This document discusses target audiences for a thriller film project. It identifies students as the primary target based on the authors' own demographic as students. It believes students will best understand the ideas. The secondary target is described as more creative/media people and teachers using demographic code B. Psychographics are discussed as aiming for "strugglers that seek escape and alienation" and "explorers who seek discovery", focusing on students. The target audience is specifically identified as students and teenagers that the authors can relate to as being in that age range.