Learn how the Houston Zoo and Reliant Park use Tendenci sites to communicate with their target audiences through email promotions, online calendar event registrations and CMS design.
Presented at Tendenci User Conference 2007 in Houston, TX.
Brands + Bloggers: The Skinny on Swell Brand Ambassador ProgramsKatie Laird
Brands and bloggers should be best friends! Learn how bloggers can connect with PR and marketing teams to help make social media marketing magic happen.
From strategic pitching to personal brand reviews to thinking like a marketer, this Blog Elevated conference presentation helps writers and marketers find ways to get connected and grow their brands with smart blogger relationships.
Email marketing meets social media strategy - IABC Conference 2013Katie Laird
Maximize your content marketing through smart email and social media strategy - learn some tips on collaborating across departments and smart ways to re-purpose great content across all of your Web properties.
This presentation was given to the IABC Southern Region Conference 2013 by Katie Laird (aka @happykatie) from Blinds.com. Enjoy!
Collaborate baby! Smart Collaboration and Communication Matters (from Frost ...Katie Laird
Are you effectively maximizing your employee creativity and brain power across teams? Organizational silos are an unacceptable hindrance to your success. Learn how Blinds.com works across teams (from the contact center to marketing to IT and beyond) to enhance business strategy, day-to-day communications, customer experience, profitability and more.
Key Take-Aways:
- Actionable steps to promote cross-team communication and collaboration – how does this work?
- Top 5 questions your contact center should ask other company departments to succeed – where do we start?
- Success stories on interdepartmental projects that could change the way you do business – what are the opportunities?
This document discusses strategies for social media marketing from Blinds.com. It provides tips on developing an effective content strategy, connecting with customers, and measuring the impact of social media efforts. Specifically, it recommends keeping content simple, differentiating between partner needs, testing tools, meeting in person occasionally, and having a fun tone. Metrics shown include a 20% sales increase, 35% revenue boost, and 10% more samples from 2014 to the first half of 2015.
Customer Super Heroes: Transforming Customer Feedback Into Profits + HappinessKatie Laird
This document discusses various customer experience initiatives at We Are Blinds.com, including focusing on company culture, social customer feedback, understanding the customer journey, and leveraging employee ideas. It highlights the impact of initiatives like "The Voice Speaks" internal recruiting tool, social media referral traffic, addressing micro-feedback on issues, using customer ratings and reviews for inspiration and vendor ratings, longer CEO letters, and a customer experience council. It concludes with tips for prioritizing customer experience initiatives.
April 2012 From The Pond. Online assignment writing service.Michelle Benedict
The passage summarizes the chapter "Tinker's Wedding" from J.M. Synge's work. It introduces two characters, Sarah Casey who wants to get married to gain respectability, and her mother-in-law Mary Byrne, a drunkard who opposes marriage. The plot is based on Irish folk stories of tinkers/travelers that Synge heard in Wicklow and West Kerry. The chapter examines the two women's differing views on marriage and respectability within their culture.
How Libraries Can Connect Children & Adults to NatureDeb Hanson
This presentation focuses on partnerships, strategies, and programs libraries can develop to connect children and adults – and the community at large – with its natural resources. By nurturing a connection with nature, libraries across the US can build advocacy and unique identities tied to their region’s biology, ecology, and natural resources, resulting in a greater sense of place.
The article discusses how animal enrichment is increasingly influencing the planning and design of laboratory animal facilities. There is growing interest in enrichment from regulatory bodies and guidance documents. Facility designs are moving beyond basic toys and foraging materials to incorporate elements like playrooms, natural light, outdoor views, open group housing, and animal runs to better mimic animals' natural environments. This holistic approach champions enrichment housing solutions. Recent facility tours and a new drug safety assessment building project show the importance facilities are placing on designs that support animal enrichment.
Brands + Bloggers: The Skinny on Swell Brand Ambassador ProgramsKatie Laird
Brands and bloggers should be best friends! Learn how bloggers can connect with PR and marketing teams to help make social media marketing magic happen.
From strategic pitching to personal brand reviews to thinking like a marketer, this Blog Elevated conference presentation helps writers and marketers find ways to get connected and grow their brands with smart blogger relationships.
Email marketing meets social media strategy - IABC Conference 2013Katie Laird
Maximize your content marketing through smart email and social media strategy - learn some tips on collaborating across departments and smart ways to re-purpose great content across all of your Web properties.
This presentation was given to the IABC Southern Region Conference 2013 by Katie Laird (aka @happykatie) from Blinds.com. Enjoy!
Collaborate baby! Smart Collaboration and Communication Matters (from Frost ...Katie Laird
Are you effectively maximizing your employee creativity and brain power across teams? Organizational silos are an unacceptable hindrance to your success. Learn how Blinds.com works across teams (from the contact center to marketing to IT and beyond) to enhance business strategy, day-to-day communications, customer experience, profitability and more.
Key Take-Aways:
- Actionable steps to promote cross-team communication and collaboration – how does this work?
- Top 5 questions your contact center should ask other company departments to succeed – where do we start?
- Success stories on interdepartmental projects that could change the way you do business – what are the opportunities?
This document discusses strategies for social media marketing from Blinds.com. It provides tips on developing an effective content strategy, connecting with customers, and measuring the impact of social media efforts. Specifically, it recommends keeping content simple, differentiating between partner needs, testing tools, meeting in person occasionally, and having a fun tone. Metrics shown include a 20% sales increase, 35% revenue boost, and 10% more samples from 2014 to the first half of 2015.
Customer Super Heroes: Transforming Customer Feedback Into Profits + HappinessKatie Laird
This document discusses various customer experience initiatives at We Are Blinds.com, including focusing on company culture, social customer feedback, understanding the customer journey, and leveraging employee ideas. It highlights the impact of initiatives like "The Voice Speaks" internal recruiting tool, social media referral traffic, addressing micro-feedback on issues, using customer ratings and reviews for inspiration and vendor ratings, longer CEO letters, and a customer experience council. It concludes with tips for prioritizing customer experience initiatives.
April 2012 From The Pond. Online assignment writing service.Michelle Benedict
The passage summarizes the chapter "Tinker's Wedding" from J.M. Synge's work. It introduces two characters, Sarah Casey who wants to get married to gain respectability, and her mother-in-law Mary Byrne, a drunkard who opposes marriage. The plot is based on Irish folk stories of tinkers/travelers that Synge heard in Wicklow and West Kerry. The chapter examines the two women's differing views on marriage and respectability within their culture.
How Libraries Can Connect Children & Adults to NatureDeb Hanson
This presentation focuses on partnerships, strategies, and programs libraries can develop to connect children and adults – and the community at large – with its natural resources. By nurturing a connection with nature, libraries across the US can build advocacy and unique identities tied to their region’s biology, ecology, and natural resources, resulting in a greater sense of place.
The article discusses how animal enrichment is increasingly influencing the planning and design of laboratory animal facilities. There is growing interest in enrichment from regulatory bodies and guidance documents. Facility designs are moving beyond basic toys and foraging materials to incorporate elements like playrooms, natural light, outdoor views, open group housing, and animal runs to better mimic animals' natural environments. This holistic approach champions enrichment housing solutions. Recent facility tours and a new drug safety assessment building project show the importance facilities are placing on designs that support animal enrichment.
Documentary Film Analysis Worksheet Free Essay ExKari Jorgenson
The document discusses strategies for teaching students with multiple ability groups how to learn fractions. It proposes dividing the class into small same-ability groups and using tailored instruction. Teaching methods like whole-class discussion, lectures, and questioning can be used. The strategies aim to effectively teach fractions to students across different ability levels at the same time. A detailed timeline is provided showing how activities and lessons for fractions can address each ability group.
The document provides instructions for writing a research paper through the Josua Site service. It outlines a 5-step process: 1) Create an account; 2) Complete a form with paper details and attach samples; 3) Review writer bids and choose one; 4) Review the completed paper and authorize payment; 5) Request revisions until satisfied. The service aims to match clients with qualified writers and ensure high-quality, original work through revisions and refunds for plagiarized content.
This presentation can be adapted to any non-profit organization seeking to increase revenues. This was a project I created as a final assignment to a business strategy course.
Autumn 2010 School Gardening News ~ Massachusetts
`
For more information, Please see websites below:
`
Organic Edible Schoolyards & Gardening with Children
http://scribd.com/doc/239851214
`
Double your School Garden Food Production with Organic Tech
http://scribd.com/doc/239851079
`
Free School Gardening Art Posters
http://scribd.com/doc/239851159`
`
Companion Planting Increases School Garden Food Production by 250 Percent
http://scribd.com/doc/239851159
`
Healthy Foods Dramatically Improves Student Academic Success
http://scribd.com/doc/239851348
`
City Chickens for your Organic School Garden
http://scribd.com/doc/239850440
`
Simple Square Foot Gardening for Schools - Teacher Guide
http://scribd.com/doc/239851110
Similarities Between A High School Teacher And A CollDiana Marquez
1. The document discusses the marketing objectives and process used to promote an event called the Wiggle Waggle Walk, which raises funds for the Valley Animal Center shelter.
2. The objectives were to create an interactive activity, sign up 5 individuals, and design promotional flyers. As a group, they decided on a Minion photo booth theme.
3. They met weekly with their supervisor to provide updates and received approval to move forward with their photo booth idea.
1000 Images About Cause And Effect Essay On PinterJennifer Nulton
The document outlines a 5-step process for requesting an assignment writing service from HelpWriting.net, including registering for an account, submitting a request form with instructions and deadline, reviewing bids from writers and selecting one, reviewing and authorizing payment for the completed paper, and having the option to request revisions until satisfied. The service promises original, high-quality content and refunds if work is plagiarized.
Commentary For AS Level English Language - A-Level English - Marked ByRhonda Coleman
Early Islamic art developed after the rise of Islam in the 7th century. It avoided depictions of figures to prevent idolatry, as images were thought to detract from God's uniqueness. Geometric and floral motifs were common instead. Calligraphy was highly important as an artistic expression, often featuring verses from the Quran. As Islamic civilization grew, the arts flourished, incorporating elements of existing cultures but maintaining core Islamic ideals of avoiding idolatry in religious art.
Academic Paper Proposal. How To Write A Term PapeIoulia King
The document discusses how the characters Willy Loman from Death of a Salesman and Mommy from The American Dream both possess superficial traits, prioritizing looking good and being liked over substance, which contributes to their misguided pursuits of success and reflects the authors' criticisms of societal values. Arthur Miller and Edward Albee use these characters to illustrate how society defines success based more on popularity and appearance rather than true achievement or merit.
The document describes a process for renting to own a home as a way to help people recover from the foreclosure crisis. It involves leasing a home in exchange for monthly or weekly payments that go towards eventually owning the home. Renting to own provides a second chance for those wanting to get back into home ownership after facing financial difficulties in the past.
The document discusses the themes presented in the film Mr. Nobody, directed by Jaco Van Dormael. The film depicts the life and choices of the protagonist Nemo Nobody in a fragmented, postmodern style. One main theme is fragmentation, as the film pulls away information to connect to the larger story. Another theme is the impact of choice - every decision Nemo makes affects his life, and the film shows multiple pathways he could take. A key line emphasizes that every path is meaningful; each life is just as right as the next. The fragmented portrayal of choices reflects postmodern thinking that no life is truly definitive.
The document provides steps for requesting writing assistance from HelpWriting.net:
1. Create an account with a password and email.
2. Complete a 10-minute order form providing instructions, sources, and deadline. Attach a sample if wanting the writer to imitate your style.
3. Review bids from writers and choose one based on qualifications, history, and feedback. Place a deposit to start the assignment.
4. Ensure the paper meets expectations. Authorize full payment if pleased, or request revisions for free.
Essay On Srinivasa Ramanujan In MarathiErica Turner
The document provides instructions for requesting assignment writing help from HelpWriting.net. It outlines a 5-step process: 1) Create an account with a password and email. 2) Complete a 10-minute order form with instructions, sources, and deadline. 3) Review bids from writers and choose one. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions until fully satisfied, with a refund option for plagiarism.
Outreach Strategies to Engage Citizen Scientists: Insights from the Biodivers...costantinog
Presentation delivered at the joint SPNHC.TDWG 2018 conference on Dunedin, NZ regarding outreach strategies used by the Biodiversity Heritage Library to engage citizen scientists with projects.
School Essay Job Application Essay SampleSharon Lee
This document provides information about self-storage services in Perth, Australia. It discusses how self-storage can provide a solution for individuals and businesses that need extra storage space due to lack of room. Self-storage facilities offer secure storage options for goods and allow people to store items safely without having to purchase a warehouse. The document also outlines some of the advantages of self-storage containers, such as easy transport of goods, security from damage, cost-effectiveness, and the ability to provide extra storage space.
Sgt. Bailey, the little shelter that could and didAmPetsAlive
This document provides a history of the transition of an animal shelter from being run by code enforcement to being overseen by the police department with the goal of becoming no-kill. It summarizes the steps taken from January 2011 onward to reform shelter operations including shutting down the gas chamber, networking with rescues and volunteers, promoting adoptions, and increasing the live release rate from 97.5% in the first year to 98.5% in the second year. The document celebrates saving over 2000 animal lives in the first 3 years of the shelter operating as no-kill.
Writing A Conclusion Compare And Contrast EssayJulie Jones
The Battle of Midway was a pivotal naval battle between the Japanese and US navies during World War II. It took place in June 1942 in the waters near Midway Island. The battle was the first major victory for the US against Japan, as the US was able to defeat the Japanese fleet using aircraft launched from carriers, without the ships directly engaging. This marked a turning point in the Pacific theater, as it halted Japan's expansion and allowed the US to shift to a more offensive strategy in the war.
The document outlines 5 steps for requesting assignment writing help from HelpWriting.net: 1) Create an account with a password and email, 2) Complete a 10-minute order form providing instructions, sources, and deadline, 3) Review bids from writers and choose one based on qualifications, 4) Review the completed paper and authorize payment if satisfied, 5) Request revisions to ensure satisfaction and receive a refund if plagiarized.
Boston College Essays. Online assignment writing service.Sabrina Hendricks
This document provides instructions for completing a lab report on the chemical composition of cells. It involves using various reagents to detect the presence of key biomolecules like proteins, carbohydrates, lipids, and nucleic acids in plant and animal cells. The introduction defines the four fundamental biomolecules that make up cells. It also mentions that the reagent Biuret's will be used to detect the presence of proteins through a color change reaction.
The document discusses mega adoption events organized by the Central Oklahoma Humane Society to significantly increase pet adoptions and reduce euthanasia of animals. It provides statistics on previous events organized by the Humane Society that exceeded adoption goals, with one weekend event in 2011 resulting in over 15,000 adoptions across over 1,000 participating shelters. The document also outlines considerations for organizing a successful mega adoption event, including extensive planning, partnerships with other shelters, volunteers, funding, venue selection, marketing and community engagement.
This document discusses the importance of company culture and how Blinds.com cultivates its culture. It explores how Blinds.com defines its values through crowd-sourcing, ensures its culture is organic and democratic, and puts its mission and values in writing. It also discusses how Blinds.com uses a social and fun approach to recruiting, onboarding new employees through scavenger hunts and celebrations, and keeps employees engaged through training, coaching, and celebrating achievements together.
The search for the holy Social Media grailKatie Laird
Discerning your Social Media campaigns' ROI can be a nightmare - here are some ways that Blinds.com is re-shaping our thinking on what it means to be successful in the social space.
Culture development, community outreach, soft sales lead generation, industry leadership positioning, product development testing - YOU define what makes social work for you. Would love to chat -drop me a note!
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The document discusses strategies for teaching students with multiple ability groups how to learn fractions. It proposes dividing the class into small same-ability groups and using tailored instruction. Teaching methods like whole-class discussion, lectures, and questioning can be used. The strategies aim to effectively teach fractions to students across different ability levels at the same time. A detailed timeline is provided showing how activities and lessons for fractions can address each ability group.
The document provides instructions for writing a research paper through the Josua Site service. It outlines a 5-step process: 1) Create an account; 2) Complete a form with paper details and attach samples; 3) Review writer bids and choose one; 4) Review the completed paper and authorize payment; 5) Request revisions until satisfied. The service aims to match clients with qualified writers and ensure high-quality, original work through revisions and refunds for plagiarized content.
This presentation can be adapted to any non-profit organization seeking to increase revenues. This was a project I created as a final assignment to a business strategy course.
Autumn 2010 School Gardening News ~ Massachusetts
`
For more information, Please see websites below:
`
Organic Edible Schoolyards & Gardening with Children
http://scribd.com/doc/239851214
`
Double your School Garden Food Production with Organic Tech
http://scribd.com/doc/239851079
`
Free School Gardening Art Posters
http://scribd.com/doc/239851159`
`
Companion Planting Increases School Garden Food Production by 250 Percent
http://scribd.com/doc/239851159
`
Healthy Foods Dramatically Improves Student Academic Success
http://scribd.com/doc/239851348
`
City Chickens for your Organic School Garden
http://scribd.com/doc/239850440
`
Simple Square Foot Gardening for Schools - Teacher Guide
http://scribd.com/doc/239851110
Similarities Between A High School Teacher And A CollDiana Marquez
1. The document discusses the marketing objectives and process used to promote an event called the Wiggle Waggle Walk, which raises funds for the Valley Animal Center shelter.
2. The objectives were to create an interactive activity, sign up 5 individuals, and design promotional flyers. As a group, they decided on a Minion photo booth theme.
3. They met weekly with their supervisor to provide updates and received approval to move forward with their photo booth idea.
1000 Images About Cause And Effect Essay On PinterJennifer Nulton
The document outlines a 5-step process for requesting an assignment writing service from HelpWriting.net, including registering for an account, submitting a request form with instructions and deadline, reviewing bids from writers and selecting one, reviewing and authorizing payment for the completed paper, and having the option to request revisions until satisfied. The service promises original, high-quality content and refunds if work is plagiarized.
Commentary For AS Level English Language - A-Level English - Marked ByRhonda Coleman
Early Islamic art developed after the rise of Islam in the 7th century. It avoided depictions of figures to prevent idolatry, as images were thought to detract from God's uniqueness. Geometric and floral motifs were common instead. Calligraphy was highly important as an artistic expression, often featuring verses from the Quran. As Islamic civilization grew, the arts flourished, incorporating elements of existing cultures but maintaining core Islamic ideals of avoiding idolatry in religious art.
Academic Paper Proposal. How To Write A Term PapeIoulia King
The document discusses how the characters Willy Loman from Death of a Salesman and Mommy from The American Dream both possess superficial traits, prioritizing looking good and being liked over substance, which contributes to their misguided pursuits of success and reflects the authors' criticisms of societal values. Arthur Miller and Edward Albee use these characters to illustrate how society defines success based more on popularity and appearance rather than true achievement or merit.
The document describes a process for renting to own a home as a way to help people recover from the foreclosure crisis. It involves leasing a home in exchange for monthly or weekly payments that go towards eventually owning the home. Renting to own provides a second chance for those wanting to get back into home ownership after facing financial difficulties in the past.
The document discusses the themes presented in the film Mr. Nobody, directed by Jaco Van Dormael. The film depicts the life and choices of the protagonist Nemo Nobody in a fragmented, postmodern style. One main theme is fragmentation, as the film pulls away information to connect to the larger story. Another theme is the impact of choice - every decision Nemo makes affects his life, and the film shows multiple pathways he could take. A key line emphasizes that every path is meaningful; each life is just as right as the next. The fragmented portrayal of choices reflects postmodern thinking that no life is truly definitive.
The document provides steps for requesting writing assistance from HelpWriting.net:
1. Create an account with a password and email.
2. Complete a 10-minute order form providing instructions, sources, and deadline. Attach a sample if wanting the writer to imitate your style.
3. Review bids from writers and choose one based on qualifications, history, and feedback. Place a deposit to start the assignment.
4. Ensure the paper meets expectations. Authorize full payment if pleased, or request revisions for free.
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The document provides instructions for requesting assignment writing help from HelpWriting.net. It outlines a 5-step process: 1) Create an account with a password and email. 2) Complete a 10-minute order form with instructions, sources, and deadline. 3) Review bids from writers and choose one. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions until fully satisfied, with a refund option for plagiarism.
Outreach Strategies to Engage Citizen Scientists: Insights from the Biodivers...costantinog
Presentation delivered at the joint SPNHC.TDWG 2018 conference on Dunedin, NZ regarding outreach strategies used by the Biodiversity Heritage Library to engage citizen scientists with projects.
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Sgt. Bailey, the little shelter that could and didAmPetsAlive
This document provides a history of the transition of an animal shelter from being run by code enforcement to being overseen by the police department with the goal of becoming no-kill. It summarizes the steps taken from January 2011 onward to reform shelter operations including shutting down the gas chamber, networking with rescues and volunteers, promoting adoptions, and increasing the live release rate from 97.5% in the first year to 98.5% in the second year. The document celebrates saving over 2000 animal lives in the first 3 years of the shelter operating as no-kill.
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The Battle of Midway was a pivotal naval battle between the Japanese and US navies during World War II. It took place in June 1942 in the waters near Midway Island. The battle was the first major victory for the US against Japan, as the US was able to defeat the Japanese fleet using aircraft launched from carriers, without the ships directly engaging. This marked a turning point in the Pacific theater, as it halted Japan's expansion and allowed the US to shift to a more offensive strategy in the war.
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This document provides instructions for completing a lab report on the chemical composition of cells. It involves using various reagents to detect the presence of key biomolecules like proteins, carbohydrates, lipids, and nucleic acids in plant and animal cells. The introduction defines the four fundamental biomolecules that make up cells. It also mentions that the reagent Biuret's will be used to detect the presence of proteins through a color change reaction.
The document discusses mega adoption events organized by the Central Oklahoma Humane Society to significantly increase pet adoptions and reduce euthanasia of animals. It provides statistics on previous events organized by the Humane Society that exceeded adoption goals, with one weekend event in 2011 resulting in over 15,000 adoptions across over 1,000 participating shelters. The document also outlines considerations for organizing a successful mega adoption event, including extensive planning, partnerships with other shelters, volunteers, funding, venue selection, marketing and community engagement.
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This document discusses the importance of company culture and how Blinds.com cultivates its culture. It explores how Blinds.com defines its values through crowd-sourcing, ensures its culture is organic and democratic, and puts its mission and values in writing. It also discusses how Blinds.com uses a social and fun approach to recruiting, onboarding new employees through scavenger hunts and celebrations, and keeps employees engaged through training, coaching, and celebrating achievements together.
The search for the holy Social Media grailKatie Laird
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Culture development, community outreach, soft sales lead generation, industry leadership positioning, product development testing - YOU define what makes social work for you. Would love to chat -drop me a note!
A look at Social Media Marketing strategy and tactics for businesses who have already dipped their toes into the Web world.
Learn more at www.schipul.com
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Want to learn more - or want to have a presentation like this presented to your organization? Visit me at www.schipul.com/happykatie.
An overview of Andy Hunt's fantastic presentation at ETech 2009 on 'Refactoring your wetware'.
This was given to the Schipul staff (www.schipul.com) as internal training - and I thought you might enjoy it too!
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This was presented to the Houston chapter of Meeting Planners International (MPI-HAC) on January 28th, 2009.
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In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
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AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
During the budget session of 2024-25, the finance minister, Nirmala Sitharaman, introduced the “solar Rooftop scheme,” also known as “PM Surya Ghar Muft Bijli Yojana.” It is a subsidy offered to those who wish to put up solar panels in their homes using domestic power systems. Additionally, adopting photovoltaic technology at home allows you to lower your monthly electricity expenses. Today in this blog we will talk all about what is the PM Surya Ghar Muft Bijli Yojana. How does it work? Who is eligible for this yojana and all the other things related to this scheme?
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Tendenci for Business: Best Practices with Tendenci
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2. What we will cover: Online Marketing with the Tendenci Calendar Preston Files from Reliant Park Online Marketing with Tendenci Newsletters Kelly Russo from The Houston Zoo
36. Thank you! Kimberly Lange Email: [email_address] Presented at the Tendenci User Conference 2007 Find all presentations at: www.tendenci.com/uc2007 Schipul - The Web Marketing Company 11757 Katy Freeway, Suite 930 Houston, TX 77079 USA www.schipul.com
Editor's Notes
Thanks for joining us today. Welcome to the Business Track Panel Discussion - Exploring Best Practices for Business. My name is Kim Lange. I am a project manager at Schipul - The Web Marketing Company and I will be your panel moderator. Just to give you a little back ground, I have been with Schipul for three years and I am the account manager for the Houston Zoo. And I did have a chance to help the Schipul team with the Reliant Park web site launch.