The document outlines the development steps of the Kwaga product from February 2009 to October 2009. It describes Step 1 as establishing their online presence and logo. Step 2 details positioning the product and starting beta signups. Step 3 simplified the website to a single page and used comic strips to demonstrate individual features. Step 4 focused on community building and a social media presence.

1. Time-Warp
Kwaga Home page

2. Feb. 2009
Step 1: Here we are!
Stong logo:
getting identified
Position the Kwaga
product
Start building
momentum: recruiting
alpha testers
follow me: @adeforsan

3. Feb. 2009
Step 1: Here we are!
Stong logo:
getting identified
Position the Kwaga
product
Start building
momentum: recruiting
alpha testers
follow me: @adeforsan

4. Feb. 2009
Step 1: Here we are!
Stong logo:
getting identified
Position the Kwaga
product
Start building
momentum: recruiting
alpha testers
follow me: @adeforsan

5. Feb. 2009
Step 1: Here we are!
Stong logo:
getting identified
Position the Kwaga
product
Start building
momentum: recruiting
alpha testers
follow me: @adeforsan

6. Apr.2009
Step2: Disruption at work
Discover the product
Positioning in progress
Get all existing and
forthcoming features/
programs at once
Beta sign-up in place
follow me: @adeforsan

7. Apr.2009
Step2: Disruption at work
Discover the product
Positioning in progress
Get all existing and
forthcoming features/
programs at once
Beta sign-up in place
follow me: @adeforsan

8. Apr.2009
Step2: Disruption at work
Discover the product
Positioning in progress
Get all existing and
forthcoming features/
programs at once
Beta sign-up in place
follow me: @adeforsan

9. Apr.2009
Step2: Disruption at work
Discover the product
Positioning in progress
Get all existing and
forthcoming features/
programs at once
Beta sign-up in place
follow me: @adeforsan

10. Apr.2009
Step2: Disruption at work
Discover the product
Positioning in progress
Get all existing and
forthcoming features/
programs at once
Beta sign-up in place
follow me: @adeforsan

11. Apr.2009
Step2: Disruption at work
Discover the product
Positioning in progress
Get all existing and
forthcoming features/
programs at once
Beta sign-up in place
follow me: @adeforsan

12. Sept.2009
Step 3: Simplify and Illustrate
Single page website
Baseline’s stabilized
3 images comic strips
demonstrate one feature
at a time
get users to sign up
Extra info on hotlinks
follow me: @adeforsan

13. Sept.2009
Step 3: Simplify and Illustrate
Single page website
Baseline’s stabilized
3 images comic strips
demonstrate one feature
at a time
get users to sign up
Extra info on hotlinks
follow me: @adeforsan

14. Sept.2009
Step 3: Simplify and Illustrate
Single page website
Baseline’s stabilized
3 images comic strips
demonstrate one feature
at a time
get users to sign up
Extra info on hotlinks
follow me: @adeforsan

15. Sept.2009
Step 3: Simplify and Illustrate
Single page website
Baseline’s stabilized
3 images comic strips
demonstrate one feature
at a time
get users to sign up
Extra info on hotlinks
follow me: @adeforsan

16. Sept.2009
Step 3: Simplify and Illustrate
Single page website
Baseline’s stabilized
3 images comic strips
demonstrate one feature
at a time
get users to sign up
Extra info on hotlinks
follow me: @adeforsan

17. Sept.2009
Feat#1: highligt key
messages
Feat#2: keep track of
meetings
Feat#3: Keep track of
credentials
Feat#4: keep track of phone
number
Feat#5: keep track of your
tasks and deadlines
follow me: @adeforsan

18. Sept.2009
Feat#1: highligt key
messages
Feat#2: keep track of
meetings
Feat#3: Keep track of
credentials
Feat#4: keep track of phone
number
Feat#5: keep track of your
tasks and deadlines
follow me: @adeforsan

19. Sept.2009
Feat#1: highligt key
messages
Feat#2: keep track of
meetings
Feat#3: Keep track of
credentials
Feat#4: keep track of phone
number
Feat#5: keep track of your
tasks and deadlines
follow me: @adeforsan

20. Sept.2009
Feat#1: highligt key
messages
Feat#2: keep track of
meetings
Feat#3: Keep track of
credentials
Feat#4: keep track of phone
number
Feat#5: keep track of your
tasks and deadlines
follow me: @adeforsan

21. Sept.2009
Feat#1: highligt key
messages
Feat#2: keep track of
meetings
Feat#3: Keep track of
credentials
Feat#4: keep track of phone
number
Feat#5: keep track of your
tasks and deadlines
follow me: @adeforsan

22. Sept.2009
Feat#1: highligt key
messages
Feat#2: keep track of
meetings
Feat#3: Keep track of
credentials
Feat#4: keep track of phone
number
Feat#5: keep track of your
tasks and deadlines
follow me: @adeforsan

23. Oct.2009
Step 4: Community Building
Getting into Social
follow me: @adeforsan

24. Oct.2009
Step 4: Community Building
Getting into Social
follow me: @adeforsan

25. More to come :-)
Stay tuned!
follow me: @adeforsan

26. Thanks!
Visit Kwaga at www.kwaga.com
(thanks to the Internet Archive)
follow me: @adeforsan