The document discusses how to properly target a young teen girl audience for a music video and album. It recommends using themes, clothing, props, and settings that appeal to teen girls. The target audience should also be asked what they want to see. Possible ideas include using colors, patterns, and images of flowers and the artist on the album packaging that teen girls will like. Song titles on the album should clearly convey what each song is about. The music should be distributed through platforms where teen girls typically listen, such as iTunes, YouTube, Amazon, and Google Play.

1. Target audience task
Planning
Sabiha Rahman

2. How to make sure our target
audience is addressed to properly
• Use the right themes
• Use correct clothing/props/settings
• Advertise in such a way that they are attracted
• Ask the target audience what they expect to
see
• Cross out what we must not put into our
music video and other productions

3. Possible ideas
• When making the digipak, we must use colours and images that
young teen girls would like. For example, flowers and patterns and
also an image of the artist so they create a bond with them too
• We must make sure the names of other songs on the album seem
obvious to our audience what they’re about (love songs, boys,
break-ups, best friends)
• As our audience is part of the new generation, we must know how
they listen to their music and have these options available. For
example:
– iTunes
– YouTube
– Amazon
– Google Play