The document discusses the concept that many tasks are simple in theory but difficult to execute in practice, using examples like weight loss and sales. It highlights how people's fear of failure and past negative reinforcement can inhibit their ability to take action towards their goals. The text introduces a course aimed at helping individuals reprogram their mindset to encourage action rather than fear.

2. Many things are simple, but not easy.

3. Meaning they are simple in concept,
but not so easy to do.

4. Take weight loss for example.

5. Eat less, and exercise more, right?

6. But doing that is next to impossible
when we're surrounded by so much
food.

7. This is an example where NOT doing
something is pretty hard.

8. On the other hand, take something like
sales.

9. All you've got to do is call enough
people, and you'll be rich.

10. Or, if you want a gorgeous partner, all
you've got to do is talk to enough
people, and you'll find them.

11. Simple in concept, difficult in practice.

12. Now, most people can't even admit
this to themselves.

13. They imagine there's some kind of
super secret technique that's being
kept from them, through some kind of
hidden conspiracy.

14. All they need is to find out the magic
"formula" and money will fall from the
sky and gorgeous people will surround
them and beg for their attention.

15. Us humans will do anything to avoid
pain, including making up stories that
keep us on the sidelines.

16. But the quickest, and most effective
way to get anything is to simply get in
the mix and try something. Anything.

17. If it works, do more of it.

18. If it doesn't work, do something
different.

19. Of course, it can help if you've had
AWESOME parents who took it upon
themselves to make sure you believed
that you could learn anything, do
anything and overcome obstacles.

20. Unfortunately, most of our parents
were "winging it," simply doing the
best they could to keep you from
running out in the street.

21. Unfortunately, this tends to have the
OPPOSITE effect of building in that
"can do" belief of bolding going out
into the world and trying new things.

22. After being told by parents and
teachers "no" a billion times, we tend
to be a bit gun shy.

23. Which is why it seems to hard to do
things we know we "should" be doing
to get what we want, but have some
kind of ready made "excuse."

24. What if you could go back and change
your history?

25. What if you could reference much
more supportive experiences when
you looked out into the world?

26. What if anytime you felt like taking
some kind of action, instead of hearing
those "no's" all you heard was a voice
of your choosing, saying something
like, "You got this!"

27. What would you be able to do?

28. What would you be able to
accomplish?

29. In the Frame Control course, that's one
of the things you'll get.

30. A method to reprogram your
"referencing system" so you'll feel
compelled to take action, instead of
however you feel now.

31. mindpersuasion.com/frame-control/