The Future of Business is one of the main areas of focus for the synthesis of the insights from last year's Future Agenda programme. This presentation is the opening keynote of a full day event in London on 10 June where views on some of the big global shifts for the next decade are being shared alongside more specific business related issues. This will then stimulate further debate and insights for sharing. If you have any views on the points in the pdf, do let us know and we can edit / agenda and update as we go

1.
Future
Business
Insights
from
Mul0ple
Expert
Discussions
10
June
2016
|
London
The
world’s
leading
open
foresight
program

2. Future
of
Business
and
Society
By
2025,
organisa0ons
driven
solely
by
profit
will
not
be
sustainable.
How
will
they
evolve
to
address
new
challenges,
develop
opportuni0es
and
contribute
to
society?

3. Future
Agenda
The
Future
Agenda
is
the
world’s
largest
open
foresight
program
that
accesses
mul0ple
views
of
the
next
decade
so
we
can
all
be
beOer
informed
and
s0mulate
innova0on.

4. Looking
Forwards
Organisa0ons
increasingly
want
to
iden0fy
and
understand
both
the
an0cipated
and
unexpected
changes
so
that
they
can
be
beOer
prepared
for
the
future.

5. Future
Agenda
1.0
Top
Insights
for
2020
From
the
2010
program,
52
key
insights
on
the
next
decade
were
shared
widely
and
have
been
extensively
used
by
organisa0ons
around
the
world.
Future
Agenda
became
the
world’s
largest
open
foresight
plaRorm.

6. Future
Agenda
in
Numbers
The
first
Future
Agenda
programme
engaged
a
wide
range
of
views
in
25
countries.
Future
Agenda
2.0
has
doubled
the
face-­‐to-­‐face
interac0on
and
significantly
raised
online
sharing,
debate
and
discussion.
Future
Agenda
1.0
1
HOST
16
TOPICS
25
COUNTRIES
50
WORKSHOPS
1500
ORGANISATIONS
Future
Agenda
2.0
50
HOSTS
24
TOPICS
35
COUNTRIES
120
WORKSHOPS
5000
ORGANISATIONS

7. Future
Agenda
2.0
Topics
The
second
version
of
the
Future
Agenda
program
took
place
during
2015
and
addressed
24
topics
via
120
events
across
45
ci0es
in
35
countries
in
partnership
with
50
core
hosts.
Ci0es
Educa0on
Learning
Transport
Collabora0on
Energy
Loyalty
Travel
Company
Faith
Payments
Water
Connec0vity
Food
Privacy
Wealth
Currency
Government
Resources
Work
Ageing
Data
Health
Trade

8. The
World
in
2025
|
Some
Contextual
ShiRs
for
the
Next
Decade

9. Everything
Connected
Over
1
trillion
sensors
are
connected
to
mul0ple
networks:
everything
that
can
benefit
from
a
connec0on
has
one.
We
deliver
10,000x
more
data
100x
more
effec0vely
but
are
concerned
about
the
security
of
the
informa0on
that
flows.

10. Imbalanced
PopulaUon
Growth
A
growing
popula0on
adds
another
billion
people
but
it
is
also
rapidly
ageing:
a
child
born
next
year
will
live
6
months
longer
than
one
born
today.
While
migra0on
helps
to
rebalance,
increasing
dependency
ra0os
challenge
many.

11. ShiRing
Power
and
Influence
The
centre
of
gravity
of
economic
power
con0nues
shibing
eastwards,
back
to
where
it
was
200
years
ago.
Recent
superpowers
seek
to
moderate
the
pace
of
change
but
the
reali0es
of
popula0on
and
resource
loca0ons
are
immoveable.

12. Air
Quality
Rising
air
pollu0on
in
many
ci0es
is
killing
people
and
becomes
a
visible
catalyst
for
changing
mind-­‐sets
and
policies
across
health,
energy,
transporta0on
and
urban
design.

13. Autonomous
Vehicles
The
shib
to
fully
autonomous
transport
is
an
evolu0on
via
truck
platoons
on
highways
and
small
urban
delivery
pods.
Connected
cars
create
the
network
and
test
the
technologies
for
the
eventual
revolu0onary
driverless
experience.

14. OpUmising
Last
Mile
Delivery
Seamless,
integrated
and
shared
last-­‐mile
delivery
replaces
inefficient
compe00on
and
duplica0on
of
goods
distribu0on.
Greater
efficiency
in
moving
things
is
as
important
as
in
moving
people
and
so
a
major
focus
for
innova0on.

15. Food
Waste
30-­‐50%
of
our
food
is
wasted
either
in
the
supply
chain
or
in
consump0on
and
could
feed
another
3
billion.
Op0mising
distribu0on
and
storage
in
developing
countries
and
enabling
beOer
consumer
informa0on
in
others
could
solve
this.

16. Affordable
Healthcare
The
escala0ng
cost
of
healthcare
is
further
stressed
by
the
need
to
support
the
old
and
the
chronically
ill.
Spending
20%
of
GDP
on
healthcare
is
seen
as
unsustainable
so
hard
decisions
are
taken
around
budgets
and
priori0es.

17. AcceleraUng
Displacement
Climate
change,
conflict,
resource
shortages,
inequality
and
poli0cal
elites
unwilling
to
bring
about
necessary
change
all
trigger
unprecedented
migra0on
to
the
North.
As
many
as
1
billion
people
could
be
on
the
move.

18. Rising
Youth
Unemployment
With
unemployment
rates
over
50%
in
some
na0ons,
access
to
work
is
a
rising
barrier.
Especially
across
North
Africa,
the
Middle
East
and
southern
Europe,
a
lost
genera0on
of
100m
young
people
fails
to
gain
from
global
growth.

19. CiUzen-­‐Centric
CiUes
Successful
ci0es
will
be
designed
around
the
needs
and
desires
of
increasingly
empowered
and
enabled
ci0zens
-­‐
who
are
expec0ng
personalized
services
from
the
organisa0ons
that
serve
them.

20. EducaUon
RevoluUon
Broader
access
to
improved
educa0on
acts
as
a
major
catalyst
for
empowerment,
sustained
economic
growth,
overcoming
inequality
and
reducing
conflict.
We
need
an
educa0on
system
fit
for
the
digital
revolu0on.

21. CreaUve
Economy
The
crea0ve
economy
helps
to
build
inclusive
and
sustainable
cultures.
What’s
more,
it
generates
wealth.
To
build
scale
it
requires
a
workforce
comfortable
with
collabora0on,
cri0cal
thinking
and
the
ability
to
take
a
risk.

22. SomeUmes
Nomads
Elec0ve
migra0on,
cheap
travel,
interna0onal
knowledge
sharing
and
increasingly
transient
working
models
create
connected
nomads
who
mix
the
tradi0ons
of
home
with
the
values
and
customs
of
their
host
loca0on.

23. Agelessness
A
person’s
physical
age
becomes
less
important
as
society
adapts
to
the
new
demographic
landscape.
New
opportuni0es
arise
for
creators
and
consumers
of
all
ages,
though
benefits
are
oben
only
for
the
wealthy.

24. Female
Choice
Dilemma
Women
in
richer
economies
have
greater
choice,
and
with
it
increased
control
and
influence.
This
con0nues
to
drive
change
and
decision-­‐making
but
globally
the
baOle
for
female
equality
has
a
long
road
to
travel.

25. Rise
of
the
Cult
of
China
As
China’s
economic
influence
on
the
world
increases
there
is
a
rise
in
the
cult
of
China
in
popular
imagina0ons
elsewhere.
Myths
of
both
hope
and
fear
will
proliferate
as
China’s
cultural
influence
increases.

26. Africa
Growth
With
a
land
mass
bigger
than
India,
China,
the
US
and
Europe
combined,
few
doubt
the
scale
of
the
African
con0nent
and
its
resources.
However,
un0l
recently,
only
some
have
seen
it
as
the
growth
market
that
it
is
fast
becoming.

27. Changing
Business

28. The
Value
of
Data
As
organisa0ons
try
to
retain
as
much
informa0on
about
their
customers
as
possible,
data
becomes
a
currency
with
a
value
and
a
price.
It
therefore
requires
a
marketplace
where
anything
that
is
informa0on
is
represented.

29. Rising
Cyber
Security
Greater
interconnec0vity
and
the
Internet
of
Things
creates
new
vulnerabili0es
for
governments
and
corpora0ons
-­‐
as
the
unscrupulous
and
the
criminal
increasingly
seek
to
exploit
weakness
and
destroy
systems.

30. Working
Longer
People
are
having
to
work
for
longer
to
support
longer
re0rements.
Flexible
working
prac0ces
and
policies
are
emerging,
but
some
employers
con0nue
to
remain
ambivalent
about
older
workers.

31. Skills
ConcentraUons
The
need
to
build
and
develop
capabili0es
becomes
increasingly
challenging
for
companies
and
workers
alike.
Those
who
benefit
from
the
high-­‐skill
reward
opportuni0es
remain
a
select
group
who
move
ahead
of
the
urban
pack.

32. Hollowing
Out
the
Professions
Technology
is
challenging
the
white-­‐collar
worker
and
automa0ng
both
middle
and
high-­‐end
jobs.
The
future
will
see
fewer
accountants,
lawyers
and
doctors
and
a
hollowing
out
of
the
previously
‘safe’
professions.

33. The
Human
Touch
In
a
world
of
global
and
digital
marke0ng
and
consump0on,
consumers
will
increasingly
favour
those
brands
that
can
offer
more
emo0onal
engagements,
and
specifically
human-­‐to-­‐human
contact.

34. Deeper
CollaboraUon
Partnerships
shib
to
become
more
dynamic,
long-­‐term,
democra0sed,
mul0-­‐party
collabora0ons.
Compe0tor
alliances
and
wider
public
par0cipa0on
drive
regulators
to
create
new
legal
frameworks
for
open,
empathe0c
collabora0on.

35. Companies
with
Purpose
As
trust
in
‘business’
declines,
structures
and
prac0ces
of
large
corpora0ons
are
under
scru0ny.
Businesses
come
under
greater
pressure
to
improve
performance
on
environmental,
social
and
governance
issues.

36. The
Real
Sharing
Economy
Increasing
collabora0on
drives
organisa0ons
to
reconfigure
based
on
social
networks
and
impact.
Real
sharing
enterprises,
not
driven
by
profits,
seek
to
share
resources,
knowledge,
and
decision-­‐making
responsibili0es.

37. Dynamic
Pricing
The
algorithms
of
Amazon
and
Uber
cross
over
to
affect
more
businesses,
from
energy
use
to
parking.
Real-­‐0me
transparency
allows
beOer
purchasing
at
the
same
0me
as
margins
and
yields
are
automa0cally
enhanced.

38. Currencies
of
Meaning
New
trusted
currencies
of
exchange
and
meaning
emerge
to
facilitate
transac0ons,
trade,
authen0ca0on
and
valida0on.
Money
is
complemented
by
new
systems
to
which
we
aOach
greater
significance.

39. ConUnuous
Proof
of
Loyalty
Brands
have
to
consistently
demonstrate
their
loyalty
to
consumers
as
customer
mobility
and
switching
between
brands
increases.
Global,
regional
and
local
affilia0ons
blur
and
drive
wider
brand
consolida0on.

40. Speed
to
Scale
Greater
global
connec0vity,
growing
consumer
wealth
and
broader
reach
all
combine
to
accelerate
the
0me
to
1bn
customers
and
a
$10bn
valua0on
for
start-­‐ups
and
new
corporate
ventures
alike.

41. OrganisaUon
3.0
New
forms
of
flaOer,
project-­‐based,
collabora0ve,
virtual,
informal
organisa0ons
dominate
-­‐
enabled
by
technology
and
a
mobile
workforce.
As
such
the
nature
of
work
and
the
role
of
the
organisa0on
blurs.

42. Future
Agenda
84
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Street
London
W1K
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203
0088
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world’s
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