Learn how SURE! end to end Subscription Billing and Relationship Management can become a right solution for IaaS providers to streamline their business models. SURE! is a Magnaquest product. SURE! is an end-to-end Subscription Lifecycle Management Platform from Magnaquest. SURE! supports different domains like Cloud (IaaS, SaaS, Unified Communication) Broadband (FTTX, WiMAX, Wi-Fi, Cable, ADSL) , Dual Play, Triple Play Telecom, MVNO & M2M, Pay TV (Cable, DTH, DTT, Broadcaster, IPTV, OTT) and Home Utilities. SURE! has been redefining and catalyzing ROI of our clients, spread globally, in verticals like Media & Entertainment, Broadband and Cloud businesses, with a product suite spanning Billing and Revenue Management, CRM, Session Control, OSS and Campaign management.

1. Copyright@2015 SURE! All Rights Reserved.
Cloud | Broadband & Telecom | Media & Entertainment | Managed Services Unified
Communications | Utilities
Subscription Billing and Relationship
Management for IaaS providers

2. Agenda
01 About Magnaquest
02 Product Offering
03 Clientele
04 Technology Partners
05 Solution Offering
06 Key Differentiators & USP
07 Conclusion
08 Our Journey
09 Awards & Accolades

3. Domains
Cable, DTH, DTT, IPTV,
OTT, HITS, Broadcaster
FTTX, WiMAX, Wi-Fi,
Cable, ADSL
TV
Internet
1997
Established
450+
Questars
4 Offices
India, KL, USA,
Dubai
15+
Years Industry
Experience
150+
Customers
25+
Countries
On-Demand Services , IaaS,
Unified Communications
Cloud
Smart Cities, Home Services,
Water, Electricity
Smart Utilities
About Magnaquest

4. • Billing and Revenue Management
• CRM
• Campaign Management
• Analytics and Reporting
• Service Orchestration
• Customer Portal
• Contract Management
• Rating & Charging
• Usage Dashboards
• Dynamic Service & Product
Catalogue
• Converged Billing
• CRM
• AAA
• Field Force Automation
• Campaign Management
• Analytics and Reporting
• OCS
• Billing and Revenue Management
• CIS
• Field Force Automation & Mobile
Self-Service
• Analytics and Reporting
• Converged Billing
• CRM
• Field Force Automation
• Campaign Management
• Analytics and Reporting
• Subscriber self-care
• Dealer Management
• Recommendation engine
Product
Offering –
Segment
Wise
Cloud: IaaS, SaaS,
UC & On-Demand
Smart
Utilities
Broadband &
Telecom
Pay TV, DTH, DTT,
IPTV and OTT &
Entertainment
Product – Segment Wise Offering

5. Other Clients
 CipherTec
 EuroVPS
 PP Ventures
 MedicMatics
 Synage / DeskAway
 PeopleAdmin
 QuickArrow
 Economist
 NueStar
 PayMetric
 MyAdrenaline
 iRevenuestream
 22nd. Century
 NokiaTej
 Intelliverse
Clientele (Cloud IaaS & UC)

6. Reference Case

7. Background
Engagement Highlights Business Benefits
 Leading Datacenter based in US; Global leader in providing
Hybrid Cloud
 Operates data centers in four continents
 Provides IAAS, PAAS & SAAS services
 Key challenges involved supporting flexible pricing plans,
metering and automating the billing process
 Required an Out-of-the-Box solution covering their Billing
& CRM requirement
 Satisfied the customer needs by managing flexible
price plans
 Complete automation of the billing processes- Improved
operational efficiency.
 Improved monitoring of servers – Better utilization
of resources
 Flexible price plans to address the needs of multipple
segments of customers
 Automated billing, payments
 Integration with different elements like virtualization
platform, RS's Service portal, Accounting system, Payment
Gateway etc.
Product Solution Areas
SURE BCRM  Automated Billing
 Service Catalog
 Usage metrics dashboard
 Contract management
 Rating & Charging
Reference Case – Rackspace, USA

8. Background
Engagement Highlights Business Benefits
 Consortium of 15 leading Cloud Infrastructure
 Services Providers and System Integrators
 Delivers cloud services like IAAS, PAAS & SAAS under
EffiCloud brand name
 Revenue over US$300 million
 Business Challenges involve – Automated Service
Provisioning, Monitoring usage and the provisioning
elements, Support recurring payments through cards etc.
 An end to end solution for their operations reducing TCO
 Significant improvement of their operational efficiency
 Created upsell opportunity by managing their
customer segments
 Improved the customer service by enabling recurring
payments through cards
 Integrated with HPOO for automated provisioning and
usage monitoring
 Supported recurring payments through cards in India
 Revenue Settlement between service providers &
partners/resellers
Product Solution Areas
SURE BCRM  Billing & CRM
 Service Portal
 Customer Information Management
 Recurring Payment
 Revenue Settlement
 Rating & Charging
Reference Case – AllTimeIT (Efficloud), India

9. Background
Engagement Highlights
 Bharti's Data Centre Managed Services company
 Delivers IaaS services like Colocation, Managed Services,
Cloud Services etc.
 Targets Enterprises, Government, SMB segment
 Business Challenges involve – Automated Service
Provisioning, Billing etc.
 Integrated with HPOO for automated provisioning and usage monitoring
 Automate the billing process for Retail & VDC customers
 Integration with Citibank Payment Gateway, Oracle CRM, Oracle Financials
Product Solution Areas
SURE BCRM  Billing & CRM
 Service Portal
 Customer Information Management
 Product Catalog
 Rating & Charging
 Online Payment
 Financial Management
Reference Case – Nxtra Data Ltd, India

10. Background
Engagement Highlights Business Benefits
 A premier SaaS provider based in India.
 Offers SaaS packages like Customized Websites,
Content Sharing etc.
 Required a Billing Solution to manage attractive service
bundles, handle haphazard billing cycles, accurate
billing & follow-ups.
 Complete automation of Billing & Collections process
 Rigorous Payment follow-ups – Enhanced accountability
 Payment Gateway integration to reduce counter transaction
 Manage multiple renewal cycles by proper follow-ups –
Reduced Revenue Leakage.
 Increased revenue from the growing customer base
 On-time & Accurate Billing
 Manage the renewal cycles improving customer retention
 Creation of multiple service offerings for clients with
diverse requirements
 Adherence to variable Tax & Compliance structure
 Integration with Payment Gateway; Recurring payments
Product Solution Areas
SURE BCRM  Converged Billing
 Subscription/ Contract Management
 Collection Follow-ups
 Product Catalogue
 Policy based Charging
 Reporting
Reference Case – Amplio, India

11. Technology Partners (Cloud IaaS & UC)

12. IaaS Business
Challenges
IaaS Business Challenges
Agility in Product Offering and
Launching
 Subscriptions business need to
experiment with price, feature,
product, package more easily than
perpetual license software to scale
up business.
Increased Customer Churn
 Need for analytics to measure
MRR, customer profitability,
customer usage.
Pay-As-you-Go
 Ability to collect timely, accurate
data on the usage data and costs
and allocating assets and resources
to customers.
Subscriber Expectation
Management
 Continuous innovation in service
offering to reach customers
expectations and keep them
satisfied
Tax Management
 Multi-currency and multi-country
taxation system
Complex Business Models
 Subscription businesses become
complex over time due to multi
stack implementation &
orchestration.
Payments & Dunning
• Supporting different modes of
payments and timely collection of
payments
Partner/
Reseller Settlements
 Managing your entire value chain
and handling multiple partner
settlements.

13. What SURE! does for you?
Enable service providers to better
focus on their core business and
service delivery.
Improve revenues through credit
limit enforcements & extensive
payments follow up processes.
Enables Contract management, such
as One-time, yearly, ever-green
Provide transparency to customers
through online web self care with
new service offerings, complete
usage statistics, invoices & payment
details.
Empower Service Providers with “best
practices” in the areas of subscription
management, order orchestration,
service fulfilment, product catalogue
management, contract management,
billing, mediation and partner
revenue settlement.
Minimize revenue leakage with
optimal capacity planning.
Supports and manages multi
currency and taxation systems scaling
multi-country businesses.
Enables quick launch of new services
and ensures faster time to market.

14. Company’s Products
and Services
Solution Ecosystem
Simple, Scalable, On-Demand
Monetization Platform
Subscription & Billing
Management
Collections
Prepaid & Postpaid Billing Service Fulfillment
Customer Information
Management
Customer Care
Metering and Rating Provisioning
Product Management End User Self Care
CRM and Sales
Management
Accounting
Web Presence
On-line Sales
Cloud Platform / Virtualization / Middleware

15. Benefits
Superior
Customer
Experience
Minimize
Revenue
Leakage
Customer
Credit limit &
Credit
Balance
Management
Reduces TCO
and Time to
Market
Ready to Use
Integration with
Various Network
Elements
Streamlined &
Automated
Business Process
Manage
Various
Functions like
Rating, Billing,
CRM and More
Supports
Prepaid and
Postpaid Models
Automated
Provisioning
& Mediation

16. Meet all standard and ad-hoc reporting requirements
Generate multi-dimensional views
Deliver reports and information securely and easily, automatically or once-off
Generate Interactive and Analytical reports
Render graphs and charts from any data
Perform comparative time based analysis
Single click drilldown for any data
Quickly transform almost any data into powerful, dynamic content
SURE! Analytics & Reporting Tool (ART)
SURE! ART is designed with a keen understanding of the skills, time, and patience of the users in mind. With
internet access and from one intuitive screen, users are able to:

17. SURE! Mobile Self-care
Allows customers to log trouble service requests
Allows to view invoice and payment details
Allows to track the status of trouble service request or service order
A dashboard that provides a comprehensive view of the subscription & usage info
Allows customers to view price plans and change plans
Allows customers to view their personal details and modify the same
Allows online payments
SURE! Mobile self-care allows service providers to offer top-notch customer service.

18. Why SURE!
Integration Experience in the Eco-system
 Virtualization Platforms
 Service Portal
 Third Party systems (Financial Accounting providers; ERP; CRM / Sales force; Payment
Processing Platforms / Payment or Bank Gateways / ACH; IVRS & CTI ; Mobile SMS )
Industry Focused Product Roadmap
Cost effective and flexible Software Hosting/Licensing options
 Multi-Tenant Hosting
 Dedicated Hosting
 On-Premises Hosting

19. Solution Differentiators
Domain Expertise
End-to-End Solution
Create Superior
Customer Experience
DomainExpertise
ConsultingApproach

20. Unique Selling Proposition – Product & Practices
Product & Practices
3
2
1
6
5
4

21. Pay-As-You-Go
Sure
Multi play
expertise
Pre
integrated
BSS, CRM
solution for
converged
networks
Onsite & offsite
support
Consulting
drive, SLA
based Delivery
model
Multi
Network,
Multi Access,
Vendor Agnostic
Customer
Faster Time
to Market
Lower
Total Cost
of
Ownership
Increased
Business
Focus
Customer
Satisfaction
Improved
Assured ROI
Enhanced
Revenues
Business
Process
Automation
15+ Years IT Experience
10+ Years Product
150+ Global Customer
In a Nutshell

22. We are Experts in Service / License Consumption Based Billing
1Designed for your industry
2
3
4
Future Ready
Scaled for Your Business
SURE! Promise

23. Our Journey
1997 1999 2002 2003 2005 2007 2009 2011 2012 2013 20152014
Vertical/Market
Inclusion
Product/Solution
Maturity
Year 1999 2002 2003 2005 2007 2009 2014
Region
Inclusion
Middle East Africa + APAC SAARC Africa North
America
LATAM Australia /
Global

24. Awards and Recognitions
Won Best Software
Product Award from
ITSAP in MNC
and Established
Indian Category
Magnaquest is
Certified for ISO
9001:2008
Magnaquest is
Certified for PCI
DSS standard
Benchmarking
upto 10 million
subscribers
SURE! a Magnaquest
product Shortlisted for
Smart Metering UK and
Europe Awards 204
“ … among top global
Cloud billing systems.”
Ranked in Top 40
among Software
venders by
“ … Outstanding
Software Technology
Provider for Media &
Entertainment”
SURE! a Magnaquest
product Shortlisted
for 2013-14 Cloud
Awards Program

25. Global Presence
Bulgaria
Germany
KazakhstanRomania
Saudi Arabia
Vietnam
Hong Kong
Malaysia
Philippines
UAE
Sri Lanka
Indonesia
India
Australia
Bangladesh
Tanzania
South Africa
Zambia
Uganda
Maldives
Kenya
Seychelles
Iraq
Singapore
UK
Netherlands
France
Switzerland
Greece
Nigeria
Ivory coast
Argentina
Brazil
Guyana
Trinidad & Tobago
Canada
USA
Mexico
Jamaica Haiti
Ghana
Mongolia

26. Thank You
India
Magnaquest Solutions Ltd.
1523 & 1524, Durga Enclave
Road No:12, Banjara Hills
Hyderabad - 500 034
Andhra Pradesh
India
Tel : +91-40-2332 0220/975,
Email : mqindia@magnaquest.com
Malaysia
Magnaquest Technologies Ltd.
(566396-A)
Units A-2-07 & A-2-09
SME Technopreneur Centre Cyberjaya
2270, jalan Usahawan 2
63000, Cyberjaya, Selangor DE
Malaysia
Tel: +603 83182544
Email: venu.madhav@magnaquest.com
USA
Magnaquest Inc.
16219 S, 31st way,
Phoenix
Arizona, 85048
USA
Tel : +1 480 706 3444,
Email : mqusa@magnaquest.com
Copyright@2015 SURE! All Rights Reserved.