My presentation from 'Got Social Media' that I gave in Houston on January 24th. This presentation is a deeper dive into some ideas I presented in Marketing's Perfect Storm with a much bigger focus on social media and how (even in the past few months) it has impacted traditional marketing.
Marketing's Perfect Storm: Critical Mass Presenation by Chris BernardChris Bernard
This is a presentation I gave last fall at a public event that Critical Mass held in Chicago. Like many of my other presentations you'll notice variations on a theme. In this particular case I talk about how social media and the Web in general is disruptive to existing advertising models.
Creative Traction Methodology - For Early Stage StartupsTommaso Di Bartolo
How to build a mindset that gets a new product traction? 99% of all startups are forced to give up because they lack traction. As founders are thrilled and captivated to build a product that could change the world - the majority downright neglects to put equal efforts towards how to differentiate in taking the product to market. The difference between those who make it to get traction and the rest lies in the innovator’s mindset.
Fallon Brainfood x Planning-ness 2010: How To Plan AppsAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy will reveal some learnings and tips for account planners trying to operationalize the process of concepting, selling and building applications and digital tools.
Learn some pitfalls to avoid, shortcuts for bridging the gap between "start-up" culture and agency culture, guidance for selling apps to clients who are "bottom-line" or "ad message" minded, and shifting your teams from campaign thinking to service mentality.
http://planningness.com
September 30th – October 1st at Denver’s, Space Gallery.
10 Things CEOs Need to Know About Design Jason Putorti
Presentation first delivered at the 2010 Bessemer Cloud Conference introducing design concepts for non-designers, simple tactics to improve existing products, and strategies for success in product/experience design moving forward.
Thank you Dustin Curtis, Kim Goodwin, Jared Spool, Marc Gobé, Indi Young, Steve Krug, Robert Hoekman, Jr., Seth Godin, and Jesse James Garrett for content and inspiration.
Marketing's Perfect Storm: Critical Mass Presenation by Chris BernardChris Bernard
This is a presentation I gave last fall at a public event that Critical Mass held in Chicago. Like many of my other presentations you'll notice variations on a theme. In this particular case I talk about how social media and the Web in general is disruptive to existing advertising models.
Creative Traction Methodology - For Early Stage StartupsTommaso Di Bartolo
How to build a mindset that gets a new product traction? 99% of all startups are forced to give up because they lack traction. As founders are thrilled and captivated to build a product that could change the world - the majority downright neglects to put equal efforts towards how to differentiate in taking the product to market. The difference between those who make it to get traction and the rest lies in the innovator’s mindset.
Fallon Brainfood x Planning-ness 2010: How To Plan AppsAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy will reveal some learnings and tips for account planners trying to operationalize the process of concepting, selling and building applications and digital tools.
Learn some pitfalls to avoid, shortcuts for bridging the gap between "start-up" culture and agency culture, guidance for selling apps to clients who are "bottom-line" or "ad message" minded, and shifting your teams from campaign thinking to service mentality.
http://planningness.com
September 30th – October 1st at Denver’s, Space Gallery.
10 Things CEOs Need to Know About Design Jason Putorti
Presentation first delivered at the 2010 Bessemer Cloud Conference introducing design concepts for non-designers, simple tactics to improve existing products, and strategies for success in product/experience design moving forward.
Thank you Dustin Curtis, Kim Goodwin, Jared Spool, Marc Gobé, Indi Young, Steve Krug, Robert Hoekman, Jr., Seth Godin, and Jesse James Garrett for content and inspiration.
New ideas need new behaviors - a behavioral focus on innovationBig Spaceship
In this presentation, we take a look at how Big Spaceship organizes itself for new behaviors, how our approach focuses on behavior, and how behavior has affected work like Skittles, Star Wars, Google, and The Most Awesomest Thing Ever.
It originally appeared here http://spcshp.it/eatstrategy and then at eat:strategy - a strategy conference in Toronto in July 2012.
For more on Big Spaceship: http://www.bigspaceship.com
The experience is the product (for Mind The Product 2016)Peter Merholz
The field of user experience emerged to compensate for poor product management. When we recognize that "the experience is the product," it becomes clear that these two fields are closely aligned.
STC09 Social Media and User ExperienceEric Grandeo
This presentation provides an overview of social media, strategy, and how it integrates and supplements the User Experience Design Process. It reviews common tactics, techniques, and strategies to become involved in the conversation.
Gain relevant insights from Fallon attendees of the Mashable Media Summit 2010 about Creating and Choreographing Engaging Content in the Modern Age, enjoy a lunch of mashed potatoes and food for thought.
Presenters: Chris Campbell, Erin Simle, Marty Wetherall, and Julianna Simon with Aki Spicer as Moderator.
*Brainfood is Fallon agency food for thought that stimulates lively discussion and provides valuable insights and applications for you and your clients.
Previous Brainfoods: http://www.slideshare.net/group/we-are-fallon
I was asked to speak at the IPA Strategy Group's Modern Briefing event this morning. These are my thoughts on why participation is so important-it fundamentally disrupts business models-and how we can get better at briefing for participation:
-A business problem is a behavioural change in disguise
-Think about network insights, not consumer insights
-Move from "the single thing we want to say" to "the single thing we're going to make or do"
Fallon Brainfood: 15 #Winning Ideas for young hopefuls seeking to enter adver...Aki Spicer
Fallon's Rocky Novak (@rockynovak) Director of Digital Development, and Aki Spicer (@akispicer), Director of Digital Strategy present 15 Things You Should Know (but aren’t likely hearing) About Starting Your Career in Advertising. Advice at the intersection of Inspiration and "Scared Straight."
@University of Minnesota Ad Club, November 2011
Many companies, in their haste to be first to market, forget the value of good early, strategic design thinking when creating a product or service. This results in mediocrity, and ultimately leads to an unloved brand experience where consumers become fickle and disloyal. Now, whether leading a design team, sitting on the board of directors or starting up a company, UX practitioners have made their way back up the value chain and have been re-empowered to make decisions that really can change the world.
This talk and workshop helps you get into the right mindset and apply techniques that prove the enormous value of UX at a strategic level.
User experience doesn't happen on a screen: It happens in the mind.John Whalen
User experience is a vital component of mission-critical projects. The vast majority of experience is digital. We spend insane amounts of time and money designing UX for websites, apps and products to impress users. But the truth is UX isn’t a singular experience we can define. And it doesn’t happen on a screen – it happens in the mind. More specifically, the six minds.
Discover how UX is truly a collection of experiences occurring across six brain concentrations, each with their own processing styles and ideal states. And how, using psychological principles, you can uncover the conscious and subconscious needs of these six minds to appeal to users on cognitive and emotional levels.
This deck covers:
What is user experience design?
How lean concepts changed our approach to UXD
How to begin a successful UX project
How to implement user research to get actionable insight
Landing pages are a crucial part of any online marketing campaign. They can be used to more effectively communicate your marketing message and ad a result increase the conversion rate of your campaigns.
This presentation presents a detailed look at 101 ways you can improve the conversion potential of your digital marketing.
I have the document in PDF format also, but I thought the presentation format would be useful for anyone wanting to run a session on the subject.
How to come up with brand ideas? (breakneck version)Kunal Ghosh
Here's a quick, simple and easy way to come up with brand ideas in a group session for those assignments in which you don't get a clear brand objective or brief from the client. While this is a quick-fix, it's always advisable to pester your clients into investing in consumer research and branding and set clearer communication goals.
(Please don't use for professional purposes without express permission.)
There are key things that will give you a much better chance at success. While these are well documented in numerous books, articles, and videos - there are still many stakeholders that don't subscribe to some basic truths, like: product decisions should be based on evidence, or having dedicated UX Designers on product teams.
Jeremy will go over his top ten questions to ask any team to see if they're heading toward launching a great product experience.
This presentation was originally given @ Refresh Dallas on 2/12/15
6 Essential Elements for Leaders and OrganizationsO.C. Tanner
People in any role have the ability to create great work when they connect, question, collaborate and innovate. Here are 6 things leaders and organizations can do to help this happen.
How To Write Like a Human - by Claire DawsonZeus Jones
There’s a lot of angst out there about writing. So, here’s a primer on how to tackle the job of writing when you feel like you just don’t know what to say (or when you feel like you do know what to say, but you have no idea how to say it).
A talk we had at Texity systems.
Topics were
“ Are you really a User Experience Designer ?
The shift from product design to process design”
Contents
- what is user experience ? A bit of historical perspective
- Who coined the term and what did he mean ? ( Don Norman coined this term)
- how does IA, interaction design, usability, user research, relate to user experience ?
- what is product user experience ?
- how is different from user experience design of a service ?
- if this is User Experience, then what exactly is customer experience ?
- Should there be a designation called User Experience designer?
- The CEO, the engineer, the sales manager , product manager ….. are they UX designers or they aren’t ?
- Product design vs Process design
- The notion of a User , and who is the Customer ….. can user and customer be same ?
- A better term : DUX ( designing for user experience )
Fallon Brainfood x VCU Brandcenter: The Engagement OpportunityAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy conducted a workshop at VCU Brandcenter's Executive Training Program for account planners.
"The Engagement Opportunity" outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.
Presentation from Planningness, October 17 2009, by Jason Oke and Gareth Kay.
For more on the event & speakers check out http://www.planningness.com
http://www.jasonoke.com
http://www.garethkay.com
Slide deck to give some theoretical background before stepping into the hands-on tutorial at http://sdnhub.org/tutorials/opendaylight. Compared to earlier version of this slide deck, this tutorial slide deck has been updated to focus more on MD-SAL and YANG modeled app development.
New ideas need new behaviors - a behavioral focus on innovationBig Spaceship
In this presentation, we take a look at how Big Spaceship organizes itself for new behaviors, how our approach focuses on behavior, and how behavior has affected work like Skittles, Star Wars, Google, and The Most Awesomest Thing Ever.
It originally appeared here http://spcshp.it/eatstrategy and then at eat:strategy - a strategy conference in Toronto in July 2012.
For more on Big Spaceship: http://www.bigspaceship.com
The experience is the product (for Mind The Product 2016)Peter Merholz
The field of user experience emerged to compensate for poor product management. When we recognize that "the experience is the product," it becomes clear that these two fields are closely aligned.
STC09 Social Media and User ExperienceEric Grandeo
This presentation provides an overview of social media, strategy, and how it integrates and supplements the User Experience Design Process. It reviews common tactics, techniques, and strategies to become involved in the conversation.
Gain relevant insights from Fallon attendees of the Mashable Media Summit 2010 about Creating and Choreographing Engaging Content in the Modern Age, enjoy a lunch of mashed potatoes and food for thought.
Presenters: Chris Campbell, Erin Simle, Marty Wetherall, and Julianna Simon with Aki Spicer as Moderator.
*Brainfood is Fallon agency food for thought that stimulates lively discussion and provides valuable insights and applications for you and your clients.
Previous Brainfoods: http://www.slideshare.net/group/we-are-fallon
I was asked to speak at the IPA Strategy Group's Modern Briefing event this morning. These are my thoughts on why participation is so important-it fundamentally disrupts business models-and how we can get better at briefing for participation:
-A business problem is a behavioural change in disguise
-Think about network insights, not consumer insights
-Move from "the single thing we want to say" to "the single thing we're going to make or do"
Fallon Brainfood: 15 #Winning Ideas for young hopefuls seeking to enter adver...Aki Spicer
Fallon's Rocky Novak (@rockynovak) Director of Digital Development, and Aki Spicer (@akispicer), Director of Digital Strategy present 15 Things You Should Know (but aren’t likely hearing) About Starting Your Career in Advertising. Advice at the intersection of Inspiration and "Scared Straight."
@University of Minnesota Ad Club, November 2011
Many companies, in their haste to be first to market, forget the value of good early, strategic design thinking when creating a product or service. This results in mediocrity, and ultimately leads to an unloved brand experience where consumers become fickle and disloyal. Now, whether leading a design team, sitting on the board of directors or starting up a company, UX practitioners have made their way back up the value chain and have been re-empowered to make decisions that really can change the world.
This talk and workshop helps you get into the right mindset and apply techniques that prove the enormous value of UX at a strategic level.
User experience doesn't happen on a screen: It happens in the mind.John Whalen
User experience is a vital component of mission-critical projects. The vast majority of experience is digital. We spend insane amounts of time and money designing UX for websites, apps and products to impress users. But the truth is UX isn’t a singular experience we can define. And it doesn’t happen on a screen – it happens in the mind. More specifically, the six minds.
Discover how UX is truly a collection of experiences occurring across six brain concentrations, each with their own processing styles and ideal states. And how, using psychological principles, you can uncover the conscious and subconscious needs of these six minds to appeal to users on cognitive and emotional levels.
This deck covers:
What is user experience design?
How lean concepts changed our approach to UXD
How to begin a successful UX project
How to implement user research to get actionable insight
Landing pages are a crucial part of any online marketing campaign. They can be used to more effectively communicate your marketing message and ad a result increase the conversion rate of your campaigns.
This presentation presents a detailed look at 101 ways you can improve the conversion potential of your digital marketing.
I have the document in PDF format also, but I thought the presentation format would be useful for anyone wanting to run a session on the subject.
How to come up with brand ideas? (breakneck version)Kunal Ghosh
Here's a quick, simple and easy way to come up with brand ideas in a group session for those assignments in which you don't get a clear brand objective or brief from the client. While this is a quick-fix, it's always advisable to pester your clients into investing in consumer research and branding and set clearer communication goals.
(Please don't use for professional purposes without express permission.)
There are key things that will give you a much better chance at success. While these are well documented in numerous books, articles, and videos - there are still many stakeholders that don't subscribe to some basic truths, like: product decisions should be based on evidence, or having dedicated UX Designers on product teams.
Jeremy will go over his top ten questions to ask any team to see if they're heading toward launching a great product experience.
This presentation was originally given @ Refresh Dallas on 2/12/15
6 Essential Elements for Leaders and OrganizationsO.C. Tanner
People in any role have the ability to create great work when they connect, question, collaborate and innovate. Here are 6 things leaders and organizations can do to help this happen.
How To Write Like a Human - by Claire DawsonZeus Jones
There’s a lot of angst out there about writing. So, here’s a primer on how to tackle the job of writing when you feel like you just don’t know what to say (or when you feel like you do know what to say, but you have no idea how to say it).
A talk we had at Texity systems.
Topics were
“ Are you really a User Experience Designer ?
The shift from product design to process design”
Contents
- what is user experience ? A bit of historical perspective
- Who coined the term and what did he mean ? ( Don Norman coined this term)
- how does IA, interaction design, usability, user research, relate to user experience ?
- what is product user experience ?
- how is different from user experience design of a service ?
- if this is User Experience, then what exactly is customer experience ?
- Should there be a designation called User Experience designer?
- The CEO, the engineer, the sales manager , product manager ….. are they UX designers or they aren’t ?
- Product design vs Process design
- The notion of a User , and who is the Customer ….. can user and customer be same ?
- A better term : DUX ( designing for user experience )
Fallon Brainfood x VCU Brandcenter: The Engagement OpportunityAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy conducted a workshop at VCU Brandcenter's Executive Training Program for account planners.
"The Engagement Opportunity" outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.
Presentation from Planningness, October 17 2009, by Jason Oke and Gareth Kay.
For more on the event & speakers check out http://www.planningness.com
http://www.jasonoke.com
http://www.garethkay.com
Slide deck to give some theoretical background before stepping into the hands-on tutorial at http://sdnhub.org/tutorials/opendaylight. Compared to earlier version of this slide deck, this tutorial slide deck has been updated to focus more on MD-SAL and YANG modeled app development.
UPDATED VERSION (2011): http://www.slideshare.net/plamere/music-recommendation-and-discovery
As the world of online music grows, music 2.0 recommendation systems become an increasingly important way for music listeners to discover new music.
Commercial recommenders such as Last.fm and Pandora have enjoyed commercial and critical success. But how well do these systems really work? How good are the recommendations? How far into The Long Tail do these recommenders reach?
In this tutorial we look at the current stateof theart in music recommendation. We examine current commercial and research systems, focusing on the advantages and the disadvantages of the various recommendation strategies. We look at some of the challenges in building music recommenders and we explore some of the ways that MIR techniques can be used to improve future recommenders.
It’s easier than ever to create a startup around a new, innovative idea. But most startups fail -- and most innovative products never take off. What differentiates the projects that DO take off? What habits, behaviors and attitudes are shared by the teams who create genre-defining hits? In this talk, you’ll learn the 7 habits of breakthrough innovators - brought to life with front-line stories from the early days of eBay, Ultima Online, The Sims, Rock Band, Covet Fashion, Happify, Lumosity and Pley. You’ll come away with a smarter approach to innovative product design - and practical, actionable design shortcuts you can use right away to turbo-charge your path towards product/market fit.
Fintech and Transformation of the Financial Services IndustryRobin Teigland
Slides from our FinTech day as part of the Entrepreneurship & Innovation Concentration in the Stockholm School of Economics Exec MBA program in Stockholm, Sweden.
Introduction to the Windows 8 Platform Proximity APIs for NFC apps.
Create your own Near Field Communication apps to interact with peers as well as NFC tags. Also introduces the open source NDEF Library for Proximity APIs: http://ndef.codeplex.com/
- Subscribe to proximity messages
- Publish messages to peers and tags (WindowsUri and NDEF records)
- Parse & create NDEF messages (including Smart Posters)
- Launching apps on own and peer devices
- Registering for custom URI schemes and protocols
- LaunchApp tags to directly start the app
- Peer to peer: quick data exchange and long term connections with Wi-Fi Direct / Bluetooth
- Establishing peer to peer socket communications simply by tapping two devices
- User Experience Recommendations for peer to peer apps
Which new scenarios are enabled by Windows 10 for NFC, Bluetooth LE & Beacons?Andreas Jakl
Beacons are one of the hottest topics of mobile development right now. Bluetooth Smart / LE is indispensable for Wearables and the Internet of Things (IoT). NFC is now finally arriving in the mass market.
With Windows 10, Microsoft has significantly expanded the possibilities for proximity technologies. In this overview, you will learn about the new scenarios and see several concrete examples of what is possible and how you can leverage it for your own projects!
Agenda:
NFC
- NFC simulation
- Smart Cards
- Raw NFC tag access
- Host card emulation (HCE)
Bluetooth Smart
- Bluetooth Beacon support
- Beacon specifications (iBeacon, Eddystone & co)
Full slide deck from the NFC In Action Conference held October 2014 in Tokyo, Japan.
The NFC In Action Conference is part of the NFC Forum Tap Into NFC Developer Program.
RFID and NFC Transponder from Global Tag. Here you can find many different type of tag transponder LF, HF, UHF and also BLE
#RFID #NFC #BLE #IoT #TAG #LF #HF #UHF
NFC Applications For Retailer - Mobile Prosumer Mobile and Sales AssistantFlorian Resatsch
In the last two years we were conducting this project. Stephan Karpischek and I did a lot of research for mobile applications in the area of retailers. The presentation only shows the basic ideas we had. If you are interested in an indepth information, please contact me.
5 Strategies to Market in the Digital Age - 2012 Event Marketer SummitDavid Rogers
Based on "The Network Is Your Customer: 5 Strategies to Thrive in the Digital Age" by David Rogers.
Get your free chapter at www.thenetworkisyourcustomer.com
Addressing Top CEO Priorities through Social Media Marketing and MetricsJacques Pavlenyi
Presented at the August 21 2012 Business Marketing Association's Southern California Chapter meeting. The world is changing - becoming more social, even in traditionally conservative B2B. B2B marketing is maturing, with social leading to more measurable successes. But taking b2b social media marketing to the next level is easier than you might think. This presentation hopes to help you:
-- Understand how to better align social media marketing with key strategic initiatives
-- Learn how to focus on the social metrics that matter
-- See applicable examples of real b2b social media marketing benefits
These views are my own and do not represent those of my employer.
What will marketing be like in the semantic web, the burgeoning new "web of data"? This presentation for the 2009 Semantic Technology Conference outlines a framework of 7 missions for data web marketing.
Making Social Media Work for Businesspeople, Presents the basics and what is needed to create a Marketing 2.0 strategy. Understanding the Power of Social Marketing and how to access this power for competitive advantage
In the ever growing world of Social Media business is often scared to dabble in the industry. I ask the question about whether or not Social Media can deliver a ROI...
10 Lessons for Marketers from Barack ObamaVijay Sankaran
A presentation made at a Digital Marketing Conference in November 2008 on Obama's digital and email marketing strategy. Also appeared earlier as an article in Afaqs.com and Brand Reporter.
The End Of Paid Media, The Value Of Social CurrencyAdNerds
Since the so-called 'social media revolution', media no longer means paper. It means people. The same people who have more and more tools at their disposal to easily dodge your very expensive ads, banners and commercials. So, what can you do to earn their attention? And better yet, what can you do to earn their engagement?
Introducing Ditto, a photo analytics tool for brandsDavid Rose
Using computer vision and hundreds of high-powered
servers, Ditto identifies when, where and how people
use products. Now, for the first time, marketers can take advantage of the exploding visual web.
These are slides that support a talk that @chrisbernard and @davebost gave for the 2010 Design for Mobile Conference. They might not make much sense without speaker notes, we'll try to post those later with links to a video.
This deck is intially for folks at D4M that heard our talk and want our slides. Enjoy.
This is a presentation from a talk I gave at TedX Penn Quarter on July 11, 2010. It's based on an earlier presention I gave at Design Thinking Dallas about seven lessons that appy to designers that we can derive from the life and talents of John Hughes.
It's best to watch the video that accompanies this presentation first.
http://www.youtube.com/watch?v=4tRkjpynmag
Why is UX important in the creation of software for the Web and devices. What's changed to make it more important? What's coming next? What are Microsoft tools to allow professional designers to work with .NET? It's all here.
An overview of older but still relevant techniques when we think about interaction design. If you're a practitioner now there's nothing new here but if you're trying to understand what interaction design is and how it adds value this is a good place to start.
This is a more wordy presentation based on older but useful content around design research methods.It's not so much about how one should collect this information as much as how to make use of it to develop design insights.
Microsoft UX Platform and Tool Overview By Chris BernardChris Bernard
This is a high-level overview of the Microsoft UX platform and tools, it fills out our 'egg' story a bit and how we're trying to impact designer and developer workflow.
The Egg Analogy: The Problem With Designer and Developer Workflow in Software...Chris Bernard
This is a version of the egg slides that many of us use at Microsoft to talk about designer and developer workflow. They were created by Expression Product Manager Jon Harris.
Institute of Design: Teaming Workshop By Chris BernardChris Bernard
This are slides for a Teaming Presentation and One Day workshop that I've taught at the Institute of Design on three occasions. I've included the slides in .PPT format which you may reference with proper accreditation. Note I've pulled some content and provided links to it to respect copyrights. Want me to conduct this workshop for you? Hire me! Email bernard@id.iit.edu for more information.
Design Thinking Dallas by Chris BernardChris Bernard
These are the slides I gave for a keynote at a conference hosting by IMC2 for the Design Thinking Dallas Conference. Some of the content here is repetitive across other presentations I give.
Questions? Email me at chris.bernard@microsoft.com
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
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Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...
There Will Be Blood: 'Got Social Media' Presenation by Chris Bernard
1. There will be blood
Why the Web 3.0 will be more 1.0 than 2.0
Chris Bernard
January 22, 2008
Houston Technology Center, Houston, TX
User Experience Evangelist
chris.bernard@microsoft.com
www.designthinkingdigest.com
(Look for me on LinkedIn, Facebook and Twitter) (Images used for educational purposes. Soure: iStockPhoto except where noted)
2. There will be blood
Why the Web 3.0 will be more 1.0 than 2.0
How we can avoid it!
Chris Bernard
January 22, 2008
Houston Technology Center, Houston, TX
User Experience Evangelist
chris.bernard@microsoft.com
www.designthinkingdigest.com
(Look for me on LinkedIn, Facebook and Twitter) (Images used for educational purposes. Soure: iStockPhoto except where noted)
55. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
The new marketing model
Transactional Relationship Collaborative
Marketing Marketing Marketing
View of value Value is associated with a Value is associated with Value is associated with
company’s offering. Maximize customer relationships. Maximize experiences. Maximize value
value in exchanges lifetime value of relationships of co-created experiences
View of market Place where value is exchanged between customers and the firm. Market as a forum where
Market is separate from the value creation process value is co-created through
interaction and dialogue
Role of customer Passive buyers to be targeted with Portfolio of relationships to be Prosumers – active
offerings cultivated participants in value co-
creation
Role of firm Define and create value for Attract, develop, and retain Engage customers in defining
consumers profitable customers and co-creating unique value
Nature of Customer Survey customers to elicit needs Observe customers and learn Active dialogue with
Interaction and solicit feedback adaptively about customers customers and communities
Source: Mohan Sawhney, Kellogg School of Management
56. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Blendtec: quot;Will it Blend?quot;
• $50 marketing spend, 2006 revenue up 43%
• 6 million hits in 5 days
• Was 3rd most viewed video on Youtube
57. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Monk-e-mail
• 100 million played
• 25 million unique visitors
• $0 marketing support post launch
• 25% traffic increase
• 157% click thru
“History's third-greatest
human achievement,
after only democracy
and Velcro.” AdAge
58. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Mentos and Diet Coke
• Original video downloaded 20M times
• 10K copycat videos
• 215 million mentions of Mentos brand
• $10M in free marketing / 20% rise in sales
• Coke sales rose 5-10% as well
59. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Lego Digital Designer
• Free design studio
• Online 3D Gallery
• 3,000-piece models
• 1 million+ downloads
69. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Marketing – and life – going digital
• (U.S.) 97% of College students have computers
• 94% cell phones
• 34% use Web as primary news source
• 15% are logged into IM around the clock
• 70% use social networking sites
• 85% of adults access Internet or cell phone
• 28% play videogames
• 13% watch TV on something other than a TV
• In 2007 video game sales > music sales
73. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Percentage of U.S. marketing spent on advertising
1996: 55% 2006: 33%
“We’re not in the business of keeping the media
companies alive. We’re in the business of
connecting with consumers.” Trevor Edwards, CVP Global
Brand and Category Management, Nike
74. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
More examples
As Customers Flock to the Web, Intel
Gives Chase With Its Ad Budget
EA Joins Forces with
Energy Company
Toyota advergame on Xbox Live
to promote Yaris
75. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Warner Brothers
• 66% recall rate
• 60 % of gamers said the
adverts ―added to the
environment.‖
76. Concept: Courtesy of Jamey Tisdale, a Microsoft buddy
Burger King
• Promotional price of $3.99 (US)
• 3.2 million games sold
• Earnings up 40%
• Same store sales up 4%
Burger King Is In The Video Game
Business; Earnings Up 40%
Thanks to XBOX
92. How to differentiate
Unmet
Feature Distinct
Upgrade Value
Articulated Unarticulated
Commodity Taken-For
Granted
Met
93. ―Because the purpose of business is to
create a customer, the business
enterprise has two, and only two, basic
functions: marketing and innovation‖
Peter Drucker
98. Concept: Courtesy of Rob Girling, Artefact.com buddy
Concept: Courtesy of Jamey Tisdale, a Microsoft
Building a Marketing Platform
Web Mobile
ERP Point of Sale
Community Ad Systems
108. Concept: Courtesy of Rob Girling, Artefact.com
Lovemarks…
1. Pursue radical not incremental innovation
2. Commitment to respect
3. Make it easy
4. Tell the truth
5. Nurture integrity
6. Never pull back on service
7. Deliver great design
8. Talk to Value
9. Deserve trust
10. Never fail the reliability test
Source: www.Lovemarks.com – Kevin Roberts
Source: Envisioning desirable software in the age of internet fatigue, Robert Girling, Artefact
118. Concept: Courtesy of Rob Girling, Artefact.com
…and it’s where Microsoft sees the future
Creating Optimizing Growing
Audience Reach
Touchpoints
Design and Development
Analytics / Decisions
Infrastructure
123. Call to Action
• Understand all your channels
• Get fuzzy (You’re not just a social media
expert, Web designer, marketer, you’re all
those things—and a consumer too!)
• Get T-Shaped, work with others that
complement your specialty
• Get heterogeneous, our future is a mix of open
and closed, shared and private, being incontrol
and knowing when to let go.
124. Where to learn more
www.designthinkingdigest.com
www.microsoft.com/design
www.microsoft.com/expression