Technology intelligence (TI) aims to identify technological opportunities and threats that could impact a company's future growth and survival. It involves capturing and disseminating technological information for strategic planning and decision making. As technology lifecycles shorten and businesses globalize, effective TI capabilities are important for understanding changes in the external environment, facilitating strategic thinking, and enhancing a company's ability to respond to changes. TI can be internal, through a technology audit of a company's assets and capabilities, or external, through technology mapping. The purpose of a technology audit is to collect information on a company's technological level, understand its needs and capabilities, and prepare recommendations and an action plan to offer relevant services to help the company.

1. Technology Intelligence

2. What is Technology Intelligence ?
•
• Technology Intelligence (TI) is an activity that enables
companies to identify the technological opportunities and
threats that could affect the future growth and survival of
their business.
The Centre for Technology Management defines 'Technology
Intelligence' as "the capture and delivery of technological
information as part of the process whereby an organisation
develops an awareness of technological threats and
opportunities.”
• 'Technology Intelligence' aims to capture and disseminate the
technological information needed for strategic planning and
decision making.
• Companies install an intelligence system (technology, market,
business or competitive intelligence) to collect and analyze
information on market, product, and technology changes and on
other environmental transformations in order to increase their
decision-making quality and competitiveness.

3. Why Technology Intelligence?
• As technology life cycles shorten and business become
more globalized; having effective T I capabilities is
becoming increasingly important.
• T I provides an understanding of current & potential
changes taking place in the environment.
• T I provides important information for strategic
decision-makers
• T I facilitates and fosters strategic thinking in
organizations.
• If conducted properly, T I leads to enhanced capacity
& commitment to understanding, anticipating and
responding to external changes

4. Types of Technology Intelligence?
• Technology Intelligence could be both internal as
well as external.
• Internal technology intelligence is called technology
audit.
• External technology intelligence is called
technology mapping.

5. The audit is viewed as a systematic examination of
the core technology/business assets of the
company and its capabilities to innovate and
cooperate or do business or do business
internationally
What is Technology Audit ?

6. Technology audit using internal expertise –
• The technology audit is caried out by a member of the
consultant team and one or more reresentative of the
company with good insight to the production/business
processes and problem.
• During the Audit the technology/business problems
,capacity and potental of the company are reviewed
and discussed , and a report is elobrated, providing
suggestions on how the company could benefit from
the services of the consultant
Types of Audit

7. Technology audit using external expertise –
• If the technology/business poblem is quite
specific, external expertise might be needed
to propose possible solution
• The consultant undetakes to find an external
expert and the technology audit is carried out
by the three parties – the external expert, the
company and the consultant.
• The technology audit ends up with the
elaboration of recommendations for handling
the reviewed poblem.

8. 1. To collect information on the company’s
status with regards to the technological level
2. To understand in deep the company’s needs
and capabilities
3. To prepare an action plan/
recommendations
4. To offer relevent services as a followup.
Purpose

9. Preparatory Stage
Implementation Stage
Followup
Stages of the audit

10. Collect information about the audited client
• Website
• Internet search : Publications, articles , public database
• Try to collect as much as possible peliminay information on
company’s needs
• Collect information in general for the branch – trends,
opportunities, specific regulation, standards, etc
• Gathering of informations from partners/other clients
• Ensure that the management is involved
• Elobration of customised questionnaire (usually template)
1. Preparatory Stage

11. Thorough interview of the company representative- at
least middle management repesentative.
Get through all the information needed
Get to know all the company’s:
• Processes
• Technological equipments
• IPR
• Products
• Premises
• Litter bins
REMEMBER: The Audit starts fom the door step
2. Implementation Stage

12. • Prepare a report and consult it with the client
• Prepare an agreement for collaboration and
commitment and sign it
• After consulting the report prepare an offer for
services/improvements:processes
,technology,practices to be changed or to be offered
• Depending on the conclusions:
1. Find and external expert
2. Find a technology
3. Offer a technology/process, adopted by company
3. Followup Stage

13. The final stage of audit should include a type of commitment on the part
of the company as well as on the part of the consultant. The
involvement of company, after having followed a thorough assessment
by the expert and having defined the services the company will receive
from the consultant is an essential part in order to reach a specific
agreement with partners fo potential collaboration. The consultant
should explicitly inform the company about the long term relationship
sought between the consulting organisation and the company. This also
under lines the need for continuos communication between the
company and the expert.
Result of technology audit

14. Thankyou