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Target Audience
Ideas...
From my research I have decided that I am going
  to go down the trendie/clubbing genre, which is
  a very mainstream market. I will, like NME,
  include lots of artists/bands that a wide range of
  people enjoy. I shall make sure I include areas
  that link to other factors that my audience will
  enjoy like fashion and gossip. As it is a
  mainstream market I will have to make sure that
  I make it a varied magazine with elements that
  everybody will love.
So who exactly is the audience?
    As I’ve said, it will be a
      mainstream magazine
      meaning that it will include
      ‘popular’ music; chart
      music, new up and coming
      bands. However it will
      include sub-genres as
      well, for instance: indie
      rock, alternative, rap, rock
      etc...
Quite open minded                     They will want to be aware
about new                             of all the latest events that
things, whether that be               they can go to, it may be a
TV                                    festival, concert or an
programmes, clothes,                  award show. They will also
artists or anything                   be big on social networking
really. If it’s popular – Life        sites like Facebook and
they will like it.                    Twitter so you can promote
                        Style         events through both those
                                      and the magazine.
Looking good is very
important to them –
                                 Celebrity gossip will be
they need to know
                                 another thing that the
about all of the latest
                                 audience will be interested
and hottest trends
                                 in so I should include that
otherwise they will feel
                                 too.
very outdated.
Fashion
Styles...
The Music...
Typical ‘club music’ anything that people can sing
  along to and have a dance with all their friends.
Also it’s very varied it could be ANYTHING from
  Rihanna to The Foo’s if they are hot in the charts
  at the time and popular on the streets then it will
  suit my target audience.
The music is generally, with exceptions, up
  beat, happy and fun for everybody that is
  listening.
Bands/Artists That are Likely to Be in My
               Magazine
     o Adele           o   Jessie J
     o The Foo         o   Flo Rida
       Fighters
                       o   Lana Del Rey
     o Beyonce         o   Pitbull
     o The Killers     o   Pixie Lott
     o The Wombats     o   Labrinth
     o Olly Murrs      o   Coldplay
     o Rizzle Kicks    o   Bon Iver
     o Rihanna         o   Maroon 5
     o Chase and       o   Drake
       Status          o   Professor
     o One Direction       Green
     o Ed Sheeran      o   Artic Monkeys
     o The Script      o   The 2 Bears
     o Example         o   Kings of Leon
     o Plan B          o   Nicki Minaja
     o David Guetta
The Meaning of the Music
The music might not mean that much to
them compared to other genres but it will
connote things like fun and partying etc…
The music will also relate to their
personality of being quite
mainstream, itself, and then also it will show
how they are open to new things, because as
I’ve already mentioned they happily readapt
their tastes to what is new on the scene.

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Target audience

  • 2. Ideas... From my research I have decided that I am going to go down the trendie/clubbing genre, which is a very mainstream market. I will, like NME, include lots of artists/bands that a wide range of people enjoy. I shall make sure I include areas that link to other factors that my audience will enjoy like fashion and gossip. As it is a mainstream market I will have to make sure that I make it a varied magazine with elements that everybody will love.
  • 3. So who exactly is the audience? As I’ve said, it will be a mainstream magazine meaning that it will include ‘popular’ music; chart music, new up and coming bands. However it will include sub-genres as well, for instance: indie rock, alternative, rap, rock etc...
  • 4. Quite open minded They will want to be aware about new of all the latest events that things, whether that be they can go to, it may be a TV festival, concert or an programmes, clothes, award show. They will also artists or anything be big on social networking really. If it’s popular – Life sites like Facebook and they will like it. Twitter so you can promote Style events through both those and the magazine. Looking good is very important to them – Celebrity gossip will be they need to know another thing that the about all of the latest audience will be interested and hottest trends in so I should include that otherwise they will feel too. very outdated.
  • 6. The Music... Typical ‘club music’ anything that people can sing along to and have a dance with all their friends. Also it’s very varied it could be ANYTHING from Rihanna to The Foo’s if they are hot in the charts at the time and popular on the streets then it will suit my target audience. The music is generally, with exceptions, up beat, happy and fun for everybody that is listening.
  • 7. Bands/Artists That are Likely to Be in My Magazine o Adele o Jessie J o The Foo o Flo Rida Fighters o Lana Del Rey o Beyonce o Pitbull o The Killers o Pixie Lott o The Wombats o Labrinth o Olly Murrs o Coldplay o Rizzle Kicks o Bon Iver o Rihanna o Maroon 5 o Chase and o Drake Status o Professor o One Direction Green o Ed Sheeran o Artic Monkeys o The Script o The 2 Bears o Example o Kings of Leon o Plan B o Nicki Minaja o David Guetta
  • 8. The Meaning of the Music The music might not mean that much to them compared to other genres but it will connote things like fun and partying etc… The music will also relate to their personality of being quite mainstream, itself, and then also it will show how they are open to new things, because as I’ve already mentioned they happily readapt their tastes to what is new on the scene.