Texas State & Magnolia
About Texas State University 30,000 Students 3,500 Faculty and Staff 5th largest university in the state ~350 distinct websites
Life on campus before CMSes Every site looked different Most were poorly designed and constructed Sites hosted on whatever equipment the department had, usually under a desk Lack of people to maintain them
Our users Majority of university staff are not comfortable with computers They want a site that makes them look great but actually only took five minutes
Early CMSes WebGUI - Our standard for user friendliness Vignette - Our standard for user hostility Blackboard - Introduced a lot of content management concepts
The Big Project In 2004 we realized our campus needed an easy and readily available way to build and maintain web sites Our focus shifted from creating single web sites to building a system the entire campus could use
What our users needed Easy to use - very important Common look and feel Central management
Information Architecture Created standard navigation for four types of university web site Two major benefits: Sped adoption of the CMS Discouraged users from trying to come up with their own navigation styles
Selecting Magnolia Very informal process Hybrid Open source / Commercial Availability of support We saw that Magnolia shared our priorities
Technical Implementation Set up multiple sites in one installation Integrated with other systems Reused our existing caching system
User Implementation Introduced it to users early for feedback We were adamant that we were not forcing anyone Added features for the power users
Info Sessions A session for new users Tell them what it is, and what is isn’t Demo Site best practices
Training & Documentation Single two hour session to teach the basics, then another two hour session for advanced topics We wrote our own documentation for end users
The Good Easy to use Efficient - Few servers required, easy to develop Plugin architecture Upgrades, after the version management was introduced
The Bad Synchronization between author and public instances Backups and recovery of data Accessibility, particularly for blind users End user documentation
User Response 97% of our users said they would recommend the CMS to others User survey results gave us a lot of useful data Word of mouth helped adoption rate
Growth Now hosting 240 sites On the first day of classes this Fall, we served 327,332 pages
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Texas State & Magnolia - Case Study

  • 1.
    Texas State &Magnolia
  • 2.
    About Texas StateUniversity 30,000 Students 3,500 Faculty and Staff 5th largest university in the state ~350 distinct websites
  • 3.
    Life on campusbefore CMSes Every site looked different Most were poorly designed and constructed Sites hosted on whatever equipment the department had, usually under a desk Lack of people to maintain them
  • 4.
    Our users Majorityof university staff are not comfortable with computers They want a site that makes them look great but actually only took five minutes
  • 5.
    Early CMSes WebGUI- Our standard for user friendliness Vignette - Our standard for user hostility Blackboard - Introduced a lot of content management concepts
  • 6.
    The Big ProjectIn 2004 we realized our campus needed an easy and readily available way to build and maintain web sites Our focus shifted from creating single web sites to building a system the entire campus could use
  • 7.
    What our usersneeded Easy to use - very important Common look and feel Central management
  • 8.
    Information Architecture Createdstandard navigation for four types of university web site Two major benefits: Sped adoption of the CMS Discouraged users from trying to come up with their own navigation styles
  • 9.
    Selecting Magnolia Veryinformal process Hybrid Open source / Commercial Availability of support We saw that Magnolia shared our priorities
  • 10.
    Technical Implementation Setup multiple sites in one installation Integrated with other systems Reused our existing caching system
  • 11.
    User Implementation Introducedit to users early for feedback We were adamant that we were not forcing anyone Added features for the power users
  • 12.
    Info Sessions Asession for new users Tell them what it is, and what is isn’t Demo Site best practices
  • 13.
    Training & DocumentationSingle two hour session to teach the basics, then another two hour session for advanced topics We wrote our own documentation for end users
  • 14.
    The Good Easyto use Efficient - Few servers required, easy to develop Plugin architecture Upgrades, after the version management was introduced
  • 15.
    The Bad Synchronizationbetween author and public instances Backups and recovery of data Accessibility, particularly for blind users End user documentation
  • 16.
    User Response 97%of our users said they would recommend the CMS to others User survey results gave us a lot of useful data Word of mouth helped adoption rate
  • 17.
    Growth Now hosting240 sites On the first day of classes this Fall, we served 327,332 pages
  • 18.
  • 19.

Editor's Notes

  • #4 Student workers - They build a site, then disappear, leaving the site to rot, even leaving with the passwords "Servers" under desks No common look and feel <blink> - Why, Netscape, why? Lack of accessibility IE only
  • #6 Name change as a catalyst Our early cms use didn't fix the common look and feel.  In fact, it got worse Designer's playground Hand rolled "Mattscape" CMS WebGUI This was the standard of ease of use for years Vignette Blackboard - Early introduction to CMS like concepts
  • #9 Standard navigation of university web sites into four major types: colleges, divisions, academic departments, and administrative departments. Standardizing the navigation had two major benefits: sped up the adoption of the cms, since Site planning was already done for users. Allowed us to create the standardized templates In the cms
  • #18 A site may be one page to 100 pages