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Theme Address
World CoCreation Day, 2013
7th August, 2013
Park Global School of Business ExcellencePark Global School of Business Excellence
Coimbatore
By GBy GBy GBy G SankaranaranarayananSankaranaranarayananSankaranaranarayananSankaranaranarayanan
FounderFounderFounderFounder----DirectorDirectorDirectorDirector
Forum for CoForum for CoForum for CoForum for Co----creation Excellencecreation Excellencecreation Excellencecreation Excellence
WorldWorldWorldWorld CoCreationCoCreationCoCreationCoCreation Day, 2011Day, 2011Day, 2011Day, 2011
“
Co-created Social
Theme for 2013Theme for 2013Theme for 2013Theme for 2013
Responsibility,
the New CSR
”
Cleaning up the mess?!Cleaning up the mess?!Cleaning up the mess?!Cleaning up the mess?!
“In the early days, our “systems” consisted
of only those things that helped us build
better shoes and shirts, and ads and
events. We are, after all, a consumer
products company. It took us a
while, but we finally figured
out that we could apply these
two core competencies ―
Or creating a new value?Or creating a new value?Or creating a new value?Or creating a new value?
two core competencies ―
design and innovation ― to
bring about environmental,
labor and social change. We
opened the aperture of our lens and
discovered our potential to have a positive
influence on waste reduction, climate
change, managing natural resources,
renewable energy and factory conditions."
Mark Parker, CEO, Nike
Types of value…Types of value…Types of value…Types of value…
Strategic and profitableStrategic and profitableStrategic and profitableStrategic and profitable
Not StrategicNot StrategicNot StrategicNot Strategic but profitablebut profitablebut profitablebut profitable
Not profitableNot profitableNot profitableNot profitable but strategicbut strategicbut strategicbut strategic
Neither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitable
Jayanth Tribal Students Hostel, Rajapalayam
Neither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitable
Vethapatashala, Rajapalayam
Centre
State
Existing power structureExisting power structureExisting power structureExisting power structure
Local Body
Local
Community
The SaintThe SaintThe SaintThe Saint HerblainHerblainHerblainHerblain ModelModelModelModel
The local charter ofThe local charter ofThe local charter ofThe local charter of global responsibilityglobal responsibilityglobal responsibilityglobal responsibility
“
CSR is an Opportunity
to be a Co-creative
agent and Deliveragent and Deliver
Socially Desired and
even better, Socially
Desirable value
”
www.worldcocreationday.com
Thank youThank youThank youThank you
www.worldcocreationday.com
www.IndiaCoCreates.com

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Theme address-world cocreation day 2013

  • 1. Theme Address World CoCreation Day, 2013 7th August, 2013 Park Global School of Business ExcellencePark Global School of Business Excellence Coimbatore By GBy GBy GBy G SankaranaranarayananSankaranaranarayananSankaranaranarayananSankaranaranarayanan FounderFounderFounderFounder----DirectorDirectorDirectorDirector Forum for CoForum for CoForum for CoForum for Co----creation Excellencecreation Excellencecreation Excellencecreation Excellence
  • 3. “ Co-created Social Theme for 2013Theme for 2013Theme for 2013Theme for 2013 Responsibility, the New CSR ”
  • 4. Cleaning up the mess?!Cleaning up the mess?!Cleaning up the mess?!Cleaning up the mess?!
  • 5. “In the early days, our “systems” consisted of only those things that helped us build better shoes and shirts, and ads and events. We are, after all, a consumer products company. It took us a while, but we finally figured out that we could apply these two core competencies ― Or creating a new value?Or creating a new value?Or creating a new value?Or creating a new value? two core competencies ― design and innovation ― to bring about environmental, labor and social change. We opened the aperture of our lens and discovered our potential to have a positive influence on waste reduction, climate change, managing natural resources, renewable energy and factory conditions." Mark Parker, CEO, Nike
  • 6. Types of value…Types of value…Types of value…Types of value…
  • 7. Strategic and profitableStrategic and profitableStrategic and profitableStrategic and profitable
  • 8. Not StrategicNot StrategicNot StrategicNot Strategic but profitablebut profitablebut profitablebut profitable
  • 9. Not profitableNot profitableNot profitableNot profitable but strategicbut strategicbut strategicbut strategic
  • 10. Neither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitable Jayanth Tribal Students Hostel, Rajapalayam
  • 11. Neither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitableNeither strategic, nor profitable Vethapatashala, Rajapalayam
  • 12. Centre State Existing power structureExisting power structureExisting power structureExisting power structure Local Body Local Community
  • 13. The SaintThe SaintThe SaintThe Saint HerblainHerblainHerblainHerblain ModelModelModelModel
  • 14. The local charter ofThe local charter ofThe local charter ofThe local charter of global responsibilityglobal responsibilityglobal responsibilityglobal responsibility
  • 15. “ CSR is an Opportunity to be a Co-creative agent and Deliveragent and Deliver Socially Desired and even better, Socially Desirable value ”
  • 16. www.worldcocreationday.com Thank youThank youThank youThank you www.worldcocreationday.com www.IndiaCoCreates.com