Total quality management (TQM) is a management approach that aims to ensure customer satisfaction through continuous improvement processes. TQM involves all employees and focuses on meeting customer needs, improving processes, and making strategic, fact-based decisions. A survey found that over 80% of respondents agreed that TQM helps improve patient care and exceed customer expectations. TQM also helps identify errors, maintain organizational ethics, and enable optimal decision making through coordinated teamwork. The conclusion is that TQM provides significant benefits to organizations by improving services, employee performance, and customer satisfaction.