This week we’re welcoming 13 promising Norwegian and Swedish companies to Nordic Innovation House to participate in the TINC fall 2014 program. The participants have four intense weeks ahead where they will be able to test their products on potential customers, industry experts, and investors in Silicon Valley. This workshop is an introduction workshop for these companies, focusing on several key sales strategy topics, including: - Developing a value statement - Why companies & individuals buy - Buyer Types - Prospecting using online networks such as LinkedIn & Meetup.com - Stages of the sale