The document discusses conventions of the thriller genre and how they were applied to a student film trailer project. Key conventions used in the trailer include isolated woodland locations to suggest characters have nowhere to hide, an investigation narrative with characters being followed by an antagonist, themes of violence and action, darkened lighting, a costume for the antagonist meant to appear ghost-like, handheld camerawork to add uncertainty, and quick editing to build tension. The trailer aims to provoke questions in viewers and leave them wanting more through conventional thriller techniques.