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Dr. Stefanos Fotiou
United Nations Environment Programme

                                       1
Contents
Why do we need a Partnership?
 To create synergies for all tourism partners

Vision, mission and key success factors
 A Partnership to transform tourism worldwide

Membership services and possible accomplishments
 Advocacy, projects, new tools, networks and marketing for YOU

Relevance for the DMZ
 Learning from each other



                                                           2
Why do we need a Partnership?
 To create synergies for all tourism partners




                                            3
Why do we need a Partnership?
• Many separate   • Misunderstanding   • More loss of time
                  • Limited results      and money to reach a
  projects and
                  • Money and time       sustainable
  initiatives                            development
• Information       loss
                                       • Anger, frustration,
  overload                               loss of trust in
                                         development
                                         cooperation




                                                            4
Why do we need a Partnership?
           Bridging the gap to create synergies for all tourism partners
                   “All in one”
                                                         Partnership as
                                                         clearinghouse for all
                                  Partner-
                                                         tourism stakeholders
                                    ship

Local or
                                        Global
national




            Orientated on specific
                    issues


                                                                                 5
Vision, mission and key success factors
 A Partnership to transform tourism worldwide




                                          6
Vision


To be the leading international tourism Partnership
uniting the private sector, governments, academia,
  and NGOs to enhance sustainability within the
                   tourism sector.




                                                  7
Mission
The Partnership aims to transform the way tourism is done worldwide,
at all scales, through following seven thematic action lines:

                                • Promoting good policy frameworks for sustainable tourism
     Policy Frameworks
                                  development

                                • Actions on, and increased awareness of, the links between
      Climate Change
                                  tourism and climate change

          Poverty               • Tourism as a mechanism for poverty alleviation

                                • Facilitating the promotion of cultural and natural heritage
          Heritage                through tourism, while strengthening living cultures and
                                  conserving biodiversity
                                • Assisting the tourism private sector and its supply chain in
       Private Sector             becoming more sustainable (including water, energy, and
                                  social foot printing)
                                • Finance and investment in tourism linked to the Green
   Finance & Investment
                                  Economy

   Environment, resource        • Prevention initiatives, notably in protected and ecologically
 efficiency, and biodiversity     sensitive areas
                                                                                                  8
Key Success Factor 1 – the Partnership itself
Unique global platform unifying:    Partnership will
                                    enable to launch,
                                    replicate, or scale-up
                  local
               knowledge            successful projects
                   and              initiated by any
                networks
                                    partner.

   members                          Thus, knowledge
   in-depth
   expertise                        acquired in Africa
                                    could be applied in
                        broad
                      geographic    Latin America, Asia,
                        scope       Europe, or North
                                    America, or vice
                                    versa.

                                                       9
Key Success Factor 2 – the successful history

The Partnership will build upon the three-year success
story of the International Task Force on Sustainable
Tourism Development:




  Membership            Cooperation         Policy               Projects
  • Membership of       • 5 UN agencies     • Developed policy   • Helped support
    18 countries and      and other IGOs      recommendat-         nearly 40
    25 organizations,     such as OECD,       ions for tourism     projects
    chaired by            EC, cooperating     stakeholders
    France




                                                                                    10
Membership services platform and
possible accomplishments
 Advocacy, projects, new tools, networks
  and marketing for YOU




                                            11
Four main activities




               Scaling up and
Implementing
                 replicating                   Building
    policy                      Developing
                 successful                  networks and
 recommen-                      new tools
                 projects in                 partnerships
   dations
               other regions




                                                            12
Example: Tourism Sustainability Council

• A global accreditation body, supported by the UN
  system (UNWTO, UNEP etc.)
• Accredit regional, national or local certification
  schemes on sustainable tourism
• Create a global database of certified providers
• On what basis?



                                                       13
The Global Sustainable Tourism Criteria

• A set of 34 criteria with indicators
• Developed by a partnership including:
  –   Regional Tourism Organisations
  –   NTOs
  –   The UN system
  –   Global NGOs
  –   The Private sector
• http://www.sustainabletourismcriteria.org/

                                                   14
Example of a criterion
•   Energy consumption should be measured, sources
    indicated, and measures to decrease overall
    consumption should be adopted, while encouraging the
    use of renewable energy.
•   Indicators proposed:
    – Percentage of total energy from renewable sources
    – Monetary investment in energy saving devices/ technologies and
      renewable energies
    – Total energy consumed per tourist specific activity (guest-night,
      tourists, etc) per source or divided renewable versus non-
      renewable fuel
• GSTC_example.htm

                                                                          15
The Global Sustainable Tourism Criteria




                                          16
Example: The ENVIROTEL Tool




                              17
Example: The ENVIROTEL Tool




                              18
Membership services platform*

                       Drive debate on                             Improve your                                Connect with                                  Promote your
                                              Project support                                                  partners                                      interests
Policy & advocacy




                                                                                      Networking & events
                       sustainability in                           results-delivery




                                                                                                                                    Communication tools
                       tourism policies                                                                        worldwide


                    • Advocacy for the                          • Technical and                             • Project directory                           • Use of Logo
                      implementation of                           project guidance                            summarizing                                   for Partnership
                      the policy                                • Identification of                           project, contact                              projects
                      recommendations                             funding                                     details, networking                         • Market place
                      for sustainable                             opportunities                               interests, and key                            for your products
                      tourism                                   • Development of                              success factors                               and activities
                      development                                 new tools                                 • Members                                       through the
                    • Promotion of                              • Information and                             directory                                     Partnership
                      sustainability in                           knowledge                                 • General Annual                                website
                      tourism in political                        generation                                  Assembly                                    • Communication kit
                      agendas thus                                through the                               • Workshops, trainin                            for all members to
                      impacting decision                          Partnership                                 gs, events                                    promote
                      making                                      website                                                                                   membership and
                                                                                                            • Joint fundraising
                                                                                                              opportunities                                 the Partnership


             *from 2011 onwards
                                                                                                                                                                       19
What the Partnership could accomplish
    Transform the way tourism is done worldwide, at all scales, by consumers, by
      enterprises, and by the governments that plan and regulate destinations.


           Quickly                      Develop new                     Implement and                Spread




                                                           Innovation
Transfer




                                                                                        Mainstream
                             Capacity
           implement in                 methods, policie                monitor                      throughout the
           one part of the              s, networks, and                innovative                   world the many
           world an idea                capacity-                       management                   successful, but
           that was                     building                        practices and                little-known
           conceived in                 activities.                     technologies.                projects that
           another.                                                                                  already
                                                                                                     undertake
                                                                                                     sustainable
                                                                                                     consumption
                                                                                                     and production
                                                                                                     in tourism.



                                                                                                                  20
One possible key accomplishment:




- Single, isolated projects
- Limited impact               Cooperative, scaled-up project
                               High impact


                                                                 21
Do you have questions, or want to join the Partnership?
Please contact us:
United Nations Environment Programme (UNEP)
tourism@unep.org

In Asia and the Pacific:
Dr. Stefanos Fotiou
Regional Coordinator: Resource Efficiency
stefanos.fotiou@unep.org




                                                          22

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Tourism United: The Global Partnership on Sustainable Tourism

  • 1. Dr. Stefanos Fotiou United Nations Environment Programme 1
  • 2. Contents Why do we need a Partnership?  To create synergies for all tourism partners Vision, mission and key success factors  A Partnership to transform tourism worldwide Membership services and possible accomplishments  Advocacy, projects, new tools, networks and marketing for YOU Relevance for the DMZ  Learning from each other 2
  • 3. Why do we need a Partnership?  To create synergies for all tourism partners 3
  • 4. Why do we need a Partnership? • Many separate • Misunderstanding • More loss of time • Limited results and money to reach a projects and • Money and time sustainable initiatives development • Information loss • Anger, frustration, overload loss of trust in development cooperation 4
  • 5. Why do we need a Partnership? Bridging the gap to create synergies for all tourism partners “All in one” Partnership as clearinghouse for all Partner- tourism stakeholders ship Local or Global national Orientated on specific issues 5
  • 6. Vision, mission and key success factors  A Partnership to transform tourism worldwide 6
  • 7. Vision To be the leading international tourism Partnership uniting the private sector, governments, academia, and NGOs to enhance sustainability within the tourism sector. 7
  • 8. Mission The Partnership aims to transform the way tourism is done worldwide, at all scales, through following seven thematic action lines: • Promoting good policy frameworks for sustainable tourism Policy Frameworks development • Actions on, and increased awareness of, the links between Climate Change tourism and climate change Poverty • Tourism as a mechanism for poverty alleviation • Facilitating the promotion of cultural and natural heritage Heritage through tourism, while strengthening living cultures and conserving biodiversity • Assisting the tourism private sector and its supply chain in Private Sector becoming more sustainable (including water, energy, and social foot printing) • Finance and investment in tourism linked to the Green Finance & Investment Economy Environment, resource • Prevention initiatives, notably in protected and ecologically efficiency, and biodiversity sensitive areas 8
  • 9. Key Success Factor 1 – the Partnership itself Unique global platform unifying: Partnership will enable to launch, replicate, or scale-up local knowledge successful projects and initiated by any networks partner. members Thus, knowledge in-depth expertise acquired in Africa could be applied in broad geographic Latin America, Asia, scope Europe, or North America, or vice versa. 9
  • 10. Key Success Factor 2 – the successful history The Partnership will build upon the three-year success story of the International Task Force on Sustainable Tourism Development: Membership Cooperation Policy Projects • Membership of • 5 UN agencies • Developed policy • Helped support 18 countries and and other IGOs recommendat- nearly 40 25 organizations, such as OECD, ions for tourism projects chaired by EC, cooperating stakeholders France 10
  • 11. Membership services platform and possible accomplishments  Advocacy, projects, new tools, networks and marketing for YOU 11
  • 12. Four main activities Scaling up and Implementing replicating Building policy Developing successful networks and recommen- new tools projects in partnerships dations other regions 12
  • 13. Example: Tourism Sustainability Council • A global accreditation body, supported by the UN system (UNWTO, UNEP etc.) • Accredit regional, national or local certification schemes on sustainable tourism • Create a global database of certified providers • On what basis? 13
  • 14. The Global Sustainable Tourism Criteria • A set of 34 criteria with indicators • Developed by a partnership including: – Regional Tourism Organisations – NTOs – The UN system – Global NGOs – The Private sector • http://www.sustainabletourismcriteria.org/ 14
  • 15. Example of a criterion • Energy consumption should be measured, sources indicated, and measures to decrease overall consumption should be adopted, while encouraging the use of renewable energy. • Indicators proposed: – Percentage of total energy from renewable sources – Monetary investment in energy saving devices/ technologies and renewable energies – Total energy consumed per tourist specific activity (guest-night, tourists, etc) per source or divided renewable versus non- renewable fuel • GSTC_example.htm 15
  • 16. The Global Sustainable Tourism Criteria 16
  • 19. Membership services platform* Drive debate on Improve your Connect with Promote your Project support partners interests Policy & advocacy Networking & events sustainability in results-delivery Communication tools tourism policies worldwide • Advocacy for the • Technical and • Project directory • Use of Logo implementation of project guidance summarizing for Partnership the policy • Identification of project, contact projects recommendations funding details, networking • Market place for sustainable opportunities interests, and key for your products tourism • Development of success factors and activities development new tools • Members through the • Promotion of • Information and directory Partnership sustainability in knowledge • General Annual website tourism in political generation Assembly • Communication kit agendas thus through the • Workshops, trainin for all members to impacting decision Partnership gs, events promote making website membership and • Joint fundraising opportunities the Partnership *from 2011 onwards 19
  • 20. What the Partnership could accomplish Transform the way tourism is done worldwide, at all scales, by consumers, by enterprises, and by the governments that plan and regulate destinations. Quickly Develop new Implement and Spread Innovation Transfer Mainstream Capacity implement in methods, policie monitor throughout the one part of the s, networks, and innovative world the many world an idea capacity- management successful, but that was building practices and little-known conceived in activities. technologies. projects that another. already undertake sustainable consumption and production in tourism. 20
  • 21. One possible key accomplishment: - Single, isolated projects - Limited impact  Cooperative, scaled-up project  High impact 21
  • 22. Do you have questions, or want to join the Partnership? Please contact us: United Nations Environment Programme (UNEP) tourism@unep.org In Asia and the Pacific: Dr. Stefanos Fotiou Regional Coordinator: Resource Efficiency stefanos.fotiou@unep.org 22

Editor's Notes

  1. The broad geographic scope of the Partnership, as well as the depth of its members’ expertise, will enable it to adapt, replicate, and scale-up successful projects initiated by any partner in other regions. Thus, knowledge acquired in Africa could be applied in Latin America, Asia, Europe, or North America, or vice versa.