2016 Presentation complied by Casey Sirochman

1. Syncing Social Media for
Search Strategies
Casey Sirochman
Student Success & Reference Librarian

2. Assignment #2 – Social Media
Scavenger Hunt
(10%): Utilizing Pinterest OR Flickr, Twitter, and a hashtag
search, you will explore your proposed topic in Assignment
#1. After finding a Pinterest OR Flickr board related to your
topic, you will next create a brief (140 character) sample
Twitter posting message summarizing these images. After
creating this sample tweet, you will search for hashtags
related your topic, read and summarize at least three
hashtags that you find most relevant to your research topic.
Finally, please keep track and provide me with your final
Pinterest and hashtag web page links.

3. Intentions of Assignment
• To become familiar with different social media sites
• Explore social media sites as a viable search tool for finding
research related information
• Practice searching social media sites for research topic
• Compose concise image search summary in relation to
understanding of images to research topic
• Discover hashtags and the importance of controlled vocabulary
or search terminology
• Define three hashtags related to research topic

4. Social Media Report Rubric
Criterion Standard
Exploration of
Topic
Score / 4
4 - demonstrates some depth and complexity of concise thought when connecting social media search
related to topic
3- addresses the research topic but may slight some aspects of searching and exploration
2 - indicates confusion searching social media related to research topic or neglects important aspects of
the assignment
1 – suggests an inability to comprehend the assignment or to respond meaningfully to connecting search
to the research topic
Organization
Score / 4
4 - Writing is clear, concise, and well organized with the use of excellent sentence structure. Thoughts are
expressed in a logical manner.
3 - Writing is mostly clear, concise, and organized with the use of excellent sentence structure.
2 - Writing is unclear, and thoughts are not well organized. Thoughts are not expressed in a logical
manner
1 - Writing unclear, disorganized. Thoughts make little to no sense
Grammar+
Score / 2
2- generally free from errors in mechanics, usage, and sentence structure, meets one page restriction
1- serious and persistent errors in word choice, mechanics, usage, and sentence structure, exceeds one
page restriction
Total Score /10

5. Pick a topic, Options presented
Boulton, J. (2014). 100 Ideas That Changed the Web. London: Laurence
King Publishing.

7. Pinterest vs Flickr
Pinterest = Facebook account OR
Create a FREE Account Required
Flickr = NO Account Required
Search for images related to
topic
Research question: How are
mobile devices being used in
information literacy instruction?

8. Sample Summary Tweet
Seems most examples of academic library instruction use
computers and presentation models not mobile devices
#libraryinstruction

9. Advanced Twitter Search Tutorial
https://youtu.be/RV_1xQ5mE1A

10. Hashatit.com Tutorial

11. Sample Hashtag Search
Hashtag Searches (CAN use hashatit.com OR https://twitter.com/search-advanced?lang=en&lang=en)
https://twitter.com/cg_okelly/status/656893752179597313
#libraryinstruction
I felt the tweet connected to this hashtag was relevant to my research topic because mobile devices do go
beyond books; however, using them to teach library instruction is the idea behind libraries being more than just
books.
https://twitter.com/MISDEdTech/status/702925426344140800
#mobiledevices
The above linked tweet was relevant to my topic because of the connection to using technology in relation to
instruction. In fact, this hashtag is probably the most helpful for my research topic.
https://twitter.com/ipeds_nces/status/672777412376047617
#academiclibraries
This hashtag proved helpful for my research topic by focusing on the underlying idea of the exact location of the
library instruction at academic libraries instead of just any other library – public, private, corporate, etc.

12. Student Sample Assignment –
Pinterest Board & Tweet
My Tweet:
It’s not for feminism or equality… it’s for the love of the beer #Loveofbeer #Pinkboots

13. Let’s Try…
•Pick a research topic
•Search Flickr or Pinterest
•Create Sample Tweet Summary of Images
•Search for hashtags
•Connect to research topic
•Let’s Share

14. Sample Student Assignment-
Flickr Board & Tweet
Summary Tweet:
Online dating is extremely
3 dimensional. It’s either
super sexualized, a way to
invite strangers in, or a way
to find true love
#OnlineLove

15. Student Sample Assignment – Hashtags
Hashtag Research
#pinkboots - https://twitter.com/search?q=%23pinkboots&src=typd&lang=en
Pink boots is one of the biggest women brewing organizations with the goal of empowering and
education women in the brewing community. This hashtag was relevant to my research topic
because the Pink boots society is one of the more popular brewing organizations for women and it
also has phenomenal resources.
#loveofbeer https://twitter.com/search?q=%23loveofbeer&src=typd&lang=en
The Love of Beer is actually a movie about women in the brewing community and my tweet is
actually a quote from the movie. This quote really means a lot to the women in craft beer movement
as a whole. This hashtag relates to my research because as people watch the movie, they tweet their
own feelings/reflections that I have been able to observe to get other opinions for my research.
#barleysangles https://twitter.com/search?q=women%20craft%20beer&src=typd&lang=en
This is another women’s brewing organization that is not as popular as the pink boots society but is
up and coming and I see great things happening. This hashtag relates to my research because yet
again, it is a women’s brewing organization.

16. Student Sample Assignment – Hashtags
https://twitter.com/NWPCyberCrime/status/712663816492949505
#cybercrime
I felt the tweet above that included this hashtag related to my research topic because it represents the
possibility of being a victim of fraud while losing their savings or pensions from hackers which is a big issue.
https://twitter.com/FrankMosley/status/709191358473445376
#identitytheft
I thought that this tweet was important to because it addresses not only identity theft, but identity theft
dealing with children as the victim thru an attached article. The article talks about preventing this by
monitoring your child’s use of social networking.
https://twitter.com/andersonlaw07/status/711983581007110144
#cyberstalking
This tweet was definitely relevant to my topic and probably the most helpful for my topic out of the three I
chose. It lets you know about cyber stalking which is a main crime that takes place through social media and
the tweet has a link to strong article providing information on cyber stalking.

17. Alfonzo, P. (2014). Using Twitter hashtags for information
literacy instruction. Computers in Libraries, 34(7), 19-22.
Objective: Show how hashtags about the same subject but with
different lettering can result in a different (and limited) set of results
• Example: #napomo, #natpomo, #natpoetrymonth, #nationalpoetrymonth
• All of the hashtags above are about National Poetry Month but they all lead
to a different set of results!
• You could then introduce how subject headings work and discuss that through
the use of a “controlled vocabulary” subject headings are required to be
worded in a specific way so the researcher will have a more comprehensive
list of results.
• Exercise: Have students come up with their own controlled vocabulary for
hashtags. You could also have them explain why they used each hashtag (ex:
shorter lettering makes it more conducive for Twitter use)

18. Questions??
Email me! csiroch@iup.edu