A brief introduction on The SoulT Group Ltd. We offer customized consulting and execution service for SMEs on business development and market expansion.

1. EveryoneneedsapinchofSoulT

2. “Let there be work, bread, water and salt for all.”
- Nelson Mandela
TheSoulTGroup-Yourneededpinchofsaltwithsoul
“When work is soulless, life stifles and dies”
- Albert Camus

3. are
An individual business owner
A start-up company
An SME
A SOHO
have
Awesome Product(s)
Exceptional Service(s)
want
more people to
benefit from your
products and
services
Butyoulackresource,specialty,knowledge,lead…
sodonotknowwheretobeginwith.

4. are
a business development
and market expansion
specialist
have
principles
expertise
network
want
you to reach out to
more people in
unknown markets
Andwecanfillinyourblankssoyoucanreachouttotheworld.

5. Customized
Customized consulting + Execution service
for actual business development & market expansion

6. 01
03
02
04
By offering fundamental
principles to apply in every
situation, we empower you to
tackle ad hoc problems with
consistency.
Principles
We listen both to what you say
and what you don’t in order to
understand both what your needs
are and what’s really stopping
you.
Listening
We understand every
business situation can be
unique. We are flexible to
customize at your needs.
Flexible
We do not simply give you a
‘laundry list’ of
recommendations. We layout
and do the action with you.
Hence we are strictly result-
based.
Accountable

7. Company
Analysis
Market
Analysis
Strategy
Development
Execution
We analyze how ready you are and the areas you need to prepare before taking
the action to explore a new market. We closely look at the followings:
- readiness for growth & expansion
- your products/services details & competitiveness
- Performance at current market
* This stage will be performed and presented for free-of-charge upon your request
01 02 03 04

8. Once you agree to work with us, we will jump on to identify the best potential
market for you to reach out and/or expand. This is done by extensive market
research and analysis.
You can either request us to assess specific market(s) or we review the world’s
market (both online & offline) and present the best candidates for you in short term
and long term.
Company
Analysis
Market
Analysis
Strategy
Development
Execution
01 02 03 04

9. Here we work together to match the target market(s) that align with your corporate
strategy. Our actions will include:
- building strategic plans
- defining stages for actions & timelines
- preparing checklist for follow-ups
* Most consulting firms stop at this stage. However, we go one step further for you!
Company
Analysis
Market
Analysis
Strategy
Development
Execution
01 02 03 04

10. Since all plans are well laid out, now is the time for action! We will be your hands
and feet to deliver the action. Our works includes the following:
- product/service localization
- create local (offline or online) presence in target market
- develop local channels
- fulfill all necessary requirements (legal, administrational)
Company
Analysis
Market
Analysis
Strategy
Development
Execution
01 02 03 04

11. AnywhereonEarth(online&Offline)

12. Payment is strictly result-based and we will
get a fraction of the new revenue created
from the new market.
Hence, except for some actual cost that
may occur in the process, TSG will not
charge clients until there is a result.
(No result, no payment)

13. SteveLee,Principal&ManagingDirector
Having been to 53 different countries, lived in 6 countries, dealt
with firms from 12 different countries over the last 24 years,
Steve have developed an eye and the “sixth sense” in where &
what to look for in anywhere in the world.
Steve’s passion lies in unearthing hidden gems and witness them
reaching to their potential. He has exercised this passion with 6
different companies with different sizes from different disciplines
all located in different places for the last 14 years.
Steve holds MBA from Vlerick Business School(Belgium) and
Peking University(China)

14. info@thesoultgroup.com
www.thesoultgroup.com