Presenting the best-of-the-best Connors Group talent - some of the most skilled, accomplished, and recommended Information Technology candidates making a splash across the Retail industry. Have a hiring need? Someone specific catch your eye? Want to learn more? Email gina@theconnorsgroup.com.
Resume for Mark Adcock - an experienced Senior Marketing Manager with a broad set of skills spanning deep technical to broad tactical. Specializing in Mobile Devices, Brand Marketing, and Experiential Events. Currently seeking new opportunities in San Francisco.
On June 1, 2020, Limina published the 2020 Design-Integration Report, detailing why and how design-integrated businesses are winning. This presentation provides an overview of the report. Download the full report at: https://limina.co/2020-Design-Integration-Report
Insights Success is The Best Business Magazine in the world for enterprises. Being a platform, it focuses distinctively on emerging as well as leading fastest growing companies, their confrontational style of doing businesses and the way of delivering effective and collaborative solutions to strengthen market share. Here, we talk about the leader’s viewpoints & ideas, latest products/services, etc. Insights Success magazine reaches out to all the ‘C’ Level Professionals, VPs, Consultants, VCs, Managers, and HRs of various industries.
Digital transformation: A seminar for senior managementMichael Cairns
This presentation represents a full day workshop for senior executives designed to help define and execute digital transformation programs within their businesses.
Email if you want a downloaded copy. michael.cairns @ outlook.com
Presenting the best-of-the-best Connors Group talent - some of the most skilled, accomplished, and recommended Information Technology candidates making a splash across the Retail industry. Have a hiring need? Someone specific catch your eye? Want to learn more? Email gina@theconnorsgroup.com.
Resume for Mark Adcock - an experienced Senior Marketing Manager with a broad set of skills spanning deep technical to broad tactical. Specializing in Mobile Devices, Brand Marketing, and Experiential Events. Currently seeking new opportunities in San Francisco.
On June 1, 2020, Limina published the 2020 Design-Integration Report, detailing why and how design-integrated businesses are winning. This presentation provides an overview of the report. Download the full report at: https://limina.co/2020-Design-Integration-Report
Insights Success is The Best Business Magazine in the world for enterprises. Being a platform, it focuses distinctively on emerging as well as leading fastest growing companies, their confrontational style of doing businesses and the way of delivering effective and collaborative solutions to strengthen market share. Here, we talk about the leader’s viewpoints & ideas, latest products/services, etc. Insights Success magazine reaches out to all the ‘C’ Level Professionals, VPs, Consultants, VCs, Managers, and HRs of various industries.
Digital transformation: A seminar for senior managementMichael Cairns
This presentation represents a full day workshop for senior executives designed to help define and execute digital transformation programs within their businesses.
Email if you want a downloaded copy. michael.cairns @ outlook.com
Strategic, no-BS, engaged, articulate, and dynamic Chief Revenue Officer that drives and leads sales and marketing, managing and building highly effective teams to acquire new business. Strong foundation and experience working in small dynamic companies and start-ups.
Experienced building pre-IPO, SaaS, and Cloud technology teams, confident serial business developer skilled in leadership and team dynamics -with over 15 years experience in growth, startup, and early-stage Software & SaaS, spread across multiple technology disciplines including mobile, wireless, cloud-based software tools, broadband, visual workflows, emerging technologies AI and ML, video, IT, analytics, and software serving multiple verticals in transportation, enterprise, logistics, renewable energy, financial services, media & entertainment and more.
With my years of experience aligning sales, marketing, product, and technology, I focus on revenue acquisition, integrating and optimizing product development, sales, marketing, and CRM teams to create the best possible experience leveraging my team-based work dynamic that utilizes a “been there done that DNA” systems-oriented approach to facilitate operational improvement with efficient and effective solutions driving revenue.
It is enjoyable working with CEOs, founders, and teams navigating the complex challenges of Go-To-Market strategies, account mapping including sales and marketing playbooks that drive new revenue, and bringing together solutions that effectively address all areas of the organization.
Qualifications
• Extensive experience in SaaS sales.
• Demonstrated success in building and leading metrics-driven sales organizations.
• Proficiency in managing remote teams and navigating remote work environments.
• Strong communication and time management skills.
• Proven track record in recruiting and developing sales talent.
• Comfortable in high-complexity and rapidly changing environments.
• Experience with both direct and channel sales organizations.
In summary, my tenure as a sales leader has been marked by a relentless pursuit of excellence, a commitment to team growth, and a strategic approach to driving revenue. With a comprehensive understanding of the intricacies of sales leadership and a proven ability to navigate complex landscapes, I am poised to deliver exceptional results and contribute to the success of any organization.
Mobile Strategy for Non-Profits and AssociationsEnola Labs
Organizations recognizing this shift are aggressively transforming their business operations to reflect a more mobile centered approach. Associations are focusing on mature mobile plans with carefully orchestrated mobile strategies that align member needs, business goals and new industry opportunities.
Whether associations are looking to better identify, retain and serve members, organize member interactions, simplify event planning, increase revenues, or completely transform their business operations, mobile is the answer that provides the most engaging user experience and unquestionably best reflects the current technological shift.
Digitally mature organisations are more competitive. But how to get there? We help measure your digital maturity. Both quick wins and a structural approach result from it.
Nuummite’s Digital Transformation team recognizes that Digitization is revolutionizing the way business is done. New Start-ups are disrupting industries with new technologies and innovative digital business models. We advice that every company needs to be reassessing its Business Model, Products, Operations and Channels to harness the age of digital transformation, enhancing revenue sources, competing against digital natives and outperforming peers.
Certified Management profession with experience in Management, Services, Operations, Development and Implementation of commercial applications (Banking, Retail, and Insurance).
Mary-Louise Fleming, Ph.D. CV
Work experience
Jan 2012 – current Head, School of Public Health and Social Work
July 2006 – Dec 2011 Head, School of Public Health
2003 – June 2006 Acting Head, School Public Health (July to November, 2003: February 2004 – June 2006)
2003 - 2006 Director of Academic Programs, School Public Health
1997 – 2000 Academic Adviser to Dean, Faculty of Health
1993 – 1997, 2001 Senior Lecturer School of Public Health
1988 - 1993 Acting Head, School of Public Health 4th April 1993 to 31 December 1993.
Head, Department of Community Studies, School of Health and Welfare Studies, Brisbane College of Advanced Education (1988-90) and Senior Lecturer in Health Education, Course Co-ordinator, Graduate Diploma in Health Science (Health Education)
1984- 1988 Lecturer in Health Education, School of Health and Welfare Studies, Brisbane College of Advanced Education (1987-88); Lecturer in Health Education, Department of Social Science, Division of Community Studies, Kelvin Grove Campus, Brisbane College of Advanced Education (1985-86).
1982 - 1983 Lecturer in Health Education, School of Education, Canberra College of Advanced Education, ACT.
Nov – Dec 1981 Research Assistant, Director, Central Executive, Brisbane Colleges of Advanced Education.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
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What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
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The Parable of the Pipeline a book every new businessman or business student ...
Susan Friedman's Resume
1. SUSAN I. FRIEDMAN 1
SUSAN I. FRIEDMAN
Denver, CO 720.837.9500 mssusanfriedman@gmail.com
EXECUTIVE PROFILE
Over 20 years of customer-facing application and senior leadership experience building global teams and sales channels
and solidifying profitable C-level relationships, meeting and exceeding development deadlines, targeting new markets,
growing technology businesses, and managing software operations.
Areas of ability and oversight include multi-million dollar P&Ls, meeting financial objectives in both expenses and
productivity, hierarchical management of global teams, board of director contributions, international operations,
product management and marketing, strategic relations, customer satisfaction improvement, sales analysis, professional
services, pre-sales technical support, and implementation in multiple companies across various industries, including oil
and gas and publishing.
Achieves productivity by building projects around motivated individuals, giving them the environment and support
they need, and trusting them to get the job done. Drives self and staff hard, but manages with honesty and respect at all
times while building an unparalleled staff loyalty that delivers results.
Excels at making product divisions more client-focused and accountable, articulating corporate vision, and
reengineering processes to become more responsive and scalable. Successfully merges disparate acquisition cultures,
strategically funneling activities to save costs.
Proven experience creating successful DevOps-focused product lines, intersecting software development, technology
operations, and quality assurance.
PROFESSIONAL EXPERIENCE
2010–Present AYAWORKS, LLC Denver/Tulsa
AyaWorks®
(www.ayaworks.com) is a leading provider of compliance management solutions and services for oil and gas and utility
companies. AyaWorks software solutions and consulting services offer a unique opportunity to ensure consumer safety while reducing the
burden of regulatory compliance.
Chief Operating Officer
Co-founder and COO of a software startup targeted at helping Operations and Compliance teams in the oil and gas
industry manage various complex field data capture compliance inspection workflows and quality assurance and control
efforts using spatially-enabled Web, asset management/database, and GPS-enabled mobile software tools. The software is
cloud-based. Responsible for the overall day-to-day operation of AyaWorks, including business development, customer
implementation and support, professional services, product management, marketing, financial management, and HR. Part
of the principal team that provides the leadership necessary to grow AyaWorks into a highly profitable software company
with a core staff of seven, and ensures that the company continues to be profitable every year since its inception in 2011 —
without any outside investment (fully bootstrapped).
Oversee product management, QA/QC, and delivery to ensure the on-time release of seven new software-as-a-
service products, including Leak Survey Compliance Management, Compliance Management and Maintenance
Management, Well Site Management, Cathodic Protection Compliance Management, As-built Project
Management, ILI Workflow Management, Right-of-Way Workflow Management, and six integrated field data
capture GPS-enabled mobile applications.
Responsible for recruitment and management of key strategic partners including McClure Management
Consultants (www.mcclureconsultants.com), which has worked closely with AyaWorks on its ONG enterprise
implementation; WillBros Group, Inc. (www.willbros.com), a $2 billion global pipeline engineering and services
company; and Google (www.google.com).
Saved client 47% on their Transmission Survey budget. Client was walking transmission pipelines with any Class 3
segments every six months. By isolating Class 3 segments of pipe by quarter section and thus differentiating it from
pipe that could be walked every year, client was able to save 47% of its O&M costs.
Responsible for project utilizing the AyaBiz solution to re-categorize 6 million feet of Special pipe not in business
districts on a quarter section basis, from a one-year frequency to a three-year frequency in a few days, saving the
client over $1million in O&M costs. Internal IT department had estimated the same project would take 6 to 8
months to complete.
2. SUSAN I. FRIEDMAN 2
Responsible for project which saved client over $1 million in O&M costs by leveling survey footage within
compliance parameters through identification of spikes in survey footage distribution.
Work closely with leak survey management staff members who are highly technology adverse, increasing their
comfort level and reliance on our software solution to manage their compliance-based survey work. Reduced
NOPVs by 75% and audit prep time by 80%.
2010 FISH EYE CONSULTING, LLC Denver, Colorado
Provided strategic business, operational, and quality assurance consulting to a leading provider of software solutions
for oil and gas distribution and utility companies. Their core technology is a secure Web-based geospatially enabled
service delivery platform integrated with GPS-enabled mobile field workforce applications.
2008–2010 VERTIS COMMUNICATIONS INC. Boulder, Colorado
With more than 100 locations nationwide, Vertis Communications (www.vertisinc.com) offers world-class consulting, creative, research,
direct, media, technology, commercial print and production services to Fortune 500 companies.
Vice President of Software Development
Managed operations for team of fifty with five product lines worth over $8 million in revenues and an EBITDA of over $1
million for 2009. Team included software and professional services engineers, IT and database professionals, quality
assurance engineers, and technical documentation writers. Responsible for P&L over product lines that included retail
production automation for online and print advertising, digital asset and content management and product information
management, creative project management, targeted e-marketing, and dynamic publishing solutions.
Managed product roadmap processes, translated and balanced business needs, customer needs, and technological
capabilities into maintenance, enhancements, implementation of new deployments and upgrades.
Tracked and monitored product development to deadline. Communicated product status, business case justifications,
key issues and solutions to upper management. Analyzed business opportunities for best use of resources and ROI.
Led the Vertis and American Color Graphics technology merger team. Tracked, managed and monitored cross-
functional team responsible for integrating and rationalizing forty products down to four key solution suites; also
handled staff synergies.
Dave Hix, Product Specialist at Quad/Graphics, worked indirectly for Susan at Vertis Communications Inc.:
“Susan is a focused professional with tremendous drive for excellence. Her ability to multitask and motivate staff members
would make her a valuable asset to any organization. I'm a better person for having worked side-by-side with Susan through
some very challenging times.” July 14, 2010
2008–2010 INFOPRINT SOLUTIONS COMPANY Boulder, Colorado
InfoPrint Solutions Company (rpp.ricoh-usa.com) is a leading global provider of output and print solutions for business customers from
small business to large enterprises.
Print-On-Demand Offering Manager
Developed print-on-demand (POD) market for InfoPrint, including responsibility for the following activities: evangelizing
POD internally; creating business cases for POD offerings; prioritizing product investments; working with development on
POD requirements; identifying market research and analysis needs; driving marketing programs; identifying, recruiting, and
finalizing third-party hardware and software vendor relationships to build joint offerings; defining technical and sales
educational requirements; providing sales support; and driving sales programs for digital roll-fed and cutsheet POD
production marketplace based on global customer requirements.
Sandra Zoratti, Chief Marketing Officer (CMO), Dispersive Technologies, Inc. | Author | Speaker | Technology Marketing Executive;
managed Susan at InfoPrint Solutions Company:
“Susie is an exceptional talent mixed together with high ethics and a ‘get-things-done’ approach. She is highly intelligent and
resourceful and had a significantly positive impact on our company culture and future direction. I would personally give
Susie a ‘high recommend’.” October 12, 2008
2006–2007 VERTIS COMMUNICATIONS INC. Boulder, Colorado
Director Technology Strategy and Planning, IT
Developed and managed technology-based strategic planning, product management, technology platform analysis, process
3. SUSAN I. FRIEDMAN 3
improvements, business development, tactical plans and implementation of print and e-marketing on-demand initiatives to
drive new business for Vertis Communications, a $1.5 billion print advertising and digital marketing services company.
Spearheaded and created print-on-demand and e-marketing strategy.
Implemented new print-on-demand and e-marketing platform that was profitable within 3 months. Led cross-functional
teams including print production and fulfillment operations, sales teams, and C-level executives to develop and launch
programs. Resulted in pilot year revenue of approximately $1,000,000 with second year potential of approximately $3
million in revenue.
Created and managed print-on-demand and e-marketing business initiatives including: developing business
plans/strategy, all phases of sales, marketing, response for proposal management, financial budgeting, pricing,
procedures, product/project management, professional services, and meeting with end users. These initiatives resulted
in a multi-million dollar revenue stream from sales of software licenses and professional services.
1992–2006 QUARK INC. Denver, Colorado
Quark Inc. (www.quark.com) is an industry-leading software company providing design, production, and collaboration solutions.
Roles held at Quark: Reporting directly to the CEO, participated in hands-on operation of the company from 1992 to
2006. Also managed a retail catalog start-up (from the ground up), HR, Legal, and Customer Call/Production center during
tenure at Quark.
6/2006–6/2008 — Consultant, Dynamic Publishing, Quark Board of Directors
8/2005–6/2006 — Sr. Vice President, Strategic Relations and Business Development
6/2003–8/2005 — Vice President Marketing and Communications
4/1992–6/ 2003 — Vice President Product Management, Director Product Management, and Sr. Product Manager
MARKETING AND COMMUNICATIONS — Recruited and managed global marketing team. Responsibilities included: creative
services, press relations, analyst relations, brand management, global direct marketing, and product marketing.
Led team focused on complete redesign of brand and messaging platform with Young & Rubicam. Customer surveys
demonstrated improvements in customer understanding, appreciation, and anticipation of QuarkXPress 7 in direct
correlation to rebranding effort.
Established inaugural relationships with top PR/AR and creative agencies. Launched first analyst tour and “New Face
of Quark” global print media campaign.
Established regional marketing centers in the UK, France, and Germany. Increased positive press coverage in three
languages (English, French, and German) by 200% in six months.
Developed, trained, and managed creative services center in India, employing a staff of seventy. Responsibilities
included: design, production, documentation, and localization services.
Improved customer communication through establishment of key customer events, road shows, and regular customer
newsletters. Increased trade show participation by over 500%.
Cyndie Shaffstall, marketing professional, reported to Susan at Quark Inc.:
“Susie combines the qualities of leadership, international experience, product management and marketing expertise,
business development skills, and software operational excellence with creativity and business acumen into one package. Susie
has great energy and is exceptional at problem solving and inspiring those working with her, by example. She believes that
that key to productivity is to build projects around motivated individuals, give them the environment and support they
need, and trust them to get the job done. She drives herself and others hard, but manages with honesty and respect at all
times while building an unparalleled staff loyalty that delivers results. She is caring, strong, articulate and entrepreneurial. It
is with great confidence that I recommend Susie.” August 17, 2010
DIRECT MARKETING AND DEMAND GENERATION — Developed and maintained consistently profitable global direct
marketing programs (e-mail and direct mail campaigns in 8 languages, including Japanese).
Responsible for the “New Face of Quark” campaign which was the most successful campaign in the company’s history
with a profit of over $5 million.
Transformed higher education program. In the first six months, sold 400% more educational units than in the previous
three years. Set up first ever distribution relationship for education market with Douglas Stewart, supplier to thousands
of academic resellers in the U.S. and Europe.
4. SUSAN I. FRIEDMAN 4
STRATEGIC RELATIONS AND BUSINESS DEVELOPMENT — Led worldwide business development and strategic relations
activities, including: sales and marketing channels (distributors, resellers, VARs, system integrators, and OEM), technical
and strategic (ISVs, hardware manufacturers, commercial printers, service bureaus, training centers, colleges and
universities, and associations), and strategic customer relationships.
Recruited, negotiated, and managed technical, strategic, and marketing and sales relationships with industry leaders
resulting in global joint sales efforts, cooperative programs, technology swaps, and joint marketing opportunities,
including: Time Inc., McGraw-Hill, Gannett, Forbes, Pearson Publishing, National Geographic, Apple, HP, Microsoft,
Oracle, Sun, and Dell.
Led turnaround of the company’s global strategic partnership program, called Quark Alliance, in preparation for the
release of QuarkXPress 7. Increased active memberships by 250% from 2004 rates.
Transformed global channel QuarkXPress distributor relationships from antagonistic to collaborative in less than six
months, resulting in measurable sales increase, revenue predictability, and reputation improvement.
Negotiated first exclusive, multi-million-dollar OEM strategic relationship focused on variable data dynamic publishing
and compliance with financial services software developer, Desknet.
Negotiated and managed first exclusive, multi-million-dollar relationship with Korean distributor.
Facilitated and managed $6 million acquisition of A Lowly Apprentice Production Inc. and their imaging, imposition,
and productivity software tools for the graphic design industry. Acquisition designed to implement key color imaging
functionality in 18 months instead of the six years estimated.
Managed key strategic alliance with HP for driving digital print and variable printing workflows. Facilitated exclusive
coverage of Quark Dynamic Document Server by Bill McGlynn, VP Digital Publishing Initiative, at DRUPA keynote,
May 2004. Led to increase in PR coverage in internationally recognized media.
Orchestrated exclusive coverage of QuarkXPress 7 by Steve Jobs at his MacIntel MacWorld Keynote, January 10, 2006.
Led to increase in PR coverage in nationally recognized media.
PRODUCT MARKETING AND MANAGEMENT — Managed and led product management and product marketing activities for
both desktop and enterprise solutions, including development and introduction of several 1.0 products.
Launched Quark Publishing System, an editorial workflow system targeted at magazines and newspapers. Managed
product line to profitability in two years to $24 million in five years. Set up global channel consisting of over 100 system
integrators (SI) and developers. SI channel was responsible for 85% of revenues. Sold more editorial systems (500+)
than any solution of its kind. Product consistently released on schedule. Responsible for business unit P&L including
R&D, QA, technical support, customer service, professional services, documentation, localization and training.
Tom Arnold, Director, Meaningful Use at Medsphere Systems Corporation, worked directly with Susan at Quark Inc.:
“Susie worked as Product Manager while I was in engineering during the development and launch of the Quark Publishing
System. Susie's skill in gathering and evaluating data from many sources, her collaborative nature, her persistence and
excellent execution of strategy were crucial to the product's success.” June 28, 2006
Product management experience including market analysis, business case and profit and loss investigation, customer
and market research, writing requirements documents, working with engineering to finalize functional specifications,
competitive analysis for use internally, analysis of technology trends, running alpha/beta programs and capturing early
customer feedback, making feature schedule and cost tradeoffs for on-time releases.
Product marketing experience including product launch plans, product messaging (positioning, features and benefits,
unique selling proposition), product roadmaps; developing sales tools, white papers, presentations, collateral,
competitive analysis for external use; running product launches, PR, product review programs, product pricing, beta
programs and customer success stories; working with sales channel marketing, marketing communications, technical
support, finance, and operations to ensure products were effectively introduced and continued to be successful.
Douglas Liles, Project Manager at NetSuite, worked indirectly for Susan at Quark Inc.:
“Susie has a wonderful ‘get it done’ attitude while driving positive contribution. She is decisive and inquisitive in her
leadership. She made work fun and set a positive tone that makes one believe in the future.” June 7, 2007
1986–1992 NATIONAL GEOGRAPHIC SOCIETY Washington, D.C.
Leading non-profit publisher (www.nationalgeographic.com) of National Geographic Magazine, Traveler, various books, and NGS TV as
well as the funding of geographic and scientific research and explorations.
5. SUSAN I. FRIEDMAN 5
Roles held at National Geographic Society:
Publishing Systems Manager, Information Technology Department, 1989–1992
Staff Cartographer, Traveler magazine, 1987–1989
Intern Cartographer, National Geographic Magazine, 1986–1987
EDUCATION
1987 — MA, Geographic Information Systems/Cartography/Geography, University of California, Los Angeles
1981 — BA, Geography/ Geographic Information Systems, University of California, Santa Barbara
2010 — Six Sigma Yellow Belt certified
2008 — Attended Law School at DU
PUBLICATION
“Marketing Today — An Insider’s View,” Hewlett-Packard sponsored pamphlet titled, “The Reality of Real-time Targeted
Marketing;” Kamar Aulakh, President, Quark Inc., and Susan Friedman, Sr. VP, Marketing Quark Inc., 2004.