A job search is a marketing campaign. And with any marketing campaign, the right things need to be done using the right tools, consistently. There is a big difference between being busy and being productive. Busy is a trap. Too many people get caught up in a job search staying busy doing the wrong things with the wrong tools and doing them erratically. Not only is this ineffective, it leads to frustration and an unnecessarily lengthy job search. Ed Andriessen and Kevin Lewis, Business Marketing experts will show you what how to plan and prepare a “marketing plan” for your job search that schedules the right things consistently for success. This presentation will cover: • Why people don’t manage their time and tasks effectively? • What are the tasks that provide the biggest “bang for the buck” and what tasks are “busy work” • What job search strategies work best for you? • How many hours a day and how many days a week should I be spending on my job search? • How do I keep track of my plan?

1. The JOB of Job Hunting:
Creating Tasks and a Schedule

2. Please mute
your cell
phone
Before we begin…

3. Who We Are
• CEO of Lewis Education
Group
• Business Consultant.
• Also devilishly handsome
(and a lot thinner)
• CEO of Business Training
Resource
• Marketing Consultant
• Devilishly handsome
ED ANDRIESSEN KEVIN LEWIS
Lead Trainers at MCCC for
Re-employment training

4. Agenda
Why don't people manage their
time and tasks effectively?
*What tasks provide the biggest
“bang for the buck” and what
tasks are “busy work”?
What job search strategies will
work best for you?
How many hours a day and how
many days a week should I be
spending on my job search?
How do I keep track of my plan?
Q & A

5. The Search for
Diamonds…

6. Inspiration for parts of
this program

8. 1. Resume
2. Search
3. Network
4. Interview
5. Offer
Most job search
tasks are in
these two steps

9. Why don't people
manage their time and
tasks effectively?

10. Writing & discussion
1. Use the index card on your
seat
2. Write down your number 1
distraction (the thing that
consistently keeps you
from getting things done)

11. Writing & discussion
Organize into groups of
three
Discuss your reasons
Come to consensus as a
group on an overall reason
Be prepared to share that
reason with the group

12. Time vs.Task Distinctions
Time Task
Cannot be managed Can be managed
Is the same for
everyone
Varies for
everyone
Limited Limitless
Stop managing time,
start managing tasks

13. *What tasks provide
the biggest “bang for
the buck” and what
tasks are “busy work”?

14. Group poll (you decide)
We will introduce job
marketing tasks
Based on the task, raise your
hand if you believe this is a
critical job marketing task
We will calculate the response
based on ALL, MANY or FEW

15. Critical Marketing Tasks
1. Networking and contact development
2. Target marketing (identifying companies you
want to work for) & analyze contacts
3. Conduct internet searches and post resume
4. Contact search firms and employment
agencies
5. Research professional sites with job listings
6. Review classified advertisements in trade
journals (craigslist included)
7. Attend Job fairs
8. Visit One-Stop Career Center
9. Do volunteer work
10. Visit with job transition coach

16. What job search
strategies will work
best for you?

17. Selecting Strategies
Review the Estimated Weekly Task
Percentage sheet
Select the tasks that will work for you
Choose the percentage of time you will
spend per week (to 100%)
Calculate the hours for the tasks based on
your work week
When complete, discuss your choices
with a partner

18. How many hours a day
and how many days a
week should I be
spending on my job
search?

19. Networking
Target marketing
Internet activities
Employment agencies
Classified ads
Volunteer work
Identify Your Timing
30% - 12 hours a week
20% - 8 hours a week
30% - 12 hours a week
5% - 2 hours a week
5% - 2 hours a week
10% - 4 hours a week
Total 100% of 40 hours
a week

20. How do I keep track of
my plan?

21. Task Management
Systems
Getting Things Done –
David Allen
Zen to Done – Leo Babuta
Master Your Workday -
Michael Linenberger
SuperFocus – Mark Forster

22. Email
Target
marketing
Searches
& resume
posting
Network
Network
Network
Email Email Email Email
Target
marketing
Agency-
recruiter
Volunteer
Target
marketing
Network
Searches
& resume
posting
Searches
& resume
posting

23. Developing
Accountability
Review the Weekly Task Scheduler
Block out time on the scheduler for
the tasks you have selected based
on the hours you will devote to
them
Use a partner to help you schedule
your tasks

24. Q & A

25. The JOB of Job Hunting:
Creating Tasks and a Schedule