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The First Year of Pay-as-You-Throw 
in Plymouth Mass. 
John Craig, WasteZero 
Jonathan Beder, Plymouth Public Works Director 
Oct. 7, 2014
Copyright © 2014 WasteZero 
2 
John Craig 
Director of Municipal 
Partnerships 
WasteZero 
Founded in 1991 
Offices in Massachusetts, Maine, and 
North Carolina 
Focused on delivering best-in-class 
municipal waste reduction programs (100% 
customer retention rate for programs we 
design and manage) 
Work with approximately 800 
municipalities and countless private 
customers across 41 states 
Certified as a B Corp—meets rigorous 
standards of social and environmental 
performance 
Committed to creating American jobs 
About WasteZero
Copyright © 2014 WasteZero 
3 
An Incentive to Waste? 
Solid waste is the only utility residents do not pay for based on actual use. 
Metered Unmetered 
Electricity Gas 
Water 
Trash 
The fact that garbage is an unmetered utility leads to 
avoidable waste of financial and environmental resources.
Why Pay-as-You-Throw? 
Copyright © 2014 WasteZero 
4 
Pay-as-you-throw (PAYT) systems are an alternative to the traditional MSW 
payment model. These systems share one very basic concept: customers who 
put out more waste for collection pay more than those who put out less. 
There are several benefits to PAYT policies: 
Economic incentives for residents to reduce waste and increase 
diversion 
Reduced solid waste collection and disposal costs 
Positive environmental impact from decreased waste and 
increased recycling 
Landfill life significantly extended
WasteZero Trash Metering™ Results 
1250 
1000 
750 
500 
250 
Copyright © 2014 WasteZero 
5 
1,100 lbs. 
Annual Pounds per Capita of US 
Household Solid Waste Disposed 
900 lbs. 
500 lbs. 
or less 
0 
1970s—Before the 
Recycling Revolution 
2013—National Average, 
After 40 Years of 
Recycling Education 
2013—Average in Cities 
With WasteZero Pay-as- 
You-Throw Programs
Immediate and Long-Term Results 
Within 90 days: Long Term (Years 2-10): 
Copyright © 2014 WasteZero 
6 
1Assuming municipality has no managed waste reduction program at inception. 
Trash tonnage drops to 50% of 
national average and sometimes even 
lower. Bills for tipping fees plummet. 
• Tonnage can be reduced by up to 60%1. 
• Tipping fees continue to decline and 
recycling revenues rise accordingly. 
• Residents become increasingly satisfied. 
Recycling tonnage often doubles or 
even triples. Revenue from 
recycled material increases.
Implementation and Management Support 
WasteZero can provide a range of program services and community support to help municipal leaders 
with their waste reduction program, both during the program’s launch and on an ongoing basis. 
Program Services Community Support 
Custom Bags 
and Packaging 
Manufactures highest quality, drawstring 
bags with custom imprinting and packaging 
Retail Store 
Distribution™ 
Accounting and 
Financial Reporting 
Copyright © 2014 WasteZero 
7 
Program Website 
Provides critical, program-related 
information to residents 
Toll-Free Number 
Supplements the website, particularly 
for residents without Internet access 
Launch 
Announcements 
Informs residents of the program’s 
launch and provides vital information 
Educational 
Materials 
Explains the program and provides 
recycling and waste reduction tips 
Media Briefing 
Package 
Prepares officials to communicate 
effectively and consistently with media 
Program 
Management 
Provides the municipality with a main 
point of contact from WasteZero 
Stocks municipal bags in local retail stores 
for convenient residential purchase 
Provides logistics and full accounting to 
manage the inventory of bags 
Progress Reports 
and Case Studies 
Helps officials communicate and 
celebrate the program’s successes 
WasteZero Trash Metering™
Resident Perspective 
Copyright © 2014 WasteZero 
8 
Pay-as-you-throw 
bags purchased 
at local retail stores 
Convenient 
2 
Solid waste funding shifts 
from flat fee to variable 
rate (payment per bag) 
Fair 
1 
Pay-as-you-throw bags used 
for disposal (in city’s existing 
collection system—automated 
carts, barrels, or bags at curb) 
Easy 
3 
Waste decreases 
and recycling increases Effective 
4
Strong Support for Pay-as-You-Throw 
Copyright © 2014 WasteZero 
9 
In a recent survey of almost 1,000 PAYT participants from 10 communities, 
significant majorities said they are satisfied with PAYT, see it as fair and easy to 
take part in, and believe it is effective. 
• Favorability 
79% have either a very or somewhat favorable 
opinion of PAYT, with an outright majority (52%) 
having a very favorable opinion. 
• Fairness 
More than two-thirds—68%—see the program as 
fair. 
• Ease of Participation 
74% think it is not difficult to take part in PAYT. 
• Effectiveness 
89% said PAYT is performing better than or as well 
as they expected. 
• Minimal Political Impact 
77% said they are either more likely to vote for 
leaders who brought in PAYT or that it does not 
make a difference in their vote.
About Plymouth’s Solid Waste Program 
Copyright © 2014 WasteZero 
10 
Jonathan Beder 
Director of Public Works 
Town of Plymouth 
Town of Plymouth Solid Waste Program: 
Automated curbside collection with single-stream 
recycling 
One transfer station 
Pay-as-you-throw with orange bags 
mandatory for both curbside and dropoff
Background 
Copyright © 2014 WasteZero 
11 
In late 2012 and early 2013, a number of issues converged to lead the town of 
Plymouth to consider moving to pay-as-you-throw: 
Expiration of county lease at South Street transfer station 
Capping of South Street transfer station 
Upcoming expiration of SEMASS contract, with tipping fees expected to triple 
Low recycling and high disposal rates in residential population 
Declining sticker sales 
Changes in future disposal markets 
Increases in traffic and disposal tonnage at Manomet and Cedarville transfer 
stations with the closure of South Street
Plan of Action 
To address the transfer station issues, impending tipping fee increases, and 
suboptimal residential disposal patterns, the town adopted a pay-as-you-throw 
program that began on July 1, 2013: 
Copyright © 2014 WasteZero 
12 
July 1, 2013: 
— Closed South Street and Cedarville transfer stations and consolidated 
transfer station operations at Manomet 
— Began requiring all transfer station customers to use orange Plymouth 
pay-as-you-throw bags for disposal (recycling remained free) 
Jan. 1, 2014: 
— Added option of automated curbside collection and single-stream 
recycling collection with pay-as-you-throw 
This unique program was the preferred option of residents, for its convenience 
and improved service, and the town, for its ability to allow us to control costs.
In the first year of PAYT, Plymouth met its solid waste reduction targets, cutting 
MSW tonnage by 44%—from 1.14 tons per household in FY13 to .64 tons in FY14. 
Copyright © 2014 WasteZero 
13 
Reduced Solid Waste Tonnage
Reduced Solid Waste Tonnage 
Copyright © 2014 WasteZero 
14 
The recycling rate in Plymouth nearly doubled in the first year of PAYT.
Financial Savings 
Copyright © 2014 WasteZero 
15 
In its first year, pay-as-you-throw has had a significant positive impact on 
Plymouth’s municipal finances. 
Total 
disposal 
savings: 
$126,653 
Recycling 
losses: 
$23,371 
Net 
financial 
impact: 
$102,922 
2 
1 
3 
These savings will be magnified once Plymouth’s tipping fee nearly 
triples—from $22.53 per ton now to $65 per ton after Jan. 1, 2015.
Environmental Benefits 
Copyright © 2014 WasteZero 
Source: US Environmental Protection Agency WARM model 
16 
Greenhouse Gas Reduction From PAYT 
Equivalent to: 
Emissions from 
1,700 
passenger vehicles 
or 
8,900 tons 
MTCO2e 
Reducing gasoline 
consumption by 
992,000 gallons 
Reduction in Energy Use From PAYT 
Equivalent to: 
Powering 
660 
residences 
or 
74,000 
MMBTUs 
Installing 
9,100 rooftop solar 
panel arrays 
Additional environmental benefits result from fewer transfer station trips 
(due to consolidation) and compressed natural gas collection trucks.
Next Steps and Questions 
Copyright © 2014 WasteZero 
17 
With a successful first year of PAYT in the books, the town is considering the 
following steps to continue optimizing the program’s operations and results: 
Food waste diversion 
Anaerobic digestion 
Continued improvements in curbside collection service

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The First Year of Pay-as-You-Throw in Plymouth Mass.

  • 1. The First Year of Pay-as-You-Throw in Plymouth Mass. John Craig, WasteZero Jonathan Beder, Plymouth Public Works Director Oct. 7, 2014
  • 2. Copyright © 2014 WasteZero 2 John Craig Director of Municipal Partnerships WasteZero Founded in 1991 Offices in Massachusetts, Maine, and North Carolina Focused on delivering best-in-class municipal waste reduction programs (100% customer retention rate for programs we design and manage) Work with approximately 800 municipalities and countless private customers across 41 states Certified as a B Corp—meets rigorous standards of social and environmental performance Committed to creating American jobs About WasteZero
  • 3. Copyright © 2014 WasteZero 3 An Incentive to Waste? Solid waste is the only utility residents do not pay for based on actual use. Metered Unmetered Electricity Gas Water Trash The fact that garbage is an unmetered utility leads to avoidable waste of financial and environmental resources.
  • 4. Why Pay-as-You-Throw? Copyright © 2014 WasteZero 4 Pay-as-you-throw (PAYT) systems are an alternative to the traditional MSW payment model. These systems share one very basic concept: customers who put out more waste for collection pay more than those who put out less. There are several benefits to PAYT policies: Economic incentives for residents to reduce waste and increase diversion Reduced solid waste collection and disposal costs Positive environmental impact from decreased waste and increased recycling Landfill life significantly extended
  • 5. WasteZero Trash Metering™ Results 1250 1000 750 500 250 Copyright © 2014 WasteZero 5 1,100 lbs. Annual Pounds per Capita of US Household Solid Waste Disposed 900 lbs. 500 lbs. or less 0 1970s—Before the Recycling Revolution 2013—National Average, After 40 Years of Recycling Education 2013—Average in Cities With WasteZero Pay-as- You-Throw Programs
  • 6. Immediate and Long-Term Results Within 90 days: Long Term (Years 2-10): Copyright © 2014 WasteZero 6 1Assuming municipality has no managed waste reduction program at inception. Trash tonnage drops to 50% of national average and sometimes even lower. Bills for tipping fees plummet. • Tonnage can be reduced by up to 60%1. • Tipping fees continue to decline and recycling revenues rise accordingly. • Residents become increasingly satisfied. Recycling tonnage often doubles or even triples. Revenue from recycled material increases.
  • 7. Implementation and Management Support WasteZero can provide a range of program services and community support to help municipal leaders with their waste reduction program, both during the program’s launch and on an ongoing basis. Program Services Community Support Custom Bags and Packaging Manufactures highest quality, drawstring bags with custom imprinting and packaging Retail Store Distribution™ Accounting and Financial Reporting Copyright © 2014 WasteZero 7 Program Website Provides critical, program-related information to residents Toll-Free Number Supplements the website, particularly for residents without Internet access Launch Announcements Informs residents of the program’s launch and provides vital information Educational Materials Explains the program and provides recycling and waste reduction tips Media Briefing Package Prepares officials to communicate effectively and consistently with media Program Management Provides the municipality with a main point of contact from WasteZero Stocks municipal bags in local retail stores for convenient residential purchase Provides logistics and full accounting to manage the inventory of bags Progress Reports and Case Studies Helps officials communicate and celebrate the program’s successes WasteZero Trash Metering™
  • 8. Resident Perspective Copyright © 2014 WasteZero 8 Pay-as-you-throw bags purchased at local retail stores Convenient 2 Solid waste funding shifts from flat fee to variable rate (payment per bag) Fair 1 Pay-as-you-throw bags used for disposal (in city’s existing collection system—automated carts, barrels, or bags at curb) Easy 3 Waste decreases and recycling increases Effective 4
  • 9. Strong Support for Pay-as-You-Throw Copyright © 2014 WasteZero 9 In a recent survey of almost 1,000 PAYT participants from 10 communities, significant majorities said they are satisfied with PAYT, see it as fair and easy to take part in, and believe it is effective. • Favorability 79% have either a very or somewhat favorable opinion of PAYT, with an outright majority (52%) having a very favorable opinion. • Fairness More than two-thirds—68%—see the program as fair. • Ease of Participation 74% think it is not difficult to take part in PAYT. • Effectiveness 89% said PAYT is performing better than or as well as they expected. • Minimal Political Impact 77% said they are either more likely to vote for leaders who brought in PAYT or that it does not make a difference in their vote.
  • 10. About Plymouth’s Solid Waste Program Copyright © 2014 WasteZero 10 Jonathan Beder Director of Public Works Town of Plymouth Town of Plymouth Solid Waste Program: Automated curbside collection with single-stream recycling One transfer station Pay-as-you-throw with orange bags mandatory for both curbside and dropoff
  • 11. Background Copyright © 2014 WasteZero 11 In late 2012 and early 2013, a number of issues converged to lead the town of Plymouth to consider moving to pay-as-you-throw: Expiration of county lease at South Street transfer station Capping of South Street transfer station Upcoming expiration of SEMASS contract, with tipping fees expected to triple Low recycling and high disposal rates in residential population Declining sticker sales Changes in future disposal markets Increases in traffic and disposal tonnage at Manomet and Cedarville transfer stations with the closure of South Street
  • 12. Plan of Action To address the transfer station issues, impending tipping fee increases, and suboptimal residential disposal patterns, the town adopted a pay-as-you-throw program that began on July 1, 2013: Copyright © 2014 WasteZero 12 July 1, 2013: — Closed South Street and Cedarville transfer stations and consolidated transfer station operations at Manomet — Began requiring all transfer station customers to use orange Plymouth pay-as-you-throw bags for disposal (recycling remained free) Jan. 1, 2014: — Added option of automated curbside collection and single-stream recycling collection with pay-as-you-throw This unique program was the preferred option of residents, for its convenience and improved service, and the town, for its ability to allow us to control costs.
  • 13. In the first year of PAYT, Plymouth met its solid waste reduction targets, cutting MSW tonnage by 44%—from 1.14 tons per household in FY13 to .64 tons in FY14. Copyright © 2014 WasteZero 13 Reduced Solid Waste Tonnage
  • 14. Reduced Solid Waste Tonnage Copyright © 2014 WasteZero 14 The recycling rate in Plymouth nearly doubled in the first year of PAYT.
  • 15. Financial Savings Copyright © 2014 WasteZero 15 In its first year, pay-as-you-throw has had a significant positive impact on Plymouth’s municipal finances. Total disposal savings: $126,653 Recycling losses: $23,371 Net financial impact: $102,922 2 1 3 These savings will be magnified once Plymouth’s tipping fee nearly triples—from $22.53 per ton now to $65 per ton after Jan. 1, 2015.
  • 16. Environmental Benefits Copyright © 2014 WasteZero Source: US Environmental Protection Agency WARM model 16 Greenhouse Gas Reduction From PAYT Equivalent to: Emissions from 1,700 passenger vehicles or 8,900 tons MTCO2e Reducing gasoline consumption by 992,000 gallons Reduction in Energy Use From PAYT Equivalent to: Powering 660 residences or 74,000 MMBTUs Installing 9,100 rooftop solar panel arrays Additional environmental benefits result from fewer transfer station trips (due to consolidation) and compressed natural gas collection trucks.
  • 17. Next Steps and Questions Copyright © 2014 WasteZero 17 With a successful first year of PAYT in the books, the town is considering the following steps to continue optimizing the program’s operations and results: Food waste diversion Anaerobic digestion Continued improvements in curbside collection service

Editor's Notes

  1. STORY: With these supplies, services, and programs in place (WasteZero Trash Metering™ program), results happen fast—and last.
  2. WasteZero Trash Metering™ programs are successful in changing behaviors to reduce waste and increase recycling without disrupting residents.
  3. Worcester—181K pop., 41% decrease in residential MSW, 1000% increase in recycling rate (from 3% to 36%) Decatur—20K pop., 42% decrease in residential MSW, 100% increase in recycling rate (from 11% to 22%) Tiverton—15K pop., 50% decrease in residential MSW, 100% increase in recycling rate (from 20% to 40%) Dartmouth—34K pop., 57% decrease in residential MSW, 185% increase in recycling rate (13% to 37%) Ashland—15K pop., 38% decrease in residential MSW, 200% increase in recycling rate (13% to 39%) Malden—56K pop., 49% decrease in residential MSW, 175% increase in recycling rate (from 9% to 25%) Note: Worcester cut its annual waste management costs by $1.2 million and increased its recycling rate from 3 percent to 36 percent with the introduction of Pay-As-You-Throw and a comprehensive curbside recycling program.