The document summarizes the SME Assist program launched by the Australian Therapeutic Goods Administration to help small and medium enterprises navigate the country's complex regulatory framework for medical products. The six components of SME Assist include guidance documents, education/training, interactive tools, phone/email support, improved data capture on SMEs, and signposting to other business support services. Initial results show high utilization of the web resources and workshops. Upcoming expansions will include additional guidance documents, workshops, and one-on-one support for SMEs.