Corporate Brochure - Developed for BMK International. BMK's - Commitment, Corporate values, Message from Chairman, Overview, Corporate social responsibility, Milestones, Organizational hierarchy.

1. Group of Companies
Group of Companies
Island Valley Electronics LLC, Dubai
BMK Gulf FZE, Jebel Ali, UAE
BMK Electronics Pte. Ltd, Singapore
BMK International, India
BMK at the Forefront
Dubai I Jebel Ali I Singapore I India
Island Valley Electronics LLC, Dubai
BMK Gulf FZE, Jebel Ali (UAE)
BMK Electronics Pte. Ltd, Singapore
BMK International, India
Phone: +971 4232 4747
Email: ive@eim.ae
Fax: +971 4232 4748
Phone: +971 4887 0211
Email: bmk@eim.ae
Fax: +971 4887 0212
Phone: +65 6337 1363
Email: bmkelectronics@singnet.com.sg
Fax: +65 6337 3494
Phone: +91 484 2576 226
Email:bmkintl.india@gmail.com
www.ive.ae I www.bmkintl.com

2. CONTENT
Commitment
Corporate values
Message from Chairman
Overview
Products
Consumer electronics
Seeken
Corporate social responsibility
Consumer research
Milestones
Organizational hierarchy
“WITH EACH SUNRISE, WE START ANEW”

3. 2 3
The one word commitment expresses the mission and conveys the
values we share for customers (via reseller & partners) people, and
society. Since the inception of our parent company Island Valley
Electronics LLC in 2002, this one word commitment have inspired us
to fulfil our responsibilities in everything we do to improve the
quality of life for all people whom we associate and community as a
whole. Today we face many challenges, but our commitment
remains unchanged and we continue to take determined steps today
andtomorrow.
We endeavor to serve the needs of all partners, (customers,
shareholders, employees and community) by implementing result
oriented business strategies. We continually develop innovative
consumer electronic products that enhance the user experience by
harnessing the real-life market experience and quantitative market
research. As good corporate citizens, we actively contribute to
futuregoalsofsociety.
COMMITMENT
Complete
On Time
We commit to deliver your Order On Time as promised
Accurate
Every Order is checked for Accuracy before it leaves our facility
Quality
Our products meet or exceed industry standards for quality
We strive to ship every order complete
“NOTHING IS IMPOSSIBLE WHEN COMMITMENT,
PASSION AND DELIGHT JOINS”

4. CORPORATE VALUES
At BMK the way we do business is just as important as the business itself. We all are
accountable for our act and we work together towards our common goal: reaching the
world first. That's why we follow our shared principles as a unifying set of values to
guide us in our mission. BMK's values are distilled from Island Valley Electronics
reputation as a trusted organization that goes an extra mile to deliver the best for our
customerssuccess.
4 5
Deliver–Excellence
Leadership–Innovation
We take action with success in mind and focus
on results, constantly finding new ways to
innovate and improve, and we rigorously
measureourprogress.
We cultivate an environment of innovation
and collaboration, which pays off in the way
wereachourcustomers.
Talentcreation–Engagingpeople
Action–Integrity
We develop the talent of our teams (partners,
employees and stakeholders) by providing an
equal opportunity for learn, share and
experience.
We make decisions, both big and small, with a
focus on what is ethically correct. We are
committed to the greater good — for our
company, our partners and our customers
acrosstheglobe.
Work–Joy
We work hard for our vision, but we enjoy the
mission we do. We act as winners and
representative to make BMK the sustainable
businesspartner.
Customer–First
Success–Partnership
Our commitment to our customers sets us
apart. We hear time and again from our
customersthattheychooseBMKforourfocus
ongrowingtogether.
We believe team-up is mutually rewarding
and hence we treat each other, our customers
and our vendors with dignity, consideration,
open-mindednessandrespect.
“THESE ARE NOT
WORDS, BUT OUR
INNER-SELF”

5. 6 7
MESSAGE FROM CHAIRMAN
The global business environment is undergoing a tremendous transformation. At BMK
wearerespondingbyincreasingthespeedandvigoroftheteam,sothatweexceedthe
customer expectation each time. With proactive management we aim to attain better
businessgrowth,enhancedprofitability,andgreaterfinancialrobustness.
We are in the belief that the quality product is no longer adequate; we must deliver
enhanced customer experiences. The integration of consumer market research will
help us to achieve sustainable growth in market share without being overly dependent
onmarketconditions.
Wecontinueto followstrictfinancialmanagement policiesof the parent companythat
will continue our sturdy financial base in-line with our targeted growth. We are
committed to ongoing globalization and are determined to enrich the team with
people from diverse location with varying prospective. Irrespective of the gender,
nationality we want the team to pool their ideas, clarify issues with healthy debates,
and then implement decisively. We want our employees and partners to enhance their
knowledgeandcapabilitiesthathelptoaugmentservicesandbusinessasawhole.
We are a citizen of planet earth and we provide utmost priority to promote CSR. We
consider giving back to the world that created us is equally important as business. Our
CSR initiatives are directed towards the upliftment of needy and highest priorities are
giventoeducationandunderprivileged.
As we endeavor the new path through Seeken, we want every individual and partners
tobringhis/herfullpotentialandcontributetotheachievementofourvision.
“WE EXCEED THE
CUSTOMER EXPECTATION
EACH TIME”
Bijumon Kunjachan
biju@bmkintl.com

6. 8 9
OVERVIEW
When you choose BMK International as your sourcing partner, you will become a part
of a global enterprise that has the power of reaching the world first. We are a leader in
theglobaldigitalproductsourcingandamongthetopinnovativefirmsintheworld.
Our continued rapid growth is an evidence of certainty experienced by our clients on
daily basis. Building on more than a decade of experience, we add real value to global
organizationsthroughexperienceandexpertiseinthefieldofconsumerelectronics.
Thesealofatrueleaderarethebusinessinitiativesyoucanwitnessandtheknowledge
youcantrust.Inthefastchangingworldit’stimetotakeleadwithBMK,andexperience
reachingtheworldfirst.
Snapshot
Performance (BMK Group of Companies)
Headquarters.......: Dubai
Founded...............: 2002
Business Partners
Nikon, Canon, Sony, Fuji, Samsung, Panasonic, LG and many more
Year 2012 2013 2014
Net Sales in USD 30 Million 39 Million 45 Million
“REACHING THE WORLD FIRST”

7. 10 11
Digital products are evolving rapidly and today it has become the
integral part of the human lifestyle. BMK offers a wide range of latest
consumerelectronicsandsolutionsthatuseslatesttechnologiesand
enrichtheuserexperience.
With a wealth of consumer research coupled with product
knowledge we suggest and offer the cutting edge products with best
value for possession. Our proposals are based on key attributes like
technology, performance, user experience, reliability, sustainability
andvalueforeverypennyspent.
In an era where plethora of brands with various specifications
confuses every customer, we help the consumers to choose the best
thatsuitstheirrequirement,usesadvancedtechnologiesandensure
thedelightwithsurprise.
CONSUMER ELECTRONICS
“AVOID CONFUSION;
CHOOSE THE BEST”

8. 12 13
Launching a product in an established market is extremely difficult, but the way we
resurrect after 2008 resection, trust of our customers, coupled with our market
knowledge and consumer research paved the way for the launch of Seeken, that think
ahead.
Seeken is inspired by two words See and Ken. The word See symbolize a glimpse and
Ken our range of knowledge. In Seeken you can see the glimpse of our knowledge
gainedthroughadecadeofconsumerresearch.
With the success of Seeken tab we decided to surprise the market at regular intervals
by critically acclaimed mobile devices powered by android and windows. We believe a
mobile device is personal and Seeken creates customized user experience that fits for
its owner. We are here to create human interaction with technology; not just a product
withlatesttechnology.
We believe success starts from the user and our customer research guide us what to be
done in Seeken. Our customer research is focused on consumer opinions, product
reviews, partners comment and much more. Seeken tab is a living example of our
commitmenttowardsconsumerexperienceandourvisionofthinkahead.
“WE DID THEN WHAT OTHERS
DO TODAY”
think ahead!
seeken

9. SeekenTabletSpecification
Launched in – 2013; OS – Android 4.4; Processor – Cortex A7 dual core; Display – 7inch
IPS (sun view); Resolution – 1280 X 800; Camera – Dual (2MP secondary and 5MP
primary); RAM – 1GB; Storage – 8GB; Battery – 3750mAh; Connectivity – 3G,
Bluetooth,Wifi.
Accessories – USB cable, Stylus pen, Leather Flip case, Hard case, Screen protector,
Velvetbag,Earphoneandusermanual.
WE ARE GOING TO REPEAT THE HISTORY WITH
seek
WAIT FOR THE CURTAIN RAISER !
en
think ahead!
think ahead!
seeken
14 15
Youth

10. 16 17
OurCSReffortsarepropelledbytheknowledgethatwearethecitizen'sofplanetearth
and we must cultivate the resources that are essential to meet the challenges of today
andtomorrow.
At BMK, the distribution of what we earn is as important as its legal and ethical work
culture. We are committed to the society and is partnering with reputed NGOs like
helping hand foundation to support various social initiatives. We also support
programs and organizations devoted to the cause of the needy, rural development,
healthcare, environmental awareness and the economically underprivileged sections
ofthesociety.
We love to hear the social initiatives from NGOs, organizations or individuals and
explore how BMK could be a part of the same. All proposals will be reviewed by our
socialimpactteamtounderstandtherelevancewithourCSRpolicy.
CORPORATE SOCIAL RESPONSIBILITY
“WE ARE THE CITIZEN’S OF
PLANET EARTH”

11. 18 19
SeekenisoneofthefruitsofBMK'sconsumerresearch.
For us, consumer research is not only used for the purpose of
understanding, it is the critical component needed to make
sustainable business decisions. Our consumer research team is built
onthefoundationofunmatchedknowledgeofconsumerelectronics
coupled with the use of innovative and proven market research
methodologiesandanalysistechniques.
Our consumer research team is focused on understanding the needs
of consumers, new business opportunities, changing market trends,
priceelasticity,areasforexpansionandmuchmore.
CONSUMER RESEARCH
“CONSUMER RESEARCH DICTATES
WHAT WE DO”

12. 20 21
2009
Footprints in USA,
Singapore, Hong Kong
and Europe
2010
First offshore office in
Singapore for
launching consumer
electronics; BMK Gulf
FZE in Jebel Ali; an
export oriented unit
2011
Initiated the consumer
research for
electronics
2012
Activated the product
development to
witness the BMK's
knowledge gained
through consumer
research
2013
Seeken was launched
in Singapore; Seeken
Tab entered the market
with a benchmark
specification of that
time
2014
Consumer research
identified the unmet
needs of youth mobile
phone users
2015
Seeken Youth mobile
was launched
2008
A milestone of USD 50
million was achieved
2007
Ventured into large
screen entertainment;
Sony, Sharp, Samsung,
LG are the few to
become our trusted
partners
2002
Island Valley Elect-
ronics started its
operation as a
proprietorship firm
under the leadership
of Mr. Salem Hassan
Hassan Abdulla
Mubarak
2003
Island valley
electronics become a
Limited Liability
company; BMK came
into existence
2004
BMK's business
diversification started
with the incorporation
of the business
visionary Mr. Bijumon
Kunjachan
2005
Identified the
untapped business
potential of digital
camera; become the
channel partner for
Nikon, Canon, Sony,
Samsung, Panasonic,
Fuji and many more
Broaden the horizon to
export business
2006
THE JOURNEY
“SUCCESS TAKES CARE OF ITSELF WHEN EVERYONE IS
MOVING FORWARD TOGETHER”

13. Chairman
Marketing Sales Purchase Distribution
Marketing
manager
Brand manager
Brand executive
Sales manager
BDM
Sales executives
Purchase
manager
Finance & General admin
Logistic manager
Warehouse
manager
Executive
assistants
Accounts
manager
HR manager
Executive
assistants
HR executives
Executive
assistants
Executive
assistants (office)
“AN INDEPENDENT AND INTERRELATED VERTICAL
HIERARCHY SYSTEM WITH CROSS FUNCTIONALITY”
ORGANIZATIONAL HIERARCHY
22 23