The document discusses how intelligent automation is changing how businesses operate and realizing benefits. It finds that organizations expect the biggest gains from automation in customer service, product optimization, and financial performance over the next few years. Larger companies and those in automotive and electronics are more likely to see benefits from automation in areas like manufacturing and supply chain management. While industries differ in adoption, people are cited as the biggest hurdle to cognitive technology adoption. For organizations to stay competitive with automation, the document recommends rethinking processes for the new era, envisioning the end state and prototyping, and rebuilding businesses for automation through intentional investment and educating employees.