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Apple I Macintosh
World's Largest Technology company by total
assets, and the World's Third-largest mobile
phone manufacturer.
US$700 billion
115,000 permanent full-time employees
453 retail stores in sixteen countries
Worldwide Annual Revenue totaled $233 billion
Environmental Responsibilities
We’re conscious of how we use resources that
may not be around forever. So we’re
designing products that use fewer materials
than ever before. We’ve come up with
innovative ways to minimize the
environmental impact of our raw materials
by using more recycled, recyclable, and
sustainable plant-based materials. And we’re
striving to reuse as much water as we can
when manufacturing our products, and in
the data centers that help those products and
services work.
AppleCampus,California
5thAveNewYorkCityAppleStore
LondonAppleStore
Applestore,China
Applestore,China
Applestore,Malaysia
Applestore,Philippines
Products
Ipods
Products
iMac & Macbooks
Products
iPads
Products
iPhones
12 years in IBM's personal computer business
COO of Intelligent Electronics
Vice President of Compaq
Joined Apple in 1998
CEO of Apple Inc. on 2011.
He challenged shareholders to "get
out of the stock" if they didn't
share the company's views on
sustainability and climate change.
He was named number 1 in
Fortune's: World's Greatest
Leaders.
Keys to his Leadership at Apple:
people, strategy, and execution
"If you get those three right
the world is a great place."
=Donations to charity
Lisa Jackson, formerly the head of
the Environmental Protection
Agency
"He's no Steve Jobs"
Lessons
1. Take risks.
2. Trust others around you.
3. Admit when you’re wrong.
4. Do what you do and do it well.
5. Write your own rules.
Tim Cook Apple inc. Leadership Concept
Tim Cook Apple inc. Leadership Concept

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Tim Cook Apple inc. Leadership Concept

Editor's Notes

  1. Who doesn’t know Apple Inc. Apple is a prominent hardware and software company best known for its series of personal computers, the iPod and its innovative marketing strategies for its products.
  2. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 1976, to develop and sell personal computers. it was incorporated as Apple Computer, Inc. on January 3, 1977, and was renamed as Apple Inc. on January 9, 2007, to reflect its shifted focus toward consumer electronics.
  3. A very short history about apple, Apple Company was established in 1976 to sell the Apple I personal computer kit.  Introduced in 1984, the Macintosh was the first widely sold personal computer with a graphical user interface. And this was the first ever logo of apple
  4. Today. Apple is the world's largest information technology company by revenue, the world's largest technology company by total assets, and the world's third-largest mobile phone manufacturer. Apple became the first U.S. company to be valued at over US$700 billion. The company employs 115,000 permanent full-time employees as of July 2015 and maintains 453 retail stores in sixteen countries as of March 2015;[1] it operates the online Apple Store and iTunes Store, the latter of which is the world's largest music retailer. Apple's worldwide annual revenue totaled $233 billion for the fiscal year ending in September 2015.
  5. After graduating from Auburn University, Cook spent 12 years in IBM's personal computer business Later, he served as COO of the computer reseller division of Intelligent Electronics and was vice president for corporate materials at Compaq. Cook was asked to join Apple by Jobs in 1998. After Jobs resigned as CEO and became chairman of the board, Cook was named CEO of Apple Inc. on August 24, 2011.
  6. On February 28, 2014, Cook made headlines when he challenged shareholders to "get out of the stock" if they didn't share the company's views on sustainability and climate change. In March 2015, Cook was named number 1 in Fortune's: World's Greatest Leaders.
  7. As Apple Inc. CEO, Cook regularly begins sending emails at 4:30 a.m. and previously held Sunday-night staff meetings by telephone to prepare for the next week. Cook shared the keys to his leadership at Apple in May 2013: people, strategy, and execution; he explained, "If you get those three right the world is a great place." Under Cook's leadership, Apple has increased its donations to charity, and in 2013, he hired Lisa Jackson, formerly the head of the Environmental Protection Agency, to assist Apple with the development of its renewable energy activities.
  8. "He's no Steve Jobs“ are words that are often spoken in comparing Cook to the legendary founder of Apple, and while that certainly may be true, Cook has strengths of his own. Under his leadership Apple has become a much more socially aware company, working to improve conditions in overseas factories and aiming to reduce pollution caused by data centers and the devices themselves
  9. 1. Take risks. The life of a leader is not an easy one. At times leaders must make extremely difficult decisions that can affect the lives of those around them. Although it’s difficult, you must be able to trust in your ability to take risks. 2. Trust others around you. Tim Cook is known as a leader who will trust the opinions and voices of the team he surrounds himself with. Part of being a leader is understanding that you don’t know everything, and handing some of the workload to others on your team will go a long way in helping you become a successful leader. 3. Admit when you’re wrong. Tim Cook strongly believes in admitting when you are wrong. Cook apologizes to the public when the Apple Maps is a mess. Strong leaders need to understand when they are wrong and admit it so that they can move forward. This is a strong lesson in leadership, having the courage to admit when you are wrong and avoiding the mistakes of the past. 4. Do what you do and do it well. Apple is a company that is built around doing what they do and doing it well. It may be shocking to believe, but Apple really only creates a few products. Tim Cook stresses that this focus is a key to Apple’s continued success. “I mean, if you really look at it, we have four iPods. We have two main iPhones. We have two iPads, and we have a few Macs. That’s it.” Cook is patient and understands that new and unique ideas will come. In the meantime, Apple focuses on improving its foundation and the products people love. 5. Write your own rules. you will struggle to find continued success if you lead based on the confines of a textbook. You will rarely find real life scenarios and problems following those in textbooks.During a Q & A at Duke University, Tim Cook mentioned you must “write your own rules”. If you do everything in a formulated manner, then the best you can do is reach the same position as everybody else. It is a strong lesson in leadership, knowing when to follow the rules and when to throw them away.