This document contains a 20 question survey for a group project on opening a fitness club in Hyderabad. The survey questions gather information on demographics, advertising awareness and preferences, gym usage habits, important factors when choosing a gym, health concerns, and opinions on potential new offerings like a juice bar. The survey was created by 5 business students to research starting a fitness club business.

1. FINAL YEAR PROJECT ASSIGNMENT ON:
SURVEY QUESTIONNAIRE
Founding A Fitness Club In Hyderabad.
SUBJECT:
BUSINESS RESEARCH & REPORT WRITING
SUBMITTED TO:
MAM HUMMAIRA
GROUP NAME:
WORKOUT WONDERS
GROUP MEMBERS:
 VARDA SHAIKH ID: 1310-BBA027
 HIBA SHAIKH ID: 1310-BBA009
 MARYAM QAZI ID: 1310-BBA015
 MAHGUL KHAN ID: 1310-BBA012

2.  MISBAH ANWAR ID: 1404-bba018
QUESTIONS ABOUT DEMOGRAPHIC:
1. Which of the following age group best describe you?
 Under 18
 18+
 20+
 25+
 30+
 40+ or above
2. Your gender?
 Male
 Female
3. What is your marital status?
 Single
 Married
4. What is your occupation?
 House wife
 Self emplyed
 Employee
 Student
 Retired.
5. Which option expresses your lifestyle?
 Had exercise one time in a lifetime.
 Exercise once or twice a week.
 I exercise on daily bases.
 Never exercise.
QUESTIONS ABOUT ADVERTISING:
6. If you heard any of fitness club/program, which brand name comes in your mind?
 Gymkhana
 42 day challenge
 Muscle mania
 NA universal gym
 Body Focus, The Fitness Club
 Studio X

3. 7. How did you first become aware of the chosen brand?
 Newspapers/magazines.
 Poster/billboard.
 Television/radio.
 Social media.
 Through any person.
8. Based on your familiarity about that particular brand, how interested would
you be in joining the fitness club?
 Extremely interested
 Very interested
 Somewhat interested
 Not very interested
 Not at all interested
QUESTIONS ABOUT OWNERSHIP & PRODUCT USAGE:
9. Have you ever joined any fitness club or gym?
 Yes
 No
10.How many hours can you work out? (per day)
 Not enough
 15-20mins
 30min
 1 hour
 2 hour or above
QUESTIONS ABOUT GOODS AND SERVICES:
11.Which activity do you use to get fit?
 Walking.
 Swimming.
 Aerobics.
 Jogging and running.
 Bicycle riding.
 Yoga.

4.  Sports.
 Weight lifting.
 Pushups.
 Don’t do any activity.
12.What would be the most important factor for you in choosing the fitness club?
 A club that help me get results
 Great customer service
 Convenient
 Wide selection of equipment
 Fee package.
 Timing/Punctuality.
13. service that might add the most value to your experience at gym:
High Moderate Low None
 Training instructors O O O O
 Pleasant environment O O O O
 Nutritional supplements O O O O
 Wide selection of equipments O O O O
 Flexible health plans O O O O
14.What motivated you to join the gym?
 Look good/get in shape.
 To improve health as suggested by the doctors/consultants.
 Just want to feel Relax.
 Enhance sport performance
 Never visited any gym
15.What are the main reasons that stop you to join a gym?
 Time pressure
 Financial issues
 Prefer exercise at home
 Not reachable.
 Exercising is boring
 You don’t need to exercise at all.
 No reason, I exercise.

5. 16.Are you concerned about any of the below health issues?
 Headaches/Migraines
 Memory/Concentration
 Weight Gain
 Weight lose
 Frequent Fatigue
 Muscular pain
 No health issues
17. How agree/disagree you are with the following statements that you are
facing currently in your gym. (if you aren’t gym user select ‘I don’t go to gym’)
Strongly Agree Agree Neutral Disagree Strongly Disagree
 Trainers are cooperative. O O O O O O O
 Have updated equipments. O O O O O O O
 Environment is friendly. O O O O O O O
 Economical fee package. O O O O O O O
 Satisfied with gym services. O O O O O O O
 I don’t go to gym. O O O O O O O
18.What time you will prefer to go to the gym?
 Morning.
 Evening.
 Noon.
 I don’t go to gym.
19.Have you referred any of your friends to use gym?
 Yes
 No
20.What do you think about our idea to introduce care café “a juice bar in the
fitness club that will offer fresh fruit & vegetable juices to boost the energy”?
 Sounds good.
 Not necessary to introduce.
 Heard before.