Berlin, Tel Aviv among 425+ other cities around the world. The Impact Engine MealTango MealTango [Pune, 2013]: MealTango is an online marketplace to list, discover and book culinary events with people in their homes. Guests can discover, choose and book a meal from a variety of listings at the residence of a local host while hosts can list their services online. Cozymeal Cozymeal[San Francisco, 2013]:Cozymealis a community marketplace where any one offer and discover unique cuisines or gourmet dining experiences at people's homes. Hosts who like cooking can list their dining events on the platform to invite people over with schedule and booking donation details. Foodies can browse through offerings and request a booking for themselves or request a new date. They can comment and rate host's profile after the event. Supperclubbing Supperclubbing[Berlin, 2012]: Online marketplace where people can search for private dinner, lunch, brunch and breakfast events in their cities, called supper clubs and directly reserve a place for themselves. Alternatively hosts can launch dinner events and advertise it on the online platform. HomeDine HomeDine[San Francisco, 2012]:An open online platform that connect home-chefs with people who want a new dining experience. Anyone can open a restaurant from their home, list oneself on homedineplatform to invite people over, and get paid for their services. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy Company list: Dine Out (11/11) Company Details Funding Investors ChefHost.kitchen ChefHost.kitchen[London, 2014]: ChefHostis an online community and marketplace connecting chefs with customers for bespoke private dining experiences. Matches chef expertise and availability with customers’ interest and requirements. Has 20 chefs on the platform across India and Hong Kong as of July, 2014. Has a distributed team with founders located in London. Aiming to expand to China and Southeast Asia apart from India. Suresh Selvaraj, the chief executive of the AsianetNews Network is an angel investor in the company. CookNmeet CookNmeet [Paris, 2013]: Online marketplace that connects travellers with authentic, vetted food experiences in people's homes. Hosts can list their services online while guests can discover, choose and make reservations for meals. HEC Paris MealMeets MealMeets [Barcelona, 2012]: meets meal is a collaborative platform that that connects tourists looking for a real dining experience on their trips to residents who want to demonstrate their culinary skills at home. Hosts can create their profiles and meal offerings on the platform while guests can make bookings online. Cookening Cookening[Paris, 2012]: Cookeningis a platform that allows users to connect with people from different cultures by attending or hosting home-cooked meals. The startupprovides travelersan opportunity to experience authentic, local cuisine in the city they’re visiting, and for the hosts to meet new people. Cookeningcharges a commission og16.7% per meal. The company started in France and has since expanded to over 30 countries. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive –Eat at Home TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (1/21) Company Details Funding Investors Foodpanda Foodpanda[Berlin, 2012]: Foodpandaand its affiliated brands hellofoodand Delivery Club(acquired Russian marketplace) is an online and mobile marketplace for food delivery from more than 25k Restaurants. Consumers choose their meal, Foodpandaprocesses the order to the restaurant that delivers to the doorstep. Vendors get customer analytics. Services globally in over 40 countries. $108M Investment AB Kinnevik, Phenomen Ventures, Rocket Internet, iMENA Holdings Ele.me Ele.me[Shanghai, 2008]: Ele.me'swebsite and apps enable users to search for restaurants nearby and make orders. Users don’t have to register with the service for ordering food. Ele.medoesn't offer delivery support. Has had 20,000 partner restaurants in 12 Chinese cities as of Nov 2013. Raised Series D funding in May 2014 from Dianping(the Yelp of China). $105M Sequoia Capital, Matrix Partners, Dianping Just Eat Just Eat [London, 2001]: Found in Denmark in 2001, and bootstrapped with UK launch in 2006, Just-Eat provides an online platform to order takeaway food online from a variety of local restaurants and fast food joints. Customers can browse list of all participating restaurants and food delivery places in their local area. Company has presence across 13 countries today with more than 40k restaurants on their network including 12k+ in the UK alone. $80.5M Index Ventures, Greylock Partners, Redpoint Ventures, Vitruvian Partners, Axon Partners Group Takeaway. com Takeaway.com [London, 2000]: Takeaway.com BV, is a Dutch company specializing in online food ordering and home delivery. Takeaway.com is an intermediary online portal between the customer and the restaurants, where customers can order food online from restaurants’ menus, and have it delivered by the restaurants directly to their home. The company claims to have over 20.000 members and with an average of 800,000 orders per month. IT acquired Pizzaweb.nl in 2005. The company has since expanded its services internationally by launching its website in several countries such as the United Kingdom, Germany, Britain, Belgium, Austria, France, Switzerland and Denmark. $16M Prime Ventures Jinn Jinn [London, 2013]: Mobile app startupto get on-demand delivery(within 1hour) from local restaurants and stores like McDonalds which don't have delivery services. Targeting college students. Jinn deliveries are handled by freelance couriers, with the app assigning each order according to proximity. Currently delivering in Kensington and Chelsea, Westminster City, Camdem, Islington and Hackney. Founded by 3 Spanish students (earlier they meant to start a ride-sharing app). According to founders, company did 600 deliveries in 3 months of launch. Part of Ignite100 accelerator program in Oct 2013. $0.2M Ignite100 ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (2/21) Company Details Funding Investors Tapingo Tapingo[San Francisco, 2012]: Tapingois a mobile shopping platform that allows consumers to discover restaurants, browse menu, order and pay quickly in Android and iOSapps. Company is currently targeting college campuses including NYU, USC, University of Arizona and others. Merchants get infrastructure for processing orders. Headquartered in San Francisco and Tel Aviv, funded by KhoslaVentures and Carmel Ventures. $14M Carmel Ventures, Khosla Ventures Delivery Club Delivery Club [Moscow, 2009]: Delivery Club is a Russian online food delivery marketplace. Delivery Club says that it currently processes more than 4,000 orders daily (claiming 30% of all online orders in Moscow and Saint Petersburg) and that this is growing 20-30% every month, putting it on track to reach 7,000 daily orders by the end of 2012. It's biggest competitor in Russia is Foodik.ru which merged with Delivery Hero recently. $12M AddVenture, Guard Capital, Phenomen Ventures EatStreet EatStreet[Madison, 2010]: EatStreetis an online and mobile food ordering service that streamlines commerce between restaurants and diners. Diners enjoy the upside of fast, simple ordering from local restaurants on its iOSand Android app. EatStreetoffers restaurants online ordering, custom websites, mobile apps, Facebookintegration, and digital marketing services. Founded in 2010, the company has quickly expanded to over 5,000 restaurants in over 75 markets nationwide. $11.9M Cornerstone Angels, Great Oaks Venture Capital, Independence Equity, gener8tor OrderUp OrderUp[Baltimore, 2009]: OrderUp(formelyknown as LocalUp) provides restaurant food ordering services on online and mobile devices in small towns in United States. Provides payment processing and partner in delivery for restaurants not providing the service. Operates a franchise model through local entrepreneurs offering them low start-up costs, rapid deployment and a clear revenue model. Operates some places itself. Headquarters in Baltimore, operating in 35 towns. Raised $6.75M in Debt Round in Feb 2012. Opening offices in NYC and Boulder, Colorado. Chris BrandenBurg(CTO at Millennial Media) and Tim O'Shaughnessy (Co-Founder of LivingSocial) participated in the Series A round. $7.35M Revolution Ventures OrderAhead OrderAhead[San Carlos, 2011]: OrderAheadis a free mobile and web app that allows people to quickly order takeout from local restaurants. Users connect with their credit card, order the food they want to eat at a later point, and then pick up the food with their name and phone number. OrderAheadfocuses on takeout restaurants, offering order-processing software to help them streamline the process and help customers avoid waiting in lines. Investors include Adam D'Angelo, Eric Schmidt, Matrix Partners, Y Combinatoretc. $2.5M Matrix Partners, Menlo Ventures, Ignition Partners, CrunchFund, SV Angel, Y Combinator, Red Swan ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (3/21) Company Details Funding Investors HealthyOut HealthyOut[New York City, 2012]: HealthyOutis a mobile-only restaurant food ordering platform delivering healthy dishes at homes and offices in over 500 cities across the United States. Users can personalise meals by dietary requirements -calories & points, nutrition tags like heart healthy and paleo. Curates the menus of restaurants around the city that deliver, to come up with 10 meals a week. Subscription cost of $28 per month. Has more than 1 Million mobile app downloads. The company was part of Blueprint Health, a health-focused incubator based in New York. $1.2M 500 Startups, Blueprint Health LLC, Scout Ventures Foodtoeat Foodtoeat[New York City, 2011]: New York based online food ordering service working with restaurants, food trucks and caterers. Utilizing innovative GPRS printers, Foodtoeathelps small food businesses understand and use the online food ordering process. Charges only 10 cents per order. Added more than 700 partners in just 13 months. In 2012, the company brought in $300k in revenues. 26-year founder, DeeptiKapuramong Forbes 2013 "30 under 30" list for CEO of businesses. $0.5M FoodBox FoodBox [London, 2011]: FoodBox.com is an online platform connecting restaurants to customers available for cities in Poland, Europe. Users can review restaurants, check their menu, order online food delivery(or takeaway) and reserve a table. Restaurants can manage their orders and offer deals through the platform. $0.5M Crunchbutton Crunchbutton[Los Angeles, 2012]: Crunchbuttoncurates the best food items from the best restaurants within a community, so users can order favourites online and via a phone with just one button. Crunchbuttonsaves the order, delivery and payment info to make reordering easy for the user. Also offers a payments on the site(both card and cash options) along with autotipsfor the delivery people. $0.43M Betaspring Foomanchew.com Foomanchew.com [Brentwood, 2012]: Foomanchewis a marketplace for ordering Chinese food for pick up or delivery to your doorstep from one of their qualified restaurant partners. Participating restaurants are identified, qualified and selected based upon several factors including health department scores, food quality, delivery performance and other criteria. Only the top 15% of Asian restaurants qualify to become part of the Foomanchewnetwork of restaurant partners. $0.4M ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (4/21) Company Details Funding Investors Langhar Langhar[Delhi, 2012]: Langharoffers an online platform and a mobile application which allows people to buy and sell home cooked food online made by housewives/hobbyists. It currently offers its services in Delhi connecting food hobbyists, chefs and housewives to food enthusiasts and food lovers in the city. It raised $20K of seed money from TLabsas part of its third batch in Feb 2013 and $150K from ARK Challenge accelerator programme in Sep, 2013. $0.17M Ark Challenge, TLabs Sgnam Sgnam [Bologna, 2012]: Sgnam is an Italian network of online food marketplaces that offer home delivery. The website highlights offers and facilitates a communication channel between the customer and the restaurant to keep users updated with the expected delivery time. $60k CII2, Nanabianca Imly Imly[Mumbai, 2013]: Imlyis a marketplace to discover home chefs, a place to buy home-made delicacies served from kitchens in the city. Through Imly, home chefs can create and manage digital storefronts of the dishes they cook. Consumers can filter by category, taste and location across various cuisines (Bengali, Continental, Goan, Maharashtrian), desserts, dips and sauces and filter dishes by taste (gluten-free, sugar-free, vegetarian, eggless and others) to discover home chefs and purchase and pay for food online. The company is part of Microsoft Accelerator Program 2014. $16k NASSCOM, Microsoft Ventures Push for Pizza Push for Pizza [New York City, 2014]: Developed by five teenagers, Push for Pizza is a minimalist iOSapp for ordering pizza. Offers two variants -cheese and pepperoni. Built on top of Ordr.in'sordering APIs to allow national reach with over 1200+ pizzerias in USA. Received 7,000 orders on first day. Featured in top publications including TechCrunch, Forbes, The New York Times, The Huffington Post, Mashable, The Verge among others. Plans to expand reach and variants. Founders MaximillianHellerstein(Co-founded 367 Productions), Cyrus Summerlin(Co-founded 367 Productions), William Haack(MIT, Google), DemitriNava (MIT) and Graham (Brown). Local Chefs Local Chefs [Orange, 2012]: Local Chefs is developing a marketplace where consumers can purchase meals from caterers, personal chefs and other professional chefs. They can also discover private food events or cooking classes hosted by local chefs. Chefs can sign up to list events and get bookings online. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (5/21) Company Details Funding Investors Menu1 Menu1 [Irving, 2009]: Internet and mobile platform to connect online hungry customers and restaurants. Menu1.com provides customers with web and mobile access to a list of thousands of participating local restaurants. Customers can find local restaurants to order food online for carryout or delivery, see restaurant reviews, and find special deals, discounts, and loyalty rewards. It also provides an online menu integration solution to drive online customers directly restaurant website to place orders. The company plans to roll out apps for mobile and tablets in the future. Menu1 is part of the Restaurant Services Group (RSG). Forkable Forkable[San Francisco, 2013]: Forkableis a marketplace for online food ordering from restaurants that aims to provide affordable listing services through iPhone, Android and web apps. Charges 3% commission as opposed to an average 13% that GrubHubcharges. Based in San Francisco. Eat24 Eat24 [San Bruno, 2008]: Eat24 offers an online platform (web, and apps for iOS, android and Chrome) that enables the users to discover and order food online to get it home delivered. It offers a search engine to search restaurants by cuisine and location. The company has listed over 25,000 restaurants in 1,500 cities in the US. It had sales of ~$150M by Oct 2012 Hungry.dk Hungry.dk [Aarhus, 2012]: Hungry.dk is a Danish start-up that gathers local takeaways to offer ordering service through its web and mobile platforms. Launched publicly in 2013, as of Mar 2014 it is working with 800+ local restaurants and serves thousands of customers monthly. Hungry.dk has a bonus system where every 11th order a customer makes they get meal for free or at a significant discount. Founded by 3 former employees of Just-Eat and JesperBuch, the founder of Just-Eat is an investor. eatabit.com eatabit.com [Charleston, 2011]: Eatabit.com takes food orders over SMS and prints them inside restaurants. Customers converse with their software and place their order in a few steps. Finished orders are sent to purpose- built, cellular printers which we place inside restaurants.Thecompany claims this method of food ordering is 50% cheaper for restaurants. eatabitwas Profiled in Inc. Magazine under the title 'Two Things that Make a Business Idea Brilliant'. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (6/21) Company Details Funding Investors Delivery For All Delivery For All [Phoenix, 2013]: Delivery For All is an online network of restaurants where consumers can find all the restaurants that deliver in their area, and easily order food online. It also gives restaurants a solution for online ordering, as well as an added presence in their community. It only charges restaurants when it brings in sales. Verybite Verybite[Hong Kong, 2013]:Verybiteis a Hong-Kong based community marketplace for people to list, discover and order home-cooked food. Wants to connect office dwellers who need healthy lunchboxes and talented housewife chefs. Provides pick-up and paid delivery service. Seamless Seamless [New York City, 1999]: Online and mobile US food ordering service that lets users food for delivery or take-out from restaurants through their web site or suite of mobile apps. Its e-commerce marketplace connects 12k restaurants serving over 4000 companies and have 2M+ registered members across 12 major US metropolitan areas and London. Has got 600k+ user-ratings and reviews till date. Company merged with Grubhub, another US food ordering service in Aug 2013. GrubHubSeamless portfolio now contains four brands: GrubHub, Seamless, MenuPages(previously owned by Seamless) and Allmenus(previously owned by GrubHub). FoodNow FoodNow[San Francisco, 2014]:FoodNow, is an iPhoneapp that is available for free download in the iTunes and New York City for now. The app uses a game-like matchmaking interface similar to dating apps to help customers quickly find your next meal. Forked Forked [Los Angeles, 2012]:Forked offers an easy way to order delivery & take-out meals from local nearest restaurants. Customers can view restaurant menus, read reviews and place their order directly online. Has 1200+ restaurants registered with it for ordering service. Available only in Los Angeles. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (7/21) Company Details Funding Investors Foodsby Foodsby[Minneapolis, 2012]: Foodsbylets users place orders with restaurants that do not normally offer delivery services. Customers place orders with Foodsbyfor partner restaurants. It then aggregates orders by users living in the same locality and send the orders out to restaurants. Restaurants then send out a single delivery with multiple orders. Restaurants can charge a maximum $1.50 fee per delivery. Couchster Couchster[New Orleans, 2012]: Couchsteris an online and mobile marketplace which allows customers to review menus and order takeout and delivery directly from a number of local restaurants. If a restaurant does takeout, but not delivery Couchsterdelivers for them (11:00 AM to 2:00 PM for lunch, and 5:00 PM to 9:00 PM for dinner). Couchsterspayment system autonomously handles payments daily to both restaurants and Couchster’sdrivers, eliminating the cash flow problems inherent in other services MobileTummy MobileTummy [Santa Clara, 2010]: Online and mobile app marketplace where users can search for nearby restaurants, browse their menus, order and pay online/in the app for pick-up or delivery as available. Has Android and iOS apps. Restaurants get presence online and can run offers through the platform. Also offers payment kiosks for restaurants. Munchem Munchem[Orlando, 2013]: MunchEmand we specialize in food ordering, designing websites for restaurants, and making custom apps. Their food delivery platform currently serves the Orlandoarea, with about 35 local restaurants to order from ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (8/21) Company Details Funding Investors Fooda Fooda[Chicago, 2011]: Foodais an online marketplace for office lunch caterings. Foodaworks with employers to identify the best mealtime options for their group. Customers can check out what's on the menu via Fooda'swebsite, mobile app or daily email. Fooda-approved local restaurants serve, drop off or deliver food to the customer's location. Foodatakes care of delivery, setup, cleanup, insurance requirements and easy payment of its catering orders. $7.8M Lightbank, KGC Capital, Valor Equity Partners ezCater ezCater[Boston, 2008]: ezCateris an online B2B marketplace that helps enterprises discover and order from local caterers anywhere in USA. ezCater’snationwide catering marketplace sells delivered food for corporate events and private parties of roughly 10 to 2000 guests. ezCaterworks with caterers and other food providers to enter their meal choices into the platform, which provides a standardized way of displaying menus. The site combines reviews, ratings, and menus that help customers discover local caterers, and order online with confidence. ezCatercurrently lists over 36,000 caterers in 50 states, and provides full menus and online ordering for 1,600 caterers. The company has tripled its revenue for two years in a row. Clients include Uber, AT&T, Yahoo, Microsoft etc. $6.79M Spinnaker Trust, Sidecar Angels, LaunchPad Long Island, Breton Capital Management Vmeals Vmeals[Charlottesville, 2000]: Vmealsis an online marketplace for business people to order group meals for meetings and events from local restaurants and caterers. Has 50k+ active customers. Vmealssubscribed the $1.5M Series C Secured Convertible financing round in 2006. $1.5M ZeroCater ZeroCater [San Francisco, 2009]: ZeroCater is a food catering service sourcing meals from a list of local pop-up kitchens, gourmet food trucks, restaurants, private chefs and caterers. Provides logistics services in San Francisco Bay Area and added New York in Apr 2013. Serves clients like Github, Sony, Foursquare, Rackspace, Buzzfeed, Tumblr and Pivotal Labs. Y Combinator incubated and backed by Angel investors like Paul Buchheit, Keith Rabois and Yuri Milner. $1.5M SV Angel, Vaizra Investments, Starling Ventures, Y Combinator Chewse Chewse[San Francisco, 2011]: Chewseis an online marketplace for corporate food where professionals enter their search parameters and the engine yields relevant results. There are basic filters, including zip code, delivery time and date, number of guests, and budget, but the listings can also be narrowed by specific types of cuisine, dietary restrictions, and serving style. Orders can be made and paid for online, and Chewsewill ensure one time delivery. Corporate clients include PwC , USC, and Wells Fargo. $1M InnoSpring, 500 Startups, Telegraph Hill Capital ORDERING (Office) ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (9/21) Company Details Funding Investors GetQuik GetQuik[Santa Clara, 2007]: GetQuikis an online catering network. Over 800 restaurants and caterers serving the San Francisco Bay Area and Los Angeles, Enables customers to order from restaurants using the Internet, mobile phones. It handles the rest of the ordering process while customers pay for orders through their GetQuikaccounts. Has processed over $20 million in catering orders since its launch in 2007 $0.2M Quitchen Quitchen [Chicago, 2012]: Online and mobile(iOS/Android apps) platform for customers to discover, compare and book catering deals from restaurants and caterers around them. Restaurants and caterers offer daily deals to customers through coupons, discounts, gift certificate, or free menu items. $100k CaterCow CaterCow[New York City, 2012]: Marketplace to find and book catering services from service providers like restaurants, food trucks, local purveyors, chefs and bakeries who can market and sell their services from the online platform. Signed up 400 partners after graduating from ER Accelerator in 2013 to launch in SF, LA and Boston. Customers can also request bids from service providers. Co-founded by two early employees of Airbnb $25k Entrepreneurs Roundtable Accelerator FlavorPlease FlavorPlease [San Francisco, 2013]: FlavorPlease is a marketplace for food truck booking in US. FlavorPlease provides tools for food truck owners to grow and manage their catering business. Trucks available in San Francisco, New York City and Los Angeles. Serve Google, AirBnb, Github, Nordstorm, Facebook among many others. Caterconcierge Caterconcierge [Boston, 2012]: Caterconcierge curates catering options to a hand picked selection of quality caterers while allowing its clients to manage their total catering experience from menu selection to online payment. Has a total of 50+ catering service restaurants on their platform. Available only in Boston. ORDERING & DELIVERY ALCOHOL DELIVERY ORDERING (Office) DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (10/21) Company Details Funding Investors Foodify Foodify[Charlottesville, 2013]: Foodifyhas the perfect tools to help businesses find the food their employees want. Give caterers flexible control of the ordering process. Offers Account Tools for Large organizations to administers food ordering for their own departments. Parent company VMealsworking on converting its existing customers to use the Foodifyservices in their corporate offices. ORDERING & DELIVERY ALCOHOL DELIVERY ORDERING (Office) DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (11/21) Company Details Funding Investors Delivery Hero Delivery Hero [Berlin, 2010]: Delivery Hero is an online food-ordering service operating in 23 countries including Sweden, UK, Australia, Finland, Poland, Switzerland, Germany, Austria, Denmark, Russia, Mexico, India, Korea and China. The Delivery Hero platform has 75k+ restaurants across its worldwide network. It allows users to find restaurants in their area, browse menus and order takeaway food free of an ordering surcharge for the customers. Delivery Hero's restaurant partners generate more than one billion dollars in annual sales via online orders or mobile applications and deliver more than 10 million meals every month. The Group has more than 1000 employees globally, with 440 working from its Berlin Headquarters. Raised $523M in 2014 alone. $628M Team Europe, Tengelmann Ventures, Point Nine, Kite Ventures, Phenomen Ventures, HV Holtzbrinck Ventures, Point Nine Capital, Kreos Capital, Insight Venture Partners, Vostok Nafta Investment Ltd GrubHub GrubHub[Chicago, 2004]: GrubHubis a web and mobile company where users can enter their address to find all of the restaurants that deliver to their location or offer pickup. People can order online or over the phone. The company has a customer service team operating 24/7, and there's always someone watching every online order that goes through to make sure people get exactly what they ordered. Company merged with Seamless, another US food ordering service in Aug 2013. GrubHubSeamless portfolio now contains four brands: GrubHub, Seamless, MenuPages(previously owned by Seamless) and Allmenus(previously owned by GrubHub). $84M Origin Ventures, Leo Capital Holdings, Amicus Capital, Benchmark, DAG Ventures, Lightspeed Venture Partners, Greenspring Associates, Mesirow Financial, T. Rowe Price Daojia Daojia[Shanghai, 2010]: Established in April 2010, Daojiais focused on online food ordering and delivery services targeting China's middle-class urban population. Customers can order meals from a wide variety of local restaurants through Daojia'swebsite, mobile apps or call center, which will then be delivered by Daojia'sself- operated delivery team. Daojiacurrently covers the urban areas in eight cities, including Beijing, Shanghai and Hangzhou. It has nearly a million users, and partners with more than 3,000 restaurants. It employs more than 1,000 delivery staff nationwide. $50M Morningside Group, Jingdong Baedal Minjok BaedalMinjok[Seoul, 2010]: The BaedalMinjokapp launched in June 2010 and currently claims to be South Korea’s largest online and mobile food delivery service, with more than 140,000 restaurants registered on the platform and four million orders processed per month. Nearly all of BaedalMinjok’sorders, or more than 99 percent, are placed through its iOSor Android apps $36M Goldman Sachs Postmates Postmates[San Francisco, 2012]: Postmateshas built a mobile app(for Android and iPhone) and has a logistical network of couriers, enabling customers to place orders in the app and have goods delivered generally within an hour. The service is available in 5 US cities. Delivery charges $5+. People can sign-up to provide the delivery service on the platform. $23M AngelPad, SoftTech VC, Matrix Partners, Crosslink Capital, Founders Fund, Expansion Venture Capital, Spark Capital ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (12/21) Company Details Funding Investors DoorDash DoorDash [Palo Alto, 2013]: DoorDash enables small businesses to provide its customers with local delivery, using its self-learning driver dispatch system and a smart technology around restaurant preparation time to coordinate deliveries and reduce waiting time. It has online and mobile(iOS) platform where users can find restaurants and make bookings. Made $10M in gross sales in 10 months operations in South Bay area. Currently operating in Palo Alto, Mountain View, and San Jose but plans to expand nationwide and beyond food delivery into new markets and verticals. Founded by four Stanford students who worked at Facebook, Square, Vevo, and eBay. $20M Twitter, Khosla Ventures, Charles River Ventures, SV Angel, Y Combinator, Pejman Mar Ventures Caviar Caviar [San Francisco, 2012]: Caviar offers a marketplace for consumers and businesses to order food from local eateries with the ability to live-track the order on a map. Caviar also enables customers to share a link with their friends or coworkersto facilitate group ordering. To the restaurants, it offers food delivery service at $9.99 flat delivery rate. Currently offers services in 3 US cities. Acquired by Square in Aug 2014 for a reported price of $90M in stock. $15M Ironfire Capital, Winklevoss Capital Management, Andreessen Horowitz, Mixt Greens, Tiger Global Management Etaoshi Etaoshi[Beijing, 2011]: Etaoshi.com owns and operates an online catering and food delivery portal. Offers different kinds of services under brands of Etaoshi, Etaoding, Etaokeand Etaosongfor online dinner booking, take-out, reservation for food and drinks, and food distribution. Their B2B service helps traditional restaurants to construct ecommerce platforms and analyze their data. Their B2C food ordering service processes around 4,000 orders in Beijing and over 7,000 orders nationwide per day (Nov 2013). $10M Highland Capital Partners Deliveroo Deliveroo[London, 2012]: Deliveroois a technology company focused on marketing, selling and delivering premium restaurant meals to the household or offices in London. It's built its own online ordering and logistics platform, including recruiting a fleet of drivers. Their technology platform optimizes food ordering and delivery by integrating web and mobile consumers with restaurant tablet-based point-of-sale order management terminals and our logistics optimization algorithm via our delivery driver smartphonesoftware. $4.6M Hoxton Ventures, Index Ventures FoodyDirect FoodyDirect[Menlo Park, 2011]: FoodyDirectdelivers nationwide food from a curatedlist of restaurants in the US. It. lets users select the date for delivery. Shipping costs range from $9.95-$29.95 depending on location and perishabilityof items. The company claims that every food supplier featured on the site has been through a vigorous selection process so customers only receive the best food. $3M Plug & Play Ventures ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (13/21) Company Details Funding Investors Goldbely Goldbely [San Francisco, 2012]: Goldbely offers a curated online marketplace to discover various kinds of food dishes from regional establishments and get them home delivered. Allows users to shop by region or by category of food. The company also lets customers order regional food from anywhere in the US and the food is delivered the next day, All of the products they feature are hand-selected by their team of food explorers. Provides payment and delivery services. The company launched its iphone app in Nov 2014. $3M Intel Capital, 500 Startups, ACE & Company, Y Combinator, FundersClub Favor Favor [Austin, 2013]: Favor is an Austin, Texas-based on-demand app delivery service startup which delivers goods from any local restaurant or store via a cashless transaction. Deliveries are run by freelance hourly workers. Services in Central Austin and Boston. App available for iOS and Android. Graduate of Boost.VC and backed by Tim Draper and Silverton Partners. Its earlier version was developed as Neighborfavor. $2.6M Boost VC, Silverton Partners Fluc Fluc [Menlo Park, 2013]: Fluc(Food Lovers United Co) is an online food delivery service that lets people order from its aggregated list of restaurants and menus and track the orders in real-time as it delivers. Fluc's business model involves onboarding restaurants by snapping photos of menus and then using OCR to input that data into its system. Fluc uses independent contractors to fulfill orders from the restaurants and charges a $6 flat rate for each delivery while slightly inflating the menu prices to make a small margin on sales. $2.3M WI Harper Group Foodee Foodee [Vancouver, 2011]: Foodee is a marketplace for ordering healthy office lunches, and delicious snacks from curated local restaurants delivered straight to your door. It is developed by Invoke, the creators of HootSuite and has customers like Builddirect, EY, Microsoft and Mozilla. $0.85M Growlab Ventures, Summit Capital, Yaletown Venture Partners, Business Development Bank of Canada, Alliance of Angels Meals Meals [London, 2012]: Web and mobile app to order takeaway meal delivery from restaurants. Launched in London in April 2014, after testing service in Bath and Bristol for a year with m-o-m customer growth of 30% serving 5000 meals in total. Has its own technology called Marvin to manage orders, which uses GPS tracking to select the most suitable driver for delivery. App will eventually let customers interact with the chefs and the person delivering meals. Takes a delivery charge and a percentage of order value. $0.5M Midven ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (14/21) Company Details Funding Investors Fritter Fritter [Mooresville, 2010]: Fritter allows its users to grab the best deals from their favourite local restaurants and order from them online. Restaurants upload their menus, specials of the day, events, and promotions for registered users to see. Fritter lets users order from any restaurant that lists their menu online with the option of getting the food delivered. Fritter works with restaurants who do not offer a delivery service and pairs them up with a qualified driver in a ‘driver-share’ program with other restaurants nearby. Users can group order at work, add restaurants to their favourites list, and order from one or more restaurant on the same bill. Fritter's headquarters are located in Mooresville, North Carolina. $0.25M Sinimanes Sinimanes[Buenos Aires, 2011]: Sinimanesis an online food delivery company that links users to their local neighbourhood restaurants. The site offers users choice of 2k+ restaurants and numerous cuisine types in Argentina, Mexico and Chile. Sinimaneshas delivered 100k+ orders and 30k+ people are frequent users of the website. Funded by 500 Startups, NxtpLabs and angel investors. Won the 2012 Geek Fantasy Camp, Santiago de Chile -Best Business Model, 2012 Said Business School Venture Fund, University of Oxford, 2012 Start Up Chile Winners and 2011 Buenos Aires Emprende. $0.19M Start-Up Chile, NXTP Labs BringMeThat BringMeThat[New York City, 2013]: BringMeThatis an online food delivery service. The website works by combining menus from local restaurants into one website and enables users to order food and pay for it online without having to call the restaurants themselves. Users enter their ZIP code on the homepage, and then choose from the list of the restaurants that deliver in the area. Shoppers can then click on the menu item they want and even add special instructions. Incubated at Triangle StartupFactory. $50k The Startup Factory foodjunky foodjunky [Detroit, 2012]: Foodjunky is an online platform for small group of people to order food. Offers service at home or at office. Takes orders for one person or a group varying with delivery charges. Raised $100k in debt round in November, 2013. Available in Detroit only. $40k Ball Park Waiter Ball Park Waiter [San Francisco, 2012]: iPhoneapp that allows users at sports events to order food and beverages from their seat. Charges a 20% mark-up on all deliveries. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (15/21) Company Details Funding Investors Delivery Wow Delivery Wow [Florida, 2012]: Delivery Wow provides restaurant food deliveries from the best restaurants. It services the South Florida communities in Miami-Dade, Broward , Palm Beach, and OrlandoCounties and the greater Chicago area. DeliveryandToGo.com and CEO Deliveries, Inc. merged in 2012 to become Delivery Wow Lish Lish [Seattle, 2014]: Lih offers an iOS app for ordering meal delivery prepared by local chefs. Home-style dinner for under $12 per meal, no extra delivery charges. The app's growing roster of chefs have varying degrees of connection to the restaurant world inculding Shane Robinson and Garrett Doherty. Seattle-based food delivery start-up by 2 former Amazon employees. Snappy Chow Snappy Chow [Cincinnati, 2013]: Snappy Chow is an on demand multi-restaurant delivery service. Customers can browse restaurants, place and track orders from the Snappy Chow mobile app. The company plans to have a delivery time of 15-20 minutes for orders. The app is set to launch in Spring of 2015. HolaChef HolaChef[Mumbai, 2014]: HolaChefis a smartphoneapp along with a web platform that allows users to browse through various dishes available and online order for home delivery. The company also serves as a martketplacewhere chefs can signup and offer their services i.esell the dishes they cook through the company. The marketing, ordering and logistics process is completely automated and managed by the company. hungryhouse.co.uk hungryhouse.co.uk [London, 2006]: hungryhouse.co.uk is an online takeaway portal that allows users to search for local takeaway restaurants, view menus and place orders for their food online. Hungryhouse.co.uk now has around 2,500 restaurant partnerships on the site, which and facilitates more than 200,000 worth of takeaway orders every week and gives users access to more than 125,000 customer ratings. Hunryhouse.com was acquired by Delivery Hero in 2013 ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (16/21) Company Details Funding Investors Omnom Omnom[San Bruno, 2008]: Eat24 allows users to browse local restaurants menus, ratings and reviews and to place order for delivery. Customers can search by cuisine type, read reviews, and see estimated delivery times. Has over 25k+ restaurants registered for the service in 1.5k+ cities. Has more than 3 million mobile app downloads. Gets more than 1 million unique visitors a month and generateedmore than $150 million in sales in 2013. GoWaiter GoWaiter [Tallahassee, 2010]: GoWaiter, Inc is a Franchisor of Restaurant marketing and delivery services throughout the United States with ~25 franchisees in 8 states. Customer can order food online onthe GoWaiter website and their franchisees deliver takeout food to consumers at their home, office or hotel. GoWaiter franchisees deliver up to 300 hot meals per day. Average cost of delivery is ~$5. LAbite.com LAbite.com [Culver City, 2000]: LAbite.com is an established network for restaurant delivery in Southern California, partnering with hundreds of local restaurants, as well as national chain restaurants.LAbite.com provides customers with a one-stop solution for everything from individual meals to drop-off catering for businesses and sales events. Bite Squad Bite Squad [Minneapolis, 2012]: Bite Squad is a meal delivery service. Customers can place their order and track delivery status via GPS and receive text alerts as Bite Squad drivers approach. Charges distance-based delivery fees, collecting payments and reimbursing restaurants twice monthly. Currently employs 150 drivers in the Twin Cities, works with 250 local eateries. For every order, the restaurant takes 75% of the profit, while Bite Squad keeps the other 25%. Expanded to the Pacific Northwest and is branching out into gift, floral and liquor deliveries ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (17/21) Company Details Funding Investors Eat Club Eat Club [Palo Alto, 2010]: Eat Club provides corporate catering services where each employee of customer company can select their meals from daily choice of 15 meals. Takes orders online and in its mobile app. The company makes some of its meals in-house and coordinates with restaurants for others. It has kitchens in San Francisco, Santa Clara and now Los Angeles. Employs delivery fleet of hourly workers having their own vehicles and delivering 40 or more meals per hour. Delivered 1.5 million meals to 2,000 offices as of July 2014. Has customers like Chegg, IMVU and several Kaiser Permanente hospitals. $16.5M SiemerVentures, First Round Capital, LightspeedVenture Partners, LaunchCapital, TektonVentures, August Capital, Great Oaks Venture Capital, Trinity Ventures Goodybag Goodybag[Austin, 2012]: Goodybagoffers cater food from local restaurants for Corporate Offices. Customers can choose from which restaurant to order. Goodybagtakes care of food delivery to the office. Has more than 100 registered Restaurants on which orders can be placed. Customers include 115 corporate offices in Austin TX ordering $300k/month in volume. $1.3M GoodLunch GoodLunch [San Francisco, 2010]: Good Lunch is a specialty lunch delivery service for office workers in Bay Area, USA. Customers can order online from its curated network of restaurants in San Francisco and Silicon Valley like Limon Peruvian Rotisserie, Amber India, Barbacco, Bocadillos among others. Members can order and pay online every-day from the menu of a restaurant selected by Good Lunch on rotation basis. Also offers on- demand same day delivery in 60-90 minutes for lunch meetings serving up to 15 people. CaterZoo CaterZoo [Austin, 2013]: CaterZoo offers catering solutions for locally sourced meals, products and services delivered to office. Their services cater to office meeting lunches, food truck bookings for company picnic, hire a private chef to present a cooking class for the office team. They partner with the best local restaurants and food entrepreneurs to serve companies with the custom ordered meals. Food options include a steady variety of healthy, veggie, vegan, low-carb, and gluten-free dishes from every major cuisine. Cater2me Cater2me [San Francisco, 2010]: Cater2.me curates and connects local food vendors with companies and groups requiring catering services. Office managers can order on its website with any specific needs. Then Cater2.me handles all logistics, bringing in a rotating menu of food from a network of small restaurants and carts. Its clients include start-ups like Yelp, Eventbrite, Tagged, Square, Dropbox, Twilio, Causes, Posterous, and Heyzap. As of May 2013, company is profitably and has served 5M meals as of Sept 2014. Their daily meal serving is 10k+. Operating from Chicago, New York and San Francisco. ORDERING ORDERING & DELIVERY (Office) ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (18/21) Company Details Funding Investors gDine gDine [Chicago, 2010]: gDine provides all the tools consumers need to plan and book any dining event. Search for dining options by cuisine, location, and budget. gDine also enables your group to efficiently split the bill beforehand via our Split-The-Check feature. Has more than 100 restaurants as partners. $0.63M Lakshmi Capital Boppl Boppl[London, 2012]: Bopplis a mobile payments app for restaurant industry that allows customers to pre-order food and drinks from mobile. They can also split bills and get loyalty rewards. Available for Android and iOS. Named ME Top 50 Mobile Innovators 2013. DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD ORDERING ORDERING & DELIVERY (Office) ALCOHOL DELIVERY
Deal Discovery Made Easy Company list: Eat at Home (19/21) Company Details Funding Investors Lot18 Lot18 [New York City, 2010]: Lot18 is a marketplace for wineries and wine-sellers, where members can purchase wine and epicurean products from coveted producers at attractive discounts. $44.5M FirstMarkCapital, New Enterprise Associates, AccelPartners Drizly Drizly[Boston, 2012]: Drizlyis an on-demand alcohol delivery mobile app. The app recommends liquors and alcohols customers will enjoy and lets them buy with one click, and promises cash-free delivery between 20 and 40 minutes from ordering. The app also offers delivery tracking. Delivery drivers authenticate and validate IDs of the users using Drizlytechnology. Drizlydoes not take a transaction fee from vendors but simply sets up a licensing fee based on the quality of the store, the area they're delivering, etc. Launched in Boston, it has expanded its network to NYC, Chicago and Los Angeles. $4.8M Atlas Venture, Breakaway Ventures, Fairhaven Capital Partners, Continental Investors, RSE Ventures, Suffolk Equity Partners Klink Klink [Orlando, 2013]: Klink is a web and mobile platform that allows users to have alcohol delivered right to their doorsteps. Klink has established the legal foundation that allows a third-party tech company to offer alcohol delivery service to customers. Users download the Klink Delivery iOSapp from the App Store or browse the website at KlinkDelivery.com to choose from a curatedselection of the best and most popular beer, wine and liquor available to local customers. Klink maintains a network of screened, trained and certified retail partners to fulfillorders. Deliveries are done by industry-veteran drivers who are trained to authenticate customers’ photo IDs and verify their age. Klink employs proprietary age verification processes that are more thorough than those used by brick-and-mortar retailers, bars and nightclubs. $4.5M Drync Drync[Boston, 2008]: Dryncallows users to scan, rate and purchase wine bottles through a mobile app for Android and iOS. Matches wines from a database of over 3 million wines. Won MassChallengecompetition in 2011. Plans to improve social recommendation feature with the latest $2.1M funding. $3.9M MassChallenge, Foundry Group, KEC Ventures, Great Oaks Venture Capital Foxtrot Foxtrot [Chicago, 2013]: Foxtrot offers an iPhone and iPad app for on-demand delivery from a curated selection of beer, wine, drinks, snacks and everyday necessaries(aspirin, petfood etc). Enables gifting with flowers and gift wrapping added. Ensures delivery within an hour. According to media sources, company uses 3rd party services for delivery. $50k ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (20/21) Company Details Funding Investors Ultra Ultra [New York City, 2012]: Ultra (formerly QwikerLiquor) provides free online ordering, expert recommendations and delivery of wine and liquor. Customers can log on to Ultra's website, type in their ZIP code, scroll the beer, wine, and liquor options, order from the site and receive their orders within 1 hour. Customers pay for the liquor online, and then Ultra distributes the money to the local liquor stores. The delivery people are employees of the liquor stores. Ultra charges a $5 fee for every delivery regardless of the size. Currently operates in NYC, Chicago and Washington DC and plans to launch in Boston and Los Angeles. BrewDrop, Inc. BrewDrop, Inc. [Austin, 2013]: BrewDropis a May 2014 launched mobile app available for iPhonethat allows you to send an instant order to local booze purveyors using an Uber-like interface. Users can browse inventory from various partner stores who deliver the bottle themselves on receiving order for a $5 fee. Available in select zipcodesin Texas. The team has raised a seed fund of $50,000 and they’re looking at $100,000 total in an upcoming angel round. Thirstie Thirstie[New York City, 2013]: Thirstieis a spirits delivery service where customers order through its mobile app. Search for your favourite brands, or discover new ones, and have them delivered to your door within the hour. Charges retail price. Currently in NYC, LA, Chicago and Miami. EeBria EeBria [London, 2013]: EeBria.com is a UK based craft alcohol marketplace, enabling customers to buy direct from the small independent producers in the country. Customers can browse through wide range of drinks and producers from all over UK and buy online. Producers get their own webpage for showcasing drinks. Minibar Delivery MinibarDelivery [New York City, 2013]: iOSapp for free home-delivery of wine and liquor in New York City. Delivers from local stores in Manhanttenand Brooklyn within an hour. Partnered with 14 vendors as of Feb 2014. Delivery by vendors themselves. Launched in fall 2013 in NYC. Great Oaks Venture Capital ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Eat at Home (21/21) Company Details Funding Investors Rewinery Rewinery[San Francisco, 2012]: iOSapp to order quality wine delivery within the hour in San Francisco area. Rewinerypartners with wineries to hand-pick bottles. 2 boutique wines for a $30 flat fee in San Francisco. Rewineryseeks out good wines and negotiate enormous discounts. These discounts are passed on to the customer, but because it’s important for a winery to protect its brand, they remove their label and add their own. Club W Club W [Manhattan Beach, 2011]: Club W is a customized, subscription based site for wine. Their team of curators source wine from around the world and deliver 3 new bottles for $39 every month. They have direct relations with vineyards and farmers. Their website uses an algorithm to give personalized wine recommendations based on customer's tastes and purchasing histories. Hit revenue rate of $1M in first 12 weeks. Sold over 100k bottles by 2013, before raising seed funding. $3.6M Crosscut Ventures, 500 Startups, Guild Capital, Siemer Ventures Flaviar Flaviar[London, 2012]: Flaviaris an alcohol subscription service(GBP24.99/month) that delivers a curatedtasting pack consisting of 5 premium spirit flavours each month(Whisky, Rum, Cognac, Gin). Also allow direct purchase on website. Started full-bottle sales in 2013. $0.4M Speedinvest ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive: Internet First TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Internet First (1/4) Company Details Funding Investors Real Food Works Real Food Works [Philadelphia, 2012]: Real Food Works offers a subscription program featuring wholesome, delicious, nutritionally optimized meals prepared by local independent restaurants and delivered fresh to customers each week. Each partner creates dishes that reflect their own culinary vision yet still meet strict nutritional requirements. Dishes are offered in a rotating weekly menu of 25 different options each week. Real Food Works has over a dozen restaurant partners, hundreds of customers, and has served over 40,000 meals to the Great Philadelphia area. $0.375M First Round Capital, Benjamin Franklin Technology Partners Zesty Zesty [San Francisco, 2013]: iOSand web app where users can order healthy meals from a curatedlist of dishes from local restaurants in San Francisco. Provides services for personal home-delivery and group ordering and catering services for companies. Zesty'sin-house dietitiancurates menu-options from partner restaurants and decides how a meal is cooked. The app includes detailed dietary info on all of the menu items available, including calorie count listed along with a photo of all dishes. There are also ratings and reviews for users to evaluate different dishes, as well as to help Zesty figure out which dishes and restaurants are best, so it can continue to improve its menu. The company's revenue grew 25X this year to $2.5 million a year. Incubated at Y Combinator. Formerly known as Hasty. Sanford Dickert(Founder of Rawlings Atlantic) and FabriceGrinda( Founder of Aucland/ QXL) participated in the Seed round. Y Combinator, Great Oaks Venture Capital Power Supply Power Supply [Washington DC, 2011]: Power Supply is a technology and logistics company that partners with experienced chefs to create locally-sourced, healthy, ready-to-eat meals, which are then sold through its e- commerce platform. Customers order and pay for between 3 and 10 meals a week , and then pick up their meals from local gyms and yoga studios, which Power Supply outfits with branded commercial refrigerators. As of Dec 2013, it served 4,000 meals per week, had sold a total of 300,000 meals since its inception . The company serves nearly 75 delivery locations with a network of 7 chefs. Founder PartickSmith has founded software companies called Assist Match and Market Hardware, the latter of which he sold ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Internet First (2/4) Company Details Funding Investors Munchery Munchery[San Francisco, 2011]: Muncheryproduces a new menu each day and its chefs cook meals using fresh ingredients in company-owned or rented kitchens. Customers order through a web or mobile app, and the food is delivered to the location of choice. Both scheduled and on-demand deliveries, only evening deliveries. In SF, makes 1500 deliveries/ day, including 5000 items per dinner. Charges around 25% commission. Recently launched $39/yr unlimited delivery plan. Muncherydonates a meal for each one ordered and uses eco-friendly packaging. Started with a managed marketplace model for chefs, and then started operating its own kitchen infrastructure. $39.9M Spring Ventures, e.ventures, Menlo Ventures, AnthosCapital, Matt Mullenweg, Howard Behar SpoonRocket SpoonRocket[Berkeley, 2013]: SpoonRocketis a food delivery service which delivers locally sourced lunch meals to customers in 10 minutes for a price of $8 per meal without additional delivery fees. The order can be placed, either online or via mobile app. The food is produced in-house and drivers are able to carry around meals for multiple customers at once, and hence SpoonRocketdelivers the orders in time spans of 10 minutes or less. $13.5M Y Combinator, FundersClub, Alexis Ohanian, Foundation Capital, General Catalyst Partners Sprig Sprig [San Francisco, 2013]: Sprig is a mobile app for ordering home-delivery of locally-sourced, healthy, seasonal meals at flat rate of $9/lunch and $11/dinner(+$2 for tax and tip). Assured delivery within 20 minutes. Company has its own executive chef, Nate Keller(was executive chef at Google) and delivery team and currently delivers in select areas of San Francisco. Founded by GaganBiyani, founding member at education startupUdemy. $11.7M Battery Ventures, MHS Capital, Ludlow Ventures, Great Oaks Venture Capital, AccelPartners, GreylockPartners Maple Food Co. Maple Food Co. [New York City, 2014]: Maple is a New York based food delivery app launching in early 2015. David Chang (Founder and Head Chef at Momofuku) will create a menu just for the delivery service, and new, seasonal dishes will rotate in everyday. The food will be sourced from the best from local farms and fields, prepared by chefs who have worked in top restaurants. Maple aims to sell meals for less than $15, including taxes and delivery fees, and hopes to be able to get meals to customers in fewer than 15 minutes. The company has raised $4 million in seed funding ahead of launch, which was led by Thrive Capital $4M Thrive Capital, High Peaks Venture Partners, Bessemer Venture Partners Z.E.N. Foods Z.E.N. Foods [Los Angeles, 2010]: Z.E.N. (Zero Effort Nutrition) delivers clean, healthy and tasty meals, customized to clients’ specific dietary needs. Each customer receives a consultation going over their goals, plans, allergens, etc. to make sure everything is uniquely tailored. Z.E.N. meals are crafted from clean food and are designed to provide balanced nutrition. Every day, clients receive a cooler bag with a freshly prepared breakfast, lunch, snack, dinner, and dessert. The company caters to a number of A-list celebrities including ZacEfron, Shannon Tweed and Jesse Tyler Ferguson. Founder Rossanohas significant experience in the diet food home delivery industry having worked for two major companies including Burbank-based Freshology, which she helped found and run $1M ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Internet First (3/4) Company Details Funding Investors Grain Grain [Singapore, 2014]: Grain serves up ready-to-eat dishes at taxi stands near customer locations on-demand. The meals are prepared in-house and delivered to drop off locations by company employees. The company offers a choice of 2-3 meals to its customers daily. Meals are planned two weeks in advance, so the team can better work out the sort of ingredients they need to order from suppliers.Otherthan healthy packed meals, Grain also sells cold-pressed juices. The company claims to be breaking even and is not currently looking to raise funds. OneFineMeal OneFineMeal[London, 2014]: OneFineMealis a London based premium dinner delivery service by the fondersof the peer to peer homemade food delivery service Eatro. They work with top London chefs to create a daily rotating menu of wholesome dinners made with the organic ingredients. The meals are delivered by the firm's couriers at a prearranged delivery slot between 5pm and 9pm. OneFineMealalso plans to have a pick up option once it has its own kitchen. OneFineMealemploys four rotating chefs with distinct cooking styles and histories. The Primal Plan - paleo meal delivery The Primal Plan -paleomeal delivery [Miami, 2011]: Primal Organic is a paleodiet plan that delivers fresh gourmet meals to Miami residents. Primal Organic'schefs handcraft each of our client's gourmet meals specifically using only paleoingredients. The meals are than sealed and delivered that day so they arrive fresh, never frozen, and always ready to eat. Farm Hill (formerly Kincao) Farm Hill (formerly Kincao) [San Francisco, 2013]: Farm Hill (formerly Kincao) is a healthy meal delivery service that prepares healthy food & delivers it to customers. They use whole ingredients -fresh vegetables & fruits, whole grains, sustainably-raised meats to prepare the meals. Farm Hill prepares meals each day in their central kitchen. Delivery is free. As of October '14, the comapnywas serving 1200-1400 meals per week, generating $50k+ monthly revenue and growing KleanLA KleanLA [Los Angeles, 2012]: KleanLA is a premium meal delivery service for the purpose of weight loss, weight management and nutrition. Gluten, soy and preservative free meal made from local, sustainable and organic ingredients in their own commercial kitchen and delivered every other day. Diesel Foods Diesel Foods [Austin, 2012]: DieselFoodsdelivers healthy meals. Customers purchase an in-house customized plan to help them reach their goals. DieselFoodsthen prepares, cooks, packages and delivers/ships the meals. Their clientele include NFL players, WWE athletes, NCAA college coaches, amateur athletes, and diabetic clients among others. Founder Frances Lee Smith has been a strength & conditioning coach at the University of Texas and competing in bodybuilding. ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Internet First (4/4) Company Details Funding Investors DeliverLean DeliverLean[Boca Raton, 2011]: DeliverLeandelivers healthy meals to customers. Meals are priced at $7.95, and customers can mix and match dietary plans, choosing from six meal plans. Each DeliverLeanpackage includes a breakdown of a meals calories, protein and carbohydrates. The company had 1,500 subscribers in May 2014, and had plans to increase this number to 5,000. Since 2012, DeliverLeanhas gone from $2.9 million in revenue to an expected $10 million by the end of 2014. More than 130 employees work the kitchens. The team plans to expand to New York by the end of 2014 and Los Angeles by 2016 ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive: Cook at Home TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (1/18) Company Details Funding Investors Yummly Yummly[Redwood City, 2009]: Yummlyis food discovery platform. The food-finding service aggregates hundreds of thousands of recipes from around the web and lets users slice and dice that data in a variety of ways to find appropriate dishes. Has monthly active user-base in excess of 15 million. Launched in UK in Jan 2014. Its founding angel investors and advisory board include: Jeff Jordan (partner at Andreessen Horowitz), Bill Cobb (CEO, H&RBlock), Justin LaFrance (StumbleUpon), Marcia Hooper and Brad O’Neill (CEO, TechValidate). $7.9M Harrison Metal Capital, First Round Capital, Intel Capital, Physic Ventures, Unilever Ventures Foodily Foodily[San Francisco, 2010]: Foodilylets customers browse through the broadest selection of recipes online and zero in on the ones that are right for them. It lets customers filter and compare recipes by cook time, calories, and ingredients (even those that can fight cancer!) to come up with the best suggestions. $7.7M Index Ventures Fitsme Fitsme[San Francisco, 2013]: Fitsmefinds recipes based on a user's diet, bringing instructions on how to create dishes from around the web to one place. Fitsmeallows users to fill out a personality profile where they select specific diets like pescetarian, restrictions or allergies like soy and cuisines like Italian. Their selections result in a list with dishes from recipe websites meeting their dietary needs. Fisyopened in February 2013,and has grown to over 2,200 users with an average 17% weekly growth rate. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (2/18) Company Details Funding Investors Fresh Direct Fresh Direct [New York City, 2002]: Fresh Direct is a fresh food and grocery delivery service, offering their services primarily to customers in the NY metropolitan area. Orders are dispatched to the kitchen, bakery, deli as well as fresh storage rooms, produce ripening rooms and production areas within the company's refrigerated facility. All order components are custom-cut, packaged, weighed and priced. In the case of dry goods or frozen foods, items are picked from storage before being placed inside bins that travel along conveyors to the sorting area. In 2011 UK retailer Morrisonsbought a 10% stake in the company in order to learn about online shopping in order to launch its long awaited online shopping service in the UK $91M RedMart RedMart[Singapore, 2011]: RedMartis an online and mobile-app based supermarket in Singapore that delivers groceries and home essentials. Sells over 5000 products. On Redmart'splatform manufacturers can engage shoppers directly with marketing features(coupons, discounts etc.) and analyse sales data. Company has its own warehouse and delivery team. Company showed 20 percent month-on-month revenue growth. Backed by Facebookco-founder, Eduardo Saverinand Forrest Li, Founder and Group CEO of Garena. Redmartwill use its series B funding to expand its product range to include fresh food delivery. Headquartered in Singapore, hiring for their dev centerand technology office in Bangalore, India. $32M East Ventures, Golden Gate Ventures, Garena, Visionnaire Ventures, SoftBank Capital KaleCart #localfood KaleCart#localfood[Los Angeles, 2013]: KaleCartprovides urban residents and workers online grocery shopping for local, organic, and natural foods and produce. KaleCArtwill team up with local organic, natural food retailers to deliver grocery orders. Instacart Instacart[San Francisco, 2012]: Instacartis a same-day grocery delivery startup. When users order groceries from Instacart, the company summons a ‘personal shopper’ through its smartphoneapp to pick up the items from a grocery store and deliver them to the customer. Focused on delivering groceries and home essentials, Instacarthas over 300,000 items from local stores in it’s catalog. Customers can choose from a variety of local stores and can mix items from multiple stores into one order. Provides services in 10 cities across the US, plans to expand to 17 by the end of 2015. Revenue grew 15x from Oct 2013 to June 2014. $55M Khosla Ventures, Canaan Partners, FundersClub, Sequoia Capital, Y Combinator, Andreessen Horowitz RelayFoods RelayFoods[Charlottesville, 2009]: RelayFoodsfeatures products from over 100 local vendors like grocery stores, bakeries, restaurants, and local farms. Enables users to buy any item from any of their vendors in a virtual shopping cart, check out with a click, and pick up the next day at one of their 20+ convenient spots around town. Gov. Terry McAuliffe says the expansion of Relay Foods’ fulfilment centeraccommodates increased local demand and supports its entry into new markets. McAuliffe approved a $50,000 grant from the Agriculture and Forestry Industries Development Fund for the project. $14M Battery Ventures, TomorrowVentures RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (3/18) Company Details Funding Investors PayDragon PayDragon[Los Angeles, 2012]: Mobile (iPhone/Android app) and web platform that allows merchants to offer mobile ordering (including payment) and send push notifications when the item is ready for pickup. Started with restaurant services, then expanded to include all eateries and grocery shopping along with home delivery services handling fulfillmentthrough a partner. $1.4M Rustic Canyon Partners, SV Angel Burpy Inc. BurpyInc. [Austin, 2012]: Burpyis a service for same day delivery of groceries and home essentials from a variety of local stores in Dallas, San Antonio, Houston and Austin in the United States. Consumers give orders using their website or upcoming mobile apps, which are shopped and delivered by individual personal shoppers. Charges a flat delivery fee ranging from $15 to $26 and adds a 10-15% markupon prices. Founded by four University of Texas students. Burpyhas recently joined Techstars13 week startupaccelerator program. Burpyis backed by a $500,000 investment from AzimMakanojiya, CEO of Houston-based WB Promotions Inc. $0.5M Techstars Jiffstore Jiffstore [Bangalore, 2013]: mCommerce platform that helps small supermarkets and kirana stores to sell grocery online. Stores can also manage customer loyalty, discounts, campaigns and get customer analytics. Customers can view stores close to their location and order listed items on the go from the mobile app. Incubated at Times Internet. Received undisclosed amount of funding from Unitus Seed Fund in May 2014. $17k TLabs, Unitus Seed Fund BigBarn CIC BigBarnCIC [Milton Keynes, 2010]: BigBarnis an online marketplace where consumers can buy food products directly from local producers. The marketplace works with around 500 vendors selling 12,000 products, while having 6,700 local food producers and small retailers on its local food map. Users can search local producers in their area and buy products from them online. $12k Crowdcube WeGoShop.com WeGoShop.com [Orange, 1999]: WeGoShop is a grocery shopping and delivery service. WeGoShop licenses independent associate owners/agents to use its brand, website and marketing materials who will do shopping and delivery for its customers. They shop at the stores and restaurants of consumer's choice and deliver it with the store receipt with a reasonable shopping and delivery fee added. Customers can place orders over the phone or on its website. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (4/18) Company Details Funding Investors Hubbub Hubbub [London, 2008]: Hubbub offers an online marketplace where users can browse and shop organic produce and boutique food products sourced by local independent producers, farmers and retailers, and get them home delivered. Affordable Grocery Affordable Grocery [Philadelphia, 2012]: Affordable Grocery is an online marketplace where customers can discover and order various groceries items at affordable rates while the company partners with local producers to deliver groceries to their home at 20% mark-up over wholesale rate. Service available for Philadelphia region. Envoy Envoy [San Francisco, 2012]: With Envoy, customers can order groceries from local stores(Trader's Joe, Whole Foods etc.) online and have them delivered to their doorstep through personal grocery shoppers called Envoys. Each Envoy sees the customer every week and gets to know their preferences over time and delivers the ordered items. Has a subscription based service model. LocalBee LocalBee[Brooklyn, 2012]: LocalBeeis an online grocery marketplace and same-day delivery service where customers can get fresh, organic produce and boutique food products sourced from a curatedselection of local retailers, regional farmers and artisan producers. Consumer log-on the website, order their purchase, then pick up their goods delivered to designated nearby locations. YaroslavFaybishenko, Founder of InfraSearch(acquired by Sun Microsystems Inc.) made an angel investment in Localbee. Wholeshare Wholeshare[San Francisco, 2009]: Wholeshareoffers a marketplace for collective purchasing groceries from wholesalers, saving on costs as consumers bypass retail stores and get access to a broader range of products. The marketplace allows people to discover collective purchasing options region-wise and place orders on the site. Platform automatically aggregates individual orders and payment into one group order. BoxGroup, Andreessen Horowitz RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (5/18) Company Details Funding Investors RosieApp RosieApp[Ithaca, 2012]: Rosie is an application for shopping groceries from local shops on mobile, tablet or laptop for delivery or in-store pickup. Rosie has a predictive online platform that tracks items that customers buy most and alerts them when they are running low and need to restock. Retailers partnering with the company get targeted shopper marketing insights and a fast, smart, convenient shopping experience for customers. Cornell University start-up, it is an eLabIncubator company(2012-13). Won $200k at New York State’s largest business competition hosted by StartupLabs in 2013. Wash. Green Grocer Wash. Green Grocer [Washington DC, 1994]: Washinton'sGreen Grocer delivers organic and locally sourced grocery each week. Customers are provided with a tentative list of groceries for the next weeks box on Saturday. The boxes can then be customized if required. The company also offers a la carte vegetables and fruits and recipe boxes. Mantry Mantry[New York City, 2012]: Subscription service that captures America’s tastiest offerings -the best artisan foods -and delivers them directly to customers. Geared towards men. Ships 6 full size American Artisan food products every month in a signature wooden crate. Handmade Tea Handmade Tea [Pittsburgh, 2011]: Monthly tea subscription service. Creates unique craft tea blends in small- batches with ingredients like brusselsprouts, rhubarb, cacao nibs, tomatillo etc. Blends are created by independent artists who partner with the company. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (6/18) Company Details Funding Investors Door to Door Organics Door to Door Organics [Lafayette, 2007]: Door to Door Organics partners with organic farmers and creators of natural food products to deliver boxes of groceries to its customers on a subscription basis. The company primarily focuses on produce, but its offerings also include sustainably raised meat, eggs, artisan bread, and local dairy. Customers can place and customize their orders online each week and get to choose the size of the box and its contents. The company partners with multiple farms to diversify its inventory and can deliver to homes, offices, and schools. The company has recipe suggestions as well as other suggested ingredients to prepare tasty dishes. $27.5M Greenmont Capital Partners, Arlon Group Farmigo Farmigo[New York City, 2009]: Farmigois an online farmer's marketplace connecting local farms to food consuming communities like workplaces, schools, apartment complexes etc. for local, fresh-from-harvest food. Members of each food community can pick and choose their preferred items, and then receive their orders weekly to their food community site within 48 hours of harvest. Began with San Francisco and New York. Originally founded in 2009 as cloud-based software system for farms to manage their CSA subscriptions, later included its own distribution network connecting farms in 25 states to food-buying communities. Farmigois a certified B corporation. $10M Sherbrooke Capital Greenling Greenling [Austin, 2005]: Greenling is an online grocery store that delivers all-organic, local food. Greenling works with local producers to bring certified organic food to the doorsteps with the same prices as grocery stores along with free delivery. Customers can shop online and build their own basket or choose from one of Greenling's bundled baskets. The items are picked from a network of local farms and food artisans and are home-delivered. $8.2M Mile High Organics Mile High Organics [Boulder, 2010]: Mile High Organics is a USDA certified organic online grocer that delivers more than 600 premium organic, non-genetically modified products from farms/regional suppliers to home and office. Delivers in Denver and surrounding regions. Company ensures ethics and environment of produce and delivers in reusable containers, insulation and ice packs. $2.2M 500 Startups, TA Venture Quinciple Quinciple[New York City, 2012]: Partners with local farmers and other food, wine and drinks producers to deliver food ingredients weekly to customers on a subscription basis. Customers can use its online platform to join the subscription program. Its boxes contain 12-14 items -fruits, vegetables, dairy products, fish, grains etc. - along with recipes. Currently available in New York. Provides home delivery via a bicycle rickshaw or allows pick- up at select locations in Brooklyn. According to founders, its membership has increased 25-30 percent every month. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (7/18) Company Details Funding Investors Sow Fresh Organics, LLC Sow Fresh Organics, LLC [Middletown, 2012]: Sow Fresh Organics is an organic food delivery service offering delivery of fresh, organic foods and products directly from local farms. Delivery is currently handled by the founders. CitySprout CitySprout [Northampton, 2011]: CitySprout is an online marketplace that connects consumers to local farmers and local food. They help local farmers to compete in the industrial food era, and connect consumers to affordable, healthy local goods. Farmstr Farmstr [Seattle, 2013]: Farmstr is an open online marketplace where small farmers, fishers and ranchers can sell food direct to customers through a transaction based platform, while customers can access local farmers and buy quality farm food for much less than it costs at the store. Sellers can set unit size, price, delivery date and can choose from any number of drop-sites for delivery of food. Farmstr has farmers in WA and OR and is currently serving customers in Western Washington. From The Farmer LLC From The Farmer LLC [Potomac, 2011]: Weekly farm-to-consumer delivery company with an emphasis on fresh, high quality, local produced fruits and vegetables. Provides delivery of 6-10 seasonal items per week to Washington D.C. and Baltimore area in United States. Foodoro Foodoro[San Francisco, 2008]: Foodorois a marketplace where people can buy specialty and gourmet food directly from artisanal foodmakersand farmers. Categories available include bakery, cheese & dairy, coffee, tea, condiments, spices, syrups, etc. Also publishes content from food bloggers, including reviews and product photos, with links to the food bloggers’ sites. Y Combinator RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (8/18) Company Details Funding Investors AgLocal AgLocal[Mission, 2011]: Online marketplace for the buying and selling pasture-raised meats by local farmers in the United States. Recently launched monthly subscription-based delivery program that brings sustainably sourced meat products offered by family-operated farms to people's homes. Was earlier focused on businesses like restaurants and chefs. It also provides online payment management and invoicing system. Currently delivers to Arizona, California, Idaho, Oregon, Nevada, Utah, Washington and Wyoming. The boxes, which are sourced from farms throughout California, Oregon and Washington, are packaged in the San Francisco warehouse. Company was a part of 7 Startups'NewMeAccelerator in 2012. $3.8M Andreessen Horowitz, OPENAIR Equity Partners, Artists and Instigators, Dundee Venture Capital, NewMeAccelerator, Chicago Ventures RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (9/18) Company Details Funding Investors Marley Spoon Marley Spoon [Berlin, 2014]: Marley Spoon offers seven new dishes, created by professional chefs, each week. Users can order the recipes they like via the website or iPhoneapp, and the ingredients -together with cooking instructions -will be delivered (in Germany as of now) on a Wednesday or Friday. Customers can order enough food for up to four portions, and it costs EUR12 per serving. Co-founded by FabianSiegel ex-CEO of Delivery Hero $5M Global Founders Capital, Point Nine Capital Chefmarket.ru Chefmarket.ru [Moscow, 2012]: Offers home delivery of food products based on recipes from renowned Russian and West-European chefs. Along with groceries, customers receive step-by-step photo instructions $0.3M AddVenture Fitly Fitly [Philadelphia, 2013]: Fitly provides customers with a weekly healthy meal planner. They can order their groceries through Fitly'swebsite, and Fitly sends the order to a nearby store. Groceries are delivered (for free) every week to a pickup location like an office, school, or recreation center. The company charges $5.99 per meal. Fitly'sfood comes from grocers that use its technology to fulfillthe orders they get from it. $100k Benjamin Franklin Technology Partners, DreamIt Ventures SHOPnCHEF SHOPnCHEF[San Mateo, 2014]: SHOPnCHEF.com enables users to order raw meal ingredients with recipes based on their cuisine, diet, or religious preferences packaged in exact recipe quantities for same day delivery from local sources (markets or other users) to cook at home. Shuttlecook Shuttlecook[London, 2014]: Shuttlecook, a part of the Ignite100 accelerator, is a cook-at-home food delivery service, which accepts orders as late as 3 PM for same-evening cooking. The company delivers portioned ingredients, with a recipe card, to customers offices in time to take home. The company claims these recipes take less than 30 minutes to cook. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (10/18) Company Details Funding Investors HelloFresh HelloFresh[New York City, 2012]: HelloFreshis a grocery subscription service where customers receive a weekly box containing three to five easy-to-cook recipes created by professional chefs and nutritionists with instructions and related content. Charges $10/meal. Sources fresh seasonal and organic local food with no frozen groceries. Users can swap a meal that they don't like with another. Operates in 75% of US and in Germany, United Kingdom, Netherlands, Australia and Austria under a franchise model. $68M Rocket Internet, HV Holtzbrinck Ventures, Investment AB Kinnevik, VorwerkDirect Selling Ventures, PhenomenVentures, Insight Venture Partners Blue Apron Blue Apron [New York City, 2012]: Blue Apron delivers meal kits including pre-measured ingredients and recipe cards in refrigerated boxes to subscribed members for about $60 a week. Users choose from six recipes and the recipes are changed each week. The service costs $10 per person for each meal. Blue Apron buys food in bulk and splits it up among many subscribers. It aims to introduce home chefs to local, in-season ingredients customers may not find in their neighbourhood groceries. $58M Bessemer Venture Partners, First Round Capital, Graph Ventures, BoxGroup, Stripes Group Plated Plated [New York City, 2012]: Plated offers a meal ingredient and recipe subscription service. The company delivers meal boxes containing ingredients and instructions consumers need to cook meals at home. Each week the menu features seven chef-designed recipes including four meat & fish options and three vegetarian dishes. The recipes, developed by Plated staff and partner-chefs in company's own premises, use in-season and regionally produced ingredients. The recipes are included as a hard copy within shipped meal boxes, and also made available to users online, sometimes with an accompanying video cooking lesson. Customers subscribe for a monthly membership ($10 per month) or an annual membership ($8 per month), and then pay $12 per person per plate. The startupcurrently delivers to 80% of the US. Incubated at Techstars. $21M ff Venture Capital, Techstars, Founder Collective, Lerer Ventures, Great Oaks Venture Capital, Greycroft Partners, Formation 8 Gousto Gousto[London, 2012]: Gousto, the UK recipe kit subscription and grocery delivery service. Goustooperates a recipe kit subscription service in the UK where you are sent three recipes per-week out of a choice of ten, along with the required fresh ingredients needed. It differentiates itself from competitors mainly by offering the ability to choose from a list of ten meals each week, rather than being more random, but also by using organic ingredients and offering better prices. Currently delivering 100k+ meals per month. $11M Angel CoFund, MMC Ventures, Unilever Ventures Chef Ami Chef Ami [Gainesville, 2014]: Chef Ami delivers recipes with all of the necessary ingredients to make a home- cooked meal. Each week, Chef Ami offers three new recipes, and each meal takes around 30 minutes to prepare on average. The ingredients are delivered in refrigerated packing and come from local sources. Each package comes with step-by-step instructions on how to prepare the meal. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (11/18) Company Details Funding Investors PeachDish PeachDish[Atlanta, 2013]: PeachDishis an Atlanta-based e-commerce startupfocusing on the delivery of fresh ingredients and instructions to consumers homes so they can cook wholesome dinners with ease. For a monthly subscription, the company mails a box of fresh food and recipe cards every week. There are two meals for two in each box. It costs $50 a week for these two meals. The company uses Amazon for payments. Based in Atlanta it has easy access to transportation hubs, local farms and food artisans. Tomato Sherpa Tomato Sherpa [San Francisco, 2012]: Tomato Sherpa makes cooking at home easy by doing all the planning, shopping, and portioning for our customers. They deliver creative recipe kits -all the ingredients and step-by-step instructions to simplify cooking routines . Tomato Sherpa sources locally and outfits users with seasonal ingredients when available. Offers free office delivery for recipe kit at $8.50-$10 per meal Fresh Routes Fresh Routes [New York City, 2012]: Fresh Routes sells fresh food dinner kits for people on the go. Kits are packed daily with fresh locally sourced ingredients, seasoning, & easy-to-read instructions. Meals can be cooked at home in 30 minutes. Customers can choose to have the kits delivered to their home or office, or can pick them up from pop-up brick-and-mortar locations. Appetites Appetites [El Segundo, 2011]: iOSapp that provides step-by-step cooking videos and instructions. Offers users 4-6 classes per week to buy. Started ingredients-on-demand delivery in March 2014. The app was part of Apple's Best of the App Store list in 2011 and 2012. My Meal Maestro My Meal Maestro [Los Angeles, 2013]: My Meal Maestro delivers meal kits in a refrigerated box at home with pre-measured fresh ingredients, spices and an instruction sheet so customers can reproduce the unique signature flavors, aromas, textures, and presentation of popular featured chefs. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (12/18) Company Details Funding Investors Saffron Fix Saffron Fix [New York City, 2014]: Saffron Fix is a food ingredient delivery service that focuses on Indian cuisine, sending spices, Naan/Roti, rice and chopped vegetables and meat along with a recipe card. Company has launched a kickstartercampaign of $10k and plans to roll out the service through the use of a mobile and web-based app. Home Chef Home Chef [Chicago, 2013]: Home Chef delivers meals once a week, and provides members with eight recipe options based on dietary preferences (vegetarian, vegan, gluten-free, and dairy-free). Home Chef automatically selects meals for users each week based on those preferences. Fresh, local ingredients and step-by-step instructions delivered to the customer's door. Delivers to 60% of US from their Chicago distribution center. Cites 100% growth in June 2014. Guild Capital Gobble Gobble [Palo Alto, 2010]: Gobble delivers recipe dinner kit including ingredients and recipes for a set number of meals each week to its users. Takes care of the prep work, cleaning and cutting the vegetables, as well as marinating the meat, to give its users a dinner kit that can be prepared in 10 minutes or fewer, with just one pan. Gobble cycled through different models, including a marketplace for home-cooked food and a subscription meal delivery service. Part of Y CombinatorWinter 2014 class. $1.2M Felicis Ventures, Founder Collective, SV Angel, Thrive Capital Fresh Dish Fresh Dish [Santa Monica]: Fresh Dish offers prepped meal kits, delivered to your home, ready to cook and enjoy. Each delivery includes sliced and diced ingredients and simple-to-follow recipes that take 30 minutes or less to prepare. $0.5M Battery Ventures 0 Forkyoo[New York, 2013]: Connects users to cook restaurant food at home by helping them pick-up pre- prepped and ready-to-cook meal kits for recipes from local restaurants and chefs. Restaurants receive orders placed through Forkyooplatform and have to pack prepped portioned ingredients for pick-up. Starting delivery options. Founder is a 20 yr NY restaurant veteran. 10 RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (13/18) Company Details Funding Investors Forage Forage [San Francisco, 2014]: Forage delivers meal ingredients with gourmet recipes selected from famous restaurants and chefs in San Francisco. Provides portioned ingredients for recipes, prepped in restaurant kitchens that can be prepared under 20 min. Startupby founders behind Foodzie(Acquired by Joyous, video eCommerceservice) and Torbit(Acquired by WalmartLabs). Madison & Rayne Madison & Rayne [Chicago, 2013]: Madison & Rayne designs delicious contemporary American dishes. They prepare all of the ingredients in their kitchen and deliver them, ready to cook, to customers. Customers can prepare the meals using step by step directions. The meals take from between 15 and 30 minutes from start to table, using a minimal amount of pots, pans and utensils. Madison & Rayne meals are $14 to $16 per portion ScratchDC ScratchDC[Washington, 2012]: ScratchDCprovides a daily dinner kit delivery service complete with a great tasting recipe and all the fresh ingredients (local and organic when possible) users need to make the recipe. These ingredients are measured, chopped, and packed into individual containers and also include basics like oil and salt & pepper. The company claims that these meals can be cooked in under 30 minutes. Per bundle prices range from about $25-$30 Sweet Roots NYC Sweet Roots NYC [New York City, 2012]: Sweet Roots NYC is a farm-to-table, healthy meal delivery service that pairs personalized menu planning with organic, ready-to-cook ingredients. Its team of experts range from cancer treatment to ultra-marathon training and offer choose the ingredients that go into every meal-kit. Customers tell the company all about their taste preferences, and health goals. Every Friday, the company sends the customer his/her menu. Customers can adjust their menu, number of servings and delivery window before the confirmation deadline. A Sweet Roots rep will deliver the customer's bag right to his/her door during the 2-hour window. Also provides recipes to cook the meals with the ingredients provided. Currently deliver in Manhattan and Brooklyn. Clear Cut Meals Clear Cut Meals [New York City, 2010]: Delivers custom-made recipes kits which include chopped, diced, minced, blended, marinated ingredients. Claims cooking time is under 15 minutes. Has 100+ items on their menu. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (14/18) Company Details Funding Investors Gourmet By Numbers Gourmet By Numbers [Austin, 2014]: Gourmet By Numbers provides ready-to-cook meal kits that let customers prepare a gourmet meal at home in under 30 minutes. Each kit comes with all the ingredients (washed, chopped, and measured) in the exact quantities needed and an easy-to-follow recipe Chefday Chefday[Brooklyn, 2012]: Delivers all the ingredients to cook recipes designed by top Chefs. All their recipes comes with a step-by-step video of the chef in action. Chefdaypartners with the finest Chefs such as chef JehangirMehta (finalist of Iron Chef), chef Chris Leahy (michelinstarred chef) and chef Kevin Adey(rated best restaurant in Bushwick). Customers can order all the ingredients -pre-measured and pre-washed. Ingredients are 100% organic and fresh. gatheredtable.com gatheredtable.com [Seattle, 2013]: Gatheredtableis an online service providing customized weekly menus and grocery lists. Users set their preferences and can combine their own recipes with recipes recommended by Gatheredtableto their list. Creates a grocery list based on what's available in customer's pantry and offers home delivery from their partner grocers in select areas. $3.8M Voyager Capital Chicory Chicory [New York City, 2013]: Chicory is a grocery-shopping platform that lets users discover recipes from across the web and instantly create a complete shopping list with all needed ingredients and gets all the ingredients and regular groceries delivered from their local online grocer. Chicory’s 'smart cart' calculates how much of each ingredient is needed and orders the exact amount from local online grocers. Incubated at Colgate University. $40k Entrepreneurs Roundtable Accelerator PlateJoy PlateJoy[Cambridge, 2013]: PlateJoyprovides weekly home delivery of personalized ready-to-cook dinner kits with recipe infographics. Costs $79+/week. When users first join PlateJoy, the service asks them questions about their diet, lifestyle, total members and shopping stores to personalise their meals. It partners with local grocery stores like SafeWay, Whole Foods, and Peapod who deliver the necessary ingredients to prepare these meals to the customer's doorstep. Company incubated at 500 Startupsin 2013. 500 Startups RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (15/18) Company Details Funding Investors Scrumpt, Inc. Scrumpt, Inc. [San Francisco, 2013]: Scrumptprovides busy parents with all of the portioned ingredients and instructions needed to make healthy meals and snacks for their kids. Their primary product is the ScrumptLunch Kit which contains all the components needed to make a week's worth of well-rounded and kid-friendly lunches. Products are curatedby a panel of physicians, nutritionists, and dedicated moms. Green Chef [San Fransisco, 2014]: Green Chef deliversperfectly measured ingredients for 6 gourmet meals (and recipe directions) weekly in a box. The meals are healthy and the ingredients are organic. The company claims that recipes can be cooked in 30 minutes or less RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (16/18) Company Details Funding Investors Kitchensurfing Kitchensurfing[Brooklyn, 2012]: Kitchensurfingis a marketplace for finding and booking professional chefs for private events, teaching cooking etc. Payments online. Available in major cities of US and Berlin, Germany. Chefs are professionals from culinary schools. Over 1000 chefs on the platform. Currently operating in7 cities in the US. Chris Dixon, David Karp, David Tisch, Joanne Wilson, Brian Sharples, David Barber, Ken Pelletier, Josh Stylman, Peter Hershberg, and John Maloney. participated in the Seed Round. $19.5M SV Angel, Founder Collective, BoxGroup, Spark Capital, Union Square Ventures, Tiger Global Management Chef Surfing Chef Surfing [San Francisco, 2011]: Chef Surfing is a marketplace connecting independent chefs to local customers using the internet, social networks and mobile communications. Chefs create their professional profile, share their expertise and find jobs. Guests can post a request and receive custom proposals from chefs in their city within a few days. They can select chefs based on their profile and reviews and contact them on the platform. $40k Start-Up Chile Kitchit Kitchit[San Francisco, 2010]: Kitchitis an online marketplace for people to book professional chefs for home- dining, event catering, cooking lessons etc. Boasts of a wide network of chefs that includes Beard Award winner Tracy des Jardins. Currently serving in 4 cities of USA. Backed by angel investors like Dave McClure, Ling Xiao among others. Founded by 3 Stanford grads. Seed funded by Andreessen Horowitz. Andreessen Horowitz Chefstro Chefstro[San Francisco, 2013]: Chefstrois an online marketplace for finding and booking professional chefs in their cities for home-dining events. Platform has 150+ hand-picked chefs, working in top restaurants and graduate from culinary schools. Customers make requests with event and menu details, Chefstrorecommends chefs, customer make bookings online through credit card. Chefs take care of dining details from ingredients shopping to clean-up. Founded in Harvard Innovation Lab. Foodcloud Foodcloud[Delhi, 2013]: Food Cloud.inis a gourmet meal marketplace where people enjoy a variety of culinary experiences at their home by connecting them with local chefs who cook food from their home kitchens. On the platform chefs can create their online stores while customers can discover a variety of chef options in their locality for takeaways/home deliveries. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (17/18) Company Details Funding Investors Chef'd Up Chef'd Up [Boston, 2012]: An online community marketplace for personal chef services. Chefs can create a profile, sell their services, accept payments and receive reviews and hence credibility of their skills. Customers can use the platform for discovering chefs, make their requests with required details, get bidding and book the best chef services in Boston. A Harvard Start-up. Chefmixer Chefmixer [Minneapolis, 2013]: Chefmixer is an online marketplace where dinner hosts can search through local chefs and their menus for booking personal chefs to cook at their home. It's geared primarily for parties of four to eight at $30 to $100 a plate, while Chefmixer takes $5/plate. Chefs can create profiles and manage bookings online. The platform has around 20 chefs signed till date and will launch in Jun 2014. VanChefs VanChefs [Amsterdam, 2013]: Vanchefs is an online marketplace to order catering from top-rated local chefs where users can book chefs for events, teaching, home-cooking etc. Users just post their requirements which are forwarded to chefs on the marketplace, get bids from various chefs with a variety of menus, book online and review at the end of service. SimpleeHost SimpleeHost[London, 2013]: SimpleeHostis an online marketplace connecting consumers with chefs for in- home dining experiences. SimpleeHostbrings choice and transparency, listing priced-menus and chef reviews to disrupt the private dining market. Their model systematises the operational support for the chefs, helping them manage their cashflowas well as eliminating payment delays. Feastastic Feastastic[Vancouver, 2014]: Feastasticis a community marketplace for listing and discovering home cooked food. Home cooks can offer to host a meal at their place, offer takeout or local delivery. Customers can browse meals, book and pay for it on the platform. Currently running a public beta. Based in Vancouver, one of the founders is in San Francisco. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Cook at home (18/18) Company Details Funding Investors Bookfoods Bookfoods [Enschede, 2012]: Bookfoods is an online marketplace where people can to book private chefs for home-cooking of meals or home delivered food. Chefs can create their profiles on the platform and manage their schedules and booking. Customers can discover chefs and make bookings online. Maishefu Maishefu [Tokyo, 2012]: MyChef (Maishefu) is a personal chef services for women where they can ask for discover personal chefs for cooking a variety of dishes at their homes. Services are currently available in Tokyo only. Chefs on the other hand can sign up and create their accounts RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive: Convenience Food TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Convenience Food (1/5) Company Details Funding Investors NatureBox NatureBox[San Carlos, 2012]: NatureBoxis an online service for healthy snack food. NatureBoxprovides subscribers with its branded food delivering it each month in a recyclable snack box. It currently offers more than 120 options for any taste from vegans to the gluten-conscious. Each NatureBoxincludes 15-20 servings of 4-6 items curatedby a nutritionist based upon a seasonally based health and wellness theme. The snacks are sourced from local growers and independent food suppliers across the U.S. The snacks are free from high fructose corn syrup, hydrogenated oils, trans fats and artificial sweeteners, flavours, and colours. The company experienced 20X growth in 2013 with 1 million orders shipped. The website receives over 1 million monthly visitors, with 850K fans on the Facebookpage. $28.5M General Catalyst Partners, Redpoint Ventures, Plug & Play Ventures, SoftBank Capital, Canaan Partners Love With Food Love With Food [San Mateo, 2011]: Online food discovery platform for consumers aiming to disrupt the $60B gourmet food industry. It partners with food brands like General Mills, SoyJoyand LindtChocolates to provide a monthly delivery service of sample snack boxes for $10+/month. For every box delivered, a meal is donate to food banks across America. Made 100,000 deliveries in first 18 months. Makes 60% of its revenues from sales of its subscription boxes, with another 20 percent coming from eCommerceof full-sized packages. Brands use the platform to get assessment of customer response to new products and increase market reach. $2.1M 500 Startups, TEEC Angel Fund, Great Oaks Venture Capital, Scrum Ventures, Kapor Capital Graze Graze [London, 2008]: Graze is a UK based company that manufactures and daily delivers letterbox-sized parcels of healthy snacks to subscribers. Launched in America in Dec, 2013 and signed up 100,000 subscribers across 48 states, Mar 2014. $70M turnover in 2013. Proprietary logistics solution. Currently employ around 250 people. $1.4M Octopus, DFJ Esprit, JamJar Investments Peckish Snacks Peckish Snacks [Chicago, 2012]: Peckish works with nutritionists and deliver a wide variety of quality, delicious and nutritious snacks from around the world at the office. Boxes are priced at $5.99 and customers can choose from a variety of themes such as a "Nutrition Box" or a "Sweet Tooth" box. SnackNation SnackNation[Los Angeles, 2014]: Delivers healthy snacks to offices. Customers can choose from three subscription plans based on number of employees. Snacknationis part of the American healthy vending machine franchisor and food distribution company HUMAN Healthy Vending. SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Convenience Food (2/5) Company Details Funding Investors Bestowed Bestowed [New York City, 2012]: Bestowed delivers its monthly subscribers healthy food, snacks, beverages and lifestyle products with expert health tips and recipes created by its in-house chef. For $17/month, customers receive a box with samples of 8+ products. All products are hand-picked by celebrity nutritionist and author Heather Bauer. Shipping throughout United States. Has its online marketplace for direct purchase. $75k The Tasteful Pantry The Tasteful Pantry [Los Angeles, 2013]: Monthly subscription box containing snacks and sweets customized for specialty diets: Gluten-free, dairy-free, vegan, soy-free, nut-free. Each Treat Box is especially crafted for customer's dietary needs and prefrences. The company curates the best natural, minimally processed snacks and sweets each month. Customers can buy snacks that they like at their online shop. Boxtera Boxtera[West Palm Beach, 2012]: BoxTeradelivers healthy all-natural snacks for $20 a month. The box includes 15 to 20 servings of different snacks. The company gives customers the option of buying individual snack packs and has a separate corporate pricing. MunchPak. com MunchPak.com [Scottsdale, 2013]: Munchpakis a subscription box delivered to monthly. Their boxes are filled with a variety of the most popular snacks from Ireland, UK, Australia, Japan, United States, Canada, and other countries from all over the world. $21 and $39 per month packs. Customers can also order snacks using thiemobileapp -Push for Snacks -at $10 per box SnackWalla SnackWalla[San Francisco, 2013]: SnackWalladelivers snacks to the workplace -automatically customized to fit each company's unique eating preferences. The snacks are Restocked & organized every week. Companies can set their snack budgets and preferences to receive customized snacks. The snacks are adjusted and further customized based on ratings and requests SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Convenience Food (3/5) Company Details Funding Investors Blissmo Blissmo [San Francisco, 2010]: Monthy subscription box of organic healthcare and food products. Each month Blissmo delivers a curated Blissmobox to your door packed with a selection of health conscious products. Brings products from over 400 US brands. Started by entrepreneurs with background at eBay, Kiva, 1Bog and World of Good. Snack boxes are are priced between $20 to $100. UrthBox UrthBox[San Francisco, 2013]: UrthBoxis a monthly subscription service that helps consumers discover healthy snacks. Each month, UrthBoxmembers are shipped a box of up to 20 hand-picked food and beverage products available in Standard, Gluten-Free, Diet, Vegan or Snackeroptions. Members may purchase more of what they like in local stores or in the UrthBoxshop at special discounts. SnackItToMe! LLC SnackItToMe! LLC [Chicago, 2013]: SnackItToMe! LLC sources wide array of healthy, all natural, additive free snacks from small manufacturers. It then customizes and delivers these snack boxes to companies and individuals. Simpalo Snacks SimpaloSnacks [Denver, 2014]: SimpaloSnacks delivers healthy snacks to offices. Every month they hand-pick a variety of healthy snacks that taste delicious and send them to companies for their employees to enjoy. Customers can also choose which snacks they want delivered. PaleoPax PaleoPax [New York, 2011]: PaleoPax is an online health store dedicated to providing foods that stay within the Paleo diet plan. Focusing on food that is naturally grown, without artificial sweeteners, additives, colorings, and preservatives; PaleoPax is a monthly subscription service that delivers straight to customer's homesat $49 per kit. SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Convenience Food (4/5) Company Details Funding Investors Snack Town Ventures Snack Town Ventures [Boulder, 2014]: Delivers gluten free snacks for kids, handpicked by nutritionists ranging from $29 to $59 a month. WorkPerks WorkPerks[Miami, 2012]: Delivers nutritionist approved snacks to offices weekly. The subscription prices starts from $149 for 75 snacks to $299 for 200 snacks. The company provides individualized workplace wellness programs centeredaround healthy snacking and health education. Yumvelope Yumvelope[Libertyville, 2012]: Monthly Subscription-based snack delivery service. Yumvelopesends out 6+ all-natural full sized snacks -that the company claims aren'ttfoundin regular grocery stores -monthly for $21 by USPS. Since launching their custom site at the end of 2012, Yumvelopesales have more than doubled (Oct 2014). The Nutribox The Nutribox[Sheffield, 2012]: Delivers gluten free snacks to the workplace. Containing approximately 50 individually-packaged items, their exclusive ‘Classic’ boxes start from GBP40 and include fruit crisps, mixed nuts, olives and more. ‘Artisan’ boxes start from GBP48 and contain the same treats as above plus gluten-free energy bars, vegetable crisps and raw chocolate brownies SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
Deal Discovery Made Easy Company list: Convenience Food (5/5) Company Details Funding Investors Watanut Watanut [Augusta, 2013]: Watanut is nut-focused snack subscription box with a curated collection of four snack mixes that include nuts, fruits, and granola. Boxes are priced at $25. Nourish Snacks Nourish Snacks [New York City, 2012]: Nourish provides non-GMO, gluten-free, and minimally processed subscription-based snacks. each box costs $12.50 a week, and contains 5 snacks which are all less than 200 calories. The snacks are blends of dried nuts, veggies, and fruit. Snacks are prepared by Today Show Nutrition Expert Joy Bauer VaynerRSE SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD

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Tracxn - FoodTech Startup Landscape

  • 1.
    FOODTECH Feed Overview Dec 2014 Deal Discovery Made Easy
  • 2.
    Deal Discovery MadeEasy TRACXNBuilding the largest team of Analysts tracking startups globally for Venture Capital Funds
  • 3.
    Deal Discovery MadeEasy Tracxn tracks startups across 50+ sectors Illustrative Sectors Tracked ENTERPRISE INFRASTRUCTURE ENTERPRISE APPLICATIONS MOBILE CONSUMER TECH FINTECH EDUCATION HEALTHCARE SECURITY STORAGE NETWORKING MOBILITY IT OPS CLOUD INFRASTRUCTURE API MANAGEMENT BIGDATA INFRASTRUCTURE SAAS MOBILE-FIRST ENT. APPS INTELLIGENT ENT. APPS OPEN SOURCE RETAIL TECH MARKETING TECH STEALTH MODE VERTICAL SAAS MOBILE COMMERCE MOBILE PAYMENTS MOBILE MARKETING MOBILE DEV TOOLS MOBILE HEALTH MOBILE GAMING MOBILE LEARNING MOBILE COMMUNICATION MARKETPLACES SUBSCRIPTION COMM. FOOD TECH INTERNET FIRST BRANDS UBER FOR X SHARING ECONOMY TRAVEL GAMING INTERNET OF THINGS 3D PRINTING DRONES BITCOIN PAYMENTS CROWDFUNDING EDUCATION IT SELF LEARNING ED. MARKETPLACES HEALTHCARE IT DIGITAL HEALTH MEDICAL DEVICES
  • 4.
    Deal Discovery MadeEasy FoodTech–Sector Overview •Over $2.3B invested, ~$1.2B in 2014 alone •44 investments in just the last 6 months •Most active investors Incubator YC Instacart, SpoonRocket, Zesty, DoorDash, ZeroCater, Goldbely, Munch on Me, OrderAhead, Fooforo 500 Startups Chewse, Love With Food, Mile High Organics, Foodspotting, Ordr.in, Goldbely, PlateJoy, HealthyOut VC Great Oaks Sprig, Plated, Eat Club, Sprig, EatStreet, Love With Food, Zesty, Drync, Minibar SV Angel Gobble, KitchenSurfing, ZeroCater, DoorDash, OrderAhead, PayDragon A16Z Instacart, Caviar, AgLocal, Soylent, Wholeshare, Kitchit LererVentures Plated, Soylent, Cover, Food52, Resy
  • 5.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF FoodTech–MarketMap TECH FOR RESTAURANTS COOK AT HOME CONVENIENCE FOOD SNACK BOX GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATORFOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus
  • 6.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY Enables consumers to discover restaurant menus by location and ratings Zomato($114M), Foodspotting($3.8M), Chefs Feed ($1.8M) TABLE BOOKING Allows users to book tables at different restaurants OpenTable($48M), Quandoo($39.5M), ChopeGroup ($3.4M) IN-RESTAURANT PAYMENTS Mobile App to for payments at restaurants TabbedOut($17.5M), Cover ($7M), Orderbird($4.3M), Dash ($1.9M) HOSTED BY CHEF Portal to book dining space with home/professional chef at their place EatWith($9.2M), Feastly($1.3M), BookalokalInc. ($69k) FoodTech–MarketMap COOK AT HOME CHEF AT HOME Marketplace to book home/professional chefs at own home to cook meals Kitchensurfing($20M), Chef Surfing ($40k), Kitchit CONVENIENCE FOOD SNACK BOX Subscription based and on-demand delivery of snack boxes NatureBox($29M), Love With Food ($2.1M), Graze ($1.4M) GROCERY Retail/Marketplace Platform to buy grocery and household items FreshDirect($91M), Instacart($55M), RedMart($32M) RECIPE BOX Deliver meal kits with measured ingredients for listed recipes HelloFresh($68M), Blue Apron ($58M), Plated ($21M) RECIPE AGGREGATOR Online/Mobile platform to discover and order from nearby restaurants Yummly($7.9M), Foodily($7.7M) INTERNET FIRST ASSET LIGHT Brands present only on the internet who do not own a kitchen. Food is prepared in kitchens owned by restaurants/ chefs/ food trucks RealFoodWorks($375k), Zesty ASSET HEAVY Virtual restaurants that cook and deliver meals from own kitchens Munchery($40M), SpoonRocket($14M) EAT AT HOME/OFFICE ORDERING Online/Mobile platform to discover and order from nearby restaurants Foodpanda($108M), Ele.me($105M), Just Eat ($80.5M) ORDERING & DELIVERY Open marketplace that enables online ordering from nearby restaurants and picks up and delivers to customer Delivery Hero ($628M), GrubHub($84M), Daojia($50M) ALCOHOL DELIVERY Online/Mobile platform to discover, order and have alcohol delivered home Lot18 ($45M), Drizly($4.8M), Klink ($4.5M) TECH FOR RESTAURANTS FOOD SUBSTITUTES $122M $100M $31M $11M $379M $901M $58M $70M $375k $16M $245M $169M $20M $32M
  • 7.
    Deal Discovery MadeEasy Recently Funded Sub-sectors EAT AT HOME -ORDERING •Delivery Hero -Germany (Raised $523M in Series E,F,G in 2014 from Insight VP, VostokNafta, Kite Ventures) •Foodpanda-Germany ($60M Series D, Aug 2014 from Rocket Internet) •OrderUp(LocalUp)-US ($7M Series A, Aug 2014 from Revolution Ventures) EAT AT HOME -ORDERING & DELIVERY •BaedalMinjok–South Korea ($36M from Goldman Sachs in Nov 2014) •Daojia–China ($50M from Morningside Group, Jingdongin Sep 2014) •Caviar-US (Acquired by Square in Aug 2014) •DoorDash-US ($17M Series A, May 2014 from Sequoia Capital, KhoslaVentures, CRV) INTERNET FIRST –ASSET HEAVY •SpoonRocket-US ($11M, Series A May 2014 from Y Combinator, FundersClub, Alexis Ohanian, Foundation Capital, General Catalyst) •Munchery-US ($28M, Series B in April 2014 from Spring Ventures, e.ventures, Menlo Ventures, AnthosCapital, Matt Mullenweg) •Sprig-US ($10M, Series A in April 2014 from Battery Ventures, MHS Capital, Ludlow Ventures, Great Oaks, AccelPartners, Greylock) COOK AT HOME -GROCERY •Door to Door Organics –US ($25.5M from GreenmontCapital Partners, ArlonGroup in Nov 2014) •Good Eggs-US ($21M Series B, Sep 2014 from Index Ventures) •RedMart-Singapore ($23M Series B, Jul 2014 from SoftBankCapital & VisionnaireVentures) •Instacart-US ($44M Series B, Jun 2014 from A16Z, Sequoia Capital, KhoslaVentures, Canaan Partners) COOK AT HOME -RECIPE BOX •Gousto-UK ($8M Series A, Sep 2014 from Unilever Ventures, MMC Ventures) •Plated-US ($15M Series A, Aug 2014 from Greycroft, Formation 8, ff VC, LererVentures, Great Oaks VC) •HelloFresh-US ($50M Series D, Jun 2014 from Insight Venture Partners, PhenomenVentures)
  • 8.
    Deal Discovery MadeEasy Active Investors YCombinator 500 Startups Great Oaks SV Angel A16Z LererVentures KhoslaVentures Sequoia Capital Founder Collective Matrix Partners Incubator VC Dine Out Discovery Foodspotting Zomato (India) Eatat Home/Office Ordering OrderAhead, Goldbely HealthyOut, Chewse EatStreet OrderAhead Tapingo Ele.me (China) Ele.me (China) OrderAhead Ordering + Delivery DoorDash, Zesty Goldbely Zesty DoorDash Caviar DoorDash DoorDash Postmates Internet First Restaurants SpoonRocket Sprig Cookat home Grocery Instacart Mile High Organics PayDragon Instacart, Wholeshare Instacart Instacart, GoodEggs Recipe Box PlateJoy Plated Gobble Plated, Food52 Plated, Gobble Chef at Home Kitchensurfing Kitchit Kitchensurfing
  • 9.
    Deal Discovery MadeEasy SELECT SUB-SECTOR DEEP DIVEIDEAL FOR SCANNING AFTER INITIAL PRIORITIZATION OF SUB-SECTORS (ELSE CAN BE QUITE OVERWHELMING!) DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 10.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive –Dine Out TECH FOR RESTAURANTSCOOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD CONVENIENCE FOOD SNACK BOX
  • 11.
    Deal Discovery MadeEasy Company List: Dine Out (1/11) Company Details Funding Investors Zomato Zomato[Gurgaon, 2008]: Zomatois an online and mobile restaurant discovery service, listing over 180,000 restaurants in 35 cities across 11 countries -India, UAE, UK, South Africa, Qatar, Sri Lanka, Turkey, Brazil, Indonesia, New Zealand and the Philippines. Started by IIT Delhi alumni in July 2008 for Delhi NCR, Zomatohas expanded its services over a span of 5 years to 35 cities across 11 countries. Zomatohas raised over $53 million in funding, from Info Edge and Sequoia Capital, since 2010. Zomatohas forayed into print as well, launching the Citibank ZomatoRestaurant Guide in 2012, and The Connoisseurs Guide to Eating Out in 2013. Has apps for all platforms. Acquired restaurant guides Menumania(New Zealand, Jul 2014), Lunchtime.cz (Czech Republic, Aug 2014), Obedovat.sk (Slovakia, Aug 2014) and Gastronauci(Poland, Sep 2014) as part of its international expansion plans. Launched in Toronto in Oct 2014, with a $10M investment into their operations in Canada. $113.8M Info Edge India Ltd, Sequoia Capital, Vy Capital Foodspotting Foodspotting[San Francisco, 2009]: Foodspottingis an app for finding and rating restaurant dishes. With this visual guide to good food and where to find it, users can find the dish they want and see what's good at any restaurant. Foodspottingwas acquired by OpenTablein 2013. $3.8M Felicis Ventures, 500 Startups, High Line Venture Partners, Zelkova Ventures, 2020 Ventures, BlueRun Ventures Chefs Feed Chefs Feed [San Francisco, 2011]: Chefs Feed is a provider of unique and credible food-related recommendations and content. The only people who can recommend a dish on the platform are the 600 professional chefs that make up the Chefs Feed roster of curators. A participating chef can recommend and upload a photo of any dish, as long as its not one of their own. The resulting unique and dynamic content is being monetized across a range of media distribution platforms including mobile/web, tv/video, and events. $1.8M CityHawk CityHawk[London, 2012]: CityHawkis a restaurant app that enables diners to instantly discover and book tables at local restaurants. Database of over 800 restaurants. Delivers a curatedshortlist of most relevant restaurants through a combination of user preferences and booking history, as well as reviews from other diners. Provides a selection of London restaurants with available tables. In app bookings. $1.6M Food Mafia Food Mafia [Chicago, 2008]: Food Mafia offers credible restaurant reviews. Members are invited or approved by the Food Mafia team. Customers can follow Food Mafia members with similar taste and get credible restaurant recommendations from people with similar taste. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS HOSTED BY CHEF DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 12.
    Deal Discovery MadeEasy Company List: Dine Out (2/11) Company Details Funding Investors Munch On Me Munch On Me [San Francisco, 2011]: Munch On Me is a food discovery portal that connects people with daily deals on food in local communities. Took a smaller commission on their meals. Part of Y Combinator 2011 summer batch. Was present in 20 college towns in California, before being acquired by CollegeBudget in May 2012. Y Combinator Guestful Guestful[Montreal, 2011]: Lists of restaurants curatedby experts. Over 200 restaurants listed in Montreal as of Nov 2014. Users can search restaurants by name or by neighbourhood. Real-time seating availability. One click reservation Fyne Fyne[San Mateo, 2014]: Fyneis a mood based discovery platform for food. Fynefinds out the right restaurants for the user's saved mood/context by understanding the dishes and vibe of the restaurants. Product by FitsomeInc. Incubated at Draper Incubator and has received funding from Tim Draper and senior executives from Sears Holdings and Salesforce. Founder graduated from Draper University. Go Zmenu Go Zmenu[Burlingame, 2013]: ZMenuis an online food discovery platform that provides photos and rating at individual dish level. The "featured dishes" showcases the best offering of a particular restaurant. Users can also explore the full menu of a restaurant with dish photos, ratings and reviews. The "food journal" helps track your tasting history and serve as your bookmark to those impressive food you tried before. Over time, the app learns users' personal tastes and connects them with their favourite food and restaurants. The company claimed a 75% growth month on month growth in active customers in Feb 2014. Incubated by Tandem Capital. Cibando Cibando[Roma, 2011]: Cibandois an iPhoneapplication that makes it easy to find Rome, Milan, Florence and other cities in Italy. claims to be the most restaurant downloaded discovery app in Italy. Point Nine Capital RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 13.
    Deal Discovery MadeEasy Company List: Dine Out (3/11) Company Details Funding Investors foodmento foodmento[New York, 2012]: The Foodmentoapp allows users to save and rank favoritedishes and share that information with friends. Foodmentothen lets users of the app search for meals through a number of filters, including location, price, cuisine, etc. Users can get Google Maps directions, put in a reservation on OpenTable, or place an order on Seamless. Foodmentolaunched in August 2014 and has grown to have over 15,000 dishes from 3,500 eateries in over 40 cities internationally on the platform. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 14.
    Deal Discovery MadeEasy Company list: Dine Out (4/11) Company Details Funding Investors OpenTable OpenTable [San Francisco, 1998]: OpenTable is an online marketplace which allows customers to make online reservations at restaurants. It provides an online table-booking management system to restaurant owners. OpenTable has a customer base of over 30,000 restaurants in USA, Canada, Germany, Japan, Mexico and the UK. Has mobile apps for all platforms to book tables and pay for the cheque in the restaurant. Went public in 2009 and acquired by Priceline in June 2014 for $2.6B. $48M Draper Richards, Venture Frogs, Benchmark, Impact Venture Partners, American Express, Zagat, Comdisco Ventures, Integral Capital Partners, Upstart Capital, Orange France Quandoo Quandoo[Berlin, 2012]: Quandoooperates a marketplace that provides a real-time reservation platform for restaurants from Michelin-starred restaurants to local favourites and makes it real-time accessible to customers from online and mobile channels. In less than 1.5 years, Quandooexpanded into 75 markets across 8 countries across Europe, APAC and Latin America and seated more than 1.5 million diners in 4,000+ restaurants. It employees more than 180 people from 20 nations. $39.5M HV Holtzbrinck Ventures, Atlantic Capital Partners, DN Capital, Piton Capital Chope Group ChopeGroup [Singapore, 2011]: Chopeconnect diners with Singaporestop restaurants, allowing online reservations via the company's website, mobile app and plug-ins for restaurant websites and Facebookpages. Initially launched in Singapore in June of 2011 with just six restaurants, Chopehas grown to over 200 restaurants in Singapore, Hong Kong, Shanghai and Beijing. As of March 2014, more than 2.5 million diners have been seated via Chope. $3.38M Innosight Ventures, Singapore Press Holdings Tablelist Tablelist[Boston, 2013]: Tablelistoffers a mobile app for table booking in advance at clubs/restaurants in Boston, New York and San Francisco. Tablelistgenerates revenue by taking from 15 to 25 percent of the profits of every table booked through its app. Nightclub customers spend an average of between $350 and $500 for table service at nightclubs in Boston. The app is backed by about $2,000,000 in angel funding. Domain changed from tablelistapp.com to tablelist.com. $2M Resy Resy[New York City, 2014]: Mobile app for buying advance table reservation at restaurants, running in beta on iOSand Android. Company has partnered with restaurants for booking premium tables on specific days. For, say, $25 per person on a Saturday night or $10 on a Tuesday you get to bypass the usual reservation runaround. $2M VaynerRSE, Lerer Ventures, Slow Ventures RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 15.
    Deal Discovery MadeEasy Company list: Dine Out (5/11) Company Details Funding Investors Reserve Reserve [New York City, 2014]: Reserve.com is an upcoming online restaurant reservation solution, a Startupby Garrett Camp, the founder of Uberand StumbleUpon. Other team members include Timothy Knight, a former VP of Product at Fuse Networks, Josef Loria, who has worked at HBO and Joe Marchese, CEO of ad tech company True[X]. Had test run in NYC, Launching in fall 2014. Backed by Google Ventures. Google Ventures Tablehero Tablehero [San Francisco, 2014]: Building a mobile app for making reservations at restaurants. Currently operating in stealth mode. Team split between San Francisco and Bangalore, India. Night Up Night Up [New York City, 2012]: NightUpis a mobile & desktop app for event promoting, cover and bottle purchasing, and transaction processing for night life activities in New York, having exclusive relationships with key strategic venues in the area. The NightUpplatform has a dedicated management portal for venues to give them total control and visibility of guest lists, reservations/bookings and revenue reports. Table8 Table8 [San Francisco, 2011]: Table8 is a restaurant reservation service that lets users dine at the popular restaurants without planning ahead. The company has teamed up with the leading restaurants in the industry to offer peak seating times on short notice. It chargers users $-20-$25 for the booking service. $4.6M Concur Technologies Wriggle Wriggle [Bristol, 2013]: Wriggle is a mobile app that helps bars and restaurants tackle excess capacity by creating time-sensitive quantity-specific deals at the last minute. Wriggle works with a ‘handpicked’ selection of independent businesses, and takes a 9.5% commission on each sale, which is usually significantly less than the likes of Groupon. The company raised ~156,000 via equity crowd funding platform Seedrs. Wriggle is now part of Seedcamp-a pan European incubator and accelerator. Based in Bristol, London. $31.5k WebStart Bristol RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 16.
    Deal Discovery MadeEasy Company list: Dine Out (6/11) Company Details Funding Investors TabbedOut[Austin, 2009]: is a free mobile application for iPhoneand Android that allows consumers to pay their bar or restaurant tab from their phones. Customer payments is integrated with merchant's POS system which updates payment information directly in POS systems. Additionally, TabbedOuthas a merchant marketing solution called Periscope which enables merchants to access customer data, marketing reports and the ability to offer personalized special offers delivered straight to the customer’s smartphone. $17.5M NEA, Morgan Creek, Trellis, Raven VP Cover Cover [New York City, 2012]: iOSand Android app that lets users pay their bills at supported restaurants in New York City and Bay Area. Launched publicly in Oct 2013. Diners can pay the bill using their payment cards, including preferred tip settings and also allows groups to split the bill evenly between guests. Cover makes its money on the back end, reducing the credit card rates that restaurants pay for transactions, in exchange for a small service fee. Works with 45 NYC and 15 Bay area restaurants. $7M Lerer Ventures, Red Swan, O'Reilly AlphaTech Ventures, Spark Capital Dash Dash [Brooklyn, 2011]: iOSMobile app that lets users pay on phone at restaurants and bars. Dash utilizes a proprietary API to connect patron mobile devices with merchant's point of sale systems. The app allows diners to view, split-up and pay their check. Merchants benefit from increased efficiency, social media exposure, patron loyalty, and a CRM for customer profiles. Currently available in select restaurants in NYC and Chicago including Agave, Los Feliz, Edwards, Tammany Hall and Opal among others. Recently, Henry Lihnfrom Single Platform and Thomas McNulty from ZocDochave joined the core team. $1.9M New York Angels Settle Settle [Kiev, 2014]: Settle is simple app to make an order and pay for a check at restaurants and bars. Customers benefit form new hospitality and dining experience: order from a menu without a waiter, pay and go, don’t wait for a check and get a cash back as a loyalty perk. Merchants benefit from payments settlement, strong connection with customer, social media exposure and detailed analytics. Thanks to partnerships with a number of Eastern European banks, the app connects directly to a users bank card without Settle having to store that card information themselves. Currently operating in CIS countries and Europe. $1.5M Life.SREDA Preo Preo[New York City, 2011]: Android and iOSapp that lets users order and pay for food & drinks from their phone and get a notification when the order is ready. Restaurants and bars get an online order management system with receipt printer and wireless router and real-time promotions system in the app. Based in New York, company testing the app in downtown Las Vegas restaurant and bar businesses. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 17.
    Deal Discovery MadeEasy Company list: Dine Out (7/11) Company Details Funding Investors SpeedETab SpeedETab [Boston, 2013]: SpeedETab is an iOS mobile application that lets users order & pay for drinks at the bar from their smartphone. Allows bars/clubs to increase serving efficiency, provide users with real-time announcements, events, specials, offer loyalty programs, and receive analytics on their customer base. Currently in private beta. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 18.
    Deal Discovery MadeEasy Company list: Dine Out (8/11) Company Details Funding Investors EatWith EatWith[Tel Aviv, 2012]: EatWithis a community marketplace offering dining experiences in peoples homes around the world. Through EatWithguests can connect with amazing hosts and enjoy home made cuisines. There’s a third party $1M insurance plan for the keep hosts. The company has more than 500 hosts in 160 cities and 30 countries around the world, as of Sept 2014. $9.2M Genesis Partners, Greylock Partners Feastly Feastly[Washington, 2012]: Feastlyis an online P2P marketplace that connects users to home, semi- professional and professional chefs nearby. Launched in private beta in January 2014, has seen 75% of all cooks host multiple meals. Offers a $1 million insurance policy protecting cooks in cases of food illness or property damage. Currently available in San Francisco, New York and Washington, D.C. Raised funding from investors that include Tim Draper, Mike Walsh, Scott and Cyan Banister, Lisa Gansky, AdriCapital, and others. $1.25M The Westly Group Bookalokal Inc. BookalokalInc. [New York City, 2012]: Bookalokalis a social dining platform that connects hosts and guests through food events around the world. Their events include dinners, brunches, food tours, ice cream tastings, cooking classes and other food events. Joined Entrepreneurs Roundtable Accelerator in 2014. $69k Entrepreneurs Roundtable Accelerator PlateCulture PlateCulture[Kuala Lumpur, 2013]: PlateCultureis a marketplace that connects people who love cooking & hosting dinners with people who love eating authentic home cooked meals. Guests have an opportunity to try an authentic home cooked meal at the hosts'shome and hosts can showcase their culinary skills and meet interesting people without leaving the comfort of their kitchen. Suppershare Suppershare[San Francisco, 2013]: Suppershareis a San Francisco based online platform where people can host dinners at home and list themselves while guests can make a reservation. Company curates each member by scheduling a home visit for photographing kitchen and rooms before listing them on the platform. Guests can request a booking and pay after meal through the platform after getting a Suggested Donation Request from hosts. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS HOSTED BY CHEF DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 19.
    Deal Discovery MadeEasy Company list: Dine Out (9/11) Company Details Funding Investors Gastromama Gastromama [London, 2013]: Gastromama aims to connect travelers wanting to try real local cuisine with residents who are passionate about baking, willing to cook for them and to host them at home. Gastromama particularly intends to facilitate the contacts between travelers and local chefs who are following the same diet, or who know it very well. Homefed Homefed [Ontario, 2013]: Homefed connects users to a network of hosts who offer to cook meals for a price. Travellers can accept or counter-offer on the price, and hosts are able to accept or reject you as a guest in their house. Winner of Startup Weekend Kitchener-Waterloo (now Startup Weekend Waterloo Region) in April 2013. Tabl Media Tabl Media [Brighton, 2013]: Tabl is a peer to peer social dining platform and community marketplace for pop-up kitchens, supper clubs and other food adventures. Hosts can list their food activities with details to get booking on the platform while guests can discover events and make payments online. Cute Media Corporation Traveling Spoon TravelingSpoon [San Francisco, 2013]: Online marketplace that connects travellers with authentic, vetted food experiences in people's homes. Hosts can list their services online while guests can discover, choose and make reservations for meals. Also offers in-home cooking classes as well as market tours as an extra add-on to many of the meal experiences. Hosts are vetted to ensure a safe and delightful culinary experience. Currently the product is in beta phase and the company focuses on South and Southeast Asia. Cookapp Cookapp[Buenos Aires, 2013]: Cookappis a mobile app based peer-to-peer marketplace where people can host meals at their home and invite friends, travellers and neighbours. Guests can search through the marketplace for interesting home food experiences and request booking. Was incubated at NXTP Labs in Winter 2013. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 20.
    Deal Discovery MadeEasy Company list: Dine Out (10/11) Company Details Funding Investors Meal Sharing Meal Sharing [Chicago, 2013]:Mealsharingis an online marketplace for travellers to discover and book culinary events with local people in their homes. Guests can discover, choose and book a meal from a variety of listings at the residence of a local host while hosts can list their services online. Has hosts in Chicago, Sao Paulo, Berlin, Tel Aviv among 425+ other cities around the world. The Impact Engine MealTango MealTango [Pune, 2013]: MealTango is an online marketplace to list, discover and book culinary events with people in their homes. Guests can discover, choose and book a meal from a variety of listings at the residence of a local host while hosts can list their services online. Cozymeal Cozymeal[San Francisco, 2013]:Cozymealis a community marketplace where any one offer and discover unique cuisines or gourmet dining experiences at people's homes. Hosts who like cooking can list their dining events on the platform to invite people over with schedule and booking donation details. Foodies can browse through offerings and request a booking for themselves or request a new date. They can comment and rate host's profile after the event. Supperclubbing Supperclubbing[Berlin, 2012]: Online marketplace where people can search for private dinner, lunch, brunch and breakfast events in their cities, called supper clubs and directly reserve a place for themselves. Alternatively hosts can launch dinner events and advertise it on the online platform. HomeDine HomeDine[San Francisco, 2012]:An open online platform that connect home-chefs with people who want a new dining experience. Anyone can open a restaurant from their home, list oneself on homedineplatform to invite people over, and get paid for their services. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 21.
    Deal Discovery MadeEasy Company list: Dine Out (11/11) Company Details Funding Investors ChefHost.kitchen ChefHost.kitchen[London, 2014]: ChefHostis an online community and marketplace connecting chefs with customers for bespoke private dining experiences. Matches chef expertise and availability with customers’ interest and requirements. Has 20 chefs on the platform across India and Hong Kong as of July, 2014. Has a distributed team with founders located in London. Aiming to expand to China and Southeast Asia apart from India. Suresh Selvaraj, the chief executive of the AsianetNews Network is an angel investor in the company. CookNmeet CookNmeet [Paris, 2013]: Online marketplace that connects travellers with authentic, vetted food experiences in people's homes. Hosts can list their services online while guests can discover, choose and make reservations for meals. HEC Paris MealMeets MealMeets [Barcelona, 2012]: meets meal is a collaborative platform that that connects tourists looking for a real dining experience on their trips to residents who want to demonstrate their culinary skills at home. Hosts can create their profiles and meal offerings on the platform while guests can make bookings online. Cookening Cookening[Paris, 2012]: Cookeningis a platform that allows users to connect with people from different cultures by attending or hosting home-cooked meals. The startupprovides travelersan opportunity to experience authentic, local cuisine in the city they’re visiting, and for the hosts to meet new people. Cookeningcharges a commission og16.7% per meal. The company started in France and has since expanded to over 30 countries. RESTAURANT DISCOVERY TABLE BOOKING IN- RESTAURANT PAYMENTS DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD HOSTED BY CHEF
  • 22.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive –Eat at Home TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 23.
    Deal Discovery MadeEasy Company list: Eat at Home (1/21) Company Details Funding Investors Foodpanda Foodpanda[Berlin, 2012]: Foodpandaand its affiliated brands hellofoodand Delivery Club(acquired Russian marketplace) is an online and mobile marketplace for food delivery from more than 25k Restaurants. Consumers choose their meal, Foodpandaprocesses the order to the restaurant that delivers to the doorstep. Vendors get customer analytics. Services globally in over 40 countries. $108M Investment AB Kinnevik, Phenomen Ventures, Rocket Internet, iMENA Holdings Ele.me Ele.me[Shanghai, 2008]: Ele.me'swebsite and apps enable users to search for restaurants nearby and make orders. Users don’t have to register with the service for ordering food. Ele.medoesn't offer delivery support. Has had 20,000 partner restaurants in 12 Chinese cities as of Nov 2013. Raised Series D funding in May 2014 from Dianping(the Yelp of China). $105M Sequoia Capital, Matrix Partners, Dianping Just Eat Just Eat [London, 2001]: Found in Denmark in 2001, and bootstrapped with UK launch in 2006, Just-Eat provides an online platform to order takeaway food online from a variety of local restaurants and fast food joints. Customers can browse list of all participating restaurants and food delivery places in their local area. Company has presence across 13 countries today with more than 40k restaurants on their network including 12k+ in the UK alone. $80.5M Index Ventures, Greylock Partners, Redpoint Ventures, Vitruvian Partners, Axon Partners Group Takeaway. com Takeaway.com [London, 2000]: Takeaway.com BV, is a Dutch company specializing in online food ordering and home delivery. Takeaway.com is an intermediary online portal between the customer and the restaurants, where customers can order food online from restaurants’ menus, and have it delivered by the restaurants directly to their home. The company claims to have over 20.000 members and with an average of 800,000 orders per month. IT acquired Pizzaweb.nl in 2005. The company has since expanded its services internationally by launching its website in several countries such as the United Kingdom, Germany, Britain, Belgium, Austria, France, Switzerland and Denmark. $16M Prime Ventures Jinn Jinn [London, 2013]: Mobile app startupto get on-demand delivery(within 1hour) from local restaurants and stores like McDonalds which don't have delivery services. Targeting college students. Jinn deliveries are handled by freelance couriers, with the app assigning each order according to proximity. Currently delivering in Kensington and Chelsea, Westminster City, Camdem, Islington and Hackney. Founded by 3 Spanish students (earlier they meant to start a ride-sharing app). According to founders, company did 600 deliveries in 3 months of launch. Part of Ignite100 accelerator program in Oct 2013. $0.2M Ignite100 ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 24.
    Deal Discovery MadeEasy Company list: Eat at Home (2/21) Company Details Funding Investors Tapingo Tapingo[San Francisco, 2012]: Tapingois a mobile shopping platform that allows consumers to discover restaurants, browse menu, order and pay quickly in Android and iOSapps. Company is currently targeting college campuses including NYU, USC, University of Arizona and others. Merchants get infrastructure for processing orders. Headquartered in San Francisco and Tel Aviv, funded by KhoslaVentures and Carmel Ventures. $14M Carmel Ventures, Khosla Ventures Delivery Club Delivery Club [Moscow, 2009]: Delivery Club is a Russian online food delivery marketplace. Delivery Club says that it currently processes more than 4,000 orders daily (claiming 30% of all online orders in Moscow and Saint Petersburg) and that this is growing 20-30% every month, putting it on track to reach 7,000 daily orders by the end of 2012. It's biggest competitor in Russia is Foodik.ru which merged with Delivery Hero recently. $12M AddVenture, Guard Capital, Phenomen Ventures EatStreet EatStreet[Madison, 2010]: EatStreetis an online and mobile food ordering service that streamlines commerce between restaurants and diners. Diners enjoy the upside of fast, simple ordering from local restaurants on its iOSand Android app. EatStreetoffers restaurants online ordering, custom websites, mobile apps, Facebookintegration, and digital marketing services. Founded in 2010, the company has quickly expanded to over 5,000 restaurants in over 75 markets nationwide. $11.9M Cornerstone Angels, Great Oaks Venture Capital, Independence Equity, gener8tor OrderUp OrderUp[Baltimore, 2009]: OrderUp(formelyknown as LocalUp) provides restaurant food ordering services on online and mobile devices in small towns in United States. Provides payment processing and partner in delivery for restaurants not providing the service. Operates a franchise model through local entrepreneurs offering them low start-up costs, rapid deployment and a clear revenue model. Operates some places itself. Headquarters in Baltimore, operating in 35 towns. Raised $6.75M in Debt Round in Feb 2012. Opening offices in NYC and Boulder, Colorado. Chris BrandenBurg(CTO at Millennial Media) and Tim O'Shaughnessy (Co-Founder of LivingSocial) participated in the Series A round. $7.35M Revolution Ventures OrderAhead OrderAhead[San Carlos, 2011]: OrderAheadis a free mobile and web app that allows people to quickly order takeout from local restaurants. Users connect with their credit card, order the food they want to eat at a later point, and then pick up the food with their name and phone number. OrderAheadfocuses on takeout restaurants, offering order-processing software to help them streamline the process and help customers avoid waiting in lines. Investors include Adam D'Angelo, Eric Schmidt, Matrix Partners, Y Combinatoretc. $2.5M Matrix Partners, Menlo Ventures, Ignition Partners, CrunchFund, SV Angel, Y Combinator, Red Swan ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 25.
    Deal Discovery MadeEasy Company list: Eat at Home (3/21) Company Details Funding Investors HealthyOut HealthyOut[New York City, 2012]: HealthyOutis a mobile-only restaurant food ordering platform delivering healthy dishes at homes and offices in over 500 cities across the United States. Users can personalise meals by dietary requirements -calories & points, nutrition tags like heart healthy and paleo. Curates the menus of restaurants around the city that deliver, to come up with 10 meals a week. Subscription cost of $28 per month. Has more than 1 Million mobile app downloads. The company was part of Blueprint Health, a health-focused incubator based in New York. $1.2M 500 Startups, Blueprint Health LLC, Scout Ventures Foodtoeat Foodtoeat[New York City, 2011]: New York based online food ordering service working with restaurants, food trucks and caterers. Utilizing innovative GPRS printers, Foodtoeathelps small food businesses understand and use the online food ordering process. Charges only 10 cents per order. Added more than 700 partners in just 13 months. In 2012, the company brought in $300k in revenues. 26-year founder, DeeptiKapuramong Forbes 2013 "30 under 30" list for CEO of businesses. $0.5M FoodBox FoodBox [London, 2011]: FoodBox.com is an online platform connecting restaurants to customers available for cities in Poland, Europe. Users can review restaurants, check their menu, order online food delivery(or takeaway) and reserve a table. Restaurants can manage their orders and offer deals through the platform. $0.5M Crunchbutton Crunchbutton[Los Angeles, 2012]: Crunchbuttoncurates the best food items from the best restaurants within a community, so users can order favourites online and via a phone with just one button. Crunchbuttonsaves the order, delivery and payment info to make reordering easy for the user. Also offers a payments on the site(both card and cash options) along with autotipsfor the delivery people. $0.43M Betaspring Foomanchew.com Foomanchew.com [Brentwood, 2012]: Foomanchewis a marketplace for ordering Chinese food for pick up or delivery to your doorstep from one of their qualified restaurant partners. Participating restaurants are identified, qualified and selected based upon several factors including health department scores, food quality, delivery performance and other criteria. Only the top 15% of Asian restaurants qualify to become part of the Foomanchewnetwork of restaurant partners. $0.4M ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 26.
    Deal Discovery MadeEasy Company list: Eat at Home (4/21) Company Details Funding Investors Langhar Langhar[Delhi, 2012]: Langharoffers an online platform and a mobile application which allows people to buy and sell home cooked food online made by housewives/hobbyists. It currently offers its services in Delhi connecting food hobbyists, chefs and housewives to food enthusiasts and food lovers in the city. It raised $20K of seed money from TLabsas part of its third batch in Feb 2013 and $150K from ARK Challenge accelerator programme in Sep, 2013. $0.17M Ark Challenge, TLabs Sgnam Sgnam [Bologna, 2012]: Sgnam is an Italian network of online food marketplaces that offer home delivery. The website highlights offers and facilitates a communication channel between the customer and the restaurant to keep users updated with the expected delivery time. $60k CII2, Nanabianca Imly Imly[Mumbai, 2013]: Imlyis a marketplace to discover home chefs, a place to buy home-made delicacies served from kitchens in the city. Through Imly, home chefs can create and manage digital storefronts of the dishes they cook. Consumers can filter by category, taste and location across various cuisines (Bengali, Continental, Goan, Maharashtrian), desserts, dips and sauces and filter dishes by taste (gluten-free, sugar-free, vegetarian, eggless and others) to discover home chefs and purchase and pay for food online. The company is part of Microsoft Accelerator Program 2014. $16k NASSCOM, Microsoft Ventures Push for Pizza Push for Pizza [New York City, 2014]: Developed by five teenagers, Push for Pizza is a minimalist iOSapp for ordering pizza. Offers two variants -cheese and pepperoni. Built on top of Ordr.in'sordering APIs to allow national reach with over 1200+ pizzerias in USA. Received 7,000 orders on first day. Featured in top publications including TechCrunch, Forbes, The New York Times, The Huffington Post, Mashable, The Verge among others. Plans to expand reach and variants. Founders MaximillianHellerstein(Co-founded 367 Productions), Cyrus Summerlin(Co-founded 367 Productions), William Haack(MIT, Google), DemitriNava (MIT) and Graham (Brown). Local Chefs Local Chefs [Orange, 2012]: Local Chefs is developing a marketplace where consumers can purchase meals from caterers, personal chefs and other professional chefs. They can also discover private food events or cooking classes hosted by local chefs. Chefs can sign up to list events and get bookings online. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 27.
    Deal Discovery MadeEasy Company list: Eat at Home (5/21) Company Details Funding Investors Menu1 Menu1 [Irving, 2009]: Internet and mobile platform to connect online hungry customers and restaurants. Menu1.com provides customers with web and mobile access to a list of thousands of participating local restaurants. Customers can find local restaurants to order food online for carryout or delivery, see restaurant reviews, and find special deals, discounts, and loyalty rewards. It also provides an online menu integration solution to drive online customers directly restaurant website to place orders. The company plans to roll out apps for mobile and tablets in the future. Menu1 is part of the Restaurant Services Group (RSG). Forkable Forkable[San Francisco, 2013]: Forkableis a marketplace for online food ordering from restaurants that aims to provide affordable listing services through iPhone, Android and web apps. Charges 3% commission as opposed to an average 13% that GrubHubcharges. Based in San Francisco. Eat24 Eat24 [San Bruno, 2008]: Eat24 offers an online platform (web, and apps for iOS, android and Chrome) that enables the users to discover and order food online to get it home delivered. It offers a search engine to search restaurants by cuisine and location. The company has listed over 25,000 restaurants in 1,500 cities in the US. It had sales of ~$150M by Oct 2012 Hungry.dk Hungry.dk [Aarhus, 2012]: Hungry.dk is a Danish start-up that gathers local takeaways to offer ordering service through its web and mobile platforms. Launched publicly in 2013, as of Mar 2014 it is working with 800+ local restaurants and serves thousands of customers monthly. Hungry.dk has a bonus system where every 11th order a customer makes they get meal for free or at a significant discount. Founded by 3 former employees of Just-Eat and JesperBuch, the founder of Just-Eat is an investor. eatabit.com eatabit.com [Charleston, 2011]: Eatabit.com takes food orders over SMS and prints them inside restaurants. Customers converse with their software and place their order in a few steps. Finished orders are sent to purpose- built, cellular printers which we place inside restaurants.Thecompany claims this method of food ordering is 50% cheaper for restaurants. eatabitwas Profiled in Inc. Magazine under the title 'Two Things that Make a Business Idea Brilliant'. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 28.
    Deal Discovery MadeEasy Company list: Eat at Home (6/21) Company Details Funding Investors Delivery For All Delivery For All [Phoenix, 2013]: Delivery For All is an online network of restaurants where consumers can find all the restaurants that deliver in their area, and easily order food online. It also gives restaurants a solution for online ordering, as well as an added presence in their community. It only charges restaurants when it brings in sales. Verybite Verybite[Hong Kong, 2013]:Verybiteis a Hong-Kong based community marketplace for people to list, discover and order home-cooked food. Wants to connect office dwellers who need healthy lunchboxes and talented housewife chefs. Provides pick-up and paid delivery service. Seamless Seamless [New York City, 1999]: Online and mobile US food ordering service that lets users food for delivery or take-out from restaurants through their web site or suite of mobile apps. Its e-commerce marketplace connects 12k restaurants serving over 4000 companies and have 2M+ registered members across 12 major US metropolitan areas and London. Has got 600k+ user-ratings and reviews till date. Company merged with Grubhub, another US food ordering service in Aug 2013. GrubHubSeamless portfolio now contains four brands: GrubHub, Seamless, MenuPages(previously owned by Seamless) and Allmenus(previously owned by GrubHub). FoodNow FoodNow[San Francisco, 2014]:FoodNow, is an iPhoneapp that is available for free download in the iTunes and New York City for now. The app uses a game-like matchmaking interface similar to dating apps to help customers quickly find your next meal. Forked Forked [Los Angeles, 2012]:Forked offers an easy way to order delivery & take-out meals from local nearest restaurants. Customers can view restaurant menus, read reviews and place their order directly online. Has 1200+ restaurants registered with it for ordering service. Available only in Los Angeles. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 29.
    Deal Discovery MadeEasy Company list: Eat at Home (7/21) Company Details Funding Investors Foodsby Foodsby[Minneapolis, 2012]: Foodsbylets users place orders with restaurants that do not normally offer delivery services. Customers place orders with Foodsbyfor partner restaurants. It then aggregates orders by users living in the same locality and send the orders out to restaurants. Restaurants then send out a single delivery with multiple orders. Restaurants can charge a maximum $1.50 fee per delivery. Couchster Couchster[New Orleans, 2012]: Couchsteris an online and mobile marketplace which allows customers to review menus and order takeout and delivery directly from a number of local restaurants. If a restaurant does takeout, but not delivery Couchsterdelivers for them (11:00 AM to 2:00 PM for lunch, and 5:00 PM to 9:00 PM for dinner). Couchsterspayment system autonomously handles payments daily to both restaurants and Couchster’sdrivers, eliminating the cash flow problems inherent in other services MobileTummy MobileTummy [Santa Clara, 2010]: Online and mobile app marketplace where users can search for nearby restaurants, browse their menus, order and pay online/in the app for pick-up or delivery as available. Has Android and iOS apps. Restaurants get presence online and can run offers through the platform. Also offers payment kiosks for restaurants. Munchem Munchem[Orlando, 2013]: MunchEmand we specialize in food ordering, designing websites for restaurants, and making custom apps. Their food delivery platform currently serves the Orlandoarea, with about 35 local restaurants to order from ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 30.
    Deal Discovery MadeEasy Company list: Eat at Home (8/21) Company Details Funding Investors Fooda Fooda[Chicago, 2011]: Foodais an online marketplace for office lunch caterings. Foodaworks with employers to identify the best mealtime options for their group. Customers can check out what's on the menu via Fooda'swebsite, mobile app or daily email. Fooda-approved local restaurants serve, drop off or deliver food to the customer's location. Foodatakes care of delivery, setup, cleanup, insurance requirements and easy payment of its catering orders. $7.8M Lightbank, KGC Capital, Valor Equity Partners ezCater ezCater[Boston, 2008]: ezCateris an online B2B marketplace that helps enterprises discover and order from local caterers anywhere in USA. ezCater’snationwide catering marketplace sells delivered food for corporate events and private parties of roughly 10 to 2000 guests. ezCaterworks with caterers and other food providers to enter their meal choices into the platform, which provides a standardized way of displaying menus. The site combines reviews, ratings, and menus that help customers discover local caterers, and order online with confidence. ezCatercurrently lists over 36,000 caterers in 50 states, and provides full menus and online ordering for 1,600 caterers. The company has tripled its revenue for two years in a row. Clients include Uber, AT&T, Yahoo, Microsoft etc. $6.79M Spinnaker Trust, Sidecar Angels, LaunchPad Long Island, Breton Capital Management Vmeals Vmeals[Charlottesville, 2000]: Vmealsis an online marketplace for business people to order group meals for meetings and events from local restaurants and caterers. Has 50k+ active customers. Vmealssubscribed the $1.5M Series C Secured Convertible financing round in 2006. $1.5M ZeroCater ZeroCater [San Francisco, 2009]: ZeroCater is a food catering service sourcing meals from a list of local pop-up kitchens, gourmet food trucks, restaurants, private chefs and caterers. Provides logistics services in San Francisco Bay Area and added New York in Apr 2013. Serves clients like Github, Sony, Foursquare, Rackspace, Buzzfeed, Tumblr and Pivotal Labs. Y Combinator incubated and backed by Angel investors like Paul Buchheit, Keith Rabois and Yuri Milner. $1.5M SV Angel, Vaizra Investments, Starling Ventures, Y Combinator Chewse Chewse[San Francisco, 2011]: Chewseis an online marketplace for corporate food where professionals enter their search parameters and the engine yields relevant results. There are basic filters, including zip code, delivery time and date, number of guests, and budget, but the listings can also be narrowed by specific types of cuisine, dietary restrictions, and serving style. Orders can be made and paid for online, and Chewsewill ensure one time delivery. Corporate clients include PwC , USC, and Wells Fargo. $1M InnoSpring, 500 Startups, Telegraph Hill Capital ORDERING (Office) ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 31.
    Deal Discovery MadeEasy Company list: Eat at Home (9/21) Company Details Funding Investors GetQuik GetQuik[Santa Clara, 2007]: GetQuikis an online catering network. Over 800 restaurants and caterers serving the San Francisco Bay Area and Los Angeles, Enables customers to order from restaurants using the Internet, mobile phones. It handles the rest of the ordering process while customers pay for orders through their GetQuikaccounts. Has processed over $20 million in catering orders since its launch in 2007 $0.2M Quitchen Quitchen [Chicago, 2012]: Online and mobile(iOS/Android apps) platform for customers to discover, compare and book catering deals from restaurants and caterers around them. Restaurants and caterers offer daily deals to customers through coupons, discounts, gift certificate, or free menu items. $100k CaterCow CaterCow[New York City, 2012]: Marketplace to find and book catering services from service providers like restaurants, food trucks, local purveyors, chefs and bakeries who can market and sell their services from the online platform. Signed up 400 partners after graduating from ER Accelerator in 2013 to launch in SF, LA and Boston. Customers can also request bids from service providers. Co-founded by two early employees of Airbnb $25k Entrepreneurs Roundtable Accelerator FlavorPlease FlavorPlease [San Francisco, 2013]: FlavorPlease is a marketplace for food truck booking in US. FlavorPlease provides tools for food truck owners to grow and manage their catering business. Trucks available in San Francisco, New York City and Los Angeles. Serve Google, AirBnb, Github, Nordstorm, Facebook among many others. Caterconcierge Caterconcierge [Boston, 2012]: Caterconcierge curates catering options to a hand picked selection of quality caterers while allowing its clients to manage their total catering experience from menu selection to online payment. Has a total of 50+ catering service restaurants on their platform. Available only in Boston. ORDERING & DELIVERY ALCOHOL DELIVERY ORDERING (Office) DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 32.
    Deal Discovery MadeEasy Company list: Eat at Home (10/21) Company Details Funding Investors Foodify Foodify[Charlottesville, 2013]: Foodifyhas the perfect tools to help businesses find the food their employees want. Give caterers flexible control of the ordering process. Offers Account Tools for Large organizations to administers food ordering for their own departments. Parent company VMealsworking on converting its existing customers to use the Foodifyservices in their corporate offices. ORDERING & DELIVERY ALCOHOL DELIVERY ORDERING (Office) DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 33.
    Deal Discovery MadeEasy Company list: Eat at Home (11/21) Company Details Funding Investors Delivery Hero Delivery Hero [Berlin, 2010]: Delivery Hero is an online food-ordering service operating in 23 countries including Sweden, UK, Australia, Finland, Poland, Switzerland, Germany, Austria, Denmark, Russia, Mexico, India, Korea and China. The Delivery Hero platform has 75k+ restaurants across its worldwide network. It allows users to find restaurants in their area, browse menus and order takeaway food free of an ordering surcharge for the customers. Delivery Hero's restaurant partners generate more than one billion dollars in annual sales via online orders or mobile applications and deliver more than 10 million meals every month. The Group has more than 1000 employees globally, with 440 working from its Berlin Headquarters. Raised $523M in 2014 alone. $628M Team Europe, Tengelmann Ventures, Point Nine, Kite Ventures, Phenomen Ventures, HV Holtzbrinck Ventures, Point Nine Capital, Kreos Capital, Insight Venture Partners, Vostok Nafta Investment Ltd GrubHub GrubHub[Chicago, 2004]: GrubHubis a web and mobile company where users can enter their address to find all of the restaurants that deliver to their location or offer pickup. People can order online or over the phone. The company has a customer service team operating 24/7, and there's always someone watching every online order that goes through to make sure people get exactly what they ordered. Company merged with Seamless, another US food ordering service in Aug 2013. GrubHubSeamless portfolio now contains four brands: GrubHub, Seamless, MenuPages(previously owned by Seamless) and Allmenus(previously owned by GrubHub). $84M Origin Ventures, Leo Capital Holdings, Amicus Capital, Benchmark, DAG Ventures, Lightspeed Venture Partners, Greenspring Associates, Mesirow Financial, T. Rowe Price Daojia Daojia[Shanghai, 2010]: Established in April 2010, Daojiais focused on online food ordering and delivery services targeting China's middle-class urban population. Customers can order meals from a wide variety of local restaurants through Daojia'swebsite, mobile apps or call center, which will then be delivered by Daojia'sself- operated delivery team. Daojiacurrently covers the urban areas in eight cities, including Beijing, Shanghai and Hangzhou. It has nearly a million users, and partners with more than 3,000 restaurants. It employs more than 1,000 delivery staff nationwide. $50M Morningside Group, Jingdong Baedal Minjok BaedalMinjok[Seoul, 2010]: The BaedalMinjokapp launched in June 2010 and currently claims to be South Korea’s largest online and mobile food delivery service, with more than 140,000 restaurants registered on the platform and four million orders processed per month. Nearly all of BaedalMinjok’sorders, or more than 99 percent, are placed through its iOSor Android apps $36M Goldman Sachs Postmates Postmates[San Francisco, 2012]: Postmateshas built a mobile app(for Android and iPhone) and has a logistical network of couriers, enabling customers to place orders in the app and have goods delivered generally within an hour. The service is available in 5 US cities. Delivery charges $5+. People can sign-up to provide the delivery service on the platform. $23M AngelPad, SoftTech VC, Matrix Partners, Crosslink Capital, Founders Fund, Expansion Venture Capital, Spark Capital ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 34.
    Deal Discovery MadeEasy Company list: Eat at Home (12/21) Company Details Funding Investors DoorDash DoorDash [Palo Alto, 2013]: DoorDash enables small businesses to provide its customers with local delivery, using its self-learning driver dispatch system and a smart technology around restaurant preparation time to coordinate deliveries and reduce waiting time. It has online and mobile(iOS) platform where users can find restaurants and make bookings. Made $10M in gross sales in 10 months operations in South Bay area. Currently operating in Palo Alto, Mountain View, and San Jose but plans to expand nationwide and beyond food delivery into new markets and verticals. Founded by four Stanford students who worked at Facebook, Square, Vevo, and eBay. $20M Twitter, Khosla Ventures, Charles River Ventures, SV Angel, Y Combinator, Pejman Mar Ventures Caviar Caviar [San Francisco, 2012]: Caviar offers a marketplace for consumers and businesses to order food from local eateries with the ability to live-track the order on a map. Caviar also enables customers to share a link with their friends or coworkersto facilitate group ordering. To the restaurants, it offers food delivery service at $9.99 flat delivery rate. Currently offers services in 3 US cities. Acquired by Square in Aug 2014 for a reported price of $90M in stock. $15M Ironfire Capital, Winklevoss Capital Management, Andreessen Horowitz, Mixt Greens, Tiger Global Management Etaoshi Etaoshi[Beijing, 2011]: Etaoshi.com owns and operates an online catering and food delivery portal. Offers different kinds of services under brands of Etaoshi, Etaoding, Etaokeand Etaosongfor online dinner booking, take-out, reservation for food and drinks, and food distribution. Their B2B service helps traditional restaurants to construct ecommerce platforms and analyze their data. Their B2C food ordering service processes around 4,000 orders in Beijing and over 7,000 orders nationwide per day (Nov 2013). $10M Highland Capital Partners Deliveroo Deliveroo[London, 2012]: Deliveroois a technology company focused on marketing, selling and delivering premium restaurant meals to the household or offices in London. It's built its own online ordering and logistics platform, including recruiting a fleet of drivers. Their technology platform optimizes food ordering and delivery by integrating web and mobile consumers with restaurant tablet-based point-of-sale order management terminals and our logistics optimization algorithm via our delivery driver smartphonesoftware. $4.6M Hoxton Ventures, Index Ventures FoodyDirect FoodyDirect[Menlo Park, 2011]: FoodyDirectdelivers nationwide food from a curatedlist of restaurants in the US. It. lets users select the date for delivery. Shipping costs range from $9.95-$29.95 depending on location and perishabilityof items. The company claims that every food supplier featured on the site has been through a vigorous selection process so customers only receive the best food. $3M Plug & Play Ventures ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 35.
    Deal Discovery MadeEasy Company list: Eat at Home (13/21) Company Details Funding Investors Goldbely Goldbely [San Francisco, 2012]: Goldbely offers a curated online marketplace to discover various kinds of food dishes from regional establishments and get them home delivered. Allows users to shop by region or by category of food. The company also lets customers order regional food from anywhere in the US and the food is delivered the next day, All of the products they feature are hand-selected by their team of food explorers. Provides payment and delivery services. The company launched its iphone app in Nov 2014. $3M Intel Capital, 500 Startups, ACE & Company, Y Combinator, FundersClub Favor Favor [Austin, 2013]: Favor is an Austin, Texas-based on-demand app delivery service startup which delivers goods from any local restaurant or store via a cashless transaction. Deliveries are run by freelance hourly workers. Services in Central Austin and Boston. App available for iOS and Android. Graduate of Boost.VC and backed by Tim Draper and Silverton Partners. Its earlier version was developed as Neighborfavor. $2.6M Boost VC, Silverton Partners Fluc Fluc [Menlo Park, 2013]: Fluc(Food Lovers United Co) is an online food delivery service that lets people order from its aggregated list of restaurants and menus and track the orders in real-time as it delivers. Fluc's business model involves onboarding restaurants by snapping photos of menus and then using OCR to input that data into its system. Fluc uses independent contractors to fulfill orders from the restaurants and charges a $6 flat rate for each delivery while slightly inflating the menu prices to make a small margin on sales. $2.3M WI Harper Group Foodee Foodee [Vancouver, 2011]: Foodee is a marketplace for ordering healthy office lunches, and delicious snacks from curated local restaurants delivered straight to your door. It is developed by Invoke, the creators of HootSuite and has customers like Builddirect, EY, Microsoft and Mozilla. $0.85M Growlab Ventures, Summit Capital, Yaletown Venture Partners, Business Development Bank of Canada, Alliance of Angels Meals Meals [London, 2012]: Web and mobile app to order takeaway meal delivery from restaurants. Launched in London in April 2014, after testing service in Bath and Bristol for a year with m-o-m customer growth of 30% serving 5000 meals in total. Has its own technology called Marvin to manage orders, which uses GPS tracking to select the most suitable driver for delivery. App will eventually let customers interact with the chefs and the person delivering meals. Takes a delivery charge and a percentage of order value. $0.5M Midven ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 36.
    Deal Discovery MadeEasy Company list: Eat at Home (14/21) Company Details Funding Investors Fritter Fritter [Mooresville, 2010]: Fritter allows its users to grab the best deals from their favourite local restaurants and order from them online. Restaurants upload their menus, specials of the day, events, and promotions for registered users to see. Fritter lets users order from any restaurant that lists their menu online with the option of getting the food delivered. Fritter works with restaurants who do not offer a delivery service and pairs them up with a qualified driver in a ‘driver-share’ program with other restaurants nearby. Users can group order at work, add restaurants to their favourites list, and order from one or more restaurant on the same bill. Fritter's headquarters are located in Mooresville, North Carolina. $0.25M Sinimanes Sinimanes[Buenos Aires, 2011]: Sinimanesis an online food delivery company that links users to their local neighbourhood restaurants. The site offers users choice of 2k+ restaurants and numerous cuisine types in Argentina, Mexico and Chile. Sinimaneshas delivered 100k+ orders and 30k+ people are frequent users of the website. Funded by 500 Startups, NxtpLabs and angel investors. Won the 2012 Geek Fantasy Camp, Santiago de Chile -Best Business Model, 2012 Said Business School Venture Fund, University of Oxford, 2012 Start Up Chile Winners and 2011 Buenos Aires Emprende. $0.19M Start-Up Chile, NXTP Labs BringMeThat BringMeThat[New York City, 2013]: BringMeThatis an online food delivery service. The website works by combining menus from local restaurants into one website and enables users to order food and pay for it online without having to call the restaurants themselves. Users enter their ZIP code on the homepage, and then choose from the list of the restaurants that deliver in the area. Shoppers can then click on the menu item they want and even add special instructions. Incubated at Triangle StartupFactory. $50k The Startup Factory foodjunky foodjunky [Detroit, 2012]: Foodjunky is an online platform for small group of people to order food. Offers service at home or at office. Takes orders for one person or a group varying with delivery charges. Raised $100k in debt round in November, 2013. Available in Detroit only. $40k Ball Park Waiter Ball Park Waiter [San Francisco, 2012]: iPhoneapp that allows users at sports events to order food and beverages from their seat. Charges a 20% mark-up on all deliveries. ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 37.
    Deal Discovery MadeEasy Company list: Eat at Home (15/21) Company Details Funding Investors Delivery Wow Delivery Wow [Florida, 2012]: Delivery Wow provides restaurant food deliveries from the best restaurants. It services the South Florida communities in Miami-Dade, Broward , Palm Beach, and OrlandoCounties and the greater Chicago area. DeliveryandToGo.com and CEO Deliveries, Inc. merged in 2012 to become Delivery Wow Lish Lish [Seattle, 2014]: Lih offers an iOS app for ordering meal delivery prepared by local chefs. Home-style dinner for under $12 per meal, no extra delivery charges. The app's growing roster of chefs have varying degrees of connection to the restaurant world inculding Shane Robinson and Garrett Doherty. Seattle-based food delivery start-up by 2 former Amazon employees. Snappy Chow Snappy Chow [Cincinnati, 2013]: Snappy Chow is an on demand multi-restaurant delivery service. Customers can browse restaurants, place and track orders from the Snappy Chow mobile app. The company plans to have a delivery time of 15-20 minutes for orders. The app is set to launch in Spring of 2015. HolaChef HolaChef[Mumbai, 2014]: HolaChefis a smartphoneapp along with a web platform that allows users to browse through various dishes available and online order for home delivery. The company also serves as a martketplacewhere chefs can signup and offer their services i.esell the dishes they cook through the company. The marketing, ordering and logistics process is completely automated and managed by the company. hungryhouse.co.uk hungryhouse.co.uk [London, 2006]: hungryhouse.co.uk is an online takeaway portal that allows users to search for local takeaway restaurants, view menus and place orders for their food online. Hungryhouse.co.uk now has around 2,500 restaurant partnerships on the site, which and facilitates more than 200,000 worth of takeaway orders every week and gives users access to more than 125,000 customer ratings. Hunryhouse.com was acquired by Delivery Hero in 2013 ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 38.
    Deal Discovery MadeEasy Company list: Eat at Home (16/21) Company Details Funding Investors Omnom Omnom[San Bruno, 2008]: Eat24 allows users to browse local restaurants menus, ratings and reviews and to place order for delivery. Customers can search by cuisine type, read reviews, and see estimated delivery times. Has over 25k+ restaurants registered for the service in 1.5k+ cities. Has more than 3 million mobile app downloads. Gets more than 1 million unique visitors a month and generateedmore than $150 million in sales in 2013. GoWaiter GoWaiter [Tallahassee, 2010]: GoWaiter, Inc is a Franchisor of Restaurant marketing and delivery services throughout the United States with ~25 franchisees in 8 states. Customer can order food online onthe GoWaiter website and their franchisees deliver takeout food to consumers at their home, office or hotel. GoWaiter franchisees deliver up to 300 hot meals per day. Average cost of delivery is ~$5. LAbite.com LAbite.com [Culver City, 2000]: LAbite.com is an established network for restaurant delivery in Southern California, partnering with hundreds of local restaurants, as well as national chain restaurants.LAbite.com provides customers with a one-stop solution for everything from individual meals to drop-off catering for businesses and sales events. Bite Squad Bite Squad [Minneapolis, 2012]: Bite Squad is a meal delivery service. Customers can place their order and track delivery status via GPS and receive text alerts as Bite Squad drivers approach. Charges distance-based delivery fees, collecting payments and reimbursing restaurants twice monthly. Currently employs 150 drivers in the Twin Cities, works with 250 local eateries. For every order, the restaurant takes 75% of the profit, while Bite Squad keeps the other 25%. Expanded to the Pacific Northwest and is branching out into gift, floral and liquor deliveries ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 39.
    Deal Discovery MadeEasy Company list: Eat at Home (17/21) Company Details Funding Investors Eat Club Eat Club [Palo Alto, 2010]: Eat Club provides corporate catering services where each employee of customer company can select their meals from daily choice of 15 meals. Takes orders online and in its mobile app. The company makes some of its meals in-house and coordinates with restaurants for others. It has kitchens in San Francisco, Santa Clara and now Los Angeles. Employs delivery fleet of hourly workers having their own vehicles and delivering 40 or more meals per hour. Delivered 1.5 million meals to 2,000 offices as of July 2014. Has customers like Chegg, IMVU and several Kaiser Permanente hospitals. $16.5M SiemerVentures, First Round Capital, LightspeedVenture Partners, LaunchCapital, TektonVentures, August Capital, Great Oaks Venture Capital, Trinity Ventures Goodybag Goodybag[Austin, 2012]: Goodybagoffers cater food from local restaurants for Corporate Offices. Customers can choose from which restaurant to order. Goodybagtakes care of food delivery to the office. Has more than 100 registered Restaurants on which orders can be placed. Customers include 115 corporate offices in Austin TX ordering $300k/month in volume. $1.3M GoodLunch GoodLunch [San Francisco, 2010]: Good Lunch is a specialty lunch delivery service for office workers in Bay Area, USA. Customers can order online from its curated network of restaurants in San Francisco and Silicon Valley like Limon Peruvian Rotisserie, Amber India, Barbacco, Bocadillos among others. Members can order and pay online every-day from the menu of a restaurant selected by Good Lunch on rotation basis. Also offers on- demand same day delivery in 60-90 minutes for lunch meetings serving up to 15 people. CaterZoo CaterZoo [Austin, 2013]: CaterZoo offers catering solutions for locally sourced meals, products and services delivered to office. Their services cater to office meeting lunches, food truck bookings for company picnic, hire a private chef to present a cooking class for the office team. They partner with the best local restaurants and food entrepreneurs to serve companies with the custom ordered meals. Food options include a steady variety of healthy, veggie, vegan, low-carb, and gluten-free dishes from every major cuisine. Cater2me Cater2me [San Francisco, 2010]: Cater2.me curates and connects local food vendors with companies and groups requiring catering services. Office managers can order on its website with any specific needs. Then Cater2.me handles all logistics, bringing in a rotating menu of food from a network of small restaurants and carts. Its clients include start-ups like Yelp, Eventbrite, Tagged, Square, Dropbox, Twilio, Causes, Posterous, and Heyzap. As of May 2013, company is profitably and has served 5M meals as of Sept 2014. Their daily meal serving is 10k+. Operating from Chicago, New York and San Francisco. ORDERING ORDERING & DELIVERY (Office) ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 40.
    Deal Discovery MadeEasy Company list: Eat at Home (18/21) Company Details Funding Investors gDine gDine [Chicago, 2010]: gDine provides all the tools consumers need to plan and book any dining event. Search for dining options by cuisine, location, and budget. gDine also enables your group to efficiently split the bill beforehand via our Split-The-Check feature. Has more than 100 restaurants as partners. $0.63M Lakshmi Capital Boppl Boppl[London, 2012]: Bopplis a mobile payments app for restaurant industry that allows customers to pre-order food and drinks from mobile. They can also split bills and get loyalty rewards. Available for Android and iOS. Named ME Top 50 Mobile Innovators 2013. DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD ORDERING ORDERING & DELIVERY (Office) ALCOHOL DELIVERY
  • 41.
    Deal Discovery MadeEasy Company list: Eat at Home (19/21) Company Details Funding Investors Lot18 Lot18 [New York City, 2010]: Lot18 is a marketplace for wineries and wine-sellers, where members can purchase wine and epicurean products from coveted producers at attractive discounts. $44.5M FirstMarkCapital, New Enterprise Associates, AccelPartners Drizly Drizly[Boston, 2012]: Drizlyis an on-demand alcohol delivery mobile app. The app recommends liquors and alcohols customers will enjoy and lets them buy with one click, and promises cash-free delivery between 20 and 40 minutes from ordering. The app also offers delivery tracking. Delivery drivers authenticate and validate IDs of the users using Drizlytechnology. Drizlydoes not take a transaction fee from vendors but simply sets up a licensing fee based on the quality of the store, the area they're delivering, etc. Launched in Boston, it has expanded its network to NYC, Chicago and Los Angeles. $4.8M Atlas Venture, Breakaway Ventures, Fairhaven Capital Partners, Continental Investors, RSE Ventures, Suffolk Equity Partners Klink Klink [Orlando, 2013]: Klink is a web and mobile platform that allows users to have alcohol delivered right to their doorsteps. Klink has established the legal foundation that allows a third-party tech company to offer alcohol delivery service to customers. Users download the Klink Delivery iOSapp from the App Store or browse the website at KlinkDelivery.com to choose from a curatedselection of the best and most popular beer, wine and liquor available to local customers. Klink maintains a network of screened, trained and certified retail partners to fulfillorders. Deliveries are done by industry-veteran drivers who are trained to authenticate customers’ photo IDs and verify their age. Klink employs proprietary age verification processes that are more thorough than those used by brick-and-mortar retailers, bars and nightclubs. $4.5M Drync Drync[Boston, 2008]: Dryncallows users to scan, rate and purchase wine bottles through a mobile app for Android and iOS. Matches wines from a database of over 3 million wines. Won MassChallengecompetition in 2011. Plans to improve social recommendation feature with the latest $2.1M funding. $3.9M MassChallenge, Foundry Group, KEC Ventures, Great Oaks Venture Capital Foxtrot Foxtrot [Chicago, 2013]: Foxtrot offers an iPhone and iPad app for on-demand delivery from a curated selection of beer, wine, drinks, snacks and everyday necessaries(aspirin, petfood etc). Enables gifting with flowers and gift wrapping added. Ensures delivery within an hour. According to media sources, company uses 3rd party services for delivery. $50k ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 42.
    Deal Discovery MadeEasy Company list: Eat at Home (20/21) Company Details Funding Investors Ultra Ultra [New York City, 2012]: Ultra (formerly QwikerLiquor) provides free online ordering, expert recommendations and delivery of wine and liquor. Customers can log on to Ultra's website, type in their ZIP code, scroll the beer, wine, and liquor options, order from the site and receive their orders within 1 hour. Customers pay for the liquor online, and then Ultra distributes the money to the local liquor stores. The delivery people are employees of the liquor stores. Ultra charges a $5 fee for every delivery regardless of the size. Currently operates in NYC, Chicago and Washington DC and plans to launch in Boston and Los Angeles. BrewDrop, Inc. BrewDrop, Inc. [Austin, 2013]: BrewDropis a May 2014 launched mobile app available for iPhonethat allows you to send an instant order to local booze purveyors using an Uber-like interface. Users can browse inventory from various partner stores who deliver the bottle themselves on receiving order for a $5 fee. Available in select zipcodesin Texas. The team has raised a seed fund of $50,000 and they’re looking at $100,000 total in an upcoming angel round. Thirstie Thirstie[New York City, 2013]: Thirstieis a spirits delivery service where customers order through its mobile app. Search for your favourite brands, or discover new ones, and have them delivered to your door within the hour. Charges retail price. Currently in NYC, LA, Chicago and Miami. EeBria EeBria [London, 2013]: EeBria.com is a UK based craft alcohol marketplace, enabling customers to buy direct from the small independent producers in the country. Customers can browse through wide range of drinks and producers from all over UK and buy online. Producers get their own webpage for showcasing drinks. Minibar Delivery MinibarDelivery [New York City, 2013]: iOSapp for free home-delivery of wine and liquor in New York City. Delivers from local stores in Manhanttenand Brooklyn within an hour. Partnered with 14 vendors as of Feb 2014. Delivery by vendors themselves. Launched in fall 2013 in NYC. Great Oaks Venture Capital ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 43.
    Deal Discovery MadeEasy Company list: Eat at Home (21/21) Company Details Funding Investors Rewinery Rewinery[San Francisco, 2012]: iOSapp to order quality wine delivery within the hour in San Francisco area. Rewinerypartners with wineries to hand-pick bottles. 2 boutique wines for a $30 flat fee in San Francisco. Rewineryseeks out good wines and negotiate enormous discounts. These discounts are passed on to the customer, but because it’s important for a winery to protect its brand, they remove their label and add their own. Club W Club W [Manhattan Beach, 2011]: Club W is a customized, subscription based site for wine. Their team of curators source wine from around the world and deliver 3 new bottles for $39 every month. They have direct relations with vineyards and farmers. Their website uses an algorithm to give personalized wine recommendations based on customer's tastes and purchasing histories. Hit revenue rate of $1M in first 12 weeks. Sold over 100k bottles by 2013, before raising seed funding. $3.6M Crosscut Ventures, 500 Startups, Guild Capital, Siemer Ventures Flaviar Flaviar[London, 2012]: Flaviaris an alcohol subscription service(GBP24.99/month) that delivers a curatedtasting pack consisting of 5 premium spirit flavours each month(Whisky, Rum, Cognac, Gin). Also allow direct purchase on website. Started full-bottle sales in 2013. $0.4M Speedinvest ORDERING ORDERING & DELIVERY ALCOHOL DELIVERY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 44.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive: Internet First TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 45.
    Deal Discovery MadeEasy Company list: Internet First (1/4) Company Details Funding Investors Real Food Works Real Food Works [Philadelphia, 2012]: Real Food Works offers a subscription program featuring wholesome, delicious, nutritionally optimized meals prepared by local independent restaurants and delivered fresh to customers each week. Each partner creates dishes that reflect their own culinary vision yet still meet strict nutritional requirements. Dishes are offered in a rotating weekly menu of 25 different options each week. Real Food Works has over a dozen restaurant partners, hundreds of customers, and has served over 40,000 meals to the Great Philadelphia area. $0.375M First Round Capital, Benjamin Franklin Technology Partners Zesty Zesty [San Francisco, 2013]: iOSand web app where users can order healthy meals from a curatedlist of dishes from local restaurants in San Francisco. Provides services for personal home-delivery and group ordering and catering services for companies. Zesty'sin-house dietitiancurates menu-options from partner restaurants and decides how a meal is cooked. The app includes detailed dietary info on all of the menu items available, including calorie count listed along with a photo of all dishes. There are also ratings and reviews for users to evaluate different dishes, as well as to help Zesty figure out which dishes and restaurants are best, so it can continue to improve its menu. The company's revenue grew 25X this year to $2.5 million a year. Incubated at Y Combinator. Formerly known as Hasty. Sanford Dickert(Founder of Rawlings Atlantic) and FabriceGrinda( Founder of Aucland/ QXL) participated in the Seed round. Y Combinator, Great Oaks Venture Capital Power Supply Power Supply [Washington DC, 2011]: Power Supply is a technology and logistics company that partners with experienced chefs to create locally-sourced, healthy, ready-to-eat meals, which are then sold through its e- commerce platform. Customers order and pay for between 3 and 10 meals a week , and then pick up their meals from local gyms and yoga studios, which Power Supply outfits with branded commercial refrigerators. As of Dec 2013, it served 4,000 meals per week, had sold a total of 300,000 meals since its inception . The company serves nearly 75 delivery locations with a network of 7 chefs. Founder PartickSmith has founded software companies called Assist Match and Market Hardware, the latter of which he sold ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 46.
    Deal Discovery MadeEasy Company list: Internet First (2/4) Company Details Funding Investors Munchery Munchery[San Francisco, 2011]: Muncheryproduces a new menu each day and its chefs cook meals using fresh ingredients in company-owned or rented kitchens. Customers order through a web or mobile app, and the food is delivered to the location of choice. Both scheduled and on-demand deliveries, only evening deliveries. In SF, makes 1500 deliveries/ day, including 5000 items per dinner. Charges around 25% commission. Recently launched $39/yr unlimited delivery plan. Muncherydonates a meal for each one ordered and uses eco-friendly packaging. Started with a managed marketplace model for chefs, and then started operating its own kitchen infrastructure. $39.9M Spring Ventures, e.ventures, Menlo Ventures, AnthosCapital, Matt Mullenweg, Howard Behar SpoonRocket SpoonRocket[Berkeley, 2013]: SpoonRocketis a food delivery service which delivers locally sourced lunch meals to customers in 10 minutes for a price of $8 per meal without additional delivery fees. The order can be placed, either online or via mobile app. The food is produced in-house and drivers are able to carry around meals for multiple customers at once, and hence SpoonRocketdelivers the orders in time spans of 10 minutes or less. $13.5M Y Combinator, FundersClub, Alexis Ohanian, Foundation Capital, General Catalyst Partners Sprig Sprig [San Francisco, 2013]: Sprig is a mobile app for ordering home-delivery of locally-sourced, healthy, seasonal meals at flat rate of $9/lunch and $11/dinner(+$2 for tax and tip). Assured delivery within 20 minutes. Company has its own executive chef, Nate Keller(was executive chef at Google) and delivery team and currently delivers in select areas of San Francisco. Founded by GaganBiyani, founding member at education startupUdemy. $11.7M Battery Ventures, MHS Capital, Ludlow Ventures, Great Oaks Venture Capital, AccelPartners, GreylockPartners Maple Food Co. Maple Food Co. [New York City, 2014]: Maple is a New York based food delivery app launching in early 2015. David Chang (Founder and Head Chef at Momofuku) will create a menu just for the delivery service, and new, seasonal dishes will rotate in everyday. The food will be sourced from the best from local farms and fields, prepared by chefs who have worked in top restaurants. Maple aims to sell meals for less than $15, including taxes and delivery fees, and hopes to be able to get meals to customers in fewer than 15 minutes. The company has raised $4 million in seed funding ahead of launch, which was led by Thrive Capital $4M Thrive Capital, High Peaks Venture Partners, Bessemer Venture Partners Z.E.N. Foods Z.E.N. Foods [Los Angeles, 2010]: Z.E.N. (Zero Effort Nutrition) delivers clean, healthy and tasty meals, customized to clients’ specific dietary needs. Each customer receives a consultation going over their goals, plans, allergens, etc. to make sure everything is uniquely tailored. Z.E.N. meals are crafted from clean food and are designed to provide balanced nutrition. Every day, clients receive a cooler bag with a freshly prepared breakfast, lunch, snack, dinner, and dessert. The company caters to a number of A-list celebrities including ZacEfron, Shannon Tweed and Jesse Tyler Ferguson. Founder Rossanohas significant experience in the diet food home delivery industry having worked for two major companies including Burbank-based Freshology, which she helped found and run $1M ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 47.
    Deal Discovery MadeEasy Company list: Internet First (3/4) Company Details Funding Investors Grain Grain [Singapore, 2014]: Grain serves up ready-to-eat dishes at taxi stands near customer locations on-demand. The meals are prepared in-house and delivered to drop off locations by company employees. The company offers a choice of 2-3 meals to its customers daily. Meals are planned two weeks in advance, so the team can better work out the sort of ingredients they need to order from suppliers.Otherthan healthy packed meals, Grain also sells cold-pressed juices. The company claims to be breaking even and is not currently looking to raise funds. OneFineMeal OneFineMeal[London, 2014]: OneFineMealis a London based premium dinner delivery service by the fondersof the peer to peer homemade food delivery service Eatro. They work with top London chefs to create a daily rotating menu of wholesome dinners made with the organic ingredients. The meals are delivered by the firm's couriers at a prearranged delivery slot between 5pm and 9pm. OneFineMealalso plans to have a pick up option once it has its own kitchen. OneFineMealemploys four rotating chefs with distinct cooking styles and histories. The Primal Plan - paleo meal delivery The Primal Plan -paleomeal delivery [Miami, 2011]: Primal Organic is a paleodiet plan that delivers fresh gourmet meals to Miami residents. Primal Organic'schefs handcraft each of our client's gourmet meals specifically using only paleoingredients. The meals are than sealed and delivered that day so they arrive fresh, never frozen, and always ready to eat. Farm Hill (formerly Kincao) Farm Hill (formerly Kincao) [San Francisco, 2013]: Farm Hill (formerly Kincao) is a healthy meal delivery service that prepares healthy food & delivers it to customers. They use whole ingredients -fresh vegetables & fruits, whole grains, sustainably-raised meats to prepare the meals. Farm Hill prepares meals each day in their central kitchen. Delivery is free. As of October '14, the comapnywas serving 1200-1400 meals per week, generating $50k+ monthly revenue and growing KleanLA KleanLA [Los Angeles, 2012]: KleanLA is a premium meal delivery service for the purpose of weight loss, weight management and nutrition. Gluten, soy and preservative free meal made from local, sustainable and organic ingredients in their own commercial kitchen and delivered every other day. Diesel Foods Diesel Foods [Austin, 2012]: DieselFoodsdelivers healthy meals. Customers purchase an in-house customized plan to help them reach their goals. DieselFoodsthen prepares, cooks, packages and delivers/ships the meals. Their clientele include NFL players, WWE athletes, NCAA college coaches, amateur athletes, and diabetic clients among others. Founder Frances Lee Smith has been a strength & conditioning coach at the University of Texas and competing in bodybuilding. ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 48.
    Deal Discovery MadeEasy Company list: Internet First (4/4) Company Details Funding Investors DeliverLean DeliverLean[Boca Raton, 2011]: DeliverLeandelivers healthy meals to customers. Meals are priced at $7.95, and customers can mix and match dietary plans, choosing from six meal plans. Each DeliverLeanpackage includes a breakdown of a meals calories, protein and carbohydrates. The company had 1,500 subscribers in May 2014, and had plans to increase this number to 5,000. Since 2012, DeliverLeanhas gone from $2.9 million in revenue to an expected $10 million by the end of 2014. More than 130 employees work the kitchens. The team plans to expand to New York by the end of 2014 and Los Angeles by 2016 ASSET LIGHT ASSET HEAVY DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 49.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive: Cook at Home TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 50.
    Deal Discovery MadeEasy Company list: Cook at home (1/18) Company Details Funding Investors Yummly Yummly[Redwood City, 2009]: Yummlyis food discovery platform. The food-finding service aggregates hundreds of thousands of recipes from around the web and lets users slice and dice that data in a variety of ways to find appropriate dishes. Has monthly active user-base in excess of 15 million. Launched in UK in Jan 2014. Its founding angel investors and advisory board include: Jeff Jordan (partner at Andreessen Horowitz), Bill Cobb (CEO, H&RBlock), Justin LaFrance (StumbleUpon), Marcia Hooper and Brad O’Neill (CEO, TechValidate). $7.9M Harrison Metal Capital, First Round Capital, Intel Capital, Physic Ventures, Unilever Ventures Foodily Foodily[San Francisco, 2010]: Foodilylets customers browse through the broadest selection of recipes online and zero in on the ones that are right for them. It lets customers filter and compare recipes by cook time, calories, and ingredients (even those that can fight cancer!) to come up with the best suggestions. $7.7M Index Ventures Fitsme Fitsme[San Francisco, 2013]: Fitsmefinds recipes based on a user's diet, bringing instructions on how to create dishes from around the web to one place. Fitsmeallows users to fill out a personality profile where they select specific diets like pescetarian, restrictions or allergies like soy and cuisines like Italian. Their selections result in a list with dishes from recipe websites meeting their dietary needs. Fisyopened in February 2013,and has grown to over 2,200 users with an average 17% weekly growth rate. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 51.
    Deal Discovery MadeEasy Company list: Cook at home (2/18) Company Details Funding Investors Fresh Direct Fresh Direct [New York City, 2002]: Fresh Direct is a fresh food and grocery delivery service, offering their services primarily to customers in the NY metropolitan area. Orders are dispatched to the kitchen, bakery, deli as well as fresh storage rooms, produce ripening rooms and production areas within the company's refrigerated facility. All order components are custom-cut, packaged, weighed and priced. In the case of dry goods or frozen foods, items are picked from storage before being placed inside bins that travel along conveyors to the sorting area. In 2011 UK retailer Morrisonsbought a 10% stake in the company in order to learn about online shopping in order to launch its long awaited online shopping service in the UK $91M RedMart RedMart[Singapore, 2011]: RedMartis an online and mobile-app based supermarket in Singapore that delivers groceries and home essentials. Sells over 5000 products. On Redmart'splatform manufacturers can engage shoppers directly with marketing features(coupons, discounts etc.) and analyse sales data. Company has its own warehouse and delivery team. Company showed 20 percent month-on-month revenue growth. Backed by Facebookco-founder, Eduardo Saverinand Forrest Li, Founder and Group CEO of Garena. Redmartwill use its series B funding to expand its product range to include fresh food delivery. Headquartered in Singapore, hiring for their dev centerand technology office in Bangalore, India. $32M East Ventures, Golden Gate Ventures, Garena, Visionnaire Ventures, SoftBank Capital KaleCart #localfood KaleCart#localfood[Los Angeles, 2013]: KaleCartprovides urban residents and workers online grocery shopping for local, organic, and natural foods and produce. KaleCArtwill team up with local organic, natural food retailers to deliver grocery orders. Instacart Instacart[San Francisco, 2012]: Instacartis a same-day grocery delivery startup. When users order groceries from Instacart, the company summons a ‘personal shopper’ through its smartphoneapp to pick up the items from a grocery store and deliver them to the customer. Focused on delivering groceries and home essentials, Instacarthas over 300,000 items from local stores in it’s catalog. Customers can choose from a variety of local stores and can mix items from multiple stores into one order. Provides services in 10 cities across the US, plans to expand to 17 by the end of 2015. Revenue grew 15x from Oct 2013 to June 2014. $55M Khosla Ventures, Canaan Partners, FundersClub, Sequoia Capital, Y Combinator, Andreessen Horowitz RelayFoods RelayFoods[Charlottesville, 2009]: RelayFoodsfeatures products from over 100 local vendors like grocery stores, bakeries, restaurants, and local farms. Enables users to buy any item from any of their vendors in a virtual shopping cart, check out with a click, and pick up the next day at one of their 20+ convenient spots around town. Gov. Terry McAuliffe says the expansion of Relay Foods’ fulfilment centeraccommodates increased local demand and supports its entry into new markets. McAuliffe approved a $50,000 grant from the Agriculture and Forestry Industries Development Fund for the project. $14M Battery Ventures, TomorrowVentures RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 52.
    Deal Discovery MadeEasy Company list: Cook at home (3/18) Company Details Funding Investors PayDragon PayDragon[Los Angeles, 2012]: Mobile (iPhone/Android app) and web platform that allows merchants to offer mobile ordering (including payment) and send push notifications when the item is ready for pickup. Started with restaurant services, then expanded to include all eateries and grocery shopping along with home delivery services handling fulfillmentthrough a partner. $1.4M Rustic Canyon Partners, SV Angel Burpy Inc. BurpyInc. [Austin, 2012]: Burpyis a service for same day delivery of groceries and home essentials from a variety of local stores in Dallas, San Antonio, Houston and Austin in the United States. Consumers give orders using their website or upcoming mobile apps, which are shopped and delivered by individual personal shoppers. Charges a flat delivery fee ranging from $15 to $26 and adds a 10-15% markupon prices. Founded by four University of Texas students. Burpyhas recently joined Techstars13 week startupaccelerator program. Burpyis backed by a $500,000 investment from AzimMakanojiya, CEO of Houston-based WB Promotions Inc. $0.5M Techstars Jiffstore Jiffstore [Bangalore, 2013]: mCommerce platform that helps small supermarkets and kirana stores to sell grocery online. Stores can also manage customer loyalty, discounts, campaigns and get customer analytics. Customers can view stores close to their location and order listed items on the go from the mobile app. Incubated at Times Internet. Received undisclosed amount of funding from Unitus Seed Fund in May 2014. $17k TLabs, Unitus Seed Fund BigBarn CIC BigBarnCIC [Milton Keynes, 2010]: BigBarnis an online marketplace where consumers can buy food products directly from local producers. The marketplace works with around 500 vendors selling 12,000 products, while having 6,700 local food producers and small retailers on its local food map. Users can search local producers in their area and buy products from them online. $12k Crowdcube WeGoShop.com WeGoShop.com [Orange, 1999]: WeGoShop is a grocery shopping and delivery service. WeGoShop licenses independent associate owners/agents to use its brand, website and marketing materials who will do shopping and delivery for its customers. They shop at the stores and restaurants of consumer's choice and deliver it with the store receipt with a reasonable shopping and delivery fee added. Customers can place orders over the phone or on its website. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 53.
    Deal Discovery MadeEasy Company list: Cook at home (4/18) Company Details Funding Investors Hubbub Hubbub [London, 2008]: Hubbub offers an online marketplace where users can browse and shop organic produce and boutique food products sourced by local independent producers, farmers and retailers, and get them home delivered. Affordable Grocery Affordable Grocery [Philadelphia, 2012]: Affordable Grocery is an online marketplace where customers can discover and order various groceries items at affordable rates while the company partners with local producers to deliver groceries to their home at 20% mark-up over wholesale rate. Service available for Philadelphia region. Envoy Envoy [San Francisco, 2012]: With Envoy, customers can order groceries from local stores(Trader's Joe, Whole Foods etc.) online and have them delivered to their doorstep through personal grocery shoppers called Envoys. Each Envoy sees the customer every week and gets to know their preferences over time and delivers the ordered items. Has a subscription based service model. LocalBee LocalBee[Brooklyn, 2012]: LocalBeeis an online grocery marketplace and same-day delivery service where customers can get fresh, organic produce and boutique food products sourced from a curatedselection of local retailers, regional farmers and artisan producers. Consumer log-on the website, order their purchase, then pick up their goods delivered to designated nearby locations. YaroslavFaybishenko, Founder of InfraSearch(acquired by Sun Microsystems Inc.) made an angel investment in Localbee. Wholeshare Wholeshare[San Francisco, 2009]: Wholeshareoffers a marketplace for collective purchasing groceries from wholesalers, saving on costs as consumers bypass retail stores and get access to a broader range of products. The marketplace allows people to discover collective purchasing options region-wise and place orders on the site. Platform automatically aggregates individual orders and payment into one group order. BoxGroup, Andreessen Horowitz RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 54.
    Deal Discovery MadeEasy Company list: Cook at home (5/18) Company Details Funding Investors RosieApp RosieApp[Ithaca, 2012]: Rosie is an application for shopping groceries from local shops on mobile, tablet or laptop for delivery or in-store pickup. Rosie has a predictive online platform that tracks items that customers buy most and alerts them when they are running low and need to restock. Retailers partnering with the company get targeted shopper marketing insights and a fast, smart, convenient shopping experience for customers. Cornell University start-up, it is an eLabIncubator company(2012-13). Won $200k at New York State’s largest business competition hosted by StartupLabs in 2013. Wash. Green Grocer Wash. Green Grocer [Washington DC, 1994]: Washinton'sGreen Grocer delivers organic and locally sourced grocery each week. Customers are provided with a tentative list of groceries for the next weeks box on Saturday. The boxes can then be customized if required. The company also offers a la carte vegetables and fruits and recipe boxes. Mantry Mantry[New York City, 2012]: Subscription service that captures America’s tastiest offerings -the best artisan foods -and delivers them directly to customers. Geared towards men. Ships 6 full size American Artisan food products every month in a signature wooden crate. Handmade Tea Handmade Tea [Pittsburgh, 2011]: Monthly tea subscription service. Creates unique craft tea blends in small- batches with ingredients like brusselsprouts, rhubarb, cacao nibs, tomatillo etc. Blends are created by independent artists who partner with the company. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 55.
    Deal Discovery MadeEasy Company list: Cook at home (6/18) Company Details Funding Investors Door to Door Organics Door to Door Organics [Lafayette, 2007]: Door to Door Organics partners with organic farmers and creators of natural food products to deliver boxes of groceries to its customers on a subscription basis. The company primarily focuses on produce, but its offerings also include sustainably raised meat, eggs, artisan bread, and local dairy. Customers can place and customize their orders online each week and get to choose the size of the box and its contents. The company partners with multiple farms to diversify its inventory and can deliver to homes, offices, and schools. The company has recipe suggestions as well as other suggested ingredients to prepare tasty dishes. $27.5M Greenmont Capital Partners, Arlon Group Farmigo Farmigo[New York City, 2009]: Farmigois an online farmer's marketplace connecting local farms to food consuming communities like workplaces, schools, apartment complexes etc. for local, fresh-from-harvest food. Members of each food community can pick and choose their preferred items, and then receive their orders weekly to their food community site within 48 hours of harvest. Began with San Francisco and New York. Originally founded in 2009 as cloud-based software system for farms to manage their CSA subscriptions, later included its own distribution network connecting farms in 25 states to food-buying communities. Farmigois a certified B corporation. $10M Sherbrooke Capital Greenling Greenling [Austin, 2005]: Greenling is an online grocery store that delivers all-organic, local food. Greenling works with local producers to bring certified organic food to the doorsteps with the same prices as grocery stores along with free delivery. Customers can shop online and build their own basket or choose from one of Greenling's bundled baskets. The items are picked from a network of local farms and food artisans and are home-delivered. $8.2M Mile High Organics Mile High Organics [Boulder, 2010]: Mile High Organics is a USDA certified organic online grocer that delivers more than 600 premium organic, non-genetically modified products from farms/regional suppliers to home and office. Delivers in Denver and surrounding regions. Company ensures ethics and environment of produce and delivers in reusable containers, insulation and ice packs. $2.2M 500 Startups, TA Venture Quinciple Quinciple[New York City, 2012]: Partners with local farmers and other food, wine and drinks producers to deliver food ingredients weekly to customers on a subscription basis. Customers can use its online platform to join the subscription program. Its boxes contain 12-14 items -fruits, vegetables, dairy products, fish, grains etc. - along with recipes. Currently available in New York. Provides home delivery via a bicycle rickshaw or allows pick- up at select locations in Brooklyn. According to founders, its membership has increased 25-30 percent every month. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 56.
    Deal Discovery MadeEasy Company list: Cook at home (7/18) Company Details Funding Investors Sow Fresh Organics, LLC Sow Fresh Organics, LLC [Middletown, 2012]: Sow Fresh Organics is an organic food delivery service offering delivery of fresh, organic foods and products directly from local farms. Delivery is currently handled by the founders. CitySprout CitySprout [Northampton, 2011]: CitySprout is an online marketplace that connects consumers to local farmers and local food. They help local farmers to compete in the industrial food era, and connect consumers to affordable, healthy local goods. Farmstr Farmstr [Seattle, 2013]: Farmstr is an open online marketplace where small farmers, fishers and ranchers can sell food direct to customers through a transaction based platform, while customers can access local farmers and buy quality farm food for much less than it costs at the store. Sellers can set unit size, price, delivery date and can choose from any number of drop-sites for delivery of food. Farmstr has farmers in WA and OR and is currently serving customers in Western Washington. From The Farmer LLC From The Farmer LLC [Potomac, 2011]: Weekly farm-to-consumer delivery company with an emphasis on fresh, high quality, local produced fruits and vegetables. Provides delivery of 6-10 seasonal items per week to Washington D.C. and Baltimore area in United States. Foodoro Foodoro[San Francisco, 2008]: Foodorois a marketplace where people can buy specialty and gourmet food directly from artisanal foodmakersand farmers. Categories available include bakery, cheese & dairy, coffee, tea, condiments, spices, syrups, etc. Also publishes content from food bloggers, including reviews and product photos, with links to the food bloggers’ sites. Y Combinator RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 57.
    Deal Discovery MadeEasy Company list: Cook at home (8/18) Company Details Funding Investors AgLocal AgLocal[Mission, 2011]: Online marketplace for the buying and selling pasture-raised meats by local farmers in the United States. Recently launched monthly subscription-based delivery program that brings sustainably sourced meat products offered by family-operated farms to people's homes. Was earlier focused on businesses like restaurants and chefs. It also provides online payment management and invoicing system. Currently delivers to Arizona, California, Idaho, Oregon, Nevada, Utah, Washington and Wyoming. The boxes, which are sourced from farms throughout California, Oregon and Washington, are packaged in the San Francisco warehouse. Company was a part of 7 Startups'NewMeAccelerator in 2012. $3.8M Andreessen Horowitz, OPENAIR Equity Partners, Artists and Instigators, Dundee Venture Capital, NewMeAccelerator, Chicago Ventures RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 58.
    Deal Discovery MadeEasy Company list: Cook at home (9/18) Company Details Funding Investors Marley Spoon Marley Spoon [Berlin, 2014]: Marley Spoon offers seven new dishes, created by professional chefs, each week. Users can order the recipes they like via the website or iPhoneapp, and the ingredients -together with cooking instructions -will be delivered (in Germany as of now) on a Wednesday or Friday. Customers can order enough food for up to four portions, and it costs EUR12 per serving. Co-founded by FabianSiegel ex-CEO of Delivery Hero $5M Global Founders Capital, Point Nine Capital Chefmarket.ru Chefmarket.ru [Moscow, 2012]: Offers home delivery of food products based on recipes from renowned Russian and West-European chefs. Along with groceries, customers receive step-by-step photo instructions $0.3M AddVenture Fitly Fitly [Philadelphia, 2013]: Fitly provides customers with a weekly healthy meal planner. They can order their groceries through Fitly'swebsite, and Fitly sends the order to a nearby store. Groceries are delivered (for free) every week to a pickup location like an office, school, or recreation center. The company charges $5.99 per meal. Fitly'sfood comes from grocers that use its technology to fulfillthe orders they get from it. $100k Benjamin Franklin Technology Partners, DreamIt Ventures SHOPnCHEF SHOPnCHEF[San Mateo, 2014]: SHOPnCHEF.com enables users to order raw meal ingredients with recipes based on their cuisine, diet, or religious preferences packaged in exact recipe quantities for same day delivery from local sources (markets or other users) to cook at home. Shuttlecook Shuttlecook[London, 2014]: Shuttlecook, a part of the Ignite100 accelerator, is a cook-at-home food delivery service, which accepts orders as late as 3 PM for same-evening cooking. The company delivers portioned ingredients, with a recipe card, to customers offices in time to take home. The company claims these recipes take less than 30 minutes to cook. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 59.
    Deal Discovery MadeEasy Company list: Cook at home (10/18) Company Details Funding Investors HelloFresh HelloFresh[New York City, 2012]: HelloFreshis a grocery subscription service where customers receive a weekly box containing three to five easy-to-cook recipes created by professional chefs and nutritionists with instructions and related content. Charges $10/meal. Sources fresh seasonal and organic local food with no frozen groceries. Users can swap a meal that they don't like with another. Operates in 75% of US and in Germany, United Kingdom, Netherlands, Australia and Austria under a franchise model. $68M Rocket Internet, HV Holtzbrinck Ventures, Investment AB Kinnevik, VorwerkDirect Selling Ventures, PhenomenVentures, Insight Venture Partners Blue Apron Blue Apron [New York City, 2012]: Blue Apron delivers meal kits including pre-measured ingredients and recipe cards in refrigerated boxes to subscribed members for about $60 a week. Users choose from six recipes and the recipes are changed each week. The service costs $10 per person for each meal. Blue Apron buys food in bulk and splits it up among many subscribers. It aims to introduce home chefs to local, in-season ingredients customers may not find in their neighbourhood groceries. $58M Bessemer Venture Partners, First Round Capital, Graph Ventures, BoxGroup, Stripes Group Plated Plated [New York City, 2012]: Plated offers a meal ingredient and recipe subscription service. The company delivers meal boxes containing ingredients and instructions consumers need to cook meals at home. Each week the menu features seven chef-designed recipes including four meat & fish options and three vegetarian dishes. The recipes, developed by Plated staff and partner-chefs in company's own premises, use in-season and regionally produced ingredients. The recipes are included as a hard copy within shipped meal boxes, and also made available to users online, sometimes with an accompanying video cooking lesson. Customers subscribe for a monthly membership ($10 per month) or an annual membership ($8 per month), and then pay $12 per person per plate. The startupcurrently delivers to 80% of the US. Incubated at Techstars. $21M ff Venture Capital, Techstars, Founder Collective, Lerer Ventures, Great Oaks Venture Capital, Greycroft Partners, Formation 8 Gousto Gousto[London, 2012]: Gousto, the UK recipe kit subscription and grocery delivery service. Goustooperates a recipe kit subscription service in the UK where you are sent three recipes per-week out of a choice of ten, along with the required fresh ingredients needed. It differentiates itself from competitors mainly by offering the ability to choose from a list of ten meals each week, rather than being more random, but also by using organic ingredients and offering better prices. Currently delivering 100k+ meals per month. $11M Angel CoFund, MMC Ventures, Unilever Ventures Chef Ami Chef Ami [Gainesville, 2014]: Chef Ami delivers recipes with all of the necessary ingredients to make a home- cooked meal. Each week, Chef Ami offers three new recipes, and each meal takes around 30 minutes to prepare on average. The ingredients are delivered in refrigerated packing and come from local sources. Each package comes with step-by-step instructions on how to prepare the meal. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 60.
    Deal Discovery MadeEasy Company list: Cook at home (11/18) Company Details Funding Investors PeachDish PeachDish[Atlanta, 2013]: PeachDishis an Atlanta-based e-commerce startupfocusing on the delivery of fresh ingredients and instructions to consumers homes so they can cook wholesome dinners with ease. For a monthly subscription, the company mails a box of fresh food and recipe cards every week. There are two meals for two in each box. It costs $50 a week for these two meals. The company uses Amazon for payments. Based in Atlanta it has easy access to transportation hubs, local farms and food artisans. Tomato Sherpa Tomato Sherpa [San Francisco, 2012]: Tomato Sherpa makes cooking at home easy by doing all the planning, shopping, and portioning for our customers. They deliver creative recipe kits -all the ingredients and step-by-step instructions to simplify cooking routines . Tomato Sherpa sources locally and outfits users with seasonal ingredients when available. Offers free office delivery for recipe kit at $8.50-$10 per meal Fresh Routes Fresh Routes [New York City, 2012]: Fresh Routes sells fresh food dinner kits for people on the go. Kits are packed daily with fresh locally sourced ingredients, seasoning, & easy-to-read instructions. Meals can be cooked at home in 30 minutes. Customers can choose to have the kits delivered to their home or office, or can pick them up from pop-up brick-and-mortar locations. Appetites Appetites [El Segundo, 2011]: iOSapp that provides step-by-step cooking videos and instructions. Offers users 4-6 classes per week to buy. Started ingredients-on-demand delivery in March 2014. The app was part of Apple's Best of the App Store list in 2011 and 2012. My Meal Maestro My Meal Maestro [Los Angeles, 2013]: My Meal Maestro delivers meal kits in a refrigerated box at home with pre-measured fresh ingredients, spices and an instruction sheet so customers can reproduce the unique signature flavors, aromas, textures, and presentation of popular featured chefs. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 61.
    Deal Discovery MadeEasy Company list: Cook at home (12/18) Company Details Funding Investors Saffron Fix Saffron Fix [New York City, 2014]: Saffron Fix is a food ingredient delivery service that focuses on Indian cuisine, sending spices, Naan/Roti, rice and chopped vegetables and meat along with a recipe card. Company has launched a kickstartercampaign of $10k and plans to roll out the service through the use of a mobile and web-based app. Home Chef Home Chef [Chicago, 2013]: Home Chef delivers meals once a week, and provides members with eight recipe options based on dietary preferences (vegetarian, vegan, gluten-free, and dairy-free). Home Chef automatically selects meals for users each week based on those preferences. Fresh, local ingredients and step-by-step instructions delivered to the customer's door. Delivers to 60% of US from their Chicago distribution center. Cites 100% growth in June 2014. Guild Capital Gobble Gobble [Palo Alto, 2010]: Gobble delivers recipe dinner kit including ingredients and recipes for a set number of meals each week to its users. Takes care of the prep work, cleaning and cutting the vegetables, as well as marinating the meat, to give its users a dinner kit that can be prepared in 10 minutes or fewer, with just one pan. Gobble cycled through different models, including a marketplace for home-cooked food and a subscription meal delivery service. Part of Y CombinatorWinter 2014 class. $1.2M Felicis Ventures, Founder Collective, SV Angel, Thrive Capital Fresh Dish Fresh Dish [Santa Monica]: Fresh Dish offers prepped meal kits, delivered to your home, ready to cook and enjoy. Each delivery includes sliced and diced ingredients and simple-to-follow recipes that take 30 minutes or less to prepare. $0.5M Battery Ventures 0 Forkyoo[New York, 2013]: Connects users to cook restaurant food at home by helping them pick-up pre- prepped and ready-to-cook meal kits for recipes from local restaurants and chefs. Restaurants receive orders placed through Forkyooplatform and have to pack prepped portioned ingredients for pick-up. Starting delivery options. Founder is a 20 yr NY restaurant veteran. 10 RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 62.
    Deal Discovery MadeEasy Company list: Cook at home (13/18) Company Details Funding Investors Forage Forage [San Francisco, 2014]: Forage delivers meal ingredients with gourmet recipes selected from famous restaurants and chefs in San Francisco. Provides portioned ingredients for recipes, prepped in restaurant kitchens that can be prepared under 20 min. Startupby founders behind Foodzie(Acquired by Joyous, video eCommerceservice) and Torbit(Acquired by WalmartLabs). Madison & Rayne Madison & Rayne [Chicago, 2013]: Madison & Rayne designs delicious contemporary American dishes. They prepare all of the ingredients in their kitchen and deliver them, ready to cook, to customers. Customers can prepare the meals using step by step directions. The meals take from between 15 and 30 minutes from start to table, using a minimal amount of pots, pans and utensils. Madison & Rayne meals are $14 to $16 per portion ScratchDC ScratchDC[Washington, 2012]: ScratchDCprovides a daily dinner kit delivery service complete with a great tasting recipe and all the fresh ingredients (local and organic when possible) users need to make the recipe. These ingredients are measured, chopped, and packed into individual containers and also include basics like oil and salt & pepper. The company claims that these meals can be cooked in under 30 minutes. Per bundle prices range from about $25-$30 Sweet Roots NYC Sweet Roots NYC [New York City, 2012]: Sweet Roots NYC is a farm-to-table, healthy meal delivery service that pairs personalized menu planning with organic, ready-to-cook ingredients. Its team of experts range from cancer treatment to ultra-marathon training and offer choose the ingredients that go into every meal-kit. Customers tell the company all about their taste preferences, and health goals. Every Friday, the company sends the customer his/her menu. Customers can adjust their menu, number of servings and delivery window before the confirmation deadline. A Sweet Roots rep will deliver the customer's bag right to his/her door during the 2-hour window. Also provides recipes to cook the meals with the ingredients provided. Currently deliver in Manhattan and Brooklyn. Clear Cut Meals Clear Cut Meals [New York City, 2010]: Delivers custom-made recipes kits which include chopped, diced, minced, blended, marinated ingredients. Claims cooking time is under 15 minutes. Has 100+ items on their menu. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 63.
    Deal Discovery MadeEasy Company list: Cook at home (14/18) Company Details Funding Investors Gourmet By Numbers Gourmet By Numbers [Austin, 2014]: Gourmet By Numbers provides ready-to-cook meal kits that let customers prepare a gourmet meal at home in under 30 minutes. Each kit comes with all the ingredients (washed, chopped, and measured) in the exact quantities needed and an easy-to-follow recipe Chefday Chefday[Brooklyn, 2012]: Delivers all the ingredients to cook recipes designed by top Chefs. All their recipes comes with a step-by-step video of the chef in action. Chefdaypartners with the finest Chefs such as chef JehangirMehta (finalist of Iron Chef), chef Chris Leahy (michelinstarred chef) and chef Kevin Adey(rated best restaurant in Bushwick). Customers can order all the ingredients -pre-measured and pre-washed. Ingredients are 100% organic and fresh. gatheredtable.com gatheredtable.com [Seattle, 2013]: Gatheredtableis an online service providing customized weekly menus and grocery lists. Users set their preferences and can combine their own recipes with recipes recommended by Gatheredtableto their list. Creates a grocery list based on what's available in customer's pantry and offers home delivery from their partner grocers in select areas. $3.8M Voyager Capital Chicory Chicory [New York City, 2013]: Chicory is a grocery-shopping platform that lets users discover recipes from across the web and instantly create a complete shopping list with all needed ingredients and gets all the ingredients and regular groceries delivered from their local online grocer. Chicory’s 'smart cart' calculates how much of each ingredient is needed and orders the exact amount from local online grocers. Incubated at Colgate University. $40k Entrepreneurs Roundtable Accelerator PlateJoy PlateJoy[Cambridge, 2013]: PlateJoyprovides weekly home delivery of personalized ready-to-cook dinner kits with recipe infographics. Costs $79+/week. When users first join PlateJoy, the service asks them questions about their diet, lifestyle, total members and shopping stores to personalise their meals. It partners with local grocery stores like SafeWay, Whole Foods, and Peapod who deliver the necessary ingredients to prepare these meals to the customer's doorstep. Company incubated at 500 Startupsin 2013. 500 Startups RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 64.
    Deal Discovery MadeEasy Company list: Cook at home (15/18) Company Details Funding Investors Scrumpt, Inc. Scrumpt, Inc. [San Francisco, 2013]: Scrumptprovides busy parents with all of the portioned ingredients and instructions needed to make healthy meals and snacks for their kids. Their primary product is the ScrumptLunch Kit which contains all the components needed to make a week's worth of well-rounded and kid-friendly lunches. Products are curatedby a panel of physicians, nutritionists, and dedicated moms. Green Chef [San Fransisco, 2014]: Green Chef deliversperfectly measured ingredients for 6 gourmet meals (and recipe directions) weekly in a box. The meals are healthy and the ingredients are organic. The company claims that recipes can be cooked in 30 minutes or less RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
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    Deal Discovery MadeEasy Company list: Cook at home (16/18) Company Details Funding Investors Kitchensurfing Kitchensurfing[Brooklyn, 2012]: Kitchensurfingis a marketplace for finding and booking professional chefs for private events, teaching cooking etc. Payments online. Available in major cities of US and Berlin, Germany. Chefs are professionals from culinary schools. Over 1000 chefs on the platform. Currently operating in7 cities in the US. Chris Dixon, David Karp, David Tisch, Joanne Wilson, Brian Sharples, David Barber, Ken Pelletier, Josh Stylman, Peter Hershberg, and John Maloney. participated in the Seed Round. $19.5M SV Angel, Founder Collective, BoxGroup, Spark Capital, Union Square Ventures, Tiger Global Management Chef Surfing Chef Surfing [San Francisco, 2011]: Chef Surfing is a marketplace connecting independent chefs to local customers using the internet, social networks and mobile communications. Chefs create their professional profile, share their expertise and find jobs. Guests can post a request and receive custom proposals from chefs in their city within a few days. They can select chefs based on their profile and reviews and contact them on the platform. $40k Start-Up Chile Kitchit Kitchit[San Francisco, 2010]: Kitchitis an online marketplace for people to book professional chefs for home- dining, event catering, cooking lessons etc. Boasts of a wide network of chefs that includes Beard Award winner Tracy des Jardins. Currently serving in 4 cities of USA. Backed by angel investors like Dave McClure, Ling Xiao among others. Founded by 3 Stanford grads. Seed funded by Andreessen Horowitz. Andreessen Horowitz Chefstro Chefstro[San Francisco, 2013]: Chefstrois an online marketplace for finding and booking professional chefs in their cities for home-dining events. Platform has 150+ hand-picked chefs, working in top restaurants and graduate from culinary schools. Customers make requests with event and menu details, Chefstrorecommends chefs, customer make bookings online through credit card. Chefs take care of dining details from ingredients shopping to clean-up. Founded in Harvard Innovation Lab. Foodcloud Foodcloud[Delhi, 2013]: Food Cloud.inis a gourmet meal marketplace where people enjoy a variety of culinary experiences at their home by connecting them with local chefs who cook food from their home kitchens. On the platform chefs can create their online stores while customers can discover a variety of chef options in their locality for takeaways/home deliveries. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
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    Deal Discovery MadeEasy Company list: Cook at home (17/18) Company Details Funding Investors Chef'd Up Chef'd Up [Boston, 2012]: An online community marketplace for personal chef services. Chefs can create a profile, sell their services, accept payments and receive reviews and hence credibility of their skills. Customers can use the platform for discovering chefs, make their requests with required details, get bidding and book the best chef services in Boston. A Harvard Start-up. Chefmixer Chefmixer [Minneapolis, 2013]: Chefmixer is an online marketplace where dinner hosts can search through local chefs and their menus for booking personal chefs to cook at their home. It's geared primarily for parties of four to eight at $30 to $100 a plate, while Chefmixer takes $5/plate. Chefs can create profiles and manage bookings online. The platform has around 20 chefs signed till date and will launch in Jun 2014. VanChefs VanChefs [Amsterdam, 2013]: Vanchefs is an online marketplace to order catering from top-rated local chefs where users can book chefs for events, teaching, home-cooking etc. Users just post their requirements which are forwarded to chefs on the marketplace, get bids from various chefs with a variety of menus, book online and review at the end of service. SimpleeHost SimpleeHost[London, 2013]: SimpleeHostis an online marketplace connecting consumers with chefs for in- home dining experiences. SimpleeHostbrings choice and transparency, listing priced-menus and chef reviews to disrupt the private dining market. Their model systematises the operational support for the chefs, helping them manage their cashflowas well as eliminating payment delays. Feastastic Feastastic[Vancouver, 2014]: Feastasticis a community marketplace for listing and discovering home cooked food. Home cooks can offer to host a meal at their place, offer takeout or local delivery. Customers can browse meals, book and pay for it on the platform. Currently running a public beta. Based in Vancouver, one of the founders is in San Francisco. RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 67.
    Deal Discovery MadeEasy Company list: Cook at home (18/18) Company Details Funding Investors Bookfoods Bookfoods [Enschede, 2012]: Bookfoods is an online marketplace where people can to book private chefs for home-cooking of meals or home delivered food. Chefs can create their profiles on the platform and manage their schedules and booking. Customers can discover chefs and make bookings online. Maishefu Maishefu [Tokyo, 2012]: MyChef (Maishefu) is a personal chef services for women where they can ask for discover personal chefs for cooking a variety of dishes at their homes. Services are currently available in Tokyo only. Chefs on the other hand can sign up and create their accounts RECIPE AGGREGATOR GROCERY RECIPE BOX CHEF AT HOME DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 68.
    Deal Discovery MadeEasy DINE OUT RESTAURANT DISCOVERY TABLE BOOKING IN-RESTAURANT PAYMENTS HOSTED BY CHEF Deep Dive: Convenience Food TECH FOR RESTAURANTS COOK AT HOME GROCERY RECIPE BOX CHEF AT HOME RECIPE AGGREGATOR FOOD SUBSTITUTES INTERNET FIRST EAT AT HOME/OFFICE ALCOHOL DELIVERY ORDERING Heavy Office Focus ORDERING & DELIVERY Heavy Office Focus ASSET HEAVY Subscription Heavy Office Focus ASSET LIGHT Subscription Heavy Office Focus CONVENIENCE FOOD SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 69.
    Deal Discovery MadeEasy Company list: Convenience Food (1/5) Company Details Funding Investors NatureBox NatureBox[San Carlos, 2012]: NatureBoxis an online service for healthy snack food. NatureBoxprovides subscribers with its branded food delivering it each month in a recyclable snack box. It currently offers more than 120 options for any taste from vegans to the gluten-conscious. Each NatureBoxincludes 15-20 servings of 4-6 items curatedby a nutritionist based upon a seasonally based health and wellness theme. The snacks are sourced from local growers and independent food suppliers across the U.S. The snacks are free from high fructose corn syrup, hydrogenated oils, trans fats and artificial sweeteners, flavours, and colours. The company experienced 20X growth in 2013 with 1 million orders shipped. The website receives over 1 million monthly visitors, with 850K fans on the Facebookpage. $28.5M General Catalyst Partners, Redpoint Ventures, Plug & Play Ventures, SoftBank Capital, Canaan Partners Love With Food Love With Food [San Mateo, 2011]: Online food discovery platform for consumers aiming to disrupt the $60B gourmet food industry. It partners with food brands like General Mills, SoyJoyand LindtChocolates to provide a monthly delivery service of sample snack boxes for $10+/month. For every box delivered, a meal is donate to food banks across America. Made 100,000 deliveries in first 18 months. Makes 60% of its revenues from sales of its subscription boxes, with another 20 percent coming from eCommerceof full-sized packages. Brands use the platform to get assessment of customer response to new products and increase market reach. $2.1M 500 Startups, TEEC Angel Fund, Great Oaks Venture Capital, Scrum Ventures, Kapor Capital Graze Graze [London, 2008]: Graze is a UK based company that manufactures and daily delivers letterbox-sized parcels of healthy snacks to subscribers. Launched in America in Dec, 2013 and signed up 100,000 subscribers across 48 states, Mar 2014. $70M turnover in 2013. Proprietary logistics solution. Currently employ around 250 people. $1.4M Octopus, DFJ Esprit, JamJar Investments Peckish Snacks Peckish Snacks [Chicago, 2012]: Peckish works with nutritionists and deliver a wide variety of quality, delicious and nutritious snacks from around the world at the office. Boxes are priced at $5.99 and customers can choose from a variety of themes such as a "Nutrition Box" or a "Sweet Tooth" box. SnackNation SnackNation[Los Angeles, 2014]: Delivers healthy snacks to offices. Customers can choose from three subscription plans based on number of employees. Snacknationis part of the American healthy vending machine franchisor and food distribution company HUMAN Healthy Vending. SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
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    Deal Discovery MadeEasy Company list: Convenience Food (2/5) Company Details Funding Investors Bestowed Bestowed [New York City, 2012]: Bestowed delivers its monthly subscribers healthy food, snacks, beverages and lifestyle products with expert health tips and recipes created by its in-house chef. For $17/month, customers receive a box with samples of 8+ products. All products are hand-picked by celebrity nutritionist and author Heather Bauer. Shipping throughout United States. Has its online marketplace for direct purchase. $75k The Tasteful Pantry The Tasteful Pantry [Los Angeles, 2013]: Monthly subscription box containing snacks and sweets customized for specialty diets: Gluten-free, dairy-free, vegan, soy-free, nut-free. Each Treat Box is especially crafted for customer's dietary needs and prefrences. The company curates the best natural, minimally processed snacks and sweets each month. Customers can buy snacks that they like at their online shop. Boxtera Boxtera[West Palm Beach, 2012]: BoxTeradelivers healthy all-natural snacks for $20 a month. The box includes 15 to 20 servings of different snacks. The company gives customers the option of buying individual snack packs and has a separate corporate pricing. MunchPak. com MunchPak.com [Scottsdale, 2013]: Munchpakis a subscription box delivered to monthly. Their boxes are filled with a variety of the most popular snacks from Ireland, UK, Australia, Japan, United States, Canada, and other countries from all over the world. $21 and $39 per month packs. Customers can also order snacks using thiemobileapp -Push for Snacks -at $10 per box SnackWalla SnackWalla[San Francisco, 2013]: SnackWalladelivers snacks to the workplace -automatically customized to fit each company's unique eating preferences. The snacks are Restocked & organized every week. Companies can set their snack budgets and preferences to receive customized snacks. The snacks are adjusted and further customized based on ratings and requests SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 71.
    Deal Discovery MadeEasy Company list: Convenience Food (3/5) Company Details Funding Investors Blissmo Blissmo [San Francisco, 2010]: Monthy subscription box of organic healthcare and food products. Each month Blissmo delivers a curated Blissmobox to your door packed with a selection of health conscious products. Brings products from over 400 US brands. Started by entrepreneurs with background at eBay, Kiva, 1Bog and World of Good. Snack boxes are are priced between $20 to $100. UrthBox UrthBox[San Francisco, 2013]: UrthBoxis a monthly subscription service that helps consumers discover healthy snacks. Each month, UrthBoxmembers are shipped a box of up to 20 hand-picked food and beverage products available in Standard, Gluten-Free, Diet, Vegan or Snackeroptions. Members may purchase more of what they like in local stores or in the UrthBoxshop at special discounts. SnackItToMe! LLC SnackItToMe! LLC [Chicago, 2013]: SnackItToMe! LLC sources wide array of healthy, all natural, additive free snacks from small manufacturers. It then customizes and delivers these snack boxes to companies and individuals. Simpalo Snacks SimpaloSnacks [Denver, 2014]: SimpaloSnacks delivers healthy snacks to offices. Every month they hand-pick a variety of healthy snacks that taste delicious and send them to companies for their employees to enjoy. Customers can also choose which snacks they want delivered. PaleoPax PaleoPax [New York, 2011]: PaleoPax is an online health store dedicated to providing foods that stay within the Paleo diet plan. Focusing on food that is naturally grown, without artificial sweeteners, additives, colorings, and preservatives; PaleoPax is a monthly subscription service that delivers straight to customer's homesat $49 per kit. SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 72.
    Deal Discovery MadeEasy Company list: Convenience Food (4/5) Company Details Funding Investors Snack Town Ventures Snack Town Ventures [Boulder, 2014]: Delivers gluten free snacks for kids, handpicked by nutritionists ranging from $29 to $59 a month. WorkPerks WorkPerks[Miami, 2012]: Delivers nutritionist approved snacks to offices weekly. The subscription prices starts from $149 for 75 snacks to $299 for 200 snacks. The company provides individualized workplace wellness programs centeredaround healthy snacking and health education. Yumvelope Yumvelope[Libertyville, 2012]: Monthly Subscription-based snack delivery service. Yumvelopesends out 6+ all-natural full sized snacks -that the company claims aren'ttfoundin regular grocery stores -monthly for $21 by USPS. Since launching their custom site at the end of 2012, Yumvelopesales have more than doubled (Oct 2014). The Nutribox The Nutribox[Sheffield, 2012]: Delivers gluten free snacks to the workplace. Containing approximately 50 individually-packaged items, their exclusive ‘Classic’ boxes start from GBP40 and include fruit crisps, mixed nuts, olives and more. ‘Artisan’ boxes start from GBP48 and contain the same treats as above plus gluten-free energy bars, vegetable crisps and raw chocolate brownies SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD
  • 73.
    Deal Discovery MadeEasy Company list: Convenience Food (5/5) Company Details Funding Investors Watanut Watanut [Augusta, 2013]: Watanut is nut-focused snack subscription box with a curated collection of four snack mixes that include nuts, fruits, and granola. Boxes are priced at $25. Nourish Snacks Nourish Snacks [New York City, 2012]: Nourish provides non-GMO, gluten-free, and minimally processed subscription-based snacks. each box costs $12.50 a week, and contains 5 snacks which are all less than 200 calories. The snacks are blends of dried nuts, veggies, and fruit. Snacks are prepared by Today Show Nutrition Expert Joy Bauer VaynerRSE SNACK BOX DINE OUT COOK AT HOME INTERNET FIRST EAT AT HOME/OFFICE CONVENIENCE FOOD