Top Tips for Optimising your Facebook Page
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The document provides 6 tips for optimizing a Facebook page from Mel Andrews, Head of Digital Media at the RSPCA. The tips are: 1) Treat Facebook as a community, not just a channel. 2) Define what success looks like for your organization. 3) Get ready for the new Facebook Timeline format. 4) Think beyond just your Facebook page and look at how fans engage across other platforms. 5) Understand your different types of fans. 6) Have a risk management plan to deal with potential issues on your page.
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Bar Charts, Pictograms, and Gantt Charts 257
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Maps 263
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Infographics 264
Producing and Integrating Visuals 264
Creating Visuals 265
Integrating Visuals with Text 265
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Visual Media on Mobile Devices 267
Producing Business Videos 268
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Step 3: Postproduction 272
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Key Terms 273
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October 2012 innovations
In our October Innovations report, we went through the marketing loop and identified our favorite examples from the month along the customer journey.
As expected, we saw a surge in all things mobile. Research from Gartner provided significant projections for the next two years in the growth of smartphone & tablet activity, and brands have jumped onboard, targeting consumers through in-app mobile ads and in-store consideration tactics. In our report, we highlighted the Honda campaign in Zynga’s Scramble With Friends mobile game, Target’s use of QR codes for secretive holiday toy shopping and Kraft’s experimentations with NFC in groceries across the Bay Area.
Also to note, we saw both DisneyStore.com and Rent the Runway refresh their ecommerce sites, just in time for holiday season, and Red Bull make a splash across the globe with one of the biggest brand moments of the year — Stratos.
Check back on our blog soon, as we’ll be recapping this year’s Black Friday and Cyber Monday research & news in our next report!
Comic life in the classroom
Comic Life is a publishing program that allows users to create comic strips and scrapbooks by dragging images, text, and other elements into page templates. It is available for both Windows and Mac computers. Users can customize pages and apply filters to photos. When finished, projects can be exported as PDFs, websites, images, or movies. The document recommends Comic Life for teachers because it is easy to learn, can be used across ages and subjects, encourages visual learning and thinking, and motivates reluctant writers.
Making social media work for you nm think - eastbourne
This document provides an overview of using social media for communication and outreach. It discusses popular platforms like Twitter, Facebook, blogs and Pinterest. It emphasizes being present, building connections through shared interests, and representing authentic biblical values online. It also addresses managing expectations, setting policies, and engaging in conversations respectfully.
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- 1. Social Media Conference 21 March 2012 #CCsocmed www.charitycomms.org.uk
- 2. Six tips for optimising your Facebook page @mel_RSPCA Mel Andrews, Head of Digital Media, RSPCA
- 3. #1: It is not a channel, it’s a community
- 4. #1: It is not a channel
- 5. #2: Define what success looks like for you Image source http://www.flickr.com/photos/nchoz/243216008/
- 6. #2: Define what success looks like for you
- 7. • Insert screen grab of rspca report
- 8. #3: Get ready for Timeline
- 9. Cover image 851x315 px Tabs move to here – Fill in your choose your ‘About’ top 3 + section photos (Max 12 tabs) Change the name and Will image used automatically on your go live on 30th tabs/apps March
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- 11. ‘Star’ a post to span both columns
- 12. Manage You and your page your fans from the can send admin panel direct messages Watch www.learnfacebookpages.co m
- 13. #4: Think beyond your page Image source : http://www.flickr.com/photos/dustpuppy/5176123328/
- 14. #4: Think beyond your page
- 15. #5: Understand your fans • Wall of fans
- 16. #5: Understand your fans
- 17. #6: Have a risk management plan Image Source: www.flickr.com/photos/jhf/2535449690/
- 18. #6: Have a risk management plan
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