The document lists 10 reasons to attend the 26th annual Textbook & Academic Authoring (TAA) conference in Reno, Nevada in June. The reasons include getting advice on finishing journal articles, improving writing productivity, learning about digital textbooks, networking with others in the field, getting tips on publishing and dealing with rejection, avoiding bad publishing contracts, maintaining success over multiple editions, boosting writing productivity, and feeling part of a supportive community of authors. The conference will provide valuable information, advice, and networking opportunities for academic authors.

1. TOP 10 REASONS
YOU NEED TO ATTEND TAA’S
26 TH ANNUAL CONFERENCE
ON TEXTBOOK & ACADEMIC
AUTHORING THIS JUNE

2. YOU ARE STRUGGLING TO
1 FINISH YOUR JOURNAL
ARTICLE AND RISK FALLING
OFF THE TENURE TRACK.
Get valuable advice on how journaling can be used to support
organization and creativity in your academic writing, and how to
increase your productivity, stay on track and cultivate a habit of
scholarship.

3. 2 YOU’VE MISSED YOUR
TEXTBOOK DELIVERY DATE
& YOUR EDITOR HAS ISSUED
A BOUNTY ON YOUR HEAD.
Learn how to improve your writing and productivity, network with people who
understand your very same issues, meet one-on-one with veteran authors and
industry professionals for personal attention and assistance on your projects, and
relax so that you can go home refreshed and ready to tackle your writing!

4. YOU CAN GAMBLE
3 BETWEEN SESSIONS.
(WHERE ELSE CAN YOU SAY
THAT?)
The Silver Legacy Resort Casino is the most exciting of all
Reno casinos. Enjoy 85 table games and 1,400 slot machines.

5. 4 YOU’RE STUCK IN THE
WONDER YEARS WHEN
ALL AROUND YOU IS TURNING
DIGITAL.
Receive an update on digital textbooks and how the move to digital
affects you. You’ll also hear how one publisher’s textbook model is
addressing important higher education trends and issues by lowering
costs, increasing access, and personalizing learning.

6. 5 YOU CAN TALK ABOUT
TEXTBOOK & ACADEMIC
WRITING ALL YOU WANT & NO
ONE WILL BE BORED—EVEN IF
IT’S DURING SOCIAL HOUR.
Network between sessions, during a group trip to watch the Reno Aces
play the Fresno Grizzlies, and at the Pearson Higher Education
Hospitality Suite.
I have a
question…
I am writing a

7. YOU CAN’T HANDLE
6 REJECTION. WE
UNDERSTAND. LEARN HOW TO
GET OVER IT.
Discover ways to publish your work despite receiving rejection
and how to deal with reactions from your readers.

8. YOU FEAR YOU’LL GET
7 STUCK IN A BAD
CONTRACT TRAP THAT WILL
HAUNT YOU FOR YEARS.
Stop the trend of the publisher holding most of the cards by learning how
to make the changes you need to the publisher’s contract so you can
insist on being treated fairly.

9. 8 YOU’RE AT RISK OF BEING
A ONE HIT WONDER.
Learn the secrets of longevity that will move your
first textbook into multiple editions.

10. YOU OFTEN QUESTION
9 WHETHER YOU REALLY
ACCOMPLISHED ANYTHING
DURING THOSE HOURS
STARING AT A BLANK SCREEN.
Boost your writing productivity by learning how to establish
goals, determine priorities, write daily, monitor progress,
and become accountable.

11. 10 YOU WON’T GET LOST IN
THE CROWD.
As one of our conference attendees, Janet Belsky, author of
Experiencing the Life Span, said best, “My absolute favorite is the sense
you create of everyone coming together as a real family. It’s been only
two years and I already feel that I am attending a not-to-be-missed
annual family reunion.”

12. DON’T TAKE A GAMBLE ON
YOUR WRITING!
REGISTER TODAY FOR TAA’S 26TH
ANNUAL TEXTBOOK & ACADEMIC
AUTHORING CONFERENCE IN
RENO, NEVADA, JUNE 21-22.
TAAONLINE.NET/2013TAACONFERENCE
TWITTER HASHTAG #2013TAA