A brief look at the ways Mozilla has enabled participation in the marketing we've done for Firefox, drawing lessons from our open source software development model. Delivered at the 2009 Influx Curated Conference.
Social Media and Broadcasting: Presentation to the Australian Broadcasting Co...Robin Hamman
A wide ranging presentation on the use of social media which I've created for an audience of people working in broadcasting. Most examples taken from UK media use of social media, with emphasis on techniques and tools are simple, yet powerful, such as finding and reflecting audience opinions rather than building platforms that support this functionality. Towards the end, it gets to examples of deep engagement, where audiences co-create content.
Social Media and Broadcasting: Presentation to the Australian Broadcasting Co...Robin Hamman
A wide ranging presentation on the use of social media which I've created for an audience of people working in broadcasting. Most examples taken from UK media use of social media, with emphasis on techniques and tools are simple, yet powerful, such as finding and reflecting audience opinions rather than building platforms that support this functionality. Towards the end, it gets to examples of deep engagement, where audiences co-create content.
The Commons in the Corporation: The challenge of raising awareness within med...mohamedn
Concepts such as Open Source and Creative Commons are usually foreign to most corporations. Mohamed will share his experience with championing these concepts within a media company and discuss how Al Jazeera is aligning these philopsophies to their strategic goals.
Organisational Change Through Social MediaDarren Sharp
This presentation by Darren Sharp, senior consultant at Collabforge (www.colabforge.com) was delivered to the Australian Council for Private Education & Training 2009 National Conference held in Canberra 27 - 30 August. This presentation explores strategies for encouraging organisational change via social media. It examines how social networks allow users to form communities of interest and practice; how organisational change is critical in a world of user-generated content and social-media; using Web 2.0 tools to influence organisational change and how peer-to-peer reviews, search engines and social networks will effect private education.
Introduction to social media from B2B perspective. Delivered at a customer workshop for a global B2B client.
External utilization part done and presented by Marko Sykkö from Promener / Tehostamo Consulting.
Social Media in Plastics Additives & Concentrates Market - Presented at AMI ...Eric Albee
Leveraging social media to grow companies in the plastics additives and concentrates market. We are all in an online social world and this is not going to change, only get more intense. We must adapt and adopt strategies to capitalize on this networking opportunity, and fitting it into our overall marketing strategies.
The Commons in the Corporation: The challenge of raising awareness within med...mohamedn
Concepts such as Open Source and Creative Commons are usually foreign to most corporations. Mohamed will share his experience with championing these concepts within a media company and discuss how Al Jazeera is aligning these philopsophies to their strategic goals.
Organisational Change Through Social MediaDarren Sharp
This presentation by Darren Sharp, senior consultant at Collabforge (www.colabforge.com) was delivered to the Australian Council for Private Education & Training 2009 National Conference held in Canberra 27 - 30 August. This presentation explores strategies for encouraging organisational change via social media. It examines how social networks allow users to form communities of interest and practice; how organisational change is critical in a world of user-generated content and social-media; using Web 2.0 tools to influence organisational change and how peer-to-peer reviews, search engines and social networks will effect private education.
Introduction to social media from B2B perspective. Delivered at a customer workshop for a global B2B client.
External utilization part done and presented by Marko Sykkö from Promener / Tehostamo Consulting.
Social Media in Plastics Additives & Concentrates Market - Presented at AMI ...Eric Albee
Leveraging social media to grow companies in the plastics additives and concentrates market. We are all in an online social world and this is not going to change, only get more intense. We must adapt and adopt strategies to capitalize on this networking opportunity, and fitting it into our overall marketing strategies.
Mendadak diundang untuk sharing di acara Trend Digital Branding in 2013, jadilah bikin materi presentasi kilat. Semoga ada ilmu yang bisa diambil, dan semoga bermanfaat. :)
2010 Trends in Digital Advertising (for Miami Ad School)Marci Ikeler
This is my Industry Hero presentation that I gave to Miami Ad School on 2/1/2010. It describes what I think are the major trends in successful digital marketing for 2010. It's part of a larger presentation that I'm still polishing. Please send your feedback!
A video of my presentation (about 1/2 hour long in total) can be found here:
http://vimeo.com/9296055
http://vimeo.com/9296127
http://vimeo.com/9296429
http://vimeo.com/9297001
Note: it's broken into four parts for easy viewing.
A 5 mn talk delivered at Lift France '09 (Marseille). It's about building the future Internet we want, not the one we're going to be given. How do we participate in shaping the Internet? How is the choices we make about browsers and services make a difference.
Building Social brand - A Xoriant Executive OverviewOlivier Taupin
Presentation by Olivier Taupin
- Owner of several large LinkedIn Groups, including Linked:HR, largest LinkedIn Group worldwide. Groups on LinkedIn
- Vice President, Social Media Marketing, Xoriant
Subject; Executive overview on how Xoriant grows and manages large groups on LinkedIn.
Jan 26 2011 gta rewards breakfast web 2 0 and hrCathy McKnight
Building an HR Social Media Strategy focuses on harnessing social media tools--social networks, blogs and wikis--for use in recruiting, employee engagement, training and corporate culture building. During this breakfast session we will review and discuss what social media tools are out there and how they can be used in recruiting, employee engagement, training and corporate culture building, as well as examine case studies and examples of internal social media success stories.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Dr. Sean Tan, Head of Data Science, Changi Airport Group
Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
5. Mozilla
a global, open source project
a mission-oriented organization
a public benefit company and subsidiaries
250 employees
40% of code comes from non-employees
20,000+ testing volunteers
over 300 million users
10. Open source participation
1. high agreement on core values
2. decision-making rests with module owners
3. groups will develop distinct ways of working
4. many decision-makers outside the “official” org
5. communication is central
20. Parting thoughts
The value of designers, marketers, and creative
professionals can grow in a participatory economy
On a networked planet, connection is frictionless
Share your skills, experience and artistry - every one of us
now has the opportunity be both teacher and student
I am the head of marketing for Mozilla Corporation. Our best known product is Firefox.
Since its initial release in 2004, Firefox has grown to become the second most popular Web browser in the world, with over 300 million active users and over 22% worldwide market share.
Even with that success, there remain great opportunities for education and awareness building.
Firefox is created by Mozilla, which is an open source based software developer that is 100% owned by a 501(c)3 non-profit foundation. Even as we’ve grown over the years to 250 employees, we have continued to welcome contributions from our community - as you can see by the amount of code contributed to our most recent release of Firefox by non-employees.
I’m here today at Influx Curated 2009 to share with you three insights we’ve gained about enabling participation in the marketing we’ve done for Firefox over the past five years.
Part of the emphasis on participation from the beginning was out of necessity. The original Firefox development team was a small team of engineers.
So when we launched Firefox 1.0 in 2004, we reached out to people in our user base who had skills in marketing and PR. One volunteer, a PR professional in Minnesota, came up with the idea to run a fundraising campaign to pay for a full page ad in the New York Times. The idea took off. In two weeks we raised a quarter of a million dollars from 10,000 donors, and ran a two-page ad that featured each one of their names as part of the design.
This experience - of empowering people to take action - leads to the first insight I wanted to share. That by pushing decision making to the edges, you will benefit from unexpected, independent action.
We ensure that action is coherent by making it clear what our baseline of values are. These five principles of open source participation are directly informed by the experiences we’ve built up, initially in our software engineering processes, that have enabled us to create products like Firefox. We’ve applied these principles to our marketing as well. Binding our work is regular, meaningful, transparent communication.
This belief in the value of communication underlies our belief that surprise is overrated.
An example of this is a small team of student volunteers from Oregon State, who decided they wanted to create the world’s biggest Firefox logo. Using open communication tools like wikis, IRC and mailing lists, they rallied their friends and support from a broad group of people to ...
... create this piece of art that graced a farmer’s wheatfield in rural Oregon. We’ve found that we do better across the board when we increase the number of people who can participate.
And we’re always looking for ways to allow everyone who is interested take part.
The final insight I’ll share is that as we’ve matured as an open source project and organization, we’ve come to realize much of our role within Mozilla is to build systems and ways for our community to do the important things.
In our marketing efforts, we focus the energy of 250,000 volunteers at our community marketing hub called SpreadFirefox.com.
SpreadFirefox is where we enabled 8 million Firefox users to participate in setting a brand new Guinness World Record last year for most software downloaded in 24 hours.
And we continue to look for ways to provide our extended community the tools and assets they need to share Firefox with others.
So five years into the Firefox adventure, we have grown as an organization and community, and while we face new challenges, we’ve never been more optimistic about the work and opportunities ahead.
I’ll leave you with a few observations.
- I reject the premise that the rise of participation and user generated content will render the work of creative professionals irrelevant. I believe there is a continuum and a hunger for the expertise you as a creative carry by the new generations of people creating online.
- And as the network of communication reaches more people and brings the effective cost of connecting down to zero, the opportunities to share your expertise with the world are limitless
- I believe what’s required is for each of us to add to our unique set of skills and artistry the desire to teach, and couple that with the beginner’s mind of the student.
Great things can follow. Thank you.