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What Sales Leaders Need to
Know About the Coming AI
Revolution
What is Artificial
Intelligence?
“AI is using a machine to understand past
behavior in order to first predict, then potentially
alter future behavior to produce more optimal
outcomes.”
“The science of making machines smart”
Dave Elkington
CEO of InsideSales.com
Demis Hassabis
CEO of DeepMind
Will AI replace the
Sales Rep or Sales
Development Rep?
78.5% believe AI won’t replace sales reps
any time soon
What sales role will
AI impact the most?
Inside Sales (58.5%), sales operations
(58.4%), and sales development (56.5%) will
be most impacted by AI
What sales rep tasks
will be impacted the
most by AI?
Companies see forecasting (51.1%),
research (48.9%), and prospecting (43.2%) to
be the most impacted tasks for sales reps
What sales manager
tasks will be
impacted the most by
AI?
Companies expect forecasting (59.6%),
pipeline management (47.9%), and pipeline
creation (45.6%) to be the most impacted
tasks for front-line sales managers
What percentage of
companies are using
AI?
70.6% of companies report using AI
What percentage of
companies are using
AI for sales?
30.6% of companies are using AI for
sales
*Note 44.1% of
companies plan to use
AI in the next year for
sales
Sales (51.6%) and marketing (44.4%)
departments will benefit the most from AI
What is the biggest
obstacle for using
AI?
Over 25% of companies cite “I don’t
understand it” as biggest obstacle to using AI
Where in the sales
process do
companies use AI
the most?
Scoring 43.6%, contacting 33.1%, and social
selling 31.3% are the highest adopted sales
and marketing use cases for AI
What Sales Leaders Need to
Know About the Coming AI
Revolutionhttp://bit.ly/stateofai
DEMO GOES HERE
DEMO GOES HERE
DEMO GOES HERE
DEMO GOES HERE
The State of Artificial Intelligence in Sales and Marketing
The State of Artificial Intelligence in Sales and Marketing
The State of Artificial Intelligence in Sales and Marketing
The State of Artificial Intelligence in Sales and Marketing
The State of Artificial Intelligence in Sales and Marketing

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The State of Artificial Intelligence in Sales and Marketing