Task 3
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1) The first idea is to create a personalized can similar to Coca-Cola but avoiding copyright issues. 2) The second idea is to create a can with unique designs in special editions, changing some colors for better design. 3) The third idea is to keep the design the same but change one color, researching the meaning and impact of different color choices. 4) The fourth idea is to modernize the logo image of a running man to appeal to retro tastes and signal a product revival. 5) The fifth idea is to create unique but interesting packaging for the bottle while keeping brand colors consistent.
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Task 3
This document contains ideas for new Coca-Cola products and packaging designs:
1. A "Share a Can" design that is unusual to attract buyers looking to share drinks with friends.
2. A square bottle that takes up less space and has a smaller carbon footprint when empty.
3. "Girly bottles" in fancy designs for young female buyers, taking advantage of limited edition styles.
It also includes two ideas for new Irn-Bru can designs using their signature color scheme and symbols to attract buyers.
Task 3
1) Coca Cola introduced a shareable can design that appeals to people's desire for novelty and allows for sharing between friends on the go.
2) A square bottle design for Coca Cola reduces the bottle size by 66% and carbon footprint while still appealing to customers' desire to minimize space taken by empty bottles.
3) Limited edition "girly" bottle designs would be very popular with girls due to their fancy appearance and novelty, driving sales both through appealing to female customers and creating urgency to purchase before the designs are discontinued.
Merchandise Ideas
This document discusses 8 sets of merchandise design ideas for an adult line and 4 ideas for a kids line for a charity called SAS. For the adult designs, the author experiments with using the logo shape in different colors, sizes, and placements on various merchandise items. They find the shape works best small on t-shirts. Later designs add geometric patterns and the organization's name. The kids' designs aim for a more playful, childlike look using pastel colors and a whimsical fish drawing to distinguish them from the adult items.
Task 5
The document provides information on potential slogans and packaging designs for an Irn-Bru energy drink. It discusses:
- Several potential slogans for the drink, including "Unleash the Juice" taken from Monster Energy Drink, "100% Scottish," and "No Nonsense from the North." Advantages and disadvantages of each are considered.
- Three packaging design ideas are presented. The first merges the Irn-Bru colors and adds text at an angle. The second uses a Scottish flag design. The third shows an Irn-Bru can "burning through" an existing can like Coca-Cola.
- Design iterations are shown, modifying colors, text size and
7. fmp evaluation 1
The document provides an evaluation of the production process for a clothing store product. It summarizes the student's research, planning, time management, design comparisons to other products, aesthetic qualities, audience appeal, and peer feedback. The research helped determine popular clothing styles, colors, and price points. Planning was impacted by many design changes. Time management resulted in cutting ideas due to limits. Peer feedback suggested adding more designs, colors, and product display options.
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Task 3
This document contains ideas for new Coca-Cola products and packaging designs:
1. A "Share a Can" design that is unusual to attract buyers looking to share drinks with friends.
2. A square bottle that takes up less space and has a smaller carbon footprint when empty.
3. "Girly bottles" in fancy designs for young female buyers, taking advantage of limited edition styles.
It also includes two ideas for new Irn-Bru can designs using their signature color scheme and symbols to attract buyers.
Task 3
1) Coca Cola introduced a shareable can design that appeals to people's desire for novelty and allows for sharing between friends on the go.
2) A square bottle design for Coca Cola reduces the bottle size by 66% and carbon footprint while still appealing to customers' desire to minimize space taken by empty bottles.
3) Limited edition "girly" bottle designs would be very popular with girls due to their fancy appearance and novelty, driving sales both through appealing to female customers and creating urgency to purchase before the designs are discontinued.
Merchandise Ideas
This document discusses 8 sets of merchandise design ideas for an adult line and 4 ideas for a kids line for a charity called SAS. For the adult designs, the author experiments with using the logo shape in different colors, sizes, and placements on various merchandise items. They find the shape works best small on t-shirts. Later designs add geometric patterns and the organization's name. The kids' designs aim for a more playful, childlike look using pastel colors and a whimsical fish drawing to distinguish them from the adult items.
Task 5
The document provides information on potential slogans and packaging designs for an Irn-Bru energy drink. It discusses:
- Several potential slogans for the drink, including "Unleash the Juice" taken from Monster Energy Drink, "100% Scottish," and "No Nonsense from the North." Advantages and disadvantages of each are considered.
- Three packaging design ideas are presented. The first merges the Irn-Bru colors and adds text at an angle. The second uses a Scottish flag design. The third shows an Irn-Bru can "burning through" an existing can like Coca-Cola.
- Design iterations are shown, modifying colors, text size and
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The document provides an evaluation of the production process for a clothing store product. It summarizes the student's research, planning, time management, design comparisons to other products, aesthetic qualities, audience appeal, and peer feedback. The research helped determine popular clothing styles, colors, and price points. Planning was impacted by many design changes. Time management resulted in cutting ideas due to limits. Peer feedback suggested adding more designs, colors, and product display options.
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Packaging Evaluation
1) The student developed their packaging design skills through multiple iterations of designing an IRN-BRU energy drink can. They focused on technical elements like ensuring accurate sizing and aesthetic qualities like using the brand's signature orange and blue colors.
2) Through planning colors, fonts, and layouts, they were able to efficiently create and modify designs. However, more exploration of color shades and creative copy could have strengthened early planning.
3) Refining initial ideas through development led the student to their final design, which featured a cartoon character and stood out from their other stripe-focused concepts. The development process significantly impacted their chosen final product.
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Task 9
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Similar to Task 3
1. fmp initial plans
Joshua Palmer created a mood board and informal proposal for a skate brand concept consisting of a website, merchandise line, and magazine. The mood board images were all related to skating and had a consistent urban style with colors of red, white, and black evoking a chill mood. Palmer analyzed the repetition in the mood board images and felt it helped connect all aspects of the concept together. The informal proposal outlined the specific products - a website for viewing and purchasing merchandise, a merchandise line including clothing with the brand logo, and a magazine to promote the products in an entertaining way. Palmer identified the design software and imagery needed to create each product and noted the target audience as males and females aged 12-18 interested in skating
Irnbruboards
This document provides observations and details for Idea 1 from a mood board. It discusses using the traditional Irn Bru colors of blue and orange for brand recognition. Images in the mood board show different crowd types to provide variety of ideas for the final concept. One image shows an Irn Bru can to represent the product. The key idea is a large group of people looking towards an Irn Bru can, though the execution is unclear. Font choices are discussed that could mimic the original Irn Bru design or take a more modern or futuristic approach.
Production powerpoint
This document discusses the process of designing an Irn Bru can. The designer began by finding an image of a can to use as a base. They edited the can in Photoshop, changing the color and adding text. They tried different font styles and layouts. A clear window was added to make the can unique. The designer enlarged the window and tried different fonts for the text. Images from actual Irn Bru cans were added. Nutritional information, a logo, and barcode were also included. In the end, the colors were adjusted to improve the final design.
Production powerpoint
This document discusses the process of designing an Irn Bru can. The designer began by finding an image of a can to use as a base. They edited the can in Photoshop, changing the color and adding text. Multiple iterations were tested with different fonts, layouts, and elements like a clear window. Feedback on each version was provided. The final design incorporated gold bubbles and a transparent number "32" to make the can unique while tying into the Irn Bru brand. Potential ad designs were also briefly explored.
AS Example
This document summarizes the primary research conducted on bedside tables. Key findings include:
- Most bedside tables are designed to complement the height, size, and color of beds.
- Smoked glass is a popular material choice among contemporary consumers.
- Handles on bedside tables tend to have modern, minimalist designs or even be completely absent.
The research was conducted by visiting a home goods store called Home Centre to examine bedside tables firsthand. This provided insights into current design trends that can help inform the development of the author's own multi-purpose bedside table design.
Bucky Inspired Bottle Labeling Design
The document discusses packaging ideas for a kombucha beverage sold in 34oz bottles. The beverage is sold for $10 per bottle and customers receive $3 back when returning the bottle. The author has been looking for a way to have removable labeling to easily prepare returned bottles for the next bottling. This led the author to consider origami-inspired designs using triangles and pyramids. A pyramid design was found that could serve as a bottle topper, allowing the front label to remain simple while including other information. The author proposes prototyping this pyramid design further.
Idea development pro forma
The document provides a client project proposal for designing beer posters. It includes mind maps and ideas for 3 poster designs, with the second idea for a "Brass Monkey" beer poster being selected for further development. Evaluations of the ideas consider their suitability for the audience, client, and appeal, as well as addressing production timelines, costs, personnel needs, and legal/ethical considerations.
Cse 615 sharing my designs
This document summarizes the design process for a sign about controlling supply through consumer demand. It describes the goal of empowering consumers and raising awareness of their influence. Several iterations of the design are shown, with notes explaining the improvements at each stage, such as simplifying the visual, adding catchy text, using repetition and contrasting colors to emphasize key points. The final design incorporates successful elements from previous versions into a cohesive sign communicating that consumer demand impacts what businesses supply through numbers, voice, and purchasing power.
7. fmp evaluation ip
The student created a clothing brand called Oliver-Frost Production Process Evaluation. They researched design aspects of 4 existing brands and interviewed potential customers. The initial plan was to create a magazine or posters, but they decided on a clothing brand instead. The brand logo features playing card suits. The student designed t-shirts and hoodies but ran out of time for other planned items. Peer feedback suggested creating more designs beyond recolors and incorporating the logo more prominently. The student agreed more products and advertisements could have improved the brand.
Idea development pro forma
This document contains a client project proposal for designing posters for three beer ideas. The client provides three initial ideas: 1) Mind Sweeper poster inspired by the video game Minesweeper 2) Brass Monkey poster with a tropical jungle theme representing the banana flavoring 3) Can outline poster using typography.
The client evaluates each idea, noting Idea 2 has the most solid concept and best matches what the client wants by showing a narrative. Development pages include mood boards, font options, and mockups further exploring Ideas 1 and 2. An assessment addresses suitability, appeal, timelines, costs, and legal/ethical considerations. Research covers competition, the craft beer market, and target audiences. A treatment outlines
Mind map
This document outlines six ideas for advertising an energy drink called IRN-BRU. Idea 1 is to put the IRN-BRU advertisement on a sports bag that would be seen by different audiences as the sports member travels. Idea 2 is to create a unique shaped bottle for the drink that would promote the brand both by its design and by others seeing someone drink from it. Idea 3 suggests making IRN-BRU branded sports thermals to advertise to both male and female audiences at various sporting venues. Idea 4 is a simple poster design, but the document notes that every brand does posters so something more original is preferred. Ideas 5 and 6 involve vehicle wrappings using a bus or motorcycle, but these are deemed less
4. fmp proposal ip
The document proposes a clothing brand called "All Four" based on the four suits of playing cards. The brand will produce high-quality, reasonably priced t-shirts and hoodies featuring graphic designs of the suits. The target audience is teenagers and young adults aged 12 and up, with a focus on middle-class customers in the UK. The brand aims to appeal to "belongers" who want to show loyalty to a UK-based brand. Legal and ethical considerations include ensuring designs are not offensive and do not infringe on existing copyrights through original photoshop creations.
Product development powerpoint
Jess Britton is developing a new product and considering design ideas. Britton initially planned to include a window on the can and photograph the inside, but now thinks a clear, transparent window would allow people to see inside. Britton is also considering drawing inspiration from the 2014 Commonwealth Games special edition products by using similar colors and layouts but making the design unique. Britton believes keeping the design simple like Tab soda, which uses one color and word, could attract more buyers by clearly showing what the product is.
Reuse Presentation
Also see https://www.youtube.com/watch?v=Du78obwvlVA or https://youtu.be/_m1NjR9hPZc
Reuse PowerPoint that answers what is reuse, why reuse, and how to reuse and become a reuse hero. For more information see http://reusephoenix.weebly.com/.
Task 6, development of packaging
This document summarizes the development process of designing a can for a new energy drink product called IRN-BRU 32. Over five drafts, the designer evaluated aspects that were working well, areas for improvement, and planned developments. Key changes included improving the font size and color for readability, adding a barcode to increase realism, and experimenting with layouts and color schemes to make the design bold and eye-catching while maintaining the brand's signature orange color. The final draft incorporated feedback by changing the background color to blue for the orange text to stand out, centering the product name, and adding a humorous cartoon mascot though the image quality could be improved.
Initial ideas
1) The document outlines 5 initial ideas for redesigning the packaging and advertising for an energy drink made by Irn Bru.
2) The first idea proposes using stripes of silver, blue, and orange on the can and in the magazine and web advertisements to represent lightning bolts and energy.
3) Another idea is to use a single main color (blue) on the can with silver accents, keeping the main color consistent across products to differentiate it from other drinks.
Ideas task 3
The document outlines 5 ideas for advertising a new Irn-Bru product packaging. Idea 1 discusses updating the packaging design with a new color scheme and font while removing the silver statue. Idea 2 proposes a full page magazine ad featuring the colors orange and blue and displaying the product clearly with a slogan and details. Idea 3 suggests a webpage banner similar to the magazine ad with big writing and the product around the edges against an orange or blue background. Idea 4 recommends a larger billboard poster showing all Irn-Bru drink products leading up to the new drink with half the poster in orange and half in blue. Idea 5 proposes a large portrait bus stop ad depicting an Irn-Bru can with limbs running towards someone to
Can production
This document describes the process of designing a mock Irn Bru energy drink can in Photoshop. The designer found an image of a can online to use as a base and edited it in Photoshop. They made the can blue and tried different fonts and layouts. They added a clear window but found it looked out of place so enlarged it. Nutritional information, logo, and barcode were also added. Colors were adjusted and final touches made the design look more appealing and consistent across the front and back of the can.
Client ideas and planning power point
The document provides details for developing promotional materials for an art gallery called "The Art of Protest Gallery". Ideas include making business cards, posters, a brochure/leaflet, and a website. The client chooses to develop the brochure/leaflet idea further. Three versions of a sample brochure/leaflet are presented with mockups of the layout, including images and information about artworks for sale. A sample business card design is also presented.
Packaging Evaluation
1) The student developed their packaging design skills through multiple iterations of designing an IRN-BRU energy drink can. They focused on technical elements like ensuring accurate sizing and aesthetic qualities like using the brand's signature orange and blue colors.
2) Through planning colors, fonts, and layouts, they were able to efficiently create and modify designs. However, more exploration of color shades and creative copy could have strengthened early planning.
3) Refining initial ideas through development led the student to their final design, which featured a cartoon character and stood out from their other stripe-focused concepts. The development process significantly impacted their chosen final product.
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Task 1
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Task 5
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Task 6
The document describes how various words have been visually represented using typography to convey their meanings. For each word, the letters are arranged or manipulated in a way that suggests the word's definition, such as tilting letters to look like scales for "balance" or placing one letter faintly to imply it has been "removed".
Task 5
Poster 1 follows a clean grid layout with large, easy-to-read text and bold colors to draw attention from a distance. Poster 2 breaks from the grid for a more interesting design, overlapping sections and using varied fonts and colors to guide readers through the information, though it is harder to read. Both posters convey the same content but with different visual approaches.
Task 4
This document describes and analyzes several page layout designs with different grid dimensions. It discusses the key design choices made for each layout, including positioning of images, text, and other elements. The goals were to make effective use of space, balance different elements, and maintain readability and visual interest. Layout sizes included 3x3, 6x4, 4x6, 8x2, 5x6, and 3x6 grids. Text, images, and simple graphic elements were arranged within and across the grids in various configurations depending on the specific layout.
Task 3
The document describes various design elements used on magazine pages including large images to draw attention, pull quotes used as headers, and consistent colors throughout the page. A three column layout, bold titles, and simple fonts make the text easy to read. Additional elements are used to guide the reader such as page numbers, bylines, datelines, tilted images and text, and different sized letters or images to draw the eye to specific parts of the page. The design mimics techniques like handwriting or technology to relate to the magazine's topic.
Factual Writing: Task 1
The document discusses the layout and design elements of various informational materials. It notes that titles, fonts, colors, illustrations, sections, and other formatting choices are used to clearly present information and ensure it is easy for readers to understand. Bullet points, charts, and simple language help emphasize important facts. Sources are also cited to give credit where credit is due. The goal is to attract readers and convey details in an accurate yet accessible manner.
Discovery
This document discusses a variety of topics including dinosaurs, the solar system, caves, maps, inventions, and cultures. It also references discovering new knowledge, adventures, and exploring the world.
Task 3
To capture movement in an image, you can either use a slower shutter speed to allow the camera more time to capture movement, or move the camera while taking a photo to blur the image. Alternatively, the Harris effect can be achieved by using an app to combine three similar photos, overlapping images in Photoshop and adjusting colors and opacity, or using a Harris camera with a color strip to filter light as the photo is taken.
Task 1
Silva Grav was born in Spain in 1993 and has created experimental photography images using manipulation techniques that make the images look strange yet fitting within that style. Bela Borsodi was born in Vienna in 1966 and focuses on still life photography with unique, bold images that stand out against others. Melinda Gibson was born in the UK in 1985 and creates fine art photography with strange images that don't make sense in terms of colors and textures, intriguing viewers to think about the photographer's intentions.
Task 5
The document describes Irn-Bru, a Scottish carbonated soft drink. It notes that only two people know the secret formula of its 32 flavors, which is kept locked in a vault in Switzerland. The drink contains carbonated water, sugar, citric acid, flavors including caffeine and quinine, and colors. Potential slogans are provided, but the writer decides not to use them and instead relate the slogan to their energy drink design featuring a light bulb. Font options are experimented with and analyzed for suitability relating to energy and catching attention from a distance. Packaging designs are also considered.
Task 1
This document summarizes the key details from a document about advertising strategies for Irn Bru. It includes:
1) Different advertising mediums are discussed such as taxi ads, website ads, bus ads, and posters. Common strategies across mediums included using consistent colors and logos to associate with Irn Bru's brand identity.
2) Specific design elements are examined, such as font size and color schemes to ensure visibility from a distance on moving vehicles. Slogans and images are also used to attract attention and convey the fun nature of the product.
3) Current Irn Bru designs and competitors' ads are shown for comparison. Consistent colors, fonts, and styles are used to maintain brand recognition
Task 2 22
Having over a month to complete the project will allow for more research and the development of better ideas over time. This longer timescale will positively impact the final grade. Existing resources like Photoshop and a camera at home can help complete work to a higher standard. If necessary resources are unavailable outside of college, work will need to be done during college hours or additional time spent in college. Existing similar products can both help by providing examples but may also limit original ideas due to copyright issues. Advertising standards authorities could impact the project by preventing certain ideas deemed misleading, harmful, or offensive, constraining the project scope.
More from chloejefferson (20)
Task 3
- 1. Task 3 Idea 1: My first idea is to create a product similar to what coca-cola has done recently where it has everyone’s names on. I think that is will be successful and will help to sell the product. The product will be a can not a bottle. I will keep the colours the same because I want it to fit in with the house style but I cannot do this because it is copy right infringement on coca cola. Idea 2: My second idea is to create a can that has been designed with more than one unique design. I will create some different designs and they will be on the cans as a special edition. The colours may not be kept exactly to the house style but the font and other text will be the same. The reason for changing the colours will help to make a better design on the can. Idea 3: My third idea is I am going to keep everything the same but I will change one colours. The reason for this is to see if one colour can make a difference to people buying it or not. I won’t pick a random colour I will look into all the different colours that I could and look at what they mean so I can pick one that will mean something. (see guy about colour research). Idea 4: My fourth idea is to take the logo/symbol of the man running and make it into a more modern image. I think that it will make people think that the drink is making a come back and will want to buy it.retro Idea 5: My fifth idea is to create a unique packaging for the bottle. This will be completely unique but interesting which will make people want to buy it. I will keep the colours the same but change the packaging.