Swachh Bharat Abhiyan is a cleanliness campaign run by the government of India and initiated by the Honourable Prime Minister, Narendra Modi.

2.  Swachh Bharat Abhiyan is a cleanliness campaign
run by the government of India and initiated by the
Honourable Prime Minister, Narendra Modi.
 Swachh Bharat Abhiyan is also called as the Clean
India Mission or Clean India drive or Swachh Bharat
Campaign
 It is a national level campaign run by the Indian
Government covering 4041 statutory towns to
make them clean.
 This campaign involves the construction of latrines,
promoting sanitation programmes in the rural
areas, cleaning streets, roads and changing the
infrastructure of the country to lead the country
ahead.

3.  This campaign was officially launched by the Prime
Minister, Narendra Modi on 145th birth anniversary
of the Mahatma Gandhi on 2nd of October in 2014 at
Rajghat, New Delhi, where Prime Minister Narendra
Modi himself wielded broom and cleaned a road.
 The campaign is India's biggest ever cleanliness
drive and 3 million government employees and
schools and colleges students of India participated
in this event.
 The government of India has aimed to make India a
clean India by 2nd of October 2019 (means
150th birth anniversary of the Mahatma Gandhi)
through this campaign.

4.  Public awareness will also be provided about the
drawbacks of open defecation and promotion of
latrine use for this dedicated ground staff will be
recruited. For proper sanitation use, the mission
will aim at changing people’s attitudes, mind-sets
and behaviours.
 To keep villages clean, solid and liquid waste
management will be ensured through gram
panchayats.
 To lay water pipelines in all villages, ensuring
water supply to all households by 2019.

5.  This campaign aims to accomplish the vision of
'clean India' by 2nd October 2019, 150th birthday
of Mahatma Gandhi and is expected to cost over
INR62000 crore. The campaign was described as
"beyond politics" and "inspired by patriotism".
 More than 3 million government employees and
students of schools and colleges of India are going
to participate in this abhiyan(event).

7. Organize different
awareness
programmes on
cleanliness and
senitation
Construction
of toilets in
schools and
public places
Programmes to
eliminate open
defecation

8. Make people
aware about the
health issues
raised because of
open defecation
Solid and liquid
waste
management
And take all
these initiatives
to the rural India
also

9.  Anil Ambani
 Baba Ramdev
 Kamal Hassan
 Mridula Sinha
 Priyanka Chopra
 Sachin Tendulkar
 Salman Khan
 Shashi Tharoor
 The team of TV series Taarak Mehta Ka
Ooltah Chashmah

11.  Swachh Bharat Abhiyaan will help in generating
employment through tourism and boost india’s GDP.
 Improve in the health conditions of all citizens and
helps to ease burden on current health facilities.
 Focus towards the use of clean technology i.e non
polluting in nature.
 Helps to increase in individual productivity by healthy
body and healthy mind.
 Increase in foreign direct investment
 Cleaning industry eyes 40% growth after PM’s Swachh
Bharat Abhiyaan
 The special emphasis on the Clean India Campaign
will benefit the poor. As it is mostly poor people who
get affected due to the dirty surroundings,"

13. “Swachh Bharat”
www.swachhbharat.in
It is a way of using social media
for making those people aware
who defect in the open

14. MADE BY:
GOPAL GUPTA