The Future of Digital Payments is Here
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This document discusses the future of digital payments and shopping trends. It notes that digital payments are becoming integrated across both in-store and online shopping channels. It also summarizes that MasterPass aims to simplify the checkout process for consumers through speed, security, and simplicity. Biometric authentication is highlighted as a new method being tested to verify customer identity for digital payments.
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The Future of Digital Payments is Here
- 1. ©2015 MasterCard. Proprietary and Confidential. Digital Payments - The future of shopping is happening now Luděk Slouka Central & Eastern Europe Product Manager MasterCard Digital Payments & Labs
- 2. ©2015 MasterCard. Proprietary and Confidential. Industry Trends ...and creating new shopping experiences for customers. Virtual Store Showrooming Connected devices Biometry Omni channel shopping Location-based app & offers Buying in aisle Wearables Mobile POS terminal
- 3. ©2015 MasterCard. Proprietary and Confidential. Digital Payments – how does it fit together? In Store Digital payment VAS Browser e-comm Mobile NFC Bill payments, mobile top-up, P2P, In-App QR-code Digitize cards…into mobile devices …for Payments
- 4. ©2015 MasterCard. Proprietary and Confidential. Page 4
- 5. ©2015 MasterCard. Proprietary and Confidential. DNK UKR ITA NOR SWE FIN AUT BEL BGR CZE EST FRA ESP PRT DEU LVA LTU GRC IRL GBR HUN NLD POL ROM SVK HRV SVN RUS CHE TUR BLS MOL SER ISR 22 Live Markets ● Austria ● Belgium ● Czech Republic ● France ● Germany ● Greece ● Hungary ● Italy ● Ireland ● Israel ● Netherlands ● Poland ● Romania ● Russia ● Spain ● Sweden ● Switzerland ● Turkey ● UK ● Ukraine BIH 22 MasterPass markets in Europe
- 6. ©2015 MasterCard. Proprietary and Confidential. 2. Shop 4. Paym ent Type5. Payme nt Details 6. Shippin g Informa tion 7. Billing Inform ation 8. Sale Compl eted 3. Check out 1. Searc h and Disco ver SECURITY CONCERNS PRIVACY CONCERNS TOO MANY STEPS ! ! ! Page 6 Why MasterPass? SPEED SECURITY SIMPLICITY
- 7. ©2015 MasterCard. Proprietary and Confidential.Page 7 SPEED SECURITY SIMPLICITY
- 8. ©2015 MasterCard. Proprietary and Confidential.Page 8 SPEED SECURITY SIMPLICITY
- 9. ©2015 MasterCard. Proprietary and Confidential. InfrontofTV Atpetrolstations SCOpayments Atsportstadium MasterPass use-cases Atpublictransport Prepaidmobiletopup
- 10. ©2015 MasterCard. Proprietary and Confidential. 1. New use-case = reason to come back and use 2. Simple payment = conversion rate 3. Place to communicate = cross-sell March 29, 201610 MasterPass in Digital Wallet
- 11. ©2015 MasterCard. Proprietary and Confidential Change of Consumer Authentication Process what you know what you have & who you are
- 12. ©2015 MasterCard. Proprietary and Confidential • 00’s of cardholders in the Netherlands and US began using biometric- enabled payments • identity verification at the cardholder’s fingertips or face recognition using biometric technologies MasterCard Introducing Identity Check -Simplifying the Consumer Authentication Process Biometric Authentication Launch External Commercial Biometric Trial External Consumer Biometric Trials External Consumer Biometric Trials Biometric Viability Test Q2 ‘16 Q1 ‘16 Sep ‘15 Aug ‘15 Sum ‘14 Selfie Pay“ ” Finger Print&
- 13. ©2015 MasterCard. Proprietary and Confidential.March 29, 2016 MasterCard Identity check Mobile Biometrics Service 13
- 14. ©2015 MasterCard. Proprietary and Confidential.March 29, 201614