2. Contents
Why do we need a Partnership?
To create synergies for all tourism partners
Vision, mission and key success factors
A Partnership to transform tourism worldwide
Membership services and possible accomplishments
Advocacy, projects, new tools, networks and marketing for YOU
Relevance for the DMZ
Learning from each other
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3. Why do we need a Partnership?
To create synergies for all tourism partners
3
4. Why do we need a Partnership?
• Many separate • Misunderstanding • More loss of time
• Limited results and money to reach a
projects and
• Money and time sustainable
initiatives development
• Information loss
• Anger, frustration,
overload loss of trust in
development
cooperation
4
5. Why do we need a Partnership?
Bridging the gap to create synergies for all tourism partners
“All in one”
Partnership as
clearinghouse for all
Partner-
tourism stakeholders
ship
Local or
Global
national
Orientated on specific
issues
5
6. Vision, mission and key success factors
A Partnership to transform tourism worldwide
6
7. Vision
To be the leading international tourism Partnership
uniting the private sector, governments, academia,
and NGOs to enhance sustainability within the
tourism sector.
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8. Mission
The Partnership aims to transform the way tourism is done worldwide,
at all scales, through following seven thematic action lines:
• Promoting good policy frameworks for sustainable tourism
Policy Frameworks
development
• Actions on, and increased awareness of, the links between
Climate Change
tourism and climate change
Poverty • Tourism as a mechanism for poverty alleviation
• Facilitating the promotion of cultural and natural heritage
Heritage through tourism, while strengthening living cultures and
conserving biodiversity
• Assisting the tourism private sector and its supply chain in
Private Sector becoming more sustainable (including water, energy, and
social foot printing)
• Finance and investment in tourism linked to the Green
Finance & Investment
Economy
Environment, resource • Prevention initiatives, notably in protected and ecologically
efficiency, and biodiversity sensitive areas
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9. Key Success Factor 1 – the Partnership itself
Unique global platform unifying: Partnership will
enable to launch,
replicate, or scale-up
local
knowledge successful projects
and initiated by any
networks
partner.
members Thus, knowledge
in-depth
expertise acquired in Africa
could be applied in
broad
geographic Latin America, Asia,
scope Europe, or North
America, or vice
versa.
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10. Key Success Factor 2 – the successful history
The Partnership will build upon the three-year success
story of the International Task Force on Sustainable
Tourism Development:
Membership Cooperation Policy Projects
• Membership of • 5 UN agencies • Developed policy • Helped support
18 countries and and other IGOs recommendat- nearly 40
25 organizations, such as OECD, ions for tourism projects
chaired by EC, cooperating stakeholders
France
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11. Membership services platform and
possible accomplishments
Advocacy, projects, new tools, networks
and marketing for YOU
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12. Four main activities
Scaling up and
Implementing
replicating Building
policy Developing
successful networks and
recommen- new tools
projects in partnerships
dations
other regions
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13. Example: Tourism Sustainability Council
• A global accreditation body, supported by the UN
system (UNWTO, UNEP etc.)
• Accredit regional, national or local certification
schemes on sustainable tourism
• Create a global database of certified providers
• On what basis?
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14. The Global Sustainable Tourism Criteria
• A set of 34 criteria with indicators
• Developed by a partnership including:
– Regional Tourism Organisations
– NTOs
– The UN system
– Global NGOs
– The Private sector
• http://www.sustainabletourismcriteria.org/
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15. Example of a criterion
• Energy consumption should be measured, sources
indicated, and measures to decrease overall
consumption should be adopted, while encouraging the
use of renewable energy.
• Indicators proposed:
– Percentage of total energy from renewable sources
– Monetary investment in energy saving devices/ technologies and
renewable energies
– Total energy consumed per tourist specific activity (guest-night,
tourists, etc) per source or divided renewable versus non-
renewable fuel
• GSTC_example.htm
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19. Membership services platform*
Drive debate on Improve your Connect with Promote your
Project support partners interests
Policy & advocacy
Networking & events
sustainability in results-delivery
Communication tools
tourism policies worldwide
• Advocacy for the • Technical and • Project directory • Use of Logo
implementation of project guidance summarizing for Partnership
the policy • Identification of project, contact projects
recommendations funding details, networking • Market place
for sustainable opportunities interests, and key for your products
tourism • Development of success factors and activities
development new tools • Members through the
• Promotion of • Information and directory Partnership
sustainability in knowledge • General Annual website
tourism in political generation Assembly • Communication kit
agendas thus through the • Workshops, trainin for all members to
impacting decision Partnership gs, events promote
making website membership and
• Joint fundraising
opportunities the Partnership
*from 2011 onwards
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20. What the Partnership could accomplish
Transform the way tourism is done worldwide, at all scales, by consumers, by
enterprises, and by the governments that plan and regulate destinations.
Quickly Develop new Implement and Spread
Innovation
Transfer
Mainstream
Capacity
implement in methods, policie monitor throughout the
one part of the s, networks, and innovative world the many
world an idea capacity- management successful, but
that was building practices and little-known
conceived in activities. technologies. projects that
another. already
undertake
sustainable
consumption
and production
in tourism.
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21. One possible key accomplishment:
- Single, isolated projects
- Limited impact Cooperative, scaled-up project
High impact
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22. Do you have questions, or want to join the Partnership?
Please contact us:
United Nations Environment Programme (UNEP)
tourism@unep.org
In Asia and the Pacific:
Dr. Stefanos Fotiou
Regional Coordinator: Resource Efficiency
stefanos.fotiou@unep.org
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Editor's Notes
The broad geographic scope of the Partnership, as well as the depth of its members’ expertise, will enable it to adapt, replicate, and scale-up successful projects initiated by any partner in other regions. Thus, knowledge acquired in Africa could be applied in Latin America, Asia, Europe, or North America, or vice versa.