This document contains brief snippets of information on various topics including moments that matter in retail, consumer mobility trends, brand personalization strategies, and rebuilding the marketing leader. It provides quotes and statistics from companies such as IBM, Cisco, Litmus, and Return Path on these topics in a scattered format without full paragraphs of text.

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6. Ginni Rometty
CEO, IBM

7. one.
Moments
Matter

11. Accenture

12. two.
Consumer
Mobility

15. 1 in 3 consumers use
their mobile phone to
research products instore.
Cisco Internet Business Group

18. Litmus

19. We sent over 1 Billion
digital messages on
Cyber Monday

20. Many of our retail
clients experienced
mobile open rates
exceeding 80%

24. three.
Brand
Personalization

25. Two types :
1. Guided Selling
2. EGOnomics

26. Guided Selling

27. Return Path

38. iGoDigital

42. EGOnomics

43. Faith Popcorn

50. Rebuilding the
Marketing
Leader

51. Keep your eye on the
company strategy.

52. Collaborate with peers for
the sake of the customer.

53. Build new models to breed
innovation.

54. Reorganize the customer
journey.

55. Data beats
OPINIONS

56. David Walmsley
Head of Multichannel
Marks & Spencer